Sprout Social

FEBRUARY 15, 2024

Social media management tools like Sprout help you conduct sentiment analysis with artificial intelligence so you can easily review and measure what people are saying about you—and topics related to your brand and industry—across social media. Learn all about sentiment analysis and how it can benefit your brand.

Engagement 100

Engagement Tips Loyalty Metrics 100

Dave Fleet

SEPTEMBER 7, 2010

I think it’s time to move beyond sheer demographics when we’re planning social media campaigns, and towards more sophisticated analysis. What about: What are the company’s business and communications objectives? Would you be better served via mass reach, existing niche communities or your own hosted site?

Social Media 391

Social Media Proposal Analysis Policies 391

Buffer Social

OCTOBER 23, 2023

Engage with your audience for community building We all know that engaging with your community on social media is one of the many keys to success. Host live sessions and Q&As to interact in real time with your viewers. Use the Community tab to post updates, create polls, or share behind-the-scenes content.

YouTube 113

YouTube Tips Collaboration Trends 113

Unmetric

JUNE 18, 2019

Today, Facebook plays host to over 60 million business pages on its site. There’s a host of features that will help you analyze your brand’s social media performance on Facebook and make better marketing decisions. Sociograph provides important insights that allow you to get a deeper understanding of your community and content.

Analytics 119

Analytics Tools Facebook Overview 119

Direct Marketing Observations

FEBRUARY 15, 2010

So the sticking point here is whether or not you can use automated analysis to provide sentiment or if it has to be all human interface. There are companies who are working on ways to automate forms of sentiment through natural language processing and machine based or community based learning. It has to be an individual call.

Sentiment 143

Sentiment Analysis Aggregator SEO 143

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. But the business page isn’t the end of it.

Small Business 100

Small Business Engagement Strategy Facebook 100

Convince & Convert

FEBRUARY 21, 2024

Best Practice Training This is a great place to start if you have not already hosted company-wide training on ChatGPT best practices. This may include unique processes, research, or community knowledge. Quick wins will help mitigate risks right away while setting a tone that’s supportive of innovation.

Training 155

Training Policies Team Guidelines 155

The Realtime Report

JUNE 22, 2021

Hosted by VetsinTech and sponsored by JPMorgan Chase, the winner will be selected from the five advancing companies in the final phase–a live, virtual pitch competition on June 23rd. Provides a communication analysis solution designed to help companies protect their most valuable assets – their people and their IP.

Startup 91

Startup Compete Analysis Eventful 91

Sprout Social

AUGUST 21, 2023

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. Our community discussed several risks including privacy infringement, manipulation of public opinion and autonomous weapons. How do we fill them?

Marketing 88

Marketing Privacy Policies Issues 88

Keyhole.co

FEBRUARY 3, 2024

Competitor analysis Before we even get to measure our own metrics, we need to analyze what market metrics are, and for that, we need to do a competitive analysis. Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. How to do that, you ask? It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

DECEMBER 22, 2022

Let’s start with an analysis of their social media accounts. Analysis of Nike’s social media accounts. The brand often encourages its followers to share their own stories and experiences, using hashtags (such as #nikefc, #nikewomen, and #justdoit) and other tactics to spark conversations and create a sense of community.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Keyhole.co

SEPTEMBER 20, 2023

You must also run a competitor analysis to see where your reputation stands in your niche. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking. Want to run competitor analysis using Keyhole? Host live sessions for real-time interactions.

Reputation 59

Reputation Brands Construction How To 59

Convince & Convert

JANUARY 5, 2014

When Amber Naslund and I wrote The NOW Revolution in 2010, we created this graphic to describe the characteristics of the ideal community manager/social media practitioner. This is a real challenge for many community managers who come from the PR/communications side of things, and all of a sudden need to be quasi graphic designers.

Skills 167

Skills Social Media Patterns Class 167

Oktopost

MARCH 15, 2021

It’s a lot easier to make inroads with fun, uplifting, community-building content. Create Community. You can’t force genuine communities to form around your brand and products, but there’s a lot you can do to encourage it. You have to foster dedicated communities based on value and trust.

B2B 136

B2B Social Media Strategy LinkedIn 136

Pam Moore

NOVEMBER 29, 2017

I am hosting a training webinar to help you learn the influencer marketing trends for 2018 and understand how you can integrate influencer marketing into your business and marketing strategies and plans for 2018. Social Profit Factor Training System + Member Community . Social Media Audience Analysis Worksheet.

Influencer 160

Influencer Training Marketing Small Business 160

Pam Moore

JANUARY 17, 2018

I am hosting a free Facebook in 2018 Webinar training that will provide you in simple english what you need to know about marketing your business on Facebook in 2018 plus the details of the latest announcement from Facebook. Yes, Facebook is continuing to favor content that is engaging and focused on building community, conversation etc.

Facebook 164

Facebook Training Template Templates 164

Pam Moore

JULY 5, 2017

How to monitor live traffic on your site when hosting an online event? Supporting Resources: Social Profit Factor Training System + Member Community. Audience Analysis Worksheet. THE Social Media Training Academy and Member Community for Business is Here! Why Your Blog Sucks and How to Fix it (episode 9). SoundCloud.

Analytics 167

Analytics Google Metrics ROI 167

Pam Moore

DECEMBER 19, 2017

Facebook marketing requires knowledge in marketing strategy, branding, visual marketing, video creation, content marketing, data analysis and the list goes on. I'm hosting a free Facebook Marketing in 2018 webinar on Wednesday, December 20th at 2pm et to help you zoom right past your competition into 2018! Additional Resources: .

Facebook 166

Facebook Marketing Training Template 166

Sprout Social

MARCH 9, 2023

host annual sales kickoff events to bring together employees, share best practices, product updates and get everyone re-aligned with company goals. Proud to cross 100 million people designing in Canva and incredibly grateful for our team and global community who brought our wild dream to life. Some companies, like QAD Inc.,

Skills 108

Skills Template Templates Travel 108

Proactive Report

NOVEMBER 21, 2023

The online space has become a host for the digital homes of both legacy news outlets and new, “born on the web” news outlets. Audience analysis and tracking can help you with this. Digital News According to the November Pew Research report, most adults in the United States get at least some news from digital devices.

News 52

News Platform Flipboard Journal 52

Pixlee

MARCH 11, 2021

But ultimately, designing a brand reputation strategy for the modern era involves a proactive community-driven approach to customer service, and ultimately, reputation management. When it comes to online brand reputation, any marketer can confirm that they’ve had their share of negative reviews for their brand.

Reputation 96

Reputation Strategy Brands Review 96

Waxing UnLyrical

JUNE 24, 2016

The international panel of guests included: Chief Strategist at Ceralytics, a beta content intelligence platform, Brandon Andersen ; CEO of Pure Performance Communications, Deirdre Breakenridge ; Media Analysis Director at Universal Information Services, Austin Gaule ; and. Someone pinch me! cont) #amecsummit #measurepr.

Eventful 105

Eventful Analysis Banking Curation 105

Sprout Social

FEBRUARY 16, 2023

Conduct a social media competitive analysis to better understand your brand’s role in the current social media landscape. Host candid conversations with your team about their bandwidth, routines and working styles. Build community “It’s hard to get new customers in this market,” says Dietrich.

Social Media 108

Social Media Marketing Atlassian Team 108

Waxing UnLyrical

FEBRUARY 25, 2015

Hosting duties were shared by guest hosts Deanna Boss and me. Jason Keller pointed out that a Twitter chat helps “localize” the internationally dispersed PR community. This question resulted in a wide range of answers from the #MeasurePR community. Guests were Katie Paine (who was a guest on the very first chat!),

Metrics 100

Metrics Skills Hosting Consultant 100

Pam Moore

JANUARY 30, 2018

Yesterday I saw a Facebook ad from a large social media industry event host with an image and big words reading “Facebook Apocalypse.” The reality is many brands, publishers, bloggers, course creators, podcasters, and event hosts will lie to you so that you can join their pity party and complain of how Facebook is so bad.

Feed 167

Feed Feedly News Facebook 167

Convince & Convert

JULY 28, 2013

Communities don’t thrive on their own. Each day they are answering questions, cajoling, encouraging and fostering a sense of communal spirit that keeps people coming back to learn—and to buy. Jay is the founder of [link] and host of the Social Pros podcast. The information is great, but the people are what make it work.

Content 152

Content Marketing Forums Patterns 152

Sprout Social

OCTOBER 17, 2022

Hosting a surprise birthday party is on my bucket list. Along with social listening, use social media sentiment analysis to see how your customers feel about your brand. Host an event. Dig deep into specific communities and profiles that are talking about and/or engaging with your brand. Surprise and delight ideas.

Brands 93

Brands Fashion Eventful Hosting 93

Hootsuite

SEPTEMBER 14, 2023

But it’s pretty important to define the important role of community manager on your marketing team. Community managers are the all-stars responsible for fostering engagement, building relationships, and maintaining the integrity of online communities. Get the report What is a community manager? Are you paid enough?

Communities 95

Communities Social Media Management HootSuite Skills 95

Sprout Social

AUGUST 24, 2022

I love how personal and genuine brands can get on social media and the communities they can create. As both a user and an insider, it’s evident that awareness is grown, traffic is driven and communities are built through social media more than any other tool.”. Successful creators don’t just churn out content, they inspire communities.

Social Media Management 99

Social Media Management Social Media Tips Skills 99

Pam Moore

FEBRUARY 6, 2018

I'm hosting a free Facebook webinar with 10 Power Tips to Create Facebook Content to Own the News Feed like a BOSS ! Social Profit Factor Online Training Academy + Member Community . Social Media Audience Analysis Worksheet. I have a solution that will help you get a grip on this problem, fast. Additional Resources: .

Feed 164

Feed Feedly News Tips 164

Sprout Social

FEBRUARY 1, 2024

Sentiment analysis and trend forecasting from social listening unlocks the potential to not only meet these needs but to anticipate them by helping you: Understand consumer preferences : Granular insights into customer behavior patterns and psychographics reveal customer preferences.

Social Media 104

Social Media Sentiment Loyalty Microsoft 104

Convince & Convert

JULY 25, 2012

True, scrutiny is magnified when community and content managers become a voice for large brands. Add your community or content manager’s Twitter handle to the bio. Include the community manager(s) face(s) in the Twitter background. Host Twitter chats. We don’t want to snuggle up with a logo.

Twitter 133

Twitter Brands Avatar Insurance 133

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Community management. Create community and brand loyalty. Improve community engagement. Drive online sales.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

The Realtime Report

AUGUST 6, 2012

The data is based on an analysis of 10,000 social marketing campaigns that ran on Facebook over the past 9 months. Extend your social communities across a variety of platforms. Mix campaign types and create new offers on a consistent basis. Which of these 6 strategies are getting the best results for your brand?

Research 194

Research Engagement Strategy Facebook 194

Audiense

APRIL 6, 2018

On Wednesday, alongside Pulsar , we hosted our webinar “Reinventing the concept of Influencers to your marketing strategy” and we had a fantastic time. Who are the influencers to these people? The next step is building the “influencer panel” and understanding these influencers.

Influencer 92

Influencer Strategy Marketing Overview 92

Pam Moore

JUNE 23, 2019

Research past events if the event organizer has hosted the same or similar events in the past. What social networks are they using to communicate with other attendees, sponsors and event hosts? Download the Audience Analysis and Prioritization Worksheet to prioritize your key audiences for success. You got this!

Eventful 90

Eventful Tips Training Authentication 90

Unmetric

JULY 9, 2019

You get valuable insights into your follower growth, competitor analysis, and much more to help you make better marketing decisions. There’s a host of features that will help you analyze your brand’s social media performance on Twitter and make better marketing decisions. Now, how cool is that?

Analytics 72

Analytics Tools Twitter Hashtag 72