Social Media Strategies Summit

SEPTEMBER 18, 2023

Port of Seattle’s influencer program started with just a handful of bloggers attending the launch of two new retailers at Seattle-Tacoma International Airport (SEA). anyone who doesn’t work for a retail or fashion brand). anyone who doesn’t work for a retail or fashion brand). Let’s get into it!

Influencer 130

Influencer Travel Retail UGC 130

Ignite Social Media

NOVEMBER 13, 2018

2019 Social Media Trends to Watch. A few months ago, we shared relevant trends for the back half of 2018. Now, as the year wraps up, it’s a good time for social media marketers to re-evaluate their social media strategy with fresh eyes. User-Generated Content Becomes More Critical.

Trends 143

Trends Social Media UGC Authentication 143

Ignite Social Media

MARCH 11, 2019

In this day and age, advertising on social media is practically a must if you want your target audience to see your brand message. With just under $24 billion in ad revenue in 2018, Facebook seems to be the basket that marketers have chosen to place all their eggs. Snapchat Location Ads.

Advertising 112

Advertising Social Media Real Estate Facebook 112

Hootsuite

FEBRUARY 4, 2020

After all, the social media platform boasts more than 1 billion users all over the world (more than 1/10th of Earth’s population). That way you can make the best decisions when it comes to your social media marketing strategy. 1 billion users worldwide by 2018, according to Instagram CEO Kevin Systrom. 43% of U.S.

Instagram 145

Instagram Social Media Marketing Survey 145

Pixlee

FEBRUARY 23, 2018

The way that retailers acquire customers online has changed significantly over the last decade. Perhaps even more importantly, retailers will likely find that their savviest competitors find ways to thrive by tapping into the growing online market. The following three customer acquisition trends should play crucial roles in 2018.

Retail 55

Retail Trends UGC Authentication 55

Social Media Strategies Summit

MARCH 25, 2021

After all, social media – a key driver of social commerce – is used by more than half the world’s population , rising to three-quarters or more in markets like Northern and Western Europe, and North America. Simply put, all of this means social commerce is already too big to ignore – and it’s only going to get bigger!

Examples 221

Examples Retail Instagram Buy 221

Unmetric

MARCH 29, 2019

In recent times we have brands bringing pranks to social media. Instagram and Twitter saw a small spike in the number of posts in 2017 only to drop again in 2018. In 2018, the majority of April Fool’s Day interactions were on Instagram. The Food and Beverage Industry is the biggest prankster on Social.

Social Media 113

Social Media Analysis Instagram Campaign 113

Unmetric

MAY 10, 2019

To help you with your Ramadan 2019 social media campaigns, we’ve curated 13 of the most engaging pieces of related content that brands have done in the past. Shopee’s quiz-based content throughout the entire month of Ramadan grabbed a lot of eyeballs and was a great hit on social. — U Mobile (@umobile) May 19, 2018.

Engagement 92

Engagement Social Media Retail Curation 92

Ignite Social Media

FEBRUARY 7, 2019

While social media channels are constantly evolving from algorithm changes to preferred content types, two things in the world of marketing remain tried and true. Everyone understands the intrinsic value of social media, yet marketers haven’t been able to find the secret sauce for driving conversions via social media.

Conversation 157

Conversation Campaign Class Retail 157

Social Media Strategies Summit

JANUARY 2, 2020

The past several years have seen huge shifts in the social media landscape and this year is sure to continue that trend. Social Media has truly grown into its maturity as a marketing channel. Social now dominates the way people communicate, shop and interact with brands. But the campaign didn’t end on social.

Campaign 165

Campaign Meme Instagram Social Media 165

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). It seems like finally there’s a social media site giving us what we want. Pinterest for Content Marketing.

Engagement 138

Engagement Retail Case Study How To 138

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 26 – 28 2018).

Travel 40

Travel Conference Tourism Forums 40

Sprout Social

JULY 12, 2019

The situation is clear: you must create engaging video content on social media. Your videos must be interactive, transparent, innovative and topical, and the best types of social media video content blend all of these elements. Posted by Warby Parker on Thursday, January 18, 2018.

Engagement 104

Engagement Video Social Media Issues 104

Sherrilynne Starkie

APRIL 12, 2018

Think websites, social media and airport signage. For example, “We sift through retail register data and are able to pinpoint which customers and which offers will help you optimize your marketing spend” is more compelling than “We drive digital transformation and strategy in a full range of industries across the globe.”

Retail 187

Retail Buy Consultant Reputation 187

Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. Do you have your social media marketing ready? According to the National Retail Federation, the average shopper is planning to spend $1,047 this holiday season, which is a four percent increase from last year. . That’s right. Prepare for product returns.

Social Media 67

Social Media SMS UGC Marketing 67

Hootsuite

JULY 2, 2019

Employee advocacy can take many forms, but the most common and effective channel is social media. Your employees already have social media profiles. Lush employees are major brand advocates on social media. A post shared by Lilly Flynn (@princessoftheflowers.lush) on Dec 4, 2018 at 1:14pm PST.

Social Media 111

Social Media Guidelines HootSuite How To 111

Waxing UnLyrical

MAY 13, 2019

However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening. 2018 SBA reports show there are 30.2 So keep reading, but first: What is Social Listening? Social media is huge and loud. Fast Retailing. IHS Markit.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Sherrilynne Starkie

APRIL 6, 2018

In this week's top 5 must-know social media news, we see major social networks rolling out initiatives to protect privacy and increase transparency. Apr 06, 2018. Fast on the heels of the Cambridge Analytica scandal, the world's biggest social network is making changes to how third parties can access data.

Social Networking 80

Social Networking Wikipedia API Small Business 80

The Realtime Report

FEBRUARY 16, 2017

Peer to peer influence and video content is impacting retail like never before. Content and social networks are the new currency. Today’s consumers are always on and more selective on what messages they respond to, and forming new affinities with brands and retailers based on authentic storytelling. ” Click To Tweet. .”

Video 131

Video Retail Influencer YouTube 131

Social Media Strategies Summit

MAY 10, 2019

The mega furniture retailer is well known for keeping prices low by letting customers manage their own experience. In 2017, Sephora was the number 1 beauty retailer in the world, boosting growth and profitability at a time when many retailers were closing their doors. Source: Retail Wire. Source: Medium. Source: Shopify.

Brands 109

Brands Retail Marketing Mobile 109

Sprout Social

FEBRUARY 22, 2022

Over one-third of consumers expect their use of social to purchase products and services will increase through 2024. There’s no time like the present to reach consumers through social media. Thanks to social shopping, businesses can start demonstrating the bottom-line, revenue impact of that reach. Social commerce.

Platform 109

Platform Tips Buy Instagram 109

Social Media Strategies Summit

OCTOBER 3, 2019

By now, you’ve probably heard of the emerging social media site, TikTok. TikTok was also downloaded 1 billion times in 2018 , eclipsing Instagram’s 444 million downloads. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos.

Brands 114

Brands Meme Hashtag Campaign 114

Sprout Social

OCTOBER 17, 2022

Marketers can take a play from the event planner’s book by implementing surprise and delight for their audiences through social media. If a surprise and delight idea is executed well, customers are more likely to advocate for the brand, especially on social media. — TABASCO® Brand (@TABASCO) March 17, 2018.

Brands 99

Brands Fashion Eventful Hosting 99

Pixlee

DECEMBER 15, 2020

Retail Trends. With ages ranging from 8-23 years old, many members of this generation have some portion of their parent’s money to spend on retail items. Gen Z alone made up 38% of gym membership sign-ups globally in 2018. Gen Z currently has the spending power of $143 billion. Health & Wellness. Eco-Friendly.

Trends 67

Trends Retail Marketing Survey 67

Pixlee

NOVEMBER 8, 2018

As 2018 ends, it remains an uneasy time for brick-and-mortar retailers. When you combine the seemingly never-ending rise in online shopping behavior with the ever-growing specter of online retail monolith Amazon, it can feel as if the retail apocalypse is imminent. Get Social. But is that such a surprise?

Retail 69

Retail Curation Hashtag Fashion 69

Buffer Social

NOVEMBER 29, 2018

But REI, an outdoor clothing and equipment brand, does Black Friday differently to other retailers. For the fourth year in a row, REI closed its doors on Black Friday 2018, giving every one of its 12,000 employees the day off to enjoy the outdoors. REI is a retail brand that has a business interest in Black Friday.

Brands 94

Brands Retail Campaign Authentication 94

Ignite Social Media

JULY 27, 2020

In 2018, LinkedIn ad revenue totaled $1.16B and that number is expected to double by 2022. You find traffic is coming from mid-level managers in retail at a relatively high volume. On a final note, I’ll add that running paid advertising on LinkedIn isn’t inexpensive when compared to other social media platforms.

LinkedIn 177

LinkedIn Advertising URL Campaign 177

Ignite Social Media

JANUARY 25, 2018

Audience Insights is expected to be more widely available in 2018. Audience Insights is Facebook’s version of social listening. Behaviors include everything from life events, payment and device preferences, and retail spending. What is Audience Insights? It provides real-time demographic, behavioral, and interest data for the 1.9B

Facebook 107

Facebook Sample Samples Sentiment 107

agora pulse

OCTOBER 10, 2019

Holiday retail sales passed the $1 trillion mark in 2018. 73% more people used Instagram for holiday deals in 2018 compared to 2017. For example, Costa Coffee gave us all the holiday feels in 2018 with its Instagram images using hashtag #wishuponacosta to unify posts. and over £410 for men and £373 for women in the U.K.

Instagram 90

Instagram Tips Hashtag Discount 90

Pixlee

MARCH 5, 2019

In 2018, the #JanuBURIED photo contest on social media won a Poppy award for Best Social Media Campaign of 2018. That prime real estate features the best content the brand has access to: the stories their customers are sharing on social media. Big Sky and Big Community Wins.

Communities 70

Communities UGC Geotagging Real Estate 70

agora pulse

OCTOBER 10, 2019

Holiday retail sales passed the $1 trillion mark in 2018. 73% more people used Instagram for holiday deals in 2018 compared to 2017. For example, Costa Coffee gave us all the holiday feels in 2018 with its Instagram images using hashtag #wishuponacosta to unify posts. and over £410 for men and £373 for women in the U.K.

Instagram 91

Instagram Hashtag Discount Retail 91

Pam Moore

NOVEMBER 23, 2018

Too many times they think it's just for the big online and offline retailers. By tapping into the power of mobile marketing, social media sites such as Facebook, Twitter, LinkedIn, Instagram and Pinterest you can really turn up the volume in sales and business over the holidays with your online platform, website and blog.

Tips 60

Tips Training Retail Template 60

Pam Moore

NOVEMBER 23, 2018

Too many times they think it's just for the big online and offline retailers. By tapping into the power of mobile marketing, social media sites such as Facebook, Twitter, LinkedIn, Instagram and Pinterest you can really turn up the volume in sales and business over the holidays with your online platform, website and blog.

Tips 60

Tips Training Retail Mobile 60

Twist Image

AUGUST 27, 2018

Retailers (and other physical brands) are getting into the virtual goods business. Oh, to be young in 2018! and now in Soho) for people to come in and take more beautiful social media pictures in interesting setting (I did find irony in the blue ball pit, but that's another story). social feed. social media.

Influencer 40

Influencer Instagram Retail eBook 40

Hootsuite

SEPTEMBER 16, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. And you can incorporate chatbots to help with customer service even on social media. Bestseller is the best retail chatbot example for customer service in bulk. Delight your customers and improve conversion rates.

Examples 96

Examples FAQ Insurance Retail 96

Pixlee

JANUARY 8, 2018

CES 2018 is here, and if you’re going, choosing where to best spend your time can be overwhelming. If you aren’t attending CES, you can catch a few great session via the free CES 2018 Livestream. Social Media Transforms Entertainment Marketing. Case Studies: Rewiring Retail for the Digital World.

Conference 40

Conference Retail Sports Travel 40

Sprout Social

JUNE 24, 2019

As we evolve our agency offering and build on the learnings and collaboration we’ve had with our founding members, we want to take a moment to recognize these agencies, who offer excellence to their clients in social media day in and day out. B Squared was also named Sprout’s 2018 Partner of the Year. Bien Media.

Automotive 72

Automotive Reputation Social Media Management Retail 72