B2B Marketing Trends 2016-2020: Social Media Breakfast Wrap
Webbiquity SMM
MAY 24, 2016
The initial product of that research was the eBook, B2B Marketing Trends for 2016: 25 Thought Leaders Weigh In , previously summarized here. But the biggest trend (both in terms of input from influential B2B bloggers and recent research) is the shift from focusing on quantity to quality in B2B content marketing.
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