article thumbnail

Seven Ways to Increase Your Brand Influence

Webbiquity SMM

say strengthening their brand is a top business objective. However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Brands compete for the attention of their customers in real-time, across various channels. Image credit: HubSpot.

article thumbnail

5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

To get the most bang for your social media marketing buck, you need to keep up with the latest user behavior, functionality, and technology developments. But consumers are increasingly using smartphones to watch online videos, with almost two-thirds of YouTube viewing time stemming from mobile devices. What does this tell us?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

Brands have many reasons to move away from the social media giant Facebook. It’s still the most-used social network in the US, with 73% of American consumers visiting the site regularly… Source: Statista It’s also the platform 65% of marketers plan to use most in 2023. So Facebook can’t be all bad. RIMOWA also achieved a 2.2X

Facebook 130
article thumbnail

Carlsberg Launches Crowdit: A Non-Branded Mobile App

Mindjumpers

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. Non-branded promotion. Why is a non-branded app of interest to the brand behind?

Mobile 272
article thumbnail

Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. Mobile use is disrupting the way people engage with brands. And if we don’t optimize for mobile?

Mobile 140
article thumbnail

Most Profitable Mobile App Marketing Strategies

Social Media Marketing

Technology has been on constant change and almost everything has been going mobile these days. People are on the move and the convenience mobile gadgets provide has made more and more people utilize it. What are Mobile Apps? Samples of this category are calculator, flashlight, alarm, reminders and weather.

Mobile 95
article thumbnail

Quick Take: Should Brands Get On Threads, the New Twitter Clone from Instagram?

Ignite Social Media

As of this morning, Mark Zuckerberg announced that 30 million users have already signed up for the mobile-based app, signaling this platform should be seriously considered. Most of these initial posts appear to be community-driven short-form content introducing the brand creatively to the platform. So What Should Your Brand Do?

Instagram 148