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Digital grassroots: the Internet fights back

Sherrilynne Starkie

The new law provides a safe harbour to those who create and also those who host that content, for example.”. It started in 2004 when a legislative committee held a series of hearings on digital copyright reform. Geist said that this sequence of events provided “the first inkling that something might be here.

Committee 312
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Surprise and delight: What it is and brands who get it right

Sprout Social

Marketers can take a play from the event planner’s book by implementing surprise and delight for their audiences through social media. Surprise and delight is a marketing technique that attracts and nurtures potential and current clientele by offering positive customer experiences and/or unexpected rewards like gifts or one-of-a-kind events.

Brands 92
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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. For the bonus round, I recommend staying up to date via LinkedIn’s community superhero, Mario Sundar. Hope to see you again at an upcoming event!

LinkedIn 279
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Experiential Economy: Social Media Business Podcast

Laurel Papworth

The first episode of my new podcast, Social Media Business, looks at revenue stream associated with providing your online community or social networks with a real world experience such as a meetup, conference or party. Experiences sell, content doesn’t. Social Media for Events and Conference Organisers. to a busker.

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#MySMCStory: Social Media Club and Me

Ari Herzog

Eight years after building my first website, I began blogging 2004 on a now-deleted LiveJournal community. In December 2010, our editorial team began with 19 contributors and has grown to over 30, made up of Professional members and chapters leaders spanning three continents and providing original content daily. Here’s mine.

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Top 10 Powerful Moments That Shaped Social Media History Over the Last 20 Years

Buffer Social

Community Support during World Tragedies. Given its sheer size, the impact it has made on families, friends, businesses, and world events, I felt as though I might be remiss without a mention of Facebook somewhere! Community Support during World Tragedies. Miracle on the Hudson. NASA’s #YearInSpace. BlackLivesMatter.

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How To Start Your Very Own Business Book Club

Twist Image

On April 15th, 2004, I started something called the Montreal Business Book Review. I did some investigating and realized that there were not many business book clubs anywhere in the world, and it seemed like a great place to share ideas, brainstorm, discuss current events and have a light evening of heavy discussion. They cared.

How To 106