Convince & Convert

FEBRUARY 18, 2015

Are we about to finally crack the mobile marketing code? As you were driving by a McDonald’s or walking by a McDonald’s, if you had the Piper app, it would say, “Hey, come on in for a discount on chicken nuggets.” ” Who doesn’t want a chicken nuggets discount? It is magical.

Mobile 60

Mobile Marketing Discount Retail 60

Social Media Marketing

FEBRUARY 8, 2021

Digital marketing has been a key element in the overall marketing strategy of businesses. Marketers usually combine numerous strategies in campaigns, especially since new and improved digital marketing developments are emerging. 20 Effective Digital Marketing Tools 1. Content is a waste if it can't be found.

Types 90

Types Marketing SEO Affiliate marketing 90

Firebelly

MARCH 23, 2010

To receive discounts and promotions. Sometimes, it seems, the greatest value you can add is a good old-fashioned discount or promotion. Have you experimented with discounts and promotions on your Facebook page? Chad Richards is the Social Program Manager at Firebelly Marketing. And here it is. View an alternate.

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Discount Facebook Paid Search SMS 111

Techipedia: Tamar Weinberg

DECEMBER 20, 2011

As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. The marketing strategy must be relevant and timely while meeting the customer’s individual needs.

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SMS Strategy Marketing Discount 187

Sprout Social

SEPTEMBER 15, 2020

While TikTok seems to be the hub for young Millennials and Gen Zers, that doesn’t mean your business should discount this platform. The home of viral sensations and short video memes, brands can also have a great presence on TikTok and reach younger demographics with fun content. You can access this from both mobile and desktop.

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Analytics Marketing Overview Privacy 132

The Realtime Report

OCTOBER 8, 2012

Last week’s events revealed several interesting new statistics about Twitter, including information about mobile use and brand engagement on the platform. The highlights: 60% of Twitter users access the microblogging platform on mobile devices. Why are Twitter users embracing brands? days ( CNET ).

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Twitter Brands Microblogging Statistics 169

Convince & Convert

JUNE 25, 2014

Image via BigStockPhoto.com If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible.

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SMS Campaign Mobile Marketing 166

Keyhole.co

NOVEMBER 9, 2023

Shoppers are in a fervor of purchasing due to the numerous holidays within this timeframe, making it essential for your brand to be primed to seize this opportunity. What is influencer marketing? What influencer marketing goals can be set for holiday campaigns? But in practice, influencer marketing is used for all purposes.

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Metrics Influencer Campaign CPA 52

Sprout Social

NOVEMBER 11, 2019

For many brands today, marketing to Gen Z might feel like trying to talk to aliens. Figuring out how to make your marketing click with a younger crowd is easier than you think. That’s why we put together this guide on marketing to Gen Z. 10 social strategies for marketing to Gen Z. Marketing trends come and go.

Marketing 89

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Pixlee

DECEMBER 13, 2021

In today’s highly competitive world of ecommerce, it takes more than building a product, pushing it to the market, and making claims about being the best to get consumers to actually pay attention to your business and buy from you. What Defines an Ecommerce Brand in 2022? A strong brand has an active community of consumers.

Strategy 52

Strategy UGC Brands Apparel 52

Kikolani

MAY 26, 2016

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Big brands don’t seem to like SMS as a marketing media.

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SMS Marketing ROI API 87

Socialmedia.biz

MARCH 25, 2021

Forward-thinking social sellers, digital marketers, and social media managers can benefit from the audience and awareness growth that hashtag marketing brings to the table. Now let’s dive into the different hashtag marketing strategies that are most commonly used to grow the reach and presence of a social post or topic.

Hashtag 78

Hashtag Brands How To Conference 78

Oktopost

DECEMBER 1, 2020

Marketing teams try to answer these questions every day, but is there a way to actually quantify human behavior when it comes to marketing? In the following case study, we will look at the buying process step by step and see how understanding cognitive biases can help shape your marketing efforts and bring your team better results. .

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Sites Marketing Case Study Discount 69

Sprout Social

FEBRUARY 5, 2019

This sort of line has been popular among marketers over the past couple of years. While chatbots for marketing were once seen as uncharted territory, more and more brands are getting on board with bots. 11 effective chatbot marketing examples. But is that reality finally coming to fruition? Let’s get real, though.

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Examples Strategy Marketing Discount 110

Ignite Social Media

SEPTEMBER 28, 2018

The recent US Market Report from Global Web Index showcased a few key findings to help marketers better understand the role social media plays in product research and purchase. According to US consumers, social networks are nearly tied with product/brand sites when it comes to researching products they are looking to purchase.

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Research Products Discount Review 122

Sprout Social

SEPTEMBER 21, 2022

In fact, mobile commerce — or m-commerce — is likely to make up nearly half of all US retail m-commerce sales by 2025. Or, if you’re a marketer for organizations in these industries, consider partnering with these apps to gain awareness and loyalty from shoppers. Rakuten is a cash back shopping app featuring over 3,500 brands.

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Retail Apparel Discount Fashion 126

Twist Image

JANUARY 4, 2017

Marketing is so much more than advertising. One of the bigger ideas (and evolutions) in marketing that I covered in my second business book, CTRL ALT Delete (which was published in 2013), was the idea of utilitarianism marketing. The fact is that marketing dollars don't have to (only) go to advertising. Digital Day?

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Products Brands Retail iPhone 76

Idaconcpts

MAY 4, 2012

Here are 8 tips for using QR codes in your marketing campaign. Always make sure your site is mobile-friendly and that you are offering consumers something more entertaining or educational than a basic website as you’ll quickly lose interest otherwise. Know Your Target Market. Use QR Codes to Offer Discounts and Coupons.

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Tips Marketing Discount Applications 164

Keyhole.co

MAY 11, 2023

Instagram has become a go-to platform for brands looking to reach a wider audience, build their brand, and drive sales. That’s why having a solid Instagram marketing strategy is essential for success. What is Instagram marketing and why do I need it? The app has become an essential marketing tool for any business.

Instagram 52

Instagram Strategy Marketing Hashtag 52

Waxing UnLyrical

JUNE 4, 2014

In the realm of marketing, learning is the name of the game no matter what your goal is. Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. Creating a sport around your brand may be the most sophisticated gamification on the planet.

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Content UGC Community building Hotels 253

Keyhole.co

NOVEMBER 27, 2023

But the star player is Samsung Electronics, producer of their industry-leading TVs, smart gadgets, and mobile phones, most well known among which are the Samsung Galaxy phones and tablets. Today, Samsung is a globally leading smartphone manufacturer, overshadowing other brands in terms of usage and number of units sold.

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Curation Social Media Strategy Content 52

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. Why do I like it?

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Tools Adwords Marketing Class 247

Pixlee

SEPTEMBER 1, 2021

The bargain-hunter : Shoppers who look for big fat discounts and spend accordingly. So, leverage the emotion and social proof behind your brand by locking in ratings and reviews before you’re unable to modify your website as thousands of shoppers browse online. Optimize Your Online Store for Mobile Users.

UGC 52

UGC Widget Retail Discount 52

Pixlee

SEPTEMBER 1, 2021

The bargain-hunter : Shoppers who look for big fat discounts and spend accordingly. So, leverage the emotion and social proof behind your brand by locking in ratings and reviews before you’re unable to modify your website as thousands of shoppers browse online. Optimize Your Online Store for Mobile Users.

UGC 52

UGC Widget Retail Discount 52

Pixlee

JANUARY 4, 2021

Companies had to look beyond their customer experience models and pivot their digital marketing strategies to accommodate rapidly increasing online consumer demands. Enter digital marketing: the customer experience lever brands quickly adapted to using. Digital marketing did more than entice new shoppers this year.

Marketing 53

Marketing Sentiment Loyalty Meeting 53

Buffer Social

NOVEMBER 12, 2019

Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Inspiring examples of Black Friday / Cyber Monday marketing. The biggest retail dates of the year are just around the corner.

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Social Media SMS UGC Marketing 67

Convince & Convert

DECEMBER 22, 2010

Whether it’s big players like Foursquare inking a new loyalty rewards program with Pepsi, or niche developers like Untappd , addressing the beer drinking vertical with a mobile application that let’s you spread the word about the particular brew you are sipping upon, check-ins are on fire. Tie Video to Written Content.

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Badge Brands Loyalty Discount 121

Convince & Convert

MARCH 18, 2016

Not all SMS marketing campaigns are created equal. There are some companies who fully integrate SMS marketing into their business strategy and others who see it as a side project. According to a survey by ScanLife , 89% of customers use their mobile phones while shopping, and 64% of Americans own a smartphone as of 2015.

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SMS Tips Marketing Discount 60

Pixlee

JUNE 16, 2021

Don’t miss out on this opportunity for brand growth! Shopping On Mobile Devices. Total sales in 2020 on mobile devices reached $2.66 From there, the year-over-year growth of sales on mobile devices will keep going up at remarkable rates. Experts expect ecommerce penetration rates to reach 25% by 2025. Shoppers Go Online.

Retail 52

Retail Trends UGC Mobile 52

Convince & Convert

SEPTEMBER 27, 2013

James Royer , Director of Digital and Social for the Tampa Bay Lightning , joins the Social Pros Podcast this week to discuss social space in American sports, building rabid brand loyalty, and how to completely rebuild a “broken brand” successfully. Please Support Our Sponsors. Listen Now.

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Brands Sports How To MySpace 127

Hootsuite

OCTOBER 18, 2022

Customers may see a product they’re interested in on their desktop computer and put it in the shopping cart but then want to buy it later using their mobile device, where their credit card information is stored. Take control of the brand experience from checkout to delivery. So how do you boost sales in an unpredictable market?

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FAQ Price Loyalty Review 97

Buzz Marketing for Technology

NOVEMBER 15, 2013

As mobile devices continue their gains in popularity and usage worldwide, more consumers are interacting with brands at various stages of the buying life cycle—from browsing, researching and comparing products to reading reviews, sharing their experiences and making actual purchases. Lower costs? Free shipping?

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Loyalty Mobile Buy iPad 243

Pixlee

SEPTEMBER 29, 2020

With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. If you want to analyze performance, build loyalty, and establish your brand, it’s crucial that you understand how to measure customer engagement. Using a mobile app or online service.

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Engagement How To Metrics Loyalty 90

Later

APRIL 27, 2020

If you’ve ever wondered how affiliate marketing for influencers works, it’s just like when a retail clerk earns a commission for the sales they close, but in a digital way! What is Affiliate Marketing for Influencers? This usually takes 60-90 days, but can vary depending on the individual brand partner.

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Affiliate marketing Influencer Affiliate network Instagram 62

Twist Image

JANUARY 6, 2011

Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. Small businesses can now effectively leverage the digital marketing channels in a cost-effective way. Figure out how the digital channels can best serve your brand. Are you findable?

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Hitwise Findability Domain Name Wikipedia 111

Pixlee

MARCH 31, 2021

The process of browsing content produced by real people has reimagined traditional word-of-mouth marketing and even in-store sampling with the help of photos and videos by actual customers. But like any other form of marketing, it has to be executed strategically. Treat UGC like any other piece of marketing content.

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UGC Curation Posterous Hashtag 88

Freelance Social Media

JULY 9, 2009

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Integrating Social Media in Email Marketing Campaigns by Meghan on July 9, 2009 Online marketers are increasingly seeing the benefits of integrating social media into their e-mail marketing campaigns, a recent study by StrongMail Systems Inc.

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