Sprout Social

NOVEMBER 15, 2016

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Developing a Social Media Strategy.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Proactive Report

DECEMBER 2, 2013

Mark Weiner of Prime Research was a speaker at the recent PRSA 2013 Conference in Philadelphia. Averting crises and mitigating reputation issues. Google Analytics – PR Dashboard. Online PR Social Media Case Studies costs crisis online PR PRSA revenue ROI value' Proving Value. Value is subjective.

ROI 69

ROI Case Study Health Care Insurance 69

Proactive Report

JANUARY 7, 2013

It’s very rewarding to discover that the key challenges identified by a global study of 4500 PR leaders in 23 countries align with my 2013 strategies post. The role of Social Media (15.3%). Integrating Social Media. Is social media a separate discipline, does it belong in PR, marketing or customer service?

Study 73

Study Survey Reputation Analysis 73

Social Media Marketing

MARCH 20, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Nielsen Hashtag Delicious 167

Myrland Marketing

JANUARY 28, 2014

If you don’t think that Social Media are now search engines in a box, you might be mistaken. In my early days in Social Media (it’s SO old!), I say integrate because that’s how we should approach all of these tools and tactics we call Social Media and Social Media Marketing.

Twitter 84

Twitter Tips Tweetdeck HootSuite 84

ProBlogger

JULY 30, 2013

One of the growing metrics on an advertiser’s radar is a blog’s social media page. Advertisers not only look at how many followers a blog has but, more importantly, also look at the conversations being held on the blog’s page and social media channels. Incorporating sponsored social media posts (i.e.

Advertising 46

Advertising CPM Adsense Metrics 46

Bill Hartzer

MAY 18, 2015

Bill Hartzer: Do you use any other media/social outlets to market your business? I am working toward doing a much more intensive social media marketing campaign to go along with the marketing done with Google, Bing, Yahoo and other online resources. You shouldn’t have relied solely on Google for your traffic and revenue”.

Small Business 60

Small Business Google SEO Adwords 60

Proactive Report

NOVEMBER 10, 2012

We are rapidly approaching the end of the year and I’m already hearing murmurings about plans for 2013. Here are 10 items that should be on your radar for your 2013 strategic planning. Real-Time Media Strategy. A social audit.) Yet when it comes to social media this seems to be overlooked.

Mobile 111

Mobile Reputation Social Graph Skills 111

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job?

Questions 141

Questions Social Media HootSuite Marketing 141

The Way of the Web

JANUARY 2, 2013

Having worked with a huge range of brands and clients over the years, there are certain issues and concerns which I know will increase in regularity over the next 12 months. So identifying and tackling them now as part of your strategy for 2013 will be key in having a successful year with less problems.

Marketing 48

Marketing Compete Posterous Film 48

Hootsuite

OCTOBER 27, 2021

Verifying social media accounts began with Twitter in 2009 as a way to mark genuine accounts of public figures or notable organizations. Facebook followed suit with its own blue verification checkmark in 2013. The rules about which specific forms of ID are acceptable vary depending on who issued them. Tax filing.

Badge 145

Badge Facebook Authentication HootSuite 145

ProBlogger

JULY 18, 2019

Were you to look at my back catalog and the stats—I’m on WordPress VIP—or Google Analytics, you would see that my most popular post that each get hundreds of thousands of visits per month were written several years ago. Share repeatedly: Evergreen content can be shared again and again on social media.

Content 34

Content Examples Publishing Types 34

Myrland Marketing

JULY 6, 2018

When producing newsletters , John Matthew Upton , Greentarget’s Director of Digital Strategy & Analytics, recommends using bulleted lists, or short blurbs with links to longer-form content. Use research to drive weighty, meaty conversations around important issues. Daily Usage : Here are the numbers: Traditional Media (e.g.

Survey 54

Survey Content Research Curation 54

Unmetric

SEPTEMBER 10, 2019

Luckily, we have a Twitter analytics tool that tracks, among other things, which brands have the most followers. Twitter, with over 126 million daily active users , has earned its place as one of the top social media networks. Starbucks is a social media savant and knows how to play to its audience on Twitter.

Brands 123

Brands Twitter Fashion Ensembli 123

Josh S Peters

FEBRUARY 1, 2013

A great ebook on creating a social business by the awesome folks at SpreadFast. The 2013 Community Manager Report [INFOGRAPHIC] by Social Fresh. We are in our 3rd year producing the Community Manager Report, an infographic and white paper we create each year based on a survey of community and social media managers.

Mobile 156

Mobile SEO eBook Hosting 156

Kikolani

AUGUST 30, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. 5 Custom Google Analytics Dashboards in 5 Minutes [Free Downloads] – 5 Custom Google Analytics Dashboards in 5 Minutes [Free Downloads]. The Resources Mashup.

Marketing 136

Marketing SEO Mashup Training 136

Sprout Social

NOVEMBER 23, 2016

Marketers are under a lot of pressure to make sure their campaigns get noticed on social media. With so many businesses active across all social platforms, the content you’re publishing has to be more innovative, creative and engaging than ever. Here are six social media tactics you should adopt: 1. SproutChat.

Social Media 40

Social Media Content Meme Geotagging 40

Bill Hartzer

SEPTEMBER 3, 2010

Analyst will also be responsible for Online Reputation Management through Social Media and Blogging. Salary is not an issue if someone is the right fit. 2) Advanced understanding and experience with Web Analytics. Plan to expand to 500 locations by the end of 2013. Organized and analytical thought process.

Engineering 113

Engineering SEO Retail Banking 113

Laurel Papworth

APRIL 16, 2013

You can follow my podcasts on iTunes [link] (video) or [link] (audio) and YouTube Social Media Business. Definitions in Social Media. Social Objects. Social Objects are status updates, videos, infographics, discrete pieces of content that can be distributed. Social Media. Generosity.

Types 111

Types Engagement Social Media Twitter 111

ProBlogger

AUGUST 7, 2017

The one I’m about to play for you is from four years ago, 2013, but I think it’s spot on in terms of message for today. She was spending about 80% of her time on social media. Social media, you could say it’s helping you reach your goals but there comes a point where it actually takes you away from your goals.

Blogger 34

Blogger How To Comparison Eventful 34

Sprout Social

OCTOBER 3, 2018

A lot of things in our day-to-day lives have gained new dimension with the aid of social media—shopping, advertising, travel. But was anyone prepared for social media’s impact on politics? This means start building out your social media strategy early on. No problem. pic.twitter.com/dnQ7pOgC.

Campaign 109

Campaign Social Media Issues Instagram 109

ProBlogger

JANUARY 18, 2015

It all starts for me in Google Analytics (the tool I use to track how my blogs are performing). Note : I know the mention of ‘analytics’ is enough to put some of you off reading on any further. Note : I know the mention of ‘analytics’ is enough to put some of you off reading on any further. Acquisition.

Exercises 20

Exercises Analytics Google Overview 20

ProBlogger

JULY 28, 2016

You can add into that a whole heap of social media posts as well. Were you to look at my back catalog and the stats—I’m on WordPress VIP—or Google Analytics, you would see that my most popular post that each get hundreds of thousands of visits per month were written several years ago. It steadily tends to grow over time.

Content 20

Content Types Examples Publishing 20

ProBlogger

JULY 28, 2016

You can add into that a whole heap of social media posts as well. Were you to look at my back catalog and the stats—I’m on WordPress VIP—or Google Analytics, you would see that my most popular post that each get hundreds of thousands of visits per month were written several years ago. It steadily tends to grow over time.

Blogger 20

Blogger Types Examples Content 20

Hootsuite

OCTOBER 1, 2019

Five months after the typhoon, although many businesses and services were functioning again, electricity and housing continued to be the main issues. Typhoon Haiyan ripped through the Visayas region of central Philippines, on 8 November 2013. Your own analytics will give you some guidance. Use the right hashtags on your posts.

Instagram 111

Instagram Geotagging How To Tourism 111

Hootsuite

OCTOBER 29, 2019

The importance of creating visual content for social media cannot be understated. Strong visual content on social media has the same effect. Bonus: Get the always-up-to-date social media image size cheat sheet. 12 tips for creating visual content on social media. Need proof? Start here.

Social Media 110

Social Media Engagement Tips Content 110