Convince & Convert

NOVEMBER 5, 2014

As Twitter (and eventually, Instagram and Pinterest) get their self-serve advertising capabilities sorted out enough that small businesses can easily deploy them, companies that have lived and died by their Google paid search programs are going to develop a wandering eye. billion users is pretty damn impressive.

Google 98

Google Facebook Paid Search Advertising 98

Firebelly

AUGUST 3, 2010

Given the topic, I'm left to wonder if any response would have doused the fire?

Facebook 216

Facebook Paid Search SMS Syndication 216

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

Social Media 245

Social Media B2B Marketing SEO 245

Firebelly

MARCH 5, 2010

The Current State of Social Search By Lisa Barone Social search can drive a lot of traffic for client who may not be ranking organically, but who will show up in social search. You have to focus on Universal Search, Real-Time Search, Social Media and the Mobile Web.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Kikolani

SEPTEMBER 21, 2012

7 Ways to Organize Your Content for Curation – How you organize your content plays a key role in your marketing success. Here are a few examples of how content marketers manage the organization process. Social Media / Social Networking. Here are a few tips.

Mashup 117

Mashup Resources SEO Remix 117

Bill Hartzer

APRIL 13, 2012

The new patent bridges the knowledge gap between guessing and knowing who has the greatest share of voice in organic search, which is incredibly useful information for any SEO practitioner.” Until now, business owners and designers of web pages had to guess their share of voice and relevance manually, without a proven system.

SEO 98

SEO Construction Social Bookmarking System 98

Oktopost

APRIL 22, 2019

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. Dark social is a big issue because most social networks are closed gardens. Especially, for B2B and Considered Purchase marketing.

Software 101

Software Marketing Analytics B2B 101

Kikolani

JANUARY 3, 2013

Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches. Meanwhile, only 36% of consumers trust completely ads on social networks. Raffle Copter allows you to create and organize giveaways which you can then embed on your blogs or websites.

Tools 151

Tools Digg Nielsen Klout 151

Kikolani

MAY 3, 2013

The Top 75 Must-Read Online Marketing Blogs – Last year, I compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Social Media / Social Networking. Here are 50 ways to drive leads with social media. Featured Post.

Mashup 130

Mashup Resources Products Press Release 130

Convince & Convert

DECEMBER 29, 2015

Using a script, Startup Moon scraped several blogs and organized the posts from most to least shared on social networks. You’ll usually want to write more creative headlines for platforms like Facebook and Twitter, while you will often want to use more straightforward headlines for paid search or email.

Study 60

Study Startup Case Study Paid Search 60

Convince & Convert

FEBRUARY 4, 2015

Using a script, Startup Moon scraped several blogs and organized the posts from most to least shared on social networks. You’ll usually want to write more creative headlines for platforms like Facebook and Twitter, while you will often want to use more straightforward headlines for paid search or email.

How To 60

How To Study Startup Case Study 60

The Way of the Web

SEPTEMBER 9, 2010

In the rush to be the first to update, it appears that SEO may or may not be dead, the Long Tail of search may or may not be hobbled, and Ping may or may not drive sales, kill Spotify, or lead to Google Music overtaking iTunes when it eventually launches. Technology changes are the things that make working in their world interesting and fun.

Paid Search 29

Paid Search Blogroll Apple Disqus 29

Little Web Giants

NOVEMBER 4, 2014

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally.

Social Media 47

Social Media Facebook Marketing CPM 47

ProBlogger

AUGUST 29, 2012

Select Search, then Organic. In this list, you’ll see some of your older posts, but you might also find some more recent ones that have attracted a large amount of search traffic. see if I can use this kind of language to target more engaged traffic with other techniques, like search or social media advertising.

Metrics 40

Metrics Blogger Collaboration RSS 40

Little Web Giants

NOVEMBER 4, 2014

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally.

Social Media 28

Social Media Facebook Marketing CPM 28

Sprout Social

SEPTEMBER 1, 2021

For example, while you track brand mentions for social SOV, link clicks will determine organic search SOV. Generally, there are four major areas to focus on when calculating share of voice: Social media share of voice. For your brand to gain visibility on social media, you need to be active. SEO share of voice.

SEO 144

SEO Social Media Metrics Sentiment 144

Josh S Peters

JANUARY 21, 2013

If you’re not able to dominate the SERPs organically then you can pay Google (or any other search engine) to display links to your content in the paid portion of the search results. ZMOT – Paid. It can also help customer make decisions as they are searching for products and reviews.

Wiki 178

Wiki Paid Search Adwords StumbleUpon 178

Webbiquity SMM

JANUARY 19, 2011

Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

MAY 3, 2016

To answer the second, here are the 12 best tools for comparing your brand’s performance to your top competitors in terms of web traffic, social media brand mentions, target keywords, online advertising, organic search visibility, and other factors. Showcase reviews: Siasat, Social Media Examiner. 8) TalkWalker.

Tools 100

Tools Sample Samples Price 100

Webbiquity SMM

JANUARY 9, 2013

How can your organization utilize social networking principals and tools to improve operations across departments? When was the last time your organization reviewed processes, systems, departments, and the likes to determine whether they added value to the buying experience?” Who are (really) your best customers?

Strategy 190

Strategy Marketing B2B Exercises 190

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 210

Research Social Media B2B Marketing 210

The Realtime Report

DECEMBER 18, 2018

I will use social media to engage, not just to post. Over the past few years, many brands have fallen into the habit of using social networks primarily as distribution platforms for content and advertising. What do people want from marketers on social media? I will be transparent and honest with my audiences.

Marketing 89

Marketing Metrics Privacy Mobile 89

Webbiquity SMM

FEBRUARY 10, 2015

Is the value of social media marketing for b2c brand overrated? consumers say they “mostly” or “always” ignore brand posts on every social network. And 83% of consumers say they have had a “bad experience with social media marketing.” And yet – 80% of brands advertised on social media sites in 2014.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

MAY 23, 2017

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Be human: Not just social media; be social. Guest post by Cheryl Joy. The best part of it all? Check out the video here.

B2B 198

B2B Strategy Marketing Microsoft 198

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

Rebekah Radice

SEPTEMBER 13, 2016

This should be customized to the social network, including copy and graphics. Also, think about using paid search and other channels. Google Sheets is an easy way to organize all of the data and numbers. You can use it to raise awareness and promote your offer. You’ll want to create content for each channel.

Campaign 143

Campaign Social Media Marketing URL 143

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Buzzlogix

DECEMBER 11, 2017

These metric indicate the impact of your social media marketing efforts on other channels, such as referrals, website traffic, lead generation and so on. Furthermore, it’s important to track your social following, the number of followers you have on various social networks and growth over time.

Metrics 40

Metrics Marketing ROI SEO 40

Kikolani

NOVEMBER 29, 2010

So without further ado, here are the fearless females in blogging, organized alphabetically by first name (as a few in the list go by pen name or don’t publicize their last name). Adria is a organic technology consultant, business developer, technology trainer, and empowerment / tech conference addict. Adria Richards.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

NOVEMBER 12, 2013

They are refining tactics, integrating social with other marketing channels, taking a hard look at new networks, and continuing to refine their measurements of success. How can marketers help their organizations move from “social media marketing” to “social business”? Social Media Today ).

Statistics 226

Statistics Social Media B2B Journal 226

Kikolani

MARCH 16, 2012

Search Engines / SEO. 32 Things You Ought to Know About PPC – The reality of the PPC landscape is that if you do paid search advertising, the majority of your time will be spent on Google’s AdWords platform. Social Media / Social Networking.

Mashup 113

Mashup Resources Domain Name Real Estate 113

Razor Social

DECEMBER 21, 2016

You can connect up to 9 social networks and other online services (called ‘apps’) to your account. You can subscribe to as many RSS feeds as you like, and you can organize the content into relevant categories. Feedly is the easiest way to curate content from your favorite publications for social sharing.

Tools 40

Tools BuzzStream Marketing Template 40

Rebekah Radice

SEPTEMBER 13, 2016

This should be customized to the social network, including copy and graphics. Also, think about using paid search and other channels. Google Sheets is an easy way to organize all of the data and numbers. You can use it to raise awareness and promote your offer. You’ll want to create content for each channel.

Campaign 60

Campaign Social Media Marketing URL 60

Webbiquity SMM

DECEMBER 19, 2017

Two B2B influencers cited paid social as a trend, though 1) that’s already been a trend for at least a couple of years, and 2) given the extent to which the largest social networks have scaled back organic reach paid is really the only option, this development seems past the “trend” stage.

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

APRIL 29, 2014

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.

Brands 204

Brands SEO Press Release Engineering 204

Techipedia: Tamar Weinberg

JANUARY 5, 2012

10 Metrics to Check When Your Traffic Crashes : With Google consistently trying to provide the best search experience, your rankings may fall at any time. PPC Marketing & Paid Search. 8 Tips for Blogger Outreach : Networking is important, but how do you reach the influencers you’re looking for? Social Networks.

Marketing 264

Marketing SEO Case Study Small Business 264

Convince & Convert

JUNE 12, 2013

Most direct marketing advertisement methods (paid search, etc.) Some paid content promotion tactics that can be very effective include: StumbleUpon Paid Discovery – StumbleUpon lets you buy clicks at low, low prices fromsocially engaged visitors. And our tests indicate gorilla suit advertisements convert poorly.

BuzzStream 150

BuzzStream Content Metadata Reddit 150