Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Given its utility, value, and reach, one might presume B2B event planners consider Twitter as essential as their mobile phones. Twitter is arguably the most flexible and capable social network for B2B marketers.

Team 160

Team Marketing B2B Eventful 160

Visually SM

OCTOBER 29, 2020

Facebook, LinkedIn, Instagram: it’s essential to understand which of those social channels are best to communicate with your audience. For instance, you might want to drive conversions and sales through your Facebook page and create brand awareness with your LinkedIn profile. Look at the numbers on newer platforms. Track results.

Social Media 130

Social Media Engagement Strategy How To 130

Firebelly

AUGUST 8, 2012

Thanks to the Internet, many people are writing some pretty good stuff, while others are creating some pretty awful stuff — not you, of course! A B2B marketer is going to reach her audience differently than a B2C marketer. If you’re a B2B marketer, then LinkedIn and Twitter will be your best bet. You’re great!

Curation 194

Curation Publishing Content B2B 194

Buzz Marketing for Technology

JUNE 17, 2015

For those of you who aren’t familiar with Dave or Smart Insights – Dave Chaffey is CEO of Smart Insights, a publisher of planning templates and articles focusing on Digital Strategy with channels on B2B Marketing and Marketing automation. I think content personalization is the biggest opportunity into 2016 for B2B Marketers.

B2B 100

B2B Adwords ROI Hubspot 100

Pam Moore

JUNE 2, 2017

Of course we also help you master every top social network such as Facebook, LinkedIn, Twitter, Instagram and more! From strategy, goal setting, conversion optimization, community building, business and personal branding, content marketing, social advertising to live video we have you covered.

Training 167

Training Communities Social Media Real Estate 167

Waxing UnLyrical

FEBRUARY 19, 2014

We cover the specifics in our self-paced online social media privacy course. You can find and talk to him on Twitter and LinkedIn. But their rights are quite limited, and both employers and employees need to know where to draw the line to respect each other’s privacy rights to know certain things, and keep others private. In the U.S.,

Social Media 240

Social Media Privacy Training Policies 240

Hootsuite

NOVEMBER 25, 2015

Facebook, Twitter and LinkedIn have long planted their flags in this territory, while Instagram and Snapchat are quickly gaining ground. Of course North Americans are heavy users of social media; but so are the people in South America, in Europe, in Asia, in Africa. percent global increase on spending for social media ads.

Advertising 112

Advertising Social Media List Statistics 112

Oktopost

JUNE 28, 2022

Marketing is a critical function for a B2B organization of any size. Social media marketing has seen rapid growth, with Twitter following close behind LinkedIn as one of the top two most-used social media platforms for B2B marketers. It’s also the perfect place for B2B organizations to reach their target audience.

B2B 152

B2B Tips Twitter Marketing 152

Twist Image

MARCH 11, 2017

The list goes on from YouTube to LinkedIn to Medium and beyond. Of course, this is painting a pretty wide brush across the business landscape, but it feels true. mobile app. mobile app. Snapchat has over 160 million daily active users with an average of 2.5 billion snaps per day. Are you up for the challenge? advertising.

Content 55

Content B2B Press Release Publishing 55

Convince & Convert

MARCH 8, 2012

The Maersk brand is really strong so that’s a big advantage, of course, when you start out. Then there are a lot of very different kind of users that find it interesting to interact with us, the employees of course, there’s the whole shipping community, and then there’s the customers.

Company 120

Company Instagram B2B Survey 120

Rebekah Radice

APRIL 13, 2015

Leverage LinkedIn. If the potential of turning one connection into multiple targeted connections is appealing, then LinkedIn is the place for you to be. LinkedIn is your chance to network and engage within a professional atmosphere. Average time a user spends on LinkedIn is 17 minutes. Don’t believe me?

Social Media 130

Social Media Strategy How To Real Estate 130

Twist Image

JUNE 12, 2015

It is something that affects both B2B and B2C markets. A responsive website, a mobile experience, a decent email database, a social media presence and ad spend that tips more towards AdWords than towards newspaper advertising doesn't count as digital transformation, and it certainly doesn't count as thinking/being born digital.

Adwords 40

Adwords Startup Advertising Mobile 40

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Puppies and babies of course!

Social Media 132

Social Media Retail Education Airlines 132

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. Why Employee Advocacy Matters for B2B.

B2B 144

B2B Survey ROI Metrics 144

Buzz Marketing for Technology

NOVEMBER 17, 2009

But for most B2B marketers like myself – we tend to optimize by the channel of data that we have. For example I get: Social Media reports, Blog data reports, Website data reports, Campaign data reports, Launch result reports, Traditional Media reports, Lead reports and of course Budget reports to name just a few. Tweet This!

Data 100

Data Vocus Radian6 StumbleUpon 100

Buffer Social

NOVEMBER 30, 2016

I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. The list here includes free online courses in a number of social media-related topics and disciplines. Free Online Courses to Learn and Improve Your Social Media Marketing Skills. About this course: “What Is Social?”

Class 40

Class Skills Social Media Marketing 40

Sprout Social

SEPTEMBER 28, 2016

Mobile messaging apps are taking over, or are they? The answer is “of course it does.” billion monthly active users on Facebook, 500 million on Instagram, 450 million on LinkedIn and 313 million on Twitter. If your audience is more receptive to long-form editorial content, try LinkedIn or Medium. There are 1.25

Social Media 40

Social Media Metrics B2B Team 40

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Techipedia: Tamar Weinberg

AUGUST 2, 2011

If you sell something online, you can actually tie Facebook, Twitter and LinkedIn activity to revenue. When people are starting out, they want to build their numbers, whether it is Twitter followers, Facebook friends/fans, or LinkedIn connections as a way to show social proof that they are authoritative. Pretty nifty. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Pam Moore

SEPTEMBER 9, 2020

Action: Grab our Buyer Persona Worksheet Template Pack (editable templates for B2B and B2C). Content created for this phase of the buyers journey must be buyer centric, easy to consume and of course VISUAL when possible. Consistently create CONTENT to attract, inspire and convert lookers to buyers! .

Conversation 78

Conversation Template Templates Marketing 78

Oktopost

AUGUST 13, 2019

Let future philosophers decide whether LinkedIn is a social network for professionals or a professional network with a social overlay. All that should matter to you is that LinkedIn is one online platform that businesses cannot afford to neglect. There are over 645 million users on LinkedIn. Look Sharp, Make an Impression.

LinkedIn 110

LinkedIn Company Tips B2B 110

Myrland Marketing

APRIL 6, 2010

Perhaps the Government Affairs Team decides to utilize mobile marketing in order to keep its clients abreast of critical developments while the legislature is in session. Perhaps the Firm’s goals call for every lawyer having a profile on LinkedIn. Share this on Facebook Share this on Linkedin Subscribe to the comments for this post?

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Oktopost

NOVEMBER 19, 2021

B2B buyers are well-informed and armed with incisive questions by the time they start talking to salespeople. If a discovery call is the first time you try to think of an answer to a B2B buyer’s question, you’re already too late. In fact, 35% of B2B sales content goes unsued by sales teams. Salesforce Sales Cloud.

Tools 75

Tools B2B Price Social Media Management 75

Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text.

Questions 167

Questions WordPress Postrank Blogger 167

Webbiquity SMM

AUGUST 11, 2015

And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4. Facebook is of course (by far) the largest social network. 81% of B2B marketers use Facebook to distribute content. 10 LinkedIn Statistics and Facts.

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. This makes sense when you consider that 46% of B2B decision-makers are now between the ages of 18 and 34 years old. But who likes a challenge more than a B2B marketer? That assumption is, of course, a very wrong one. LinkedIn company page monitoring.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Hootsuite

JULY 21, 2020

What percentage of your views come from desktop, mobile, or elsewhere. LinkedIn video metrics. Though often overlooked for its long-form B2B content, LinkedIn’s video posts offer a great way for brands to build engagement and spread awareness. Click on it, and then click on Analytics below your video ( LinkedIn ).

Metrics 144

Metrics Platform Video HootSuite 144

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” She was named B2B Magazine’s 2012 Digital Marketer of Year.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Which approach best suits you? So what are they to do? Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

SEPTEMBER 12, 2011

And of course, there’s the ongoing social media ROI debate : how do I measure this? 9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. by B2B Lead Roundtable Blog. The B2B Social Media Landscape: a portrait by Beyond. ** 5 STARS. B2B Social Media Example: GE MarkNet by Social Media B2B.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Twist Image

AUGUST 16, 2012

Of course, even bloodied, none of these companies is going out of business. The difference between then and now is that we have a valuable and viable marketplace for those who get it right (just ask LinkedIn if the social media bubble has popped. There were no Pets.coms or Webvans this time around. Social media is hardly dead.

Social Media 102

Social Media Adwords Advertising LinkedIn 102

Postcron

APRIL 19, 2018

This includes optimizing your website for mobile devices, which account for more than half of website visits worldwide. Publish LinkedIn articles. This is especially valuable for B2B companies that want to build authority as thought leaders. Review our post on how to write LinkedIn articles that your network will love.

URL 103

URL SEO LinkedIn Instagram 103

Mindjumpers

FEBRUARY 15, 2011

Tweet The social networking platform LinkedIn has become the login of choice on business-to-business websites. Since its last round-up of social logins in July 2010, the login of choice for B2B sites has grown rapidly. However, now LinkedIn is the platform gaining the position. A great increase for LinkedIn.

B2B 241

B2B Sites LinkedIn API 241

Webbiquity SMM

MARCH 11, 2014

Compared to a normal Tuesday-to-Tuesday period on the blog, Content Marketing Week had: • Twice the normal number of total visits; • Five times the normal referral traffic from LinkedIn; • Four times the typical number of visits driven by Twitter; • Two times the average weekly visits from Facebook; and.

Content 209

Content Marketing B2B Statistics 209

Convince & Convert

MAY 10, 2012

Of course, Argyle Social , Eric’s company, data driven, social media management software. And I was so mobilized by this, I wrote a post on Saturday and used it to ignore my in-laws, which is probably a bad call long term. If your content is not mobile friendly, that’s the first thing you should do. Eric : Awesome.

Hubspot 114

Hubspot Mobile Analytics Google 114

Convince & Convert

OCTOBER 22, 2013

You can connect with Kelsey on Twitter , G+ , or LinkedIn. He wrote Crap: The Content Marketing Deluge and the B2B Content Marketing Strategy Checklist. Soap and fabric softener bored him rigid so he jumped ship to specialise in B2B. You can connect with him on Twitter , LinkedIn , and Pinterest. And Lagavullin.

Strategy 152

Strategy BuzzStream Content Brands 152

agora pulse

OCTOBER 1, 2019

You can schedule start and end dates for each ad campaign you create on most platforms, including Facebook and Instagram Ads, Promoted Pins, LinkedIn Ads , and Twitter Ads. These, of course, take center stage the second we’ve packed up the pumpkin pie from Thanksgiving. Create them today, and submit them for approval.

Social Media 135

Social Media Small Business How To Campaign 135