Social Media Strategies Summit

JANUARY 2, 2020

The past several years have seen huge shifts in the social media landscape and this year is sure to continue that trend. Social Media has truly grown into its maturity as a marketing channel. Social now dominates the way people communicate, shop and interact with brands. But the campaign didn’t end on social.

Campaign 165

Campaign Meme Instagram Social Media 165

The Realtime Report

FEBRUARY 16, 2017

Peer to peer influence and video content is impacting retail like never before. Content and social networks are the new currency. Influencer marketing is on the precipice of exploding growth. “Cisco estimating that by 2018, 79% of all global internet traffic will be video.” Influencer Video Roadmap.

Video 131

Video Retail Influencer YouTube 131

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). It seems like finally there’s a social media site giving us what we want. Pinterest for Content Marketing.

Engagement 138

Engagement Retail Case Study How To 138

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 26 – 28 2018).

Travel 40

Travel Conference Tourism Forums 40

Waxing UnLyrical

MAY 13, 2019

However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening. 2018 SBA reports show there are 30.2 So keep reading, but first: What is Social Listening? Social media is huge and loud. Fast Retailing. IHS Markit.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Twist Image

AUGUST 27, 2018

Retailers (and other physical brands) are getting into the virtual goods business. Oh, to be young in 2018! and now in Soho) for people to come in and take more beautiful social media pictures in interesting setting (I did find irony in the blue ball pit, but that's another story). influencer. influencer marketing.

Influencer 40

Influencer Instagram Retail eBook 40

Pixlee

DECEMBER 15, 2020

It’s estimated that Gen Z spends an average of five hours or more a day using their smartphones — leaving ample time for brands to influence this cutting-edge generation. Retail Trends. With ages ranging from 8-23 years old, many members of this generation have some portion of their parent’s money to spend on retail items.

Trends 67

Trends Retail Marketing Survey 67

Sprout Social

FEBRUARY 22, 2022

Over one-third of consumers expect their use of social to purchase products and services will increase through 2024. There’s no time like the present to reach consumers through social media. Thanks to social shopping, businesses can start demonstrating the bottom-line, revenue impact of that reach. Social commerce.

Platform 106

Platform Tips Buy Instagram 106

Social Media Strategies Summit

OCTOBER 3, 2019

By now, you’ve probably heard of the emerging social media site, TikTok. TikTok was also downloaded 1 billion times in 2018 , eclipsing Instagram’s 444 million downloads. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos.

Brands 114

Brands Meme Hashtag Campaign 114

Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. Do you have your social media marketing ready? According to the National Retail Federation, the average shopper is planning to spend $1,047 this holiday season, which is a four percent increase from last year. . That’s right. Prepare for product returns.

Social Media 67

Social Media SMS UGC Marketing 67

Hootsuite

JULY 2, 2019

Employee advocacy can take many forms, but the most common and effective channel is social media. Your employees already have social media profiles. Identify potential influencers within your workforce. Lush employees are major brand advocates on social media. Hey, Social Marketers!

Social Media 111

Social Media Guidelines HootSuite How To 111

Sprout Social

OCTOBER 17, 2022

Marketers can take a play from the event planner’s book by implementing surprise and delight for their audiences through social media. If a surprise and delight idea is executed well, customers are more likely to advocate for the brand, especially on social media. How to surprise and delight customers. Host an event.

Brands 96

Brands Fashion Eventful Hosting 96

Pixlee

NOVEMBER 8, 2018

As 2018 ends, it remains an uneasy time for brick-and-mortar retailers. When you combine the seemingly never-ending rise in online shopping behavior with the ever-growing specter of online retail monolith Amazon, it can feel as if the retail apocalypse is imminent. Get Social. But is that such a surprise?

Retail 69

Retail Curation Hashtag Fashion 69

Pixlee

JANUARY 8, 2018

CES 2018 is here, and if you’re going, choosing where to best spend your time can be overwhelming. If you aren’t attending CES, you can catch a few great session via the free CES 2018 Livestream. The Future of Brand Partnerships and Marketing Influencers. Social Media Transforms Entertainment Marketing.

Conference 40

Conference Retail Sports Travel 40

Hootsuite

MARCH 16, 2020

TikTok was one of the most downloaded apps in the US, Japan, India, and Korea in 2018. . These can include a shoppable component for retailers. . Custom Influencer Package: Ad appears as part of sponsored content created by a TikTok user with influence in your market. . Connect with TikTok influencers.

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Advertising Marketing Campaign Hashtag 141

Buffer Social

JULY 16, 2018

alone in 2018 and $9 billion globally by 2020. In our latest episode of The Science of Social Media , we’re exploring tons of detailed tips, strategies, and best-practices for how businesses can sell on Instagram like the pros. I’m Hailley Griffis and this is The Science of Social Media, a podcast by Buffer.

Instagram 75

Instagram Strategy Tips How To 75

Social Media Strategies Summit

OCTOBER 16, 2019

trillion annually, representing 30% of total retail sales. They frequently use their Snapchat channel to promote new menu items and to engage a young social media audience. But on Cinco de Mayo in 2016, they took their comical approach to social media to a new level. Source: Jägermeister tarot cards on Instagram.

Brands 103

Brands NGO Authentication Campaign 103

Sprout Social

AUGUST 1, 2019

It includes listings management, social media and search visibility and review marketing and generation strategies as well, but review management is a key element. According to BrightLocal’s Local Consumer Review Survey in 2018, 86% of consumers read reviews for local businesses. Why you should reply to online reviews.

Review 101

Review Strategy Hotels Survey 101

Buzzlogix

NOVEMBER 27, 2017

Facebook alone expects 90% of its content to be video by 2018, and globally, video traffic will be 3x higher in 2020 than it was in 2015. Of total online retail sales, 14% are currently influenced by videos and that segment is growing sharply year on year. Article located on Buzzlogix Social Media Marketing Blog.

Campaign 40

Campaign Video Retail Statistics 40

Sprout Social

OCTOBER 22, 2018

According to the latest Sprout Social Brands Get Real report, more than half of consumers want CEOs to have a personal presence on social media–indicating that CEOs with personal profiles seem more approachable, accessible, human, honest and trustworthy. — Susan Wojcicki (@SusanWojcicki) March 26, 2018.

Reputation 73

Reputation Industry Aggregator Research 73

agora pulse

JANUARY 4, 2018

By now you will all have read some social media predictions for 2018. In this article I’m going to give you five funny social media predictions for 2018 and tell you how social media managers can prepare for them. Change creeps into our social media platforms and we adapt as we go along.

Social Media 125

Social Media Social Media Management Net Neutrality Curation 125

Later

SEPTEMBER 12, 2019

UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . It can be as simple as an influencer tagging a product in an Instagram Stories post, or a YouTube beauty tutorial featuring a brand’s new collection. .

UGC 60

UGC Content Instagram Hashtag 60

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is one thing every new social media manager should know?

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Sprout Social

JANUARY 30, 2019

Do you have your social media marketing strategy squared away for 2019? Because 2018 was a whirlwind year for social marketing to say the least. To keep your brand from sitting on the sidelines, we’ve broken down the steps to developing a social media marketing plan to carry you through 2019 with a sense of purpose.

Social Media 112

Social Media Strategy Marketing How To 112

Social Media Strategies Summit

JANUARY 2, 2020

In fact, some retailers report that holiday sales make up 30% of their total revenue for the year. According to the National Retail Federation , 56% of gift-givers began their holiday shopping in early November and an estimated 190 million consumers shopped between Thanksgiving Day and Cyber Monday. View this post on Instagram.

Campaign 134

Campaign Retail Loyalty Marketing 134

Later

SEPTEMBER 29, 2018

A post shared by Vogue (@voguemagazine) on Aug 25, 2018 at 9:49pm PDT. Even if you work with a video team, learning basic video production and editing skills now will help you in your social media career. A post shared by REVOLVE (@revolve) on Sep 6, 2018 at 1:57pm PDT. View this post on Instagram.

Trends 85

Trends Instagram Marketing Influencer 85

Sprout Social

JULY 27, 2021

In 2018, Missguided boasted a 40% sales increase every night the show was on. Interested in leveraging some of the hype for your business’ social strategy, but not sure how? Jo Booth is the Owner and Managing Director of Social Media Makes Sense , the only UK agency specialising solely in TV and film.

Trends 120

Trends Strategy Tips Meme 120

Hootsuite

FEBRUARY 17, 2022

The truth is, Pinterest is the ideal choice for retailers, and its selling potential should not be underestimated. Pinterest is a perfect hybrid of social media and window shopping. In 2015 they added “buyable pins,” which were rebranded to Product Pins in 2018. Here are just some of the reasons why: It’s growing fast.

How To 112

How To Metadata HootSuite Retail 112

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Hootsuite

DECEMBER 10, 2019

Like other social media networks, it’s a place to connect with friends and influencers. Pinterest is the fourth most popular social media platform in the United States. From 2018 to Q3 2019, the platform’s international base of monthly active users grew 38%, from 171 million to 235 million.

Strategy 145

Strategy How To HootSuite Groups 145

Audiense

JANUARY 4, 2018

Resolution 2: Get on the micro-Influencer marketing wave. Is 2018 the year you will be riding the successful wave of influencer marketing? Are you interested in gaining access to a variety of influencers to transform your campaigns? Instagram Retail: Browsing and shopping in a single platform.

Data 86

Data Public Domain Influencer Trends 86

Later

AUGUST 25, 2020

time of the whole year, especially if you work in retail or e-commerce. And with COVID-19 potentially impacting in-store footfall, it’s a good idea to think about revising your social strategy to make those seasonal sales. Will you be working with influencers on your campaign? Not sure where to start? If so, which ones?

Campaign 89

Campaign Marketing How To Instagram 89

Hootsuite

JUNE 18, 2020

Even retail brands are turning to self-portraits for a fresh angle. for featuring our lotus pink rattan bag, available for retail and #wholesale. Maybe one day I’ll be making music videos since social media has given Video a new life! A post shared by Travis Curry (@radtrav) on Jul 30, 2018 at 1:22pm PDT.

Trends 145

Trends Instagram Marketing Feed 145

Pixlee

DECEMBER 30, 2020

My background has spanned email marketing automation, CRM management, leading customer experience, digital ad planning/account management, as well as other social and digital marketing activations. . When my peers say that they don’t like to work with influencers, I agree, I don’t work with influencers.

Features 52

Features Brands Influencer Travel 52

Buffer Social

NOVEMBER 12, 2018

From email and social media campaigns to pricing, branding, and strategy, it can be a challenge for many small business owners to excel at marketing while also focusing on growing their business. Part II: Social media strategies for small businesses. Part II: Social media strategies for small businesses.

Small Business 111

Small Business Tips Marketing Social Media 111

Keyhole.co

OCTOBER 28, 2020

However, savvy brands have risen to the occasion giving us great takeaways about social media trends that are here to stay. Which social media strategies were the most successful on 2020? How can these help inform our social media strategy for 2021? Jump Links: Social Media Strategies in 2020 1.

Social Media 124

Social Media Strategy Influencer Instagram 124

Socialmedia.biz

JUNE 28, 2018

Not only this, 76% of businesses that are not investing in creating content for Instagram Stories at the moment agreed to include it in their marketing strategy for 2018 to enhance their conversion-focused capabilities. For example, Lowe’s, a U.S. Announce a special offer or discount to create FOMO.

Instagram 75

Instagram Template Templates Price 75