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Chanel’s Social Media Strategy: Fashioning Engagement Via Online Platforms

Keyhole.co

Chanel’s bags, clothes, jewelry, and perfumes might be extravagantly priced, but the luxury fashion brand is a name everyone recognizes. For over 100 years, Chanel has maintained its top spot in the world of fashion and glamor. They’ve put out diverse and relatable content and maintained a healthy relationship with audiences.

Fashion 52
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4 Old-Fashioned IM Strategies That Still Work

Small Business Mavericks

It may seem odd to call any Internet marketing strategy an “old-fashioned&# or “traditional&# strategy, but we are now over 20 years since the invention of the World Wide Web and commercial Internet marketing. Hare are 4 old-fashioned Internet marketing strategies that still have the power to work some magic.

Fashion 161
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What is Earned Media?

Sherrilynne Starkie

You spend time and talent in writing and posting articles, but the expected web traffic just never materializes. Here’s a media article which examines the Canadian Cannabis industry and includes a key CEO interview. Here Toronto’s Beckerman Twins who post almost daily featuring makeup brands, fashions and fun things to do.

Fashion 409
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What is This “Deinfluencing” Trend and Should Brands Care?

Ignite Social Media

We’ll summarize the trend and key takeaways in this quick article. Especially as conversations heat up around fashion waste, environmental impacts from overconsumption, and economic inequality. Brands who avoid falling into fast fashion traps have little to worry over. Why the fatigue from followers?

Trends 96
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Find UK TikTok Influencers for your brand

Sprout Social

In this article, we’ll share more about how TikTok is growing in the UK, how to identify the right influencers for your campaigns and provide suggestions on real UK TikTok influencers you could work with on your next campaign. Other choices include entertaining or funny stories, sports, fashion and beauty. Ayamé Ponder With over 3.2

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How Old-Fashioned is Online Anonymity?

Ari Herzog

Daily newspaper articles such as this example shine a light into why municipal officials around the country dread new articles appearing in their online community newspapers. When you read a newspaper article online and are inspired to add a comment, would you rather be in a sea of anachronistic anonymity or conventional names?

Fashion 93
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Strategic brand collaborations: Finding successful partnerships

Sprout Social

In this article, we’ll explore how brand collaboration works and strategies to find the best partnership for your business. The fashion brands didn’t stop there either. Why the partnership works: Designer Telfar Clemens won the Best Fashion Campaign of the Year at Essence’s 2023 Best in Black Fashion Awards.