Convince & Convert

AUGUST 4, 2013

An alert Convince & Convert fan sent me a Twitter direct message this week, alerting me to a gaping, self-inflicted social media wound bleeding all over the Facebook page of the Evansville, Indiana airport. This post (and all Facebook posts) would have been better as a photo. You are a social media professional.

Social Media 150

Social Media Airlines Communities Sports 150

SocMed Sean

NOVEMBER 14, 2011

There are a lot of ways to engage in social media, some of them effective…some of them not. If your organization is considering getting active in social or if you’re analyzing your current efforts, take a look at the following list and make sure you’re not undermining the success of your activities.

Social Media 235

Social Media Social Networking Airlines SEO 235

Buffer Social

MARCH 19, 2020

In times like these, people look to each other, and to their communities to figure out how to respond. Social media is such an important communication tool in 2020, and we know as we all try to navigate unexpected and unprecedented challenges, many of your customers and teammates will turn to social media for some form of support.

Social Media Management 98

Social Media Management Social Media Retail Team 98

Ignite Social Media

AUGUST 10, 2017

When you’re in the world of social media, you’re likely also finishing up your summer content and campaigns. Sometimes you can make the most impact not by campaigns or contests, but by managing your community the right way. With all the drama surrounding airlines these days, we have to give it to Delta. Ah, August.

Social Media 87

Social Media Airlines UGC Campaign 87

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Automotive Klout Flipboard 160

Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. 7 Social media contest ideas to increase engagement.

Examples 111

Examples Social Media Instagram Hashtag 111

Rebekah Radice

APRIL 27, 2015

Facebook mistakes. However, some of the worst Facebook mistakes are the ones that often go unnoticed. While Facebook continues to change the rules, you must make the most of every opportunity. Here are some of the top Facebook mistakes small businesses make and what you should do instead. Not Using Facebook Insights.

Small Business 131

Small Business Facebook How To Airlines 131

Convince & Convert

MAY 3, 2013

Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners.

Social Media 130

Social Media Retail Education Airlines 130

Rebekah Radice

OCTOBER 19, 2015

There are many ways to market your business on Facebook. If you’ve struggled to build momentum and increase Facebook engagement , there’s hope. 7 Fatal Facebook Marketing Mistakes You Can Quickly Overcome. It’s no different with Facebook marketing. Mistake: Neglect Facebook Fans. KLM Airlines gets this.

Facebook 114

Facebook Marketing Airlines Metrics 114

Laurel Papworth

APRIL 26, 2011

How do you respond to a negative comment in an online community, on Facebook? Many social media guidelines have a one-size-fits-all approach when it comes to addressing negative criticism in social networks, but assessing the situation and the potential positive vs negative outcomes of responses is a skill that comes from experience.

Communities 112

Communities Comments Badge Airlines 112

Techipedia: Tamar Weinberg

AUGUST 14, 2012

GE recently released a series of animations promoting a health related Facebook application. Take a look at their 2011 video showing how Facebook integrates with the Spotify player. We’ll head down under and discuss what an antipodean airline is doing with social, animation and web videos. Amazing antipodean animation.

Airlines 210

Airlines Marketing Statistics comScore 210

Later

MAY 28, 2021

And with new interactive features , there’s never been a better time to include it in your social media strategy. You can also share a story from a member of your community through your LinkedIn captions. TIP: While each social media platform is different, it’s important to maintain a consistent tone of voice.

LinkedIn 100

LinkedIn Brands Marketing Airlines 100

Likeable

SEPTEMBER 24, 2019

Community Management/Customer Service. Across the social web, users typically expect a response from brands within 24 hours, on average. For a master class in customer service on social, look no further than Airline Complaint Twitter. It is a baffling approach to social media in general, but Twitter especially.

Twitter 80

Twitter Airlines Aggregator Meme 80

Convince & Convert

APRIL 4, 2013

JetBlue offered people with the first name April who were flying the airline on April 1 a JetBlue credit equal to the value of their flight. JetBlue communicated its surprise offer in a simple, yet eye-catching status update and linked back to the company’s BlueTales blog for more information.

Airlines 123

Airlines Travel Forums Curation 123

Webbiquity SMM

NOVEMBER 27, 2018

But though 88% of event professionals are active on Facebook, only 60% of planners also use Twitter. Now here are three ideas the social network’s CMO and her marketing team may want to contemplate. Twitter is arguably the most flexible and capable social network for B2B marketers. Remind People How Useful It Is.

Team 160

Team Marketing B2B Eventful 160

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases.

Travel 40

Travel Class Social Media Hotels 40

Techipedia: Tamar Weinberg

JANUARY 15, 2013

There can be few companies that have become part of so many people’s daily lives in such a short space of time as Facebook. Facebook’s mission is to make the world more open and connected.” - About Facebook statement accompanying company’s press release. This is a guest post by Ekaterina Walter.

Press Release 192

Press Release Airlines Skills Retail 192

Laurel Papworth

SEPTEMBER 24, 2012

Airline staff greet me by name and not just because I’ve left my conference name tag on my jacket. Not perhaps a very important fact but it explains why I have a number of FNQ friends on Facebook. I have a lot of friends in Cairns”: which would be irrelevant except that, in social media terms, everybody knows everybody.

Retail 80

Retail Social Media Foursquare Badge 80

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Fly more miles, get priority seating on an airline. million followers on Twitter? million followers on Twitter?

Social Media 147

Social Media Strategy Influencer Social CRM 147

Buffer Social

SEPTEMBER 28, 2016

In our case, that means social media podcasts ! Here’s a list of 16 top marketing podcasts, covering 3 areas of social media marketing , with some top episodes from each podcast to check out! Click to jump to any section: 10 of the very best Social Media Marketing podcasts. Social Pros by Jay Baer.

Skills 40

Skills Social Media Hosting Marketing 40

Pixlee

SEPTEMBER 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Nomadic Matt is well known when it comes to top social media influencers. Blog aside, he’s got an audience of 213K Facebook followers, 115K Twitter followers, and 82K Instagram followers. Budget Traveling and Hacks.

Travel 66

Travel Influencer Brands Airlines 66

Convince & Convert

MARCH 28, 2012

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines.

CSR 127

CSR Airlines Loyalty Hashtag 127

Laurel Papworth

JANUARY 14, 2010

HotelsMag has come up with 10 Internet Marketing Resolutions for 2010 including social media ones. Engage your customers directly via social media and mobile initiatives, and Web 2.0 I will take full advantage of Social Marketing and enhance the social media strategy for my hotel in 2010.

Hotels 85

Hotels Tourism Travel Social Media 85

Convince & Convert

MARCH 28, 2012

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines.

CSR 126

CSR Airlines Loyalty Hashtag 126

Pixlee

JUNE 8, 2021

Naturally, social media had to catch up. . Users on Twitter, Facebook, and Instagram frequently express their concerns about the environment, urging companies take Corporate Social Responsibility (CSR) more seriously. Once these partnerships are set in stone, feel free to post about them on social media.

Instagram 52

Instagram Engagement CSR How To 52

Oktopost

SEPTEMBER 24, 2019

Companies with a bad reputation may suffer losses of revenue and stock value for a long time after such events — just ask United Airlines or Wells Fargo. Today, most of the work related to establishing and maintaining a positive corporate reputation is happening online in general, and on social media, in particular.

Reputation 83

Reputation Press Release Airlines Construction 83

Pixlee

JUNE 14, 2021

Yet even though Facebook has restricted content reach, you can still get exposure with the right strategy. UGC refers to any form of content created by users/customers and made accessible through social media or other permissioning methods. Few companies or users take the time to build a community and engage with their audience.

Instagram 52

Instagram UGC Apparel Hashtag 52

Bare Feet Studios

SEPTEMBER 8, 2010

Along comes social media which is so conversational, creative, interactive, mostly free and bam! To add to the carnival-like atmosphere, JetBlue is helping its “Jetters” get organized, with a Facebook page where travelers can make plans to meet up, ask advice, post their personal dos and don’ts, or list their favorites spots. .&#

Social Media 96

Social Media Upcoming Conference Viddler 96

Techipedia: Tamar Weinberg

MAY 19, 2008

Case #2: Continental Airlines Kicks Toddler Off Plane for Talking Too Much Now this just disappoints me. An eighteen-month-old boy and his mother were thrown off a Continental Airlines flight because a flight attendant couldn’t stand the little boy saying “bye plane&# throughout her safety instruction speech.

Reputation 100

Reputation Airlines Digg MySpace 100

Webbiquity SMM

FEBRUARY 28, 2011

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. List of Corporate Social Strategists for 2011. Serious disconnect there.). Followers range from less than 10 (no, that’s not a typo) to more than 10,000.

List 155

List Twitter Brands Microsoft 155

Twist Image

JUNE 12, 2014

How many brands do we now see - active and engaged - online that have (without question) turned their brand sentiment around (think about airlines, banks, restaurants and more)? We don''t count websites, social media, apps and more as part of our branding experience. mass media. social media. Tons of them.

Data 101

Data Sentiment Marketing Advertising 101

Talkwalker SM

MAY 26, 2016

Images and videos play an ever increasing role in the way people interact on social media, as attested by the rise of visual-oriented platforms such as Instagram, Pinterest and Snapchat, and the increasing visual focus of giants such as Twitter and Facebook. You should have already heard this statistic: over 1.8

Analytics 68

Analytics Influencer Apparel Airlines 68

Bare Feet Studios

OCTOBER 1, 2008

We will have three guest speakers from the mainland, sharing case studies from companies like Dell, Southwest Airlines, and Cisco who are using social communities online for internal and external customers. We in Hawaii have unique challenges and opportunities for using tools such as Facebook, Twitter, YouTube, etc.

Social Media 40

Social Media Tourism Airlines Upcoming 40

Pixlee

FEBRUARY 9, 2017

Whether cult-like or otherwise, the key is that when building lifestyle brands you’re really building online communities of likeminded individuals at their core. Like most everything else nowadays, these types of communities are likely to flock towards the online world. They’re on Facebook. They’re on Instagram.

Brands 40

Brands Airlines How To Apple 40

Bare Feet Studios

JANUARY 4, 2010

It is part of a international nonprofit organization of social media practitioners and exists to develop and share best practices and ethics on the social web. It is part of a international nonprofit organization of social media practitioners and exists to develop and share best practices and ethics on the social web.

Social Media 47

Social Media Flickr Upcoming Transportation 47

Waxing UnLyrical

NOVEMBER 25, 2010

Image: Lorenz Seidler via Flickr , Creative Commons I was distraught when I got a Facebook IM from one of my friends in Mumbai, telling me of the first bomb blast. So after some frenetic planning with the pet sitter, making use of airline points and figuring out hotels, we are celebrating Thanksgiving in London, England, today.

Hotels 223

Hotels Class Postrank Energy 223

Koka Sexton

MARCH 19, 2012

They answered questions about everything from what sales managers do wrong, to how social media has changed the sales landscape forever. I ran the social selling track and held panels with customers and companies like Sprout Social , Extole , Yammer Cornerstone OnDemand and others. Social media as a broadcast channel .

Press Release 96

Press Release Skills Yammer Social Networking 96