Sprout Social

JANUARY 11, 2024

This includes sentiment analysis, unsatisfactory responses and your top reps. Collaborative features coupled with powerful team analytics can likewise help your reps stay on target and keep a pulse on what’s working (and what’s not). The platform also offers sentiment analysis, ticket tagging and automated prioritization.

Software 85

Software Tools Knowledge Base Hubspot 85

BeingOptimist

MAY 17, 2023

Improved Efficiency and Productivity AI-powered auto-dialers streamline the calling process, enabling sales teams to optimize their time and resources. By incorporating AI into automatic phone dialing campaigns, businesses can simplify the calling process and maximize the utilization of their time and resources.

Campaign 75

Campaign Sentiment Privacy Analysis 75

Sprout Social

JANUARY 3, 2023

Working with customer service, product and other departments on your strategy helps you get the most from your marketing resources. With social media collaboration tools, your social team can use their expertise to address questions or issues about your product or service quickly and accurately. Share monthly reports and analytics.

Collaboration 121

Collaboration Social Media Team Sentiment 121

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Keyhole.co

NOVEMBER 7, 2023

It involves factors that require analytical skills to translate data into strategies. This is where the value of Twitter hashtag analytics becomes priceless. However, this analytical approach is not merely about data aggregation. With Twitter hashtag analytics, you can track tag performance to remove the guesswork.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Sprout Social

SEPTEMBER 18, 2023

Understand your team needs When creating your marketing budget, carefully evaluate team needs, skills and the required resources necessary to achieve your marketing goals. This is important considering skill gap is a major issue in many marketing teams. Take into consideration the cost of tools, resources, employees and contractors.

Marketing 130

Marketing How To Sample Samples 130

Sprout Social

JANUARY 9, 2024

Carve out time for audience research and build the resources and the right infrastructure into your budget. Beyond simply collecting and mining customer data, you need to build on it with AI and automation, analytics and segmentation. Audience research Every audience is different.

Social Media 124

Social Media Sentiment Data Team 124

Oktopost

AUGUST 10, 2023

That means if you’re not using it as a resource to nurture, engage, and foster relationships with potential buyers, you’re missing out on a golden opportunity to drive more revenue. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Audiense

JULY 5, 2016

As the demands of this role grows, so does the social media data and analytics understanding required by social media teams. Ben Donkor is a social media analyst at Microsoft, and is adamant about the importance of social media analytics for all businesses. That’s the social team, but I also help with the editorial team.

Microsoft 112

Microsoft Analytics Metrics Data 112

Sprout Social

FEBRUARY 6, 2023

By engaging with your audience, you can understand what content resonates, your brand perception, plus discover common issues and features your customers want. Use the analytics feature to tailor your social media marketing strategy and prove ROI. And don’t forget about social listening.

Features 100

Features Social Media Curation Geotagging 100

Oktopost

DECEMBER 21, 2023

To maximize marketing impact on a limited budget, CMOs need to adopt a strategic approach that analyzes past results, identifies gaps, and enables data-driven decisions on where to allocate resources. Identify recurring themes or issues that may indicate gaps in your current approach.

Marketing 62

Marketing Survey Skills How To 62

Keyhole.co

JULY 20, 2023

Despite the issues, is it actually worth investing your money in paid tools? Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features. So let’s first understand the gap that’s built.

Industry 52

Industry News Google Brands 52

Sprout Social

OCTOBER 15, 2020

You might not agree with some of the conversations you see around your brand, but this gives you an understanding of the general sentiment around your brand and products. Understanding sentiment. Brand monitoring can help you better understand the overall sentiment that people have towards your brand. All social media platforms.

Brand Monitoring 141

Brand Monitoring Brands Sentiment Reputation 141

Oktopost

MAY 30, 2023

Knowing consistent social publishing is transformative for B2B enterprises doesn’t take away from the fact that, without the right strategy, it’s a real drain on time, resources, and energy. Jump to Section Scheduling content Know your audience Repurpose content Work from a centralized platform Put those analytics to use 1.

Publishing 84

Publishing Social Media Film B2B 84

Oktopost

DECEMBER 22, 2019

That might mean proactively reaching out to convert a potential customer, or it might mean fixing an issue with your product or business operations that’s been pointed out to you. Social listening also helps you keep tabs on the social media sentiment toward your company and products. The Benefits of Listening. Brandwatch. .

Tools 116

Tools B2B Sentiment Notification 116

Convince & Convert

NOVEMBER 16, 2023

Execution is Key In marketing, we often face sudden shifts like those with Threads, ChatGPT, and Google Analytics 4. Gathering user feedback pre-launch could have identified and addressed potential issues with the rebrand. ‘X’ showed how overlooking this resource can be a pitfall. We did too.

Twitter 78

Twitter Social Media Sentiment Reddit 78

Keyhole.co

DECEMBER 13, 2023

Profile analytics : Use this alternative to Mention to understand your growth and engagement better, monitor competitors, and modify social media strategies accordingly. Premium analytics: You can identify top posts and content using insights into what’s working for your brand. Larger companies can choose a custom Enterprise plan.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

JANUARY 3, 2022

By proactively seeking to understand your customers’ pain points, your team will be better positioned to craft nuanced blog articles, investor decks, help center content and other resources that provide specific, relevant value to people at different stages of the customer journey. by product line, sentiment, question type, etc.).

Data 140

Data Social Media Sentiment Team 140

Hootsuite

JULY 6, 2022

You can troubleshoot with your customers, fix issues on the fly, and get real-time feedback. And to crowdsource sentiment on your brand. It also shows that there’s a place they can connect with you over any potential issues or questions. You’ll get more analytics and the option to create a shop and a product catalog.

Instagram 117

Instagram HootSuite UGC Influencer 117

Ignite Social Media

OCTOBER 6, 2022

Channel Breakdown Average Duration Time Topic Analysis Topic Focus Issues Emotion Context Significant Terms Sentiment Breakdown Total Contacts Made (by Team Member) . Another area that greatly piqued my interest in Khoros was their CX Insights. It uses some data points such as: . Khoros pricing details .

Social Media Management 122

Social Media Management Review Social Media Tools 122

Keyhole.co

JULY 31, 2023

In the above example where a customer reached out about their tennis shoes that had easily ripped within a year of purchase, Nike’s support team was quick to respond, offering to look into options and displaying a friendly, empathetic, and personalized approach to the customer’s issue.

Examples 52

Examples Social Media Brands Issues 52

Hootsuite

JANUARY 24, 2022

Over time, it provides more detailed insights about your business and your industry, so you can make the most of the time and resources you invest in social marketing. In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Brand sentiment. Profile visits.

Data 94

Data Social Media HootSuite Template 94

Sprout Social

MAY 5, 2021

These pieces of content not only fill out your social media calendar but also give sales reps helpful resources to hand over to leads. Understanding customer sentiment. In fact, in our recent survey of 250 business executives , 60% identified investing more resources into social media as a key way to gain a competitive advantage.

Data 116

Data Marketing How To Collaboration 116

Keyhole.co

SEPTEMBER 20, 2023

Deep dive into the sentiment of every online conversation around your brand. It helps you to stay on top of your audience’s changing perception and notice PR issues you must prioritize. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking.

Reputation 59

Reputation Brands Construction How To 59

Sprout Social

NOVEMBER 2, 2023

When coupled with social media market research , they help brands: Provide an overview of the resources your customers use. If customers need help with a specific product issue, for example, but find limited guidance, create in-depth video tutorials to address this pain point. Identify content gaps. Identify inefficiencies.

Examples 103

Examples Template Templates How To 103

Ignite Social Media

OCTOBER 6, 2022

Channel Breakdown Average Duration Time Topic Analysis Topic Focus Issues Emotion Context Significant Terms Sentiment Breakdown Total Contacts Made (by Team Member) . Another area that greatly piqued my interest in Khoros was their CX Insights. It uses some data points such as: . Khoros pricing details .

Social Media Management 78

Social Media Management Review Social Media Tools 78

Hootsuite

SEPTEMBER 30, 2022

Cart abandonment has always been an issue in online shopping. The best chatbots answer questions about order issues, shipping delays, refunds, and returns. This includes data about customer queries, behavior, engagement, sentiment, and interactions. Suggested resources. Data and analytics. Gather feedback and data.

FAQ 120

FAQ Retail Overview Loyalty 120

Talkwalker SM

APRIL 26, 2016

News about advances in 3D printing technologies, Canadian Prime Minister Justin Trudeau’s stance on LGBT issues, and contagious cancers are seemingly incompatible stories. But a closer look reveals these issues are in fact related, part of a larger conversation about the topic of organ donation. Follow her on Twitter: @LindseyGoebel.

UGC 60

UGC Sentiment Exercises Issues 60

Sprout Social

JUNE 15, 2020

Over $126 million in fines have been issued to companies violating GDPR as of January 2020. Many marketers rightfully look at Google Analytics data to glean their ROI from social media. Although this isn’t a make-or-break issue for most businesses, it might result in an incomplete understanding of your social media customers.

Social Media 131

Social Media Privacy Marketing Policies 131

ProBlogger

DECEMBER 6, 2022

Google’s Natural Language Processing tool: Used to identify the topics and sentiment of content. AI-based analytics tools can track user behaviour on the blog, helping to identify what content works best and what topics should be explored further. Google’s RankBrain: An AI-based algorithm to determine search engine rankings.

Curation 38

Curation Sentiment Curata Blogger 38

Hootsuite

JULY 20, 2023

Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation. What’s hot? What’s not?

Analytics 83

Analytics Social Media HootSuite Metrics 83

Dave Fleet

MAY 25, 2011

My primary concern was that, after seeing nearly a 90% variance between their numbers and those from Google Analytics on my own site, I couldn’t trust that their numbers for other sites would be correct. when comparing the traffic numbers for local analytics (google, omniture, etc) to the numbers on Compete.com.

Compete 277

Compete Quantcast Sample Samples 277

Bill Hartzer

MAY 26, 2010

BuzzLogic is a social branding company that focuses on digital media that utilizes an ad platform that is driven by social media analytics. Using a proprietary conversational analytics engine, Buzzlogic helps its customers understand the mindset of the most influential players in a particular industry.

Cymfony 152

Cymfony Social Media Tools SM2 152

Sprout Social

DECEMBER 5, 2022

Between demographic data and post analytics, social media is a goldmine when it comes to better understanding your target audience. And social media crowdsourcing —or turning to social for audience opinions, ideas and sentiment—is a powerful way to improve your content, products and your business as a whole. Ability to crowdsource.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Techipedia: Tamar Weinberg

MAY 18, 2010

After all, spending time, money, and other precious resources on social media marketing before you have an understanding of what it can do for you is kind of like putting the cart before the horse (not advisable). What are their issues? Why do businesses need social media? What are your goals? What motivates them? Reply Jay B.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Sprout Social

APRIL 15, 2024

The crisis began when the bank issued a press release to say it wanted to raise cash—a statement Fast Company labeled “the press release from hell” It had the opposite effect and customers rushed to the bank to take out their money. Don’t wait to know everything before issuing a response and starting damage control.

Press Release 93

Press Release Banking Reputation Marketing 93

Hootsuite

JUNE 14, 2023

Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. This can help you preempt any potential issues and take steps to redress them before they turn into a PR nightmare. One way to do this is to become a resource for your audience.

Banking 80

Banking Social Media HootSuite Sentiment 80