Buffer Social

MARCH 19, 2020

And as many around the globe isolate, social media might become an even more important channel for communication and a sense of community. So what does social media management look like over the coming weeks and months? Brands shouldn’t be looking at the COVID-19 pandemic as something to capitalize on.

Social Media Management 98

Social Media Management Social Media Retail Team 98

The Realtime Report

DECEMBER 12, 2012

But how do you figure out which of those millions of tweets and online conversations are important enough to engage with–and manage that engagement in a way that’s scalable and measurable? This is the problem that Salorix is trying to solve with a new social media management platform called Amplfy 2.0,

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Oktopost

FEBRUARY 26, 2024

Many B2B organizations find themselves using social media management platforms originally crafted for B2C brands. As a result, these platforms often lack the nuanced insights needed to thoroughly gauge your social media performance and its impact on revenue.

B2B 62

B2B Metrics Social Media Social Media Management 62

Hootsuite

NOVEMBER 7, 2023

Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What is social listening?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. In short, YouTube combines video content’s appeal with its immense popularity as a social media platform. Manual analytics are error-prone and don’t support growth.

Metrics 52

Metrics Analytics YouTube Video 52

Razor Social

JUNE 21, 2019

Social media management tools are dead useful. Plenty of different software on the market offer social media content scheduling, publishing, and response management, and most have something great to offer brands and marketers looking to streamline their social media marketing.

Social Media Management 71

Social Media Management Social Media Tools How To 71

Oktopost

FEBRUARY 29, 2024

To effectively gauge the success of social selling initiatives, you need to employ robust analytics and track your prospects as they move through your sales funnel. This is where your average social media management platform falls short.

ROI 62

ROI B2B Organization Platform 62

Oktopost

JANUARY 11, 2024

There are many types of demand generation tools, including: Content marketing tools optimize SEO , analytics, and competitor analysis. CRM tools help you manage contacts based on funnel stages, track and analyze interactions, and segment prospects and customers. Best For: SEO specialists and digital marketing teams.

Tools 62

Tools B2B Hubspot Analytics 62

Ignite Social Media

MARCH 18, 2024

However, while Duke certainly has some inherent advantages being one of the premier brands in college basketball, I believe their approach contains numerous takeaways that any social media marketer can apply, no matter what industry you’re in. Our games are sold out,” Dave explains.

Social Media 96

Social Media Marketing Nielsen Resources 96

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. What is a social media workflow?

Template 134

Template Templates Social Media Tips 134

Sprout Social

SEPTEMBER 18, 2023

What is your current brand perception? There might be significant shifts in the market that push your strategy in a certain direction or internal changes that will influence your brand marketing strategy. And 26% agree that memorable brands take risks with their social content. How has AI impacted the market?

Marketing 132

Marketing How To Sample Samples 132

Sprout Social

FEBRUARY 29, 2024

Siri, Alexa), recommendation systems, autonomous vehicles and medical diagnosis systems. NER and semantic search Named Entity Recognition (NER) identifies entities defined in the ML model as important to a business, such as geographic locations, brand names, famous people, etc. Which functions of AI are used in business?

Patterns 121

Patterns Sentiment Analysis Proposal 121

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Here are some features that make Keyhole your go-to partner for branding.

Industry 52

Industry News Google Brands 52

Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. When is Social Studio shutting down?

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Buffer Social

OCTOBER 31, 2023

  Here’s a glimpse of Brandon’s tags:  To track post performance in analytics  Buffer’s Social Media Manager, Mitra Mehvar , has been using tags to get analytics reports for specific posts “so I can get a better look at how content is performing and make any changes if needed.” This

Team 92

Team Communities Repository Analytics 92

Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Instead of going about it the “traditional” way, brands can use influencer marketing tools to reach their goals faster.

Influencer 113

Influencer Tools Marketing Software 113

The Realtime Report

APRIL 15, 2019

In today’s rapidly evolving social media landscape, content continues to reign supreme. But there’s so much out there that it’s tough to garner awareness and raise your brand above the noise. As the social media manager of a video platform, my job obviously involves a LOT of video. By Cindy Marshall.

Video 134

Video How To Template Templates 134

Visually SM

JULY 27, 2020

These channels are a direct connection between brand and audience. In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. However, there are a couple of unique features that set Sprout Social apart.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

agora pulse

JANUARY 28, 2020

Actually, you’ve probably been making the shift to this form of social media marketing already. Relationship marketing expert and thought leader Jessika Phillips recently joined Agorapulse’s Social Pulse Weekly Show to share what social media managers should know about dark social.

Remix 139

Remix Social Media Management Conversation Analytics 139

agora pulse

JANUARY 9, 2019

Finding the right social media management tool isn’t easy– especially when you are merging teams and creating a brand new strategy. The marketing team were determined to find the right social media management tool. The only thing in their arsenal was Brandwatch for analytics.

Energy 114

Energy Company Social Media Management Analysis 114

Twenty4 Social

AUGUST 27, 2020

You can see how your brand is performing through the simplified HootSuite dashboard. It is also possible to schedule and update posts as well as to create social analytic reports. It comes with a free customer relationship management (CRM) system and is free to use.

Tools 98

Tools Hubspot Startup Curation 98

Sprout Social

APRIL 28, 2020

For some social media managers, reporting comes with the job. For others, leadership may have a more hands-off approach, expecting the social team to “just put this on social.” ” But making social media work is work, and measuring whether it’s happening requires at least a little analysis.

Report 119

Report Social Media Social Media Management Project 119

Keyhole.co

MARCH 2, 2023

Of course, reaching people on social media is easier said than done. Anyone who’s managed the social media accounts for a brand or business will gripe about content planning, audience targeting, ROI tracking , and the like. If you’re after a strong analytics tool, skip ahead to the next tool on this list.

Social Media 52

Social Media Tools HootSuite Marketing 52

Oktopost

DECEMBER 19, 2022

There’s no denying that social media has become an important part of a B2B marketing strategy. No other channel goes further in creating real relationships with your customers, and a community around your brand. However, no business can reap the benefits of social media if it’s not able to protect its accounts from hackers.

Social Media 125

Social Media How To Policies Authentication 125

Sprout Social

FEBRUARY 24, 2022

Then, download our social media resume template to put these tips into action. The do’s of a social media resume. Skills that every social media manager must have , like communication, creativity or organization, won’t make you stand out. Do include data-driven experience. Celebrate certifications.

Template 107

Template Templates Data Social Media 107

Sprout Social

FEBRUARY 15, 2022

Who comes up when you search “social media consultant Houston” or “hospitality social media consultant?” Do you have the skills needed to be a social media manager working solo? Contract : Do you have your contracting system set up? tax system.”. What services do they offer?

Consultant 106

Consultant Social Media How To Insurance 106

Oktopost

JULY 22, 2021

When your B2B marketing technology is in step with the evolving social commerce landscape, you can more meaningfully engage with your customers. Then you can manage all of your interactions and analytics from within the familiar environment of your CRM. Social CRM: What Is It? Why You Should Merge Social and CRM Data.

Social CRM 96

Social CRM B2B How To Patterns 96

Oktopost

JUNE 1, 2023

Social media is a wide world, but your vision can be focused on only the most important details. Social media marketing What is a Lead Scoring System? How Does Lead Scoring Maximize Social Media ROI? When you start to plan social media posts, you start to get tactical. Here’s how.

ROI 62

ROI Social Media Marketing Curation 62

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. But which social media monitoring tool is the best for your brand? Brandwatch.

Tools 52

Tools Social Media Sentiment Price 52

Hootsuite

JANUARY 24, 2022

What is social media data? Social media data is any type of data that can be gathered through social media. In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Why is social media data collection so important?

Data 94

Data Social Media HootSuite Template 94

Hootsuite

MAY 20, 2020

But hackers may still be able to gain access to secure social media through vulnerabilities in connected third-party apps. They got in through a third-party analytics app. One common phishing scam involves fake coupons for big-name brands like Costco, Starbucks, and Bath & Body Works. Source: eMarketer.

Social Media 144

Social Media Tools Tips Policies 144

Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Automatically tag your (outbound) posts for better analytics.

HootSuite 140

HootSuite Features URL Template 140

Sprout Social

JULY 11, 2022

A channel trailer shows non-subscribed visitors what your channel and brand are all about. In 1,000 characters or less, summarize your channel, who you are or what your brand is in an engaging and informative way. Check your visuals and branding. Besides ensuring your banner image is on-brand, get creative. Banner image.

YouTube 95

YouTube How To Analytics Metrics 95

agora pulse

JUNE 20, 2017

This platform offers you much more than multiple account management; it also offers you access to some of the meatier analytics that are available. ManageFlitter is certainly a useful Twitter management tool for brands with multiple channels and those looking for better analytics, something TweetDeck never really provided.

Tweetdeck 131

Tweetdeck Klout iPad iPhone 131

Keyhole.co

OCTOBER 20, 2023

Whether it’s a small venture or a multi-billion dollar designer brand, the photo-sharing platform’s pivot to a marketing tool gives creative exposure. But among millions of brands striving to gain attention, it’s difficult to highlight your authenticity and establish trust. Instagram has become every marketer’s favorite channel.

Instagram 59

Instagram Badge Authentication How To 59

Hootsuite

JANUARY 18, 2024

We’re giving out free social media advice that doesn’t involve black-hat techniques (we look better in white, tbh), get-rich-quick schemes (tried, failed), or snake oil (not good for the snakes). We’re breaking down the best practices social media managers, creators, and Instagram pros use to get those reel view gains!

Instagram 92

Instagram HootSuite Hashtag Embedding 92

Socialmedia.biz

JUNE 8, 2018

Successful companies in the world make huge profits every year because they use the best social media monitoring tools to understand their markets, monitor reach, listen to their customers’ needs, and track engagements. This process enables them to increase brand awareness and capture profitable trends.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76