Social Media Marketing

APRIL 3, 2013

And if you’re on Flipboard, you can get these links in my new This Week in Social Media Magazine. Monday was April Fools Day, during which seemingly every brand got in on it and pranked the internet with a gag or two, poking fun at themselves or their products. Still, Facebook dominates in this space.

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Social Media Flipboard Storify Reddit 160

Saying It Social

MARCH 11, 2010

“According to the Cone Business in Social Media Study, 93 percent of Americans expect companies they do business with to have a social media presence. And 85 percent believe a company should not only be present, but also interact with its customers via social media.&# I'm guessing for most of you the answer is both.

SEO 128

SEO Tools StumbleUpon Engineering 128

Techipedia: Tamar Weinberg

MAY 5, 2010

After all, Facebook could eat the web. In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. Don’t use a Facebook Group. Your Facebook Page should be created under your primary Facebook login.

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Facebook How To Marketing URL 279

Razor Social

MARCH 30, 2016

Are you monitoring the trends related to conversations about your brand? Is all that social media activity paying off? Then, you can filter those mentions based on the channel e.g. Facebook, Twitter, blogs etc. It tracks mentions of your brand in 42 different languages. Brand24 main dashboard. Brandwatch.

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Attensity Crimson Hexagon Social Media Sentiment 77

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Informational Give a man a fish, feed him for a day. Teach a man to fish, feed him for a lifetime. Are you looking for brand awareness or visibility, or are you looking for money? 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

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Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

I’m sure that if iTunes actually included the customer in its feed, and if other Apple departments followed suit, there would be a whole lot more followers and satisfied customers. Reply Louis Halpern December 1, 2009 at 6:17 am Brands should engage with their audience. Is that even professional?

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Apple Twitter Forums Policies 154

Convince & Convert

SEPTEMBER 21, 2010

And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. That’s the brand engagement holy grail that we’re all seeking. It’s not hard, it’s complicated.

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Social Media Strategy Consultant Web 2.0 151

Techipedia: Tamar Weinberg

JUNE 3, 2010

As someone who is required to monitor your brand, there will never be a day when all is quiet. If this is your first time diving in the social media waters, it’s going to be difficult to make a splash. Your Facebook Fan page will have 0 fans. That’s not really convincing social proof. Thankfully, now I am.)

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Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. Now that the stay-at-home-moms (and dads) are finding their way to a five-figure Twitter follow count, they’re offering all types of services and branding themselves as all-round experts.

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Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

This is not a regular practice on the social news giant, and unfortunately, that is probably the biggest thing causing its downfall. There was only one occasion when the users were able to make a lasting impression on the social news site. It’s hard to say if that will happen again. Time will only tell.

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Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

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Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Personal , Social Media > Want to Friend Me on Facebook? Please Use My Public Page or LinkedIn Instead Want to Friend Me on Facebook? There really aren’t 350 million members on Facebook. identity.

Facebook 233

Facebook LinkedIn Social Networking Microblogging 233

Koka Sexton

NOVEMBER 14, 2008

blog with FeedBurner Social Media Release Criticism: Nine Points to Consider Social Media – Digg, MySpace,YouTube – Web 2.0 6 Things Which Help To Frighten Your Readers ¬ 50 Articles on Social Meda - Useful Reference List | Leverage Social Media #270 February 10th, 2008 at 2:21 pm [.]

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List Social Media StumbleUpon Blogosphere 85

Techipedia: Tamar Weinberg

DECEMBER 1, 2010

For many smaller businesses who have no real online reach or visibility, social media is a blessing that can establish the business rather easily once you connect with the right people. For other businesses, their brand is already so well known that they may feel that they don’t have to step into social media at all.

Airlines 196

Airlines Brands Social Media News 196

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

Marketers love Facebook. The best place you can place your brand on Facebook is through a Facebook Page (that’s with a capital “P&# , not to be confused with your personal Profile). Facebook Pages do not allow background images like Twitter, Myspace, and other services. This applies to Pages as well.

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Facebook How To Applications URL 279

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? What’s the soul of your brand. You may need to engage in some brand anthropology, and have an agency help you find your one thing. Sessions start October 5. Go to [link] to save 50% for a limited time.

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Social Media Strategy Consultant Conference 167

Buzz Marketing for Technology

JUNE 27, 2008

Social Media U: Take a Class in Social Media. Social media. Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Lesson # 1 Personal Branding. Thanks Facebook."

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Class Social Media Web 2.0 Wiki 274

Techipedia: Tamar Weinberg

MAY 28, 2010

Showing a public interest in your customers and genuinely offering help helps nurture a positive perception of your brand. Let me port my RSS feed to it and be done with it!&# Thought I was going to say “Facebook?&# The best types of social media marketing arise from genuine concern as if your customers are true friends.

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Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

MARCH 17, 2010

So you tweet and facebook for a living! So I challenged myself to create a list of 10 responsibilities of the Community Manager that extend beyond the realm of Facebook and Twitter (and yes, even blogging). Your sales people are on Facebook half the day, and your receptionist tweets way too much during work.

Communities 237

Communities Twitter Web 2.0 ROI 237

Viper Chill

NOVEMBER 29, 2011

I first came across the benefits of this tool when I started advertising on Facebook. Most people commonly try to target a huge audience with their Facebook ad campaigns where as many people have found the best strategy is to lots of ads, each targeting a tiny sub-section of users. How Often Links are Shared on Facebook.

Analysis 82

Analysis Quantcast Data StumbleUpon 82

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Part 2 hasn’t been posted as of the compilation of this report, but you should know that SEO is about a strong brand, that you must perform research, real value produces great results, and you must understand where to circulate the message to get the best results. To get good links, you don’t have to build brand new content.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JUNE 16, 2010

Branding Are my profiles complete? Make sure all your social media profiles are complete with the most relevant information. Fill out your bio by saying something about what people do with your brand. Do I have exclusive profiles for my brand? People want to be able to identify your brand. And that was the UK.

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Questions Social Media How To Postrank 277

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

It’s why Zappos is always the big Twitter brand awareness case study. The answer for that is: “it depends.&# ) The @tamar Twitter account is my personal brand and what I love to do above all else, but it’s business account with just a bit of personal stuff. I DO own one for ORM, but I’ve left it as a news feed.

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Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

APRIL 8, 2010

If you’re going to participate in social media marketing, you better be prepared to wait. Brands that are already established naturally have it a lot easier; they already have a following. If you’re a new face in the crowd, people will be especially skeptical of who you are and why you are here.

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Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. If you have the mindset to make Facebook a professional tool, you certainly can turn it into one.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Buzz Marketing for Technology

JUNE 27, 2008

Most recently, the site launched a co-branded version of their service for Best Buy. featurelist.org is very similar to IdeaScale, but more public, not branded, and focused on software. Kluster Launches at TED: A New Product in 72 Hours. Commuter Feed Uses Twitter for Localized Traffic Reports. social networking.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JANUARY 26, 2010

But with all other social networks, there are rules of engagement that are determined by the community. Brief Overview of StumbleUpon Since everyone is mostly raving about Twitter and Facebook as of late, I’m going to briefly define StumbleUpon and explain how it works. I think you’re right.

StumbleUpon 181

StumbleUpon Digg Social Networking Review 181

Techipedia: Tamar Weinberg

MARCH 10, 2010

Over the next few months, I received multiple invites to various groups on Facebook and messages imploring me to participate in activities in which I had no interest. All social media etiquette rules were not heeded to. “I am a relatively new internet marketer trying to break into the industry,&# he wrote.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JUNE 23, 2010

Facebook, originally known as thefacebook.com, was a service that connected college students to their classmates and to friends in other universities. I’ve briefly touched upon a huge pet peeve of mine in my social media etiquette handbook , saying that you should use your real name and not represent anyone (or anything) else.

Facebook 268

Facebook SEO Policies Groups 268

Techipedia: Tamar Weinberg

JULY 29, 2010

At the end of the day, though, we ALL have families to feed. The leader of a nonprofit (that is doing great things) asked me for some social media advice. I got sucked into HOURS of consulting to show him the basics of Facebook (he was a tech luddite) and he argued with me for much of it. I am 47 years old.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

A great example is how he provided a deep matrix into Google Buzz, Facebook, MySpace, and Twitter just a few days after Buzz was launched. I actually also found out that PayPal was being accepted via Facebook through Jeremiah and not through the regular blogs I read that cover the social space/tech industry.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

OCTOBER 28, 2014

In 2006, social media was building steam in the United States. With the rise of Facebook’s popularity, the launch of Twitter, and the surge of influence from social news sites like Digg, social media looked to be a great breeding ground for marketers to make their mark. And make their marks they did.

Digg 213

Digg Marketing Social Media Feed 213

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Here are some egregious sins that you must not perform on social media sites. Avoid these violations and learn how to manage and maintain online relationships on a variety of popular social media sites. Facebook Adding users as friends without proper introductions. Using a fake name as your Facebook name.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

JULY 21, 2008

Kaycee Nicole Swenson brought her sparkly brand of wholesome, flirtatious courage to a wide audience on the internet from 1999 through May 14, 2001 , when her mother Debbie announced that Kaycee had passed away suddenly. But in reviewing her facebook page, all her personal info is valid. this lady is in facebook, linkedin, everywhere!

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Social Media StumbleUpon Communities MySpace 104

Social Media Marketing

APRIL 17, 2013

Much has been made of personal brands in the last few years, but this Forbes article suggests that it shouldn''t be viewed as self-promotion but rather as a requirement for leadership. Speaking of changing media models, MWW News Discovery Report found that 44% of people get their morning news from Facebook and 29% from Twitter.

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Social Media Flipboard Journal News 154

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

Around that time, though, I noticed that TLC was promoting Foursquare as Facebook within their TV programs. I elected instead to go to their Facebook account with the hopes that perhaps my luck would be better there. What about their Facebook wall? Again, Facebook was eventually cleaned up.) And I waited. I was wrong.

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Social Media Foursquare Marketing Flickr 217