The Marketing Blog

JUNE 11, 2008

18 am Services & Tools for Bloggers Jump to Comments Ever since the philosophy of blogging has become popular a lot has happened in the blogosphere planet. There was a time when traditional bloggers used to rely on ms-word because of comfort factor and less exposure with web-based blogging clients.

Blogger 100

Blogger Tools Web 2.0 Startup 100

Webbiquity SMM

SEPTEMBER 26, 2017

LinkedIn is the world’s largest professional network, with approximately 500 million users and more than nine million companies represented. Image credit: C_osett on Flickr. This is an excellent way to let businesses on LinkedIn know what your company does without doing the blatant self-promotion that everyone hates.

LinkedIn 186

LinkedIn How To CPA B2B 186

Waxing UnLyrical

AUGUST 26, 2013

Image: Steve Worsethandetroit via Flickr, CC 2.0. Bryce uses the examples of Weight Watchers, SiriusXM, and Encyclopedia Britannica to illustrate why sacrificing some revenue by offering a free product to compete with services such as FitBit, Pandora, and Wikipedia can contribute to companies moving forward rather than behind.

Wikipedia 181

Wikipedia Consultant Flickr Compete 181

Mindjumpers

AUGUST 2, 2010

Research Search for words and terms your company is paying for and associated with online and integrate them into descriptions and biographies on social profiles. Tagging Pictures are a valuable asset: upload them on Flickr and tag the pictures with the search words done in step 1, that compliment and are identified with your company.

Activities 206

Activities Social Media How To Marketing 206

SocMed Sean

JANUARY 1, 2012

Photo courtesy of functoruser on Flickr via Creative Commons license. If your blog is for your company or organization, maybe it’s time to find a way to connect with your customers. Photo courtesy of skpy on Flickr via Creative Commons license. Ask an accomplished blogger if they would be willing to help out.

Creative Commons 279

Creative Commons Flickr Adwords Tumblr 279

Harp Interactive

OCTOBER 9, 2009

Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Help companies participate in existing social networks, and build relationships on their turf. Check out Twitter as a way to show a company’s personality. Learn which bloggers might care about your customer.

Social Media 232

Social Media Press Release Marketing Widget 232

Waxing UnLyrical

JUNE 21, 2013

Image: TheNextWeb via Flickr, CC 2.0. A lot of companies still only share their own content on Twitter. Retweeting what other people have said about their own companies (or about them personally) ad nauseam. Where Twitter for PR usually begins… and ends. It’s not that people are not already using Twitter for PR.

Twitter 246

Twitter How To HootSuite Curation 246

The Marketing Blog

JULY 30, 2007

After some brain-storming I discovered a kool webhosting company called Velnetweb which seems to be one stop shop for all web hosting needs. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Hosting 100

Hosting Company Web 2.0 Startup 100

Mindjumpers

JUNE 24, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 4 Tips To Start a Blog Big Mashable Social Media Meetup in Antwerp » Everything You Need To Know About Social Media Posted by Anne Herngaard Jun 24th, 2010 Tweet We have stumbled across this useful resource made by the Candadian marketing company Eloqua.

Social Media 234

Social Media Wikipedia Microblogging Delicious 234

Harp Interactive

FEBRUARY 23, 2010

Whether you are a business with brick and mortar stores or a company without borders, you should be tapping into the growing number of local audiences seeking products and services in their own locality. Google has added geotagging to Blogger. Flickr and Panoramio geotag and display these images in a mapping context.

Geotagging 324

Geotagging GPS Foursquare Marketing 324

Waxing UnLyrical

DECEMBER 5, 2011

Might be media, bloggers, celebrities, social media mavens. For example, bloggers that your company works with consistently over several campaigns. To make sure the company doesn’t ignore brand ambassadors because they don’t have huge social media numbers. Image: Sam Howzit via Flickr, C C 2.0. Think raving fans.

Influencer 215

Influencer Reputation Flickr Loyalty 215

The Marketing Blog

NOVEMBER 23, 2007

38 am Bloggers & Writers – What Keeps You Going? I think that the journalist showed traits of both a blogger and a writer. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup. I could sense it.

Blogger 100

Blogger Web 2.0 Startup FeedBurner 100

Social Media Marketing

NOVEMBER 15, 2010

As someone who works for a large company, I'm accustomed to seeing tweets, blog posts, videos, photos and even entire sites built to convey a strong reaction. Last week, Aaron Strout ( @AaronStrout ) approached a group of bloggers with the notion that we should create haikus of brand experiences we've had. Ford's solution?

Brands 159

Brands Flickr Blogger Mobile 159

Waxing UnLyrical

JANUARY 24, 2013

Image: The IBM Curiosity Shop via Flickr, CC 2.0. After analyzing more than 100 billion tweets on the Sysomos platform, Kingsford Charcoal and Marketwire deemed Waukesha, Wisconsin resident, IT professional, and part-time wine blogger, Clifford Brown , as 2012’s “Nicest Person in Social Media.”.

Data 230

Data Sysomos Sentiment Analytics 230

Social Media Marketing

AUGUST 29, 2010

Now, not every blogger uses images, charts, graphs, or other visuals as part of their storytelling approach ( Seth Godin , most notably, is almost always a text-only blogger). There are a number of great resources that are either low-cost or free: Flickr The grand-daddy of all image sites. You need an image for a blog post.

Remix 165

Remix Flickr Creative Commons Guidelines 165

Waxing UnLyrical

FEBRUARY 5, 2013

Image: goiabarea via Flickr, CC 2.0. As a B2B company, your customers know the angles, and they know the game. These should be “thought leaders” or other people with large Facebook communities that appeal to your company personality and image. Here’s a bonus tip: Mention your company’s offline activities.

B2B 230

B2B Communities Facebook How To 230

Waxing UnLyrical

MAY 9, 2013

Image: DavidDennisPhotos.com via Flickr, CC 2.0. My voice changed with company. Further issues came when that new job involved blogger outreach. I tried to be who the bloggers wanted me to be. But then you wake up. That room, however, does exist. It’s called the Internet.

Flickr 205

Flickr Class SEO Blogger 205

Waxing UnLyrical

JANUARY 10, 2012

Most customers who complain online don’t want to hurt your company. Image: aaipodpics via Flickr, CC 2.0. Yvette Pistorio is the social media manager for Cision , and a blogger for CisionBlog. Is it constructive criticism, a straight problem, or an attack? She is a lover of cupcakes and HGTV, and enjoys a good laugh.

Comments 214

Comments Social Media Construction Social Media Management 214

Waxing UnLyrical

JANUARY 3, 2013

Image: Jewels Globe URL via Flickr, CC 2.0. Some notable companies that participate are Amazon, Home Depot, American Airlines, Bath and Body Works, Neiman Marcus, Fandango, and several others. There are many established companies online that already deliver this service, but iPinion allows you to do it straight from your smartphone.

Crowdsourcing 217

Crowdsourcing Price Airlines Survey 217

Waxing UnLyrical

MAY 20, 2015

If you already have relationships with top bloggers (see Step One), this will be easy. Again, if you want to spreadsheet it, you can segment by the bloggers with the most unique viewers per month and social media followers… or whatever metrics are important to you. Pitch the blogger via email. Social shares.

Tips 100

Tips Proposal Repository Influencer 100

Webbiquity SMM

MARCH 30, 2012

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). But “use” and “success” are two different things.

Vocus 184

Vocus Alltop Message Boards Klout 184

Techipedia: Tamar Weinberg

MARCH 31, 2008

4 Jobs I’ve Had Right after college, I worked for a few months in tech support at a forex company in the Empire State Building. You could call me a blogger of many hats or a social media maven or Internet marketing consultant. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Meme 100

Meme Blogger StumbleUpon MySpace 100

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. In 2008, investment and securities trading company Bear Sterns was forced to sell itself to JP Morgan Chase for $10 a share after rumors were spread about the company going bankrupt. Read All About It!

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Waxing UnLyrical

JANUARY 12, 2015

Image: mario via Flickr, CC 2.0. In this guest post for Mark Schaefer ‘s {grow}, super-blogger Jason Falls recounts his experience. Adam Toporek explores why maintaining positive perception of your company is key to long-term success. How Do You Start Over After Building a Successful Blog? This is a remarkable read.

Consultant 100

Consultant Flickr Communities Blogger 100

Adam Cohen

OCTOBER 27, 2011

By now most companies have figured out that good content is critical in a digital presence. What I’ve seen in the last month is that most companies still struggle internally with content ownership – who owns the generation? How has your company solved the budget and integration challenges?

Content 100

Content Press Release Flickr Collaboration 100

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. This turns bloggers sour, thinking that everyone in public relations or blogger outreach is just a spammer. A lot of big companies I try to engage with don’t want to talk back. Photos by Shutterstock.

Social Media 272

Social Media Engagement Forums Policies 272

Waxing UnLyrical

NOVEMBER 4, 2010

First, you… Image: Kate Sumbler via Flickr , Creative Commons Hold on! Bland Image: jason carlin via Flickr , Creative Commons I mean, chicken-soup-with-no-celery-or-pepper bland. Five easy steps to customizing your 404 page, assuming you’re using WordPress (you in Blogger, or something, I ain’t got nothing for you).

Class 241

Class Tumblr Template Templates 241

Waxing UnLyrical

JUNE 14, 2011

And before I go into the exchange, I should tell you that this was the third or fourth time I’d been pitched on this particular company; I responded to one of the earlier pitches and never got a response. Image: The Shifted Librarian via Flickr, CC 2.0. Here it is. I’m sure there are more lessons in this, though.

Sample 246

Sample Samples Press Release Flickr 246

Waxing UnLyrical

JULY 11, 2011

Image: BenSpark via Flickr, CC 2.0. Tell a story about your company? Image: Lord Jerome via Flickr, CC 2.0. In addition to being a mom, wife and entrepreneur, Erica has become a “blogger.” But are they doing them in the best way they could? I say, “Yes!”. What is the goal with the video post? Discuss a new concept?

Embedding 225

Embedding Vimeo YouTube Flickr 225

Waxing UnLyrical

NOVEMBER 4, 2011

Writing concisely is an art and will make anyone a linchpin to his or her company. You will start to communicate more efficiently and swiftly with media, bloggers, and your community. Image: Nazly via Flickr, CC 2.0. In fact, I’d argue that it is more important than ever. Press releases.

Press Release 188

Press Release Flickr Template Templates 188

The Marketing Blog

DECEMBER 24, 2009

Conversations Jump to Comments Image by cambodia4kidsorg via Flickr Over the course of December, I have been closely following Jacob Morgan ‘s blog-posts on Social Media , emerging Enterprise 2.0 trends and the variety of issues companies face during adoption. Preventing Social Media Spam December 25, 2009.9:00 Enterprise 2.0

Conversation 155

Conversation Web 2.0 Startup Flickr 155

The Marketing Blog

MARCH 26, 2010

Home About In the Media Indian Companies on Twitter – A Usage Study Search Engine Statistics:: Google’s share dips March 27, 2010.8:32 I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Web 2.0 138

Web 2.0 Content Startup FeedBurner 138

SocMed Sean

MARCH 11, 2012

'Angry bird puts a lid on it' courtesy of etee on Flickr via Creative Commons license If you’re engaged in social media for either personal or professional purposes (and if you’re reading this, I’m betting you are), there’s an important skillset and rule that you might want to think about: The art of not replying.

Creative Commons 279

Creative Commons How To Flickr Forums 279

ProBlogger

SEPTEMBER 19, 2012

With an active Facebook page , three corporate blogs , a couple of Twitter accounts, a YouTube channel , a Flickr profile and more, Kodak seems to be smiling pretty much all over the social media arena. I must say that I was quite surprised to read that the company has a professional Chief Listening Officer (CLO). The Ripcurl strategy.

Blogger 43

Blogger Social Media YouTube Conversation 43

Waxing UnLyrical

JUNE 13, 2012

Can deep thoughts or comedic stylings compete with the guest blogger-du-jour or celebrity-endorsed product reviews? Image: Bruce Guenter via Flickr, CC 2.0. Increasingly, will an audience be able to discern the quality from the mere “content,” or even have the patience to look for it?

Fashion 248

Fashion Aggregator Journal Startup 248

Waxing UnLyrical

JUNE 21, 2012

This becomes particularly important if there are bloggers I read/learn from regularly with whom I’m not connected on Triberr. So they typically contain the @ handle of the blogger publishing that post, etc. And please tell me: what are your favorite apps/platforms to manage your personal/company social media presence?

HootSuite 269

HootSuite Social Media Curation iPad 269

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. I know big bloggers get swag. I know big bloggers get LOADS of free lunches. In 2010, blogs and bloggers are truly influencers.

Class 184

Class Blogger Issues Review 184