Ignite Social Media

MAY 19, 2021

This post was originally published by Forbes on May 5, 2021. It’s hard to scroll through social feeds or the news today without being hit with more information on Clubhouse, the hot new app (now also available on Android devices as of this month) that features audio-only rooms that allow people to chat about shared interests.

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Sprout Social

JANUARY 4, 2022

Anyone who’s scrolled through Facebook, Instagram or Twitter recently (let’s be honest, who hasn’t?) Yet video is also the most underutilized format across Facebook, Instagram and Twitter, comprising 14%, 11% and 5% of each network’s content respectively. — National Geographic (@NatGeo) October 26, 2021.

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Sprout Social

MARCH 4, 2021

With online conversations and trends moving quickly, it can be challenging to stay up to date with trends or posting original content frequently enough to stay visible in followers’ feeds. It helps you keep your feed fresh and engaging without stressing to create new content every time. Micro Conversions can be: ??

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Oktopost

SEPTEMBER 4, 2020

In addition, according to some studies, LinkedIn users convert to leads at a rate nearly three times higher than Twitter or Facebook users. Facebook also delivers better conversion optimization based its super advanced machine learning algorithms, user data, and web tracking and analytics.

B2B 150

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Sprout Social

DECEMBER 7, 2021

If there’s anything 2021 proved, it’s that a lot can happen in 12 months. This has given many the leverage needed to break out of marketing silos and join conversations throughout their greater organizations. When it comes to researching your target audience, your own social feed will be your greatest asset.

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Sprout Social

OCTOBER 5, 2021

Patagonia is revered as one of the best companies that mixes business with activism and it’s easy to see why by looking at their social feeds. On Twitter, the brand shares content related to their values and commitments to causes nearly every day. peace1) September 29, 2021. — JLO BEAUTY (@jlobeauty) January 12, 2021.

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Sprout Social

OCTOBER 11, 2022

Adjusting content or moderating online conversations can make or break a brand. With fast-paced social feeds cycling from one event to the next, the internet can feel like the Wild West. As a brand or business, how do you ensure that the conversations you take part in are appropriate? What is social media moderation?

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Hootsuite

AUGUST 25, 2021

This sentiment has gone from being something whispered quietly in the back corners of marketing departments to center stage on Twitter. twitter’s main character today is a master’s degree in social media. Nathan Allebach (@nathanallebach) July 26, 2021. And it’s a conversation that’s begun to go mainstream. Twitter Lists.

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Social Media Strategies Summit

SEPTEMBER 14, 2021

We’re] trying to take small steps and gain confidence, as we aren’t seeing the backlash that we would have seen even just a few months ago,” she says about their social media content in May of 2021. Our Twitter audience had a lot of researchers and those who were heavily into the sciences.”. That just might not be you.

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Ignite Social Media

JANUARY 19, 2021

While we have stepped into the new year of 2021, there is one trend that will not be going away anytime soon: social media live events. While there’s a myriad of platforms one can live stream, there are six major social channels commonly used for live events: Facebook, Instagram, Twitter, YouTube, LinkedIn, and TikTok.

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Convince & Convert

OCTOBER 22, 2021

Scroll through Facebook’s News Feed. However, a vast majority spend less than an hour scrolling through their feeds. Do a quick search on Instagram of your office location and a Twitter query of your branded hashtag. This post was originally written by Andrew Caravella and updated by Michelle Saunders in 2021.

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Hootsuite

FEBRUARY 16, 2021

Integrate your Shopify store with your social feeds. Keeping a stream of your products available for your social feeds means you’ve always got the latest product shots, pricing, and approved copy at hand as you interact with your customers. Organic reach is, yes, still on the decline in 2021.

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Sprout Social

MAY 26, 2022

Since its launch in 2016, TikTok (formerly Musical.ly) has grown by leaps and bounds, quickly cementing its place among established networks like Facebook, Instagram, Pinterest and Twitter. billion in revenue in 2021. billion users at the end of 2021, and is projected to reach 1.5 TikTok generated around $4.6 TikTok boasted 1.2

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Direct Marketing Observations

MAY 13, 2022

As 2021 dry-heaved to a thankful close we had no choice but to be optimistic in 2022. It’s not just Twitter and Facebook anymore either. In fact, chances are, on any given day, a headline that you see in your email, or online, or in ‘your feed”, was fueled by social and you may not even know it. Let’s start with this.

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Buffer Social

APRIL 20, 2022

In an attempt to combat the problem, Instagram released the ability for all users to hide likes on posts in 2021. Highlight quality, not quantity When Instagram first rolled out testing for hiding likes, users were met with this announcement on the top of their feeds. Whoever is running Instagram product. Give them a raise.

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Hootsuite

JULY 12, 2022

— Hootsuite (@hootsuite) May 19, 2021. In other words: your competition on social isn’t just your actual competition—it’s everything around you in the feed. And Twitter is a group of raccoons fighting behind an Arby’s. (In if you get popular on twitter you get your s**t caved in by robbers every day.

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Sprout Social

APRIL 29, 2021

Information, opinions and conversations about your brand will exist on social media whether you choose to acknowledge them or not. While you can’t control what other people might say about you, you can contribute to the conversation and represent your business as well online as you do offline. — @LidlGB (@LidlGB) April 8, 2021.

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Later

DECEMBER 11, 2020

As you begin planning your social media strategy for 2021, we’re highlighting every cool new Later feature we released in 2020. . From first comment scheduling for Instagram to click tracking for Pinterest , our tools will help you get ready for 2021 and beyond. . Keep your eyes peeled for 2021. . “It’s

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agora pulse

FEBRUARY 17, 2021

For instance, in my talk for the Social Pulse Summit, for both the Twitter and Instagram editions, I mention the fact that I called off my wedding. My content was focused on sharing tips for Twitter chats and Facebook Lives. 2021, at 8:30 AM (Eastern time). Agorapulse: What’s your Instagram tip for 2021?

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Hootsuite

JUNE 15, 2021

Jiffpom is the most followed dog on social media in 2021 with over 10 million followers on Instagram. This creates a great mix of highly aesthetic content in their feed. The humans who help Tuna run his Instagram empire go with descriptive and conversational captions, and their followers respond! million followers). wiener dog.

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Later

JANUARY 28, 2021

Jayde is the Head of Social Media for beverage brand Sunwink, and uses her Twitter account to consistently deliver refreshing, impactful insights about the marketing industry and pop culture. In fact, you’ve probably seen some of his work already on other social media feeds. Warning: looking through his feed may work up your appetite.

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Later

JULY 29, 2021

In this edition of 5 Minutes With , Hershel Supply’s Brand Experience Manager, Laura Ingham , shares her career journey, the ethos behind Hershel’s social strategy, and the biggest opportunities for growth in 2021. Later: What platforms are you most excited about for 2021? Twitter usage is increasing. And of course, TikTok.

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Hootsuite

FEBRUARY 1, 2022

As of December 2021, the platform boasts over 7.5 Not many brands have jumped on the Twitter marketing bandwagon… yet. Conversely, because Amazon owns Twitch, there could be potential in the future for ecommerce tie-ins. Get ahead of the (video) game. And you know what they say, if you don’t try, you’ll never know!

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Hootsuite

NOVEMBER 5, 2021

You’ll be able to add organic content tiles to Hootsuite Analytics reports with the ability to filter by tag across organic platforms for Facebook, Instagram, LinkedIn, Twitter, and YouTube. Get insights about your 2021 content performance. Keep track of the conversations that matter most. Digital intelligence.

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Sprout Social

APRIL 26, 2022

Most executives are no strangers to leading strategy conversations, poring over financial projections or weighing in on R&D. Not all executives will care about building a personal brand on Twitter. And this can feed your efforts. I enjoyed the meaningful conversations about driving change to create a better world for all.

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Sprout Social

MARCH 20, 2023

Thanks to social platforms like Instagram and YouTube offering their own short-form video feeds, this content has become easier to repurpose across platforms—which saves you time and energy. YouTube Shorts: Since launching in 2021, YouTube Shorts officially surpassed 50 billion daily views. Shorts can be up to 60 seconds long.

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Buffer Social

MARCH 5, 2021

By approaching every conversation with genuine interest, they are leveraging social media to drive a remarkable and unforgettable customer experience that has fans coming back over and over again. We spark conversations through quizzes, videos, contests & giveaways. If they call they’re met with a welcoming voice.

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Hootsuite

JANUARY 4, 2023

On social, you can participate in conversations, encourage engagement, and even interact with your audience in real time. It’s far from fading into obscurity – in fact, the platform is still growing, adding 38 million users from Q4 2021 to Q4 2022. Twitter has been in a bit of turmoil since its purchase by Elon Musk in October 2022.

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Sprout Social

OCTOBER 6, 2022

Or do you want to generate conversions? Plus 60% of consumers think short-form video is the most engaging type of in-feed content. Look for songs, trending hashtags , sounds and visuals that are on the up-and-up in your Reels feed, Twitter trending topics or TikTok For You page. Join the conversation.

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Buffer Social

SEPTEMBER 1, 2022

From his two newsletters, one personal and the other called The Milk Road talking about crypto, to his audience of over 300,000 people on Twitter , to his popular My First Million podcast , Shaan’s creative output is fascinating. Q: You do many things – podcasts, newsletters, posting regularly on Twitter, launching a course.

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Buffer Social

MAY 18, 2022

We’re so happy with these metrics and love seeing so many new Start Pages shared on Twitter every day. The email is archived, the post is read, and the Twitter feed refreshes. 🤯 ( [link] ) pic.twitter.com/9U6kPhoZs7 — Tom Redman (@redman) October 14, 2021. But typically that hype is short-lived.

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Buffer Social

JUNE 16, 2022

Folks on Twitter are typically ahead of the curve, always knowing about trends ahead of everyone else while LinkedIn is the professional growth platform for the serious-minded. Twitter Twitter is a great platform for connecting with people. 💡 Check out the Buffer Team list on Twitter to connect with the folks at Buffer!

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Hootsuite

SEPTEMBER 16, 2021

With 689 million global active users as of January 2021 , everyone and their grandmothers are on TikTok. This will only feed your ego and do nothing for your brand awareness. Putting your content on multiple platforms—Facebook, Instagram and Twitter—helps your overall visibility and will drive traffic to your TikTok profile.

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Hootsuite

OCTOBER 25, 2021

from 2020 to 2021 , an increase of 490 million humans. Getting more followers could be a simple “like and share” photo on your feed. Big brands Wendy’s and Netflix are often seen slinging zingy comebacks, especially on Twitter. — Nike Service (@NikeService) October 19, 2021. OK, but first, why even bother?

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Pam Moore

OCTOBER 20, 2020

Your dream customers are not waking up in the morning thinking… “oooooh… I can't wait for all the brands who are going to spam me in my Facebook, Instagram, Twitter and LinkedIn news feeds today.” How to leverage natural conversation for customer research. ” NO! They want value. They want meaning.

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Buffer Social

SEPTEMBER 5, 2023

— Jen Hartmann (@jenalyson) July 29, 2021 A social media executive is someone who creates and executes the social media marketing strategy of a company. Paid is focused on conversions, click-through rates, and costs-per-acquisition.” “For organic, I share impressions, engagements , and share of voice.

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Later

APRIL 9, 2021

Since the app’s inception in March 2020, Clubhouse has increased its audience to 10M users (as of February 2021). For many, Clubhouse offers an opportunity to tune into conversations from thought-leaders that would otherwise be impossible to join — especially during the COVID-19 pandemic. Source: Backlinko. Source: Statistica.

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