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76% of Mobile Video Ads Are Viewed In-App [Study]

The Realtime Report

Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance. The results show very high completion rates – over 90% – for mobile video.

Mobile 177
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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. To make your life easier, we’ve rounded up ten essential video marketing trends for 2024, covering everything from AI video tools to user-generated content.

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Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? What did you think were the most interesting case studies of 2012? Related Stories Top Social Media Stats of 2012 Social Networking Stats: Twitter Tops 200 Million Monthly Active Users, #RLTM Scoreboard Facebook And Walmart Team Up for Black Friday Mobile-Ad Blitz.

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Study Shows Marketers Plan to Spend More on Social Media Programs

Harp Interactive

“While the technology and tools are there, social media is still uncharted territory for many marketers,&# says Chris Shipley, executive producer of Pivot Conference. In keeping with the online habits of 18-34 year old consumers, the most popular Internet/mobile platforms that marketers are currently using include: Search engines (i.e.

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Increase Your Mobile Page Speed

Small Business Mavericks

Chances are, if you’ve done any fair amount of study on responsive web design, then you are thinking about how visitors are viewing your mobile website. Until now, you couldn’t do a whole lot about the speed of your website loading on mobile devices. On the second run, the tool returned two yellows.

Mobile 105
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Using Mobile Technology To Build A Better Brick-And-Mortar

The Realtime Report

Using Mobile Technology to Build a Better Brick-And-Mortar . However, it is also important to note that 53% of the purchases are impacted by things such as the Internet and mobile technology. However, it is also important to note that 53% of the purchases are impacted by things such as the Internet and mobile technology.

Mobile 79
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Digital Signages as a Tool of Omni-Channel Marketing

Social Media Marketing

Millennial change the system using their mobile devices for searching for more profitable proposals, communication with brand, purchase and products discussion. Here is what the latest studies say about digital signage: In accordance with Arbitron study, videos displayed on public attract the attention of 70% customers.

Tools 99