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Proud Sponsors of DPiP May 2014 event

The Way of the Web

I’m pleased to say that in addition to personally being one of the organisers of local digital gathering ‘Digital People in Peterborough’, TheWayoftheWeb Ltd is also sponsoring the May 2014 event. The post Proud Sponsors of DPiP May 2014 event appeared first on TheWayoftheWeb.

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Engagement Is The New Real-Time

Mindjumpers

However this coveted marketing phenomenon now has a new competitor that is ready to steal the ‘audience engagement thunder’ in 2014. As a response to one customer’s open letter the company re-launched their classic 1990’s swimsuit style along with a personal note as a two page spread in selected printed media.

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Social Media Roundup: Super Bowls Past

Ignite Social Media

Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Prior to kickoff in 2014, JC Penney sent the below tweet, causing a lot of confusion and questions about the sobriety of their social team. Esurance Sweepstakes. lowsscorinh 5_0.

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Successful Startup Story: Fresh and Fluffy Natural Dry Dog Shampoo

Waxing UnLyrical

Their placement on this outlet is in keeping with WUL’s tradition of sharing causes for good and businesses doing good through community engagement, locally and around the world. That set of events put in motion the process that would create the original Fresh and Fluffy, an all natural dry dog shampoo. This is their story.

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How to remain agile when your priorities shift

Sprout Social

In events like COVID-19, your audience will be an effective barometer that guides your new focus. Get creative with polls and community questions to generate content ideas that align with your new focus. If you’re in the midst of a challenge that requires a new strategy or even a moment of pause on social, let your community know.

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How These 6 Women-Owned Small Businesses Are Doing Good

Buffer Social

Minority-owned companies account for 50 percent of these businesses. And while we wish we could highlight all the amazing women-owned companies out there, we’re excited to spotlight these six brands this Women’s History Month which — along with creating great products — are also pushing for positive social change.

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The Importance of Local Activation on Social Media: India

Mindjumpers

Internet Users: 350 million, +44% since July 2014. Mobile Social Media Users: 97 million, +5% since July 2014. The majority of content shared by users in India reflects current events and the need for change – from messages that motivate and encourage positive change, to awareness of possible danger. Content Sharing.