Buffer Social

JUNE 18, 2018

. “We love coffee, but we love community and people more.” We spoke to co-founder Nicholas Pidek and marketing associate, Justin Ozanich, about how social media has helped them grow their community and business. People drive our community, not products. ” – Nicholas. Discovering Buffer through a personal touch.

Communities 95

Communities Company Social Media Case Study 95

Social Media Marketing

MARCH 29, 2013

As brands worldwide realize how to use video for business, the focus has shifted from integrating video to developing visual content that’s truly engaging. The platform has enormous potential, especially given the fact that YouTube users are 10 times more-likely to engage, embed or share content than on blogs or social media.

Engagement 167

Engagement Video Brands comScore 167

Rebekah Radice

AUGUST 10, 2015

Rupert Murdoch said if you want to motivate people, you have to engage their minds and their hearts. But when it comes to Facebook engagement, gaining audience attention can be tough. If you want to increase engagement, you need to make a few changes. 11 Little Facebook Tips That Bring BIG Engagement Results.

Engagement 131

Engagement Tips Facebook Nielsen 131

Buzz Marketing for Technology

MAY 28, 2014

This is a tough hit for marketing executives as they realize how much money they’re actually spending on media to create prospects—$40 billion+ on digital advertising alone in 2013, according to the IAB. Close the Loop” to garner actionable insights that can be applied to optimize media campaigns and marketing programs.

Syndication 254

Syndication Marketing ROI System 254

Social Media Marketing

JULY 24, 2013

In addition, US Twitter users are most active after 6 pm, whilst those in the UK are highly engaged between the hours of 10 a.m. Some of them include: To a large degree, brands are still stuck in the old "newspaper" world, planning rigid campaigns many months out. according to a study by 360i. Or at least patience is wearing thin.

Social Media 162

Social Media Flipboard Journal comScore 162

Pixlee

SEPTEMBER 3, 2020

Brands who embrace diversity in their campaigns, content, and hiring practices are representing a wide range of races, genders, orientations, and abilities, to name a few things. Check out how these four brands are embracing diversity in their content and marketing campaigns. Inclusive marketing is more than just a buzzword.

Brands 77

Brands Content Authentication Campaign 77

Convince & Convert

DECEMBER 11, 2015

Holiday campaigns present an incredible opportunity to abandon “left brain” marketing and connect emotionally with your community. (highlight to tweet) Done right, the holiday “card” can go beyond spreading good cheer and increase engagement, build loyalty, and drive significant conversions. This year, change the game.

Campaign 60

Campaign List Tips Embedding 60

Social Media Marketing

APRIL 3, 2013

Bookmarks/Read-Watch-Listen Later Facebook and IDC have released How Smartphones and Social Keep Us Engaged that includes a good deal of data about usage habits. One redditor even claimed he knew it was fake because, "I work in advertising and have spoken to the people who plan these campaigns."

Social Media 160

Social Media Flipboard Storify Reddit 160

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. Brands were concerned about things like audience sizes and how fast they were growing their communities.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Mindjumpers

MAY 23, 2013

As a concept, the purpose of the Social Newsroom is to deliver real-time, viral content that is relevant and highly engaging with a brand’s online audience – putting news, trends, online buzz and culture at the center of the content. 10 Social Media Trends for 2013 – Get Started! News and Social Monitoring.

Trends 178

Trends Sports News Social Media 178

Unmetric

AUGUST 2, 2019

So what are they offering to keep their audience engaged? While there are several reasons for the brand’s steady growth on Instagram, the regular campaigns run by Nike account for a major increase in fan growth. She is the voice and face of every campaign and makeup tutorial the brand launches. . Fashion dominates Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Convince & Convert

JANUARY 23, 2014

Whether you love or hate ‘em, there’s no doubting that 2013 was a big year for the selfie. From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. But, why should social media users have all the selfie fun?

Examples 163

Examples Social Media Content Film 163

Waxing UnLyrical

MAY 23, 2019

Evidence of volunteerism’s physical effects can be found in a study from Carnegie Mellon University, published in 2013 in Psychology and Aging. This is the start of building a real community. Of course, you will be communicating on social media. Develop a sense of community. And it’s easy today. The volunteers feel this.

Ensembli 149

Ensembli Training Eventful Communities 149

Josh S Peters

JANUARY 9, 2013

The content created for branding and awareness is often what gets shared more since they are typically more engaging and designed to be interesting and shareable on social networks which can give them a bump in the search results. Build Community. This is a layer I expect to see grow a lot more in 2013. Enhance Public Relations.

Social Media 188

Social Media Reputation SEO Engineering 188

Waxing UnLyrical

JANUARY 24, 2013

This year, PR professionals need to learn how to harness the power of big data to listen and engage, or face being left behind. Waze is the community-driven app that learns from users’ driving mannerisms to provide routing and real-time traffic updates. Attribute/drive creative social PR campaigns. So, what is big data ?

Data 230

Data Sysomos Sentiment Analytics 230

Sprout Social

JUNE 17, 2019

However, before you get too carried away, you should be aware of the following social media trends (and to some degree, expectations) — they’ll greatly impact how you’ll want to launch and run your personal brand campaign. It enables you to group like-minded content and themes in campaigns to keep engagement high. Don’t create.

Trends 111

Trends Social Media Brands Authentication 111

Convince & Convert

APRIL 11, 2014

In December 2013, Bob and Jerry were finally reunited. via Bring Jerry Home on Facebook Jerry’s Army engaged in what they called “post-bombing,” where they would target a specific city. If it were solely a national campaign, it would be just another case of big brands talking to big entertainment. Holy Social!

Automotive 143

Automotive Campaign Engagement Social Media 143

Ignite Social Media

MAY 4, 2020

A Brief History : Snapchat Stories launched in late 2013, just two years after the app’s inception. The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. Here’s what you need to know about Snapchat Stories. Instagram. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Diva Marketing Blog

NOVEMBER 6, 2014

As a not-for-profit, mission-based health system affiliated with the Evangelical Lutheran Church in America and the United Church of Christ, Advocate contributed $661 million in charitable care and services to communities across Chicagoland and Central Illinois in 2013. They also appreciated the real tone and voice of the campaign.

Health Care 108

Health Care Case Study Study Campaign 108

Laurel Papworth

JULY 2, 2013

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Are you looking for an intensive social media strategy and campaign course with hands on practical setting up of blogs, Facebook, Twitter and other social media tools? Module 1: The 7 steps of social media Engagement .

Course 102

Course Social Media Press Release Class 102

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach. You: tweets she found engaging in the past, how often and how heavily she use Twitter. Instagram algorithm.

Organization 108

Organization Flipboard Social Media Company 108

Convince & Convert

APRIL 18, 2013

On Monday, April 16, 2013, the eyes of the world turned to Boston as tragedy struck the Boston Marathon. For companies, the key takeaways are to act swiftly, but be thoughtful and listen to your online communities : Immediately cease all planned social media communications and sponsored campaigns.

Sports 137

Sports Authentication Comparison Social Media 137

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. For specific arms of the different types of campaigns, there are corresponding agencies who pick up the slack. TBWACHIATDAY handles the specific vehicle campaigns and consumer-facing social activity. Please Support Our Sponsors.

Loyalty 138

Loyalty Nielsen Social Media Case Study 138

Adam Sherk

JULY 15, 2013

I attended MozCon 2013 last week. I enjoyed how he walked through the methodology and findings of the 2013 Ranking Factors study with curiosity, and without claiming to know for sure what it all means (as that’s not how it works). She did an excellent job with her community building tips too. Matt Peters – You can tell “Dr.

SEO 148

SEO Tips Startup Compete 148

Ignite Social Media

JULY 24, 2018

Check out the video campaign he was a part of by clicking on the video below. Dai’s goal is to empower others to lead a ‘FUN’ctionally fit life via education, encouragement and community. Launching his blog in 2013, Christian documents his day-to-day living between New York and the Caribbean. Whose style did you like best?

Influencer 113

Influencer Travel Fashion Blogger 113

Convince & Convert

JANUARY 24, 2014

Lauren Salazar , Director of Social Media for Weight Watchers , joins the Social Pros Podcast this week to discuss empowering the customer service team to embrace social as a tool, gamification as a way to engage customers socially, and how Weight Watchers has already embraced wearable technology. Listen Now. The RSS feed is: [link].

Brands 131

Brands Message Boards Training Exercises 131

Jon Loomer

OCTOBER 5, 2017

We can go back nearly five years now to my New Year’s resolutions for 2013. I conduct live webinars to my private communities via Facebook Live. And it generates, when done right, a ton of engagement. Post Engagement Audiences. Facebook Page Engagement Audience – Posts and Ads – 365 Days.

Video 154

Video Facebook YouTube Publishing 154

Kikolani

JUNE 14, 2013

5 Landing Page Lessons from Top PPC Advertisers To Help You Crush the Competition – To get the best results from your PPC campaigns, you need landing pages that can crush the competition. 9 Ways to Become a Better Facebook Community Manager – Would you like to have a thriving Facebook community? Search Engines / SEO.

Marketing 127

Marketing FeedBlitz RSS SEO 127

Laurel Papworth

JULY 22, 2013

TV just became the loss leader for Facebook, Twitter and Zeebox social TV Advertising Campaigns… handing over audiences to a 3rd party severely limits options in the future. . Why would a company buy TV ads when they could engage on the 2nd screen? TV stations needs to build communities on apps, not around the TV set.

Advertising 108

Advertising Social Media iPad Exercises 108

Webbiquity SMM

AUGUST 26, 2014

Because of their campaign, thousands of users signed up for Myspace, and Anderson and DeWolfe began focusing exclusively on growing the social network. In late 2013, Myspace users numbered approximately 36 million–less than half the number of unique users Myspace had at its peak in Late 2008. This incentivized quantity over quality.

B2B 190

B2B MySpace Startup Social Networking 190

Kikolani

DECEMBER 7, 2012

How to Track Offline Marketing Campaigns with Analytics – Easy ways to track your offline promotions online through Google Analytics and various other strategies. 100+ Social Media and Content Marketing Predictions for 2013 – There is no better way to start off December than to look ahead to next year. Business / Career.

Mashup 122

Mashup Resources Remix Google Reader 122

Dave Fleet

FEBRUARY 16, 2016

Decline of community management (in some areas). Companies realized the opportunity presented by engaging with their customers through these new channels, but we were still in a time when simply creating a Twitter or Facebook account would make headlines. Between 2010 and 2013 (or so), we saw things slow slightly.

Mobile 105

Mobile Trends Compete Loyalty 105

Convince & Convert

NOVEMBER 8, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. “My real responsibility is making sure that we’re engaging in a meaningful way.” Listen Now. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Find us on iTunes: [link].

Curation 141

Curation Web 2.0 Case Study Social Media 141

Ignite Social Media

JANUARY 23, 2017

Heathrow Airport (yes, an airport) did a fantastic job of telling heartwarming stories with their holiday campaign this year showing two teddy bears traveling home for the holidays. It was simple, relatable, and very effective at getting engagement in a busy time. These bears just want to come home! Red Light: Martin Luther King Jr.

Social Media 60

Social Media Discount Travel Brands 60

Twist Image

APRIL 19, 2013

That was the main message in the USA Today article titled, Study: Social media a bust for small businesses , published on April 17th, 2013. What businesses are trying to get out of social media: 36% said their goal was to acquire and engage new customers, 19% said to gain leads and referrals, and 17% said to boost awareness.

Social Media 111

Social Media Adwords Small Business Loyalty 111

Diva Marketing Blog

NOVEMBER 6, 2014

As a not-for-profit, mission-based health system affiliated with the Evangelical Lutheran Church in America and the United Church of Christ, Advocate contributed $661 million in charitable care and services to communities across Chicagoland and Central Illinois in 2013. They also appreciated the real tone and voice of the campaign.

Health Care 40

Health Care Case Study Study Campaign 40

Writtent Blog

APRIL 23, 2013

Despite the fact that it took the network 6 years to reach 50 million members , experts estimate that someone new creates an account every two seconds in 2013. Invest in a high-quality image that’s 646 x 220 pixels or larger, and consider using this space to promote your corporate culture, campaigns, or announcements: 2.

B2B 107

B2B LinkedIn Tips Marketing 107