yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. Why the explosion of video content? Why the explosion of video content?

Video 133

Video Marketing Vimeo YouTube 133

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. Video ads will bring your marketing efforts to the next level!

Video 100

Video Vimeo Marketing YouTube 100

Visually SM

MARCH 4, 2015

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees. This is the world of location-based marketing.

Team 124

Team Questions Retail Marketing 124

Hootsuite

DECEMBER 7, 2022

Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. Searching Twitter on mobile. Twitter advanced search is an excellent tool to do market research.

Twitter 116

Twitter HootSuite Airlines Mobile 116

Visually SM

MARCH 4, 2015

Some forms of marketing are fairly black-and-white: Company A emails a coupon to Customers A to Z, who can then use it to take 10 percent off of their next purchase. Or perhaps a restaurant launches a campaign of print, TV and social media marketing to advertise a new selection of entrees. This is the world of location-based marketing.

Team 100

Team Questions Retail Marketing 100

Buffer Social

OCTOBER 17, 2017

If you do Facebook marketing , one thing that you might want to understand is the Facebook algorithm. Here’s a summary of all the changes that are relevant to social media marketers, in reverse-chronological order. August 2, 2017: Posts with links that load slowly on mobile will be shown less in the News Feed.

List 190

List Facebook Feed Feedly 190

Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

YouTube 111

YouTube Strategy B2B Marketing 111

Writtent Blog

FEBRUARY 10, 2015

Take your business to the next level in 2015! Optimize for Mobile. As this recent comScore study indicates, mobile has become the leading digital platform. Internet usage on mobile devices now exceeds desktop usage, and Google has made it clear that they prefer responsive and mobile-optimized websites.

SEO 40

SEO Strategy comScore URL 40

yMarketingMatters

FEBRUARY 8, 2016

These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. People who have used it have seen a considerable increase in engagement on posts, which is great news for marketers. Smartphone App in 2015.

Social Media 100

Social Media URL iPhone iPad 100

Social Media Marketing

JANUARY 11, 2020

From the data recorded from 2015, the International telecommunication union (ITU) has stated that nearly 43% of the world population uses the internet. The Shopify experts help you work on the appearance of your website and its page and technical aspects like mobile-friendly optimization, SMO, SEO, and much more.

Telecommunications 100

Telecommunications Startup SEO ROI 100

Kikolani

FEBRUARY 16, 2016

These e-books are a great opportunity for beginner and intermediate marketers to spike up their knowledge of Search Engine Optimization. The Advanced Guide To Content Marketing – by Quicksprout. . Mobile Ranking Factors – by Searchmetrics. . Download ebook.

eBook 60

eBook SEO Hubspot Marketing 60

Webbiquity SMM

SEPTEMBER 1, 2016

The smartest companies are always looking to reach untapped markets. By communicating with online customers in their languages of choice—on their devices of choice—businesses can sell to more markets than ever before. Marketers can face challenges during such expansions, however. They also need cultural fluency.

Marketing 100

Marketing Metadata Retail Airlines 100

Social Media Strategies Summit

JANUARY 2, 2020

Social Media has truly grown into its maturity as a marketing channel. While other channels continue to influence consumers, social media is a key ingredient to the overall success of a marketing strategy. The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product.

Campaign 165

Campaign Meme Instagram Social Media 165

Convince & Convert

MARCH 18, 2016

Not all SMS marketing campaigns are created equal. There are some companies who fully integrate SMS marketing into their business strategy and others who see it as a side project. According to a survey by ScanLife , 89% of customers use their mobile phones while shopping, and 64% of Americans own a smartphone as of 2015.

SMS 60

SMS Tips Marketing Discount 60

Sprout Social

JULY 7, 2021

According to Chris Messina , who coined the term in 2015, conversational commerce is about “delivering convenience, personalization and decision support while people are on the go, with only partial attention to spare.” Imagine, for example, you reach out to a brand on Facebook Messenger because you’re looking for a particular shoe.

Team 140

Team Conversation Social Media Instant Messaging 140

Socially Sorted

OCTOBER 31, 2016

It’s so easy with the right tools, so let’s jump in and take a look at 3 of the short video tools you can use to do this: 3 Quick and Easy Short Video Tools for Mobile Animation. #1 Adobe Spark has become one of the go-to short video tools for many small business owners to create visuals via desktop or mobile.

Mobile 40

Mobile Tools Video Real Estate 40

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). While other companies have pivoted over the years to add web development, digital marketing, or some related field, we’ve stayed true to our roots. How Social Media Marketing Operated in 2007.

Social Media 172

Social Media Advertising Team Hubspot 172

Buzz Marketing for Technology

JUNE 17, 2015

This week I had the pleasure of reading a new report from Smart Insights on the State of Digital Marketing 2015 and decided to dig in a bit further with an interview. 1) What do you think the biggest change to Digital Marketing for B2B firms will be in the next year?

B2B 100

B2B Adwords ROI Hubspot 100

Mindjumpers

FEBRUARY 3, 2015

Furthermore, a new group direct message feature was added, which appears to be an invite for the mobile-focused millennials who seem to prefer group messaging apps such as WhatsApp (another Facebook property via acquisition) as well as Snapchat. Marketing Predictions for 2015. Video is the new black . Flexibility.

Groups 100

Groups Groups Features Video 100

Jon Loomer

MAY 10, 2016

First, a minor label adjustment… On February 17, 2015, Facebook announced the launch of Dynamic Product Ads , a way for advertisers to show ads dynamically to Facebook users based on products they previously visited on that advertiser’s website or mobile app. Devices: Android, iOS devices, desktop and other mobile devices.

Hotels 113

Hotels Travel Facebook Advertising 113

Convince & Convert

MARCH 8, 2016

Technology’s rapid rise plays a major role in why it’s important to focus on omnichannel marketing. With omnichannel marketing, every customer experience is smooth and consistent, regardless of the ways they access material. The areas explored below can help you pinpoint pieces of the omnichannel marketing puzzle you’ve overlooked.

Strategy 60

Strategy Retail Mobile Discount 60

Buffer Social

JANUARY 25, 2018

For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. Social media is going mobile. Social media is going mobile. Instagram: Because it’s a mobile-first app, I think it’s safe to assume most of its users use the app on mobile.

Social Media 111

Social Media Trends Report Survey 111

Dave Fleet

FEBRUARY 16, 2016

The (actual) year of mobile. The dominant platforms then were largely the same ones as the previous five years, and while the evolution of those platforms required adaptation (Facebook introduced its news feed early in this window, for example) it didn’t feel like the same relentless barrage of constant landscape change.

Mobile 105

Mobile Trends Compete Loyalty 105

Convince & Convert

JANUARY 27, 2015

Spending efforts on brand ambassador networks are where many marketers are seeing their most epic outreach marketing results. Such is the case with Bhakti Chai , this month’s case study of marketing done well. Bhakti has a network of ambassadors comprised of fans who opted-in to be part of their marketing program.

Case Study 60

Case Study Marketing How To Influencer 60

Buffer Social

MAY 31, 2017

This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. With Facebook video being the top priority of marketers in 2017 , we’d love to help you get ahead of this rising trend. Square videos take up 78% more real estate in the News Feed on mobile than on desktop.

Video 111

Video Engagement Facebook Mobile 111

agora pulse

OCTOBER 17, 2019

If you search for Instagram apps on your mobile phone, your results will yield a whole bunch of get-followers-quick solutions. Simply fork over your marketing dollars for a particular number of Instagram followers, and POOF! These users will be much more likely to give you the return you seek in your Instagram marketing efforts.

Instagram 98

Instagram Hashtag Real Estate Apparel 98

agora pulse

OCTOBER 17, 2019

If you search for Instagram apps on your mobile phone, your results will yield a whole bunch of get-followers-quick solutions. Simply fork over your marketing dollars for a particular number of Instagram followers, and POOF! These users will be much more likely to give you the return you seek in your Instagram marketing efforts.

Instagram 98

Instagram Hashtag Real Estate Apparel 98

Buffer Social

AUGUST 22, 2019

Launched in 2015, Daily Harvest has become one of the fastest growing direct-to-consumer food brands in the world. In this post, we take a look at some of the marketing strategies that have aided Daily Harvest’s incredible growth. Contents: 5 Marketing Lessons from Daily Harvest. More than 100,000 customers now use its service.

Marketing 71

Marketing YouTube SEO Engineering 71

Audiense

JUNE 7, 2016

For example, during our experience with Nepal Earthquake, we supported our regional office preparing contents and post material to their accounts. — WHO South-East Asia (@WHOSEARO) June 1, 2015. — WHO (@WHO) May 14, 2015. We also have mainstream media picking up on this kind of information – example here.

Strategy 60

Strategy Twitter Social Media Tweetdeck 60

Convince & Convert

AUGUST 7, 2015

The company has purposely selected videos with tips that are relevant to city living, offering valuable and relatable content to garner attention on a busy, NYC street —which isn’t all that different than the competition marketers face on cluttered social media channels. Lowe’s (@Lowes) August 5, 2015.

Retail 60

Retail Campaign Curation Newsletter 60

Buffer Social

DECEMBER 4, 2019

This is different than social media marketing, where you might try to drive referral traffic from social media to a website or online store. That’s a total of 35 purchases, compared to the one (1) purchase in the website example. These are just example numbers. What is social commerce?

Social Media 98

Social Media Instagram Apparel Groups 98

Audiense

MAY 10, 2016

It’s a fairytale story for the club, but the marketers who invested in them before the start of the season are also reaping the rewards. The first brand we found not associated with sport or entertainment was Samsung Mobile, who are followed by 5.84% of Leicester’s followers. pic.twitter.com/6zG9XBN5Nj.

Social Media 99

Social Media Airlines Sports Report 99

Buffer Social

NOVEMBER 29, 2018

Mike has been working with brands on their content and marketing efforts on Twitter for over six years, and he recently jumped on a call with me to explain the power of purpose-driven marketing — the topic of his talk at this year’s Social Fresh conference. Demonstration before communication. This can be a PR nightmare,” Mike told me.

Brands 94

Brands Retail Campaign Authentication 94

Rebekah Radice

MAY 11, 2015

Not only is it a cost-effective way to enhance your inbound marketing efforts, but it also becomes a magnet – attracting prospective clients in an organic and natural way. A business blog is an essential element of your marketing strategy. Decreases marketing costs through an integrated strategy. Know Your Target Market.

How To 132

How To Domain Name Hosting WordPress 132

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Convince & Convert

MARCH 24, 2015

Call to Action As marketers, we want to make our communications with customers as turnkey as possible. Our 2015 Form Conversion Report found more specific button text correlated with higher conversion rates. Digital Marketing conversion optimization customer conversion design form optimization forms how to boost conversion rates'

Conversation 60

Conversation Project Survey Campaign 60

Oktopost

SEPTEMBER 16, 2019

What is the defining challenge of marketing in the current era of digital commerce? One approach that has been gaining ground recently is account based marketing (ABM), which flips the traditional flow and perspective of marketing models. Then you market directly to them in an individualized way. What is ABM?

Examples 107

Examples Marketing B2B Conference 107