Atom Thought

JUNE 15, 2013

A recent Comscore- Pulse of the Online Shopper study (June 2013), shows that “consumers want more choices when shopping online.” The mobile and social channels seem to play a vital role in the way consumers shop, and the study also offers interesting insights: ” 47% respondents (of the. Digital Insight'

comScore 250

comScore Sites Trends Comparison 250

Mindjumpers

JULY 27, 2012

A study commissioned by Tremor Video shows that people spend more time watching video on connected TV than on any other device. With MTV’s new interactive platform app, Under The Thumb , users can stream MTV shows – past and present – with mobile devices on demand. Similar Posts: The Impact of Mobile Web Usage [Infographic].

Mobile 250

Mobile Statistics Apple Advertising 250

Sherrilynne Starkie

DECEMBER 22, 2013

Each week, we highlighted a new survey, report or study to help readers gain the insight they need to make the smart decisions necessary to meet their own goals and objectives. Related posts: Study shows social media drives sales. Presents (Photo credit: Wysz). Our whitepaper: Key trends of 2013 is our gift to you for the holidays.

Trends 276

Trends Survey Study Metrics 276

Social Media Strategies Summit

FEBRUARY 12, 2025

Color psychology is the study of how different colors inspire and inform human behaviors. A study published in the journal Management Decision claimed that the use of colors in a fast food setting can increase or decrease appetite, enhance mood, calm down customers, and reduce perception of waiting time.

Journal 158

Journal Social Media Instagram Campaign 158

Mindjumpers

NOVEMBER 23, 2012

Emarketer has recently released a report detailing their projections of the digital landscape in 2013 – a landscape that is crucial for marketers to understand as they develop campaigns to target the growing online and mobile populations. Similar Posts: The Demographics of Twitter Users [Study]. Read the entire report here.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Mindjumpers

JANUARY 7, 2013

Additionally, mobility is not only just a trend, but a way of life and community management: Brands are using mobile devices to publish tweets, with community managers tweeting from outside the office at events and elsewhere. Similar Posts: The Impact of Mobile Web Usage [Infographic]. You can download the full report from here.

Twitter 262

Twitter Brands Nielsen HootSuite 262

Buzz Marketing for Technology

JUNE 5, 2013

According to a study by Google (who came up with the ZMOT concept), before deciding whether or not to buy: 50% of shoppers used a search engine to get more information on a product or brand. They check in with their trusted third-party sources, and expect your message to be consistent from desktop to mobile to tablet and back again.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Social Media Today

FEBRUARY 8, 2023

Digital spending exceeded $1 trillion in 2022, a 21% year-over-year increase, with mobile purchases seeing increased value in Q4, according to Comscore.

comScore 148

comScore Study Influencer Mobile 148

Social Media Today

JUNE 15, 2019

A new study from Pew Research has highlighted some important marketing considerations in regards to how different audiences are accessing the web.

Research 167

Research Mobile Study Marketing 167

Webbiquity SMM

JULY 30, 2024

Create carousels with tips According to this study from Buffer , the content format that gets the highest engagement on Instagram is the carousel. And you can do it all directly on your mobile device. If you’re unsure about how to use Instagram for your B2B businesses , here are several post-type ideas to get you going.

B2B 180

B2B Instagram BuzzStream Hubspot 180

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. So then I ask myself a simple but very important question: Are CMOS acting like mobile and social “agents” for Hispanic shoppers and giving them exactly what they want (i.e., According to the U.S. million, or nearly one in six Americans.

Mobile 225

Mobile comScore Insurance Sites 225

Mindjumpers

JUNE 27, 2012

Mobile augmented reality for consumer engagement. Blippar describes itself as the first image recognition mobile platform targeted specifically at consumer engagement. Why Your CEO Should Be Active On Social Media [Study]. Read the blog post here. Similar Posts: Should Brands Give Up on QR Codes?

Engagement 257

Engagement Mobile Buy Team 257

The Realtime Report

MARCH 20, 2014

Daily Screen Use, Per Person – Millward Brown study. New data reveals that, for the first time, Americans are spending more time on mobile devices than watching TV. Millward Brown’s 2014 AdReaction study says Americans spend 151 minutes per day on their smartphones, vs. 147 minutes each day watching TV.

Statistics 194

Statistics Survey Mobile Study 194

The Realtime Report

MAY 8, 2014

Take a look at a recent case study involving PicCollage , a mobile app that draws millions of female users (mostly teens) who create collages and post them publicly. Social Media Case Studies collage contest PicCollage Social Media Case Study social media contest Starbucks teens'

Case Study 195

Case Study Engagement Study Social Networking 195

Sprout Social

APRIL 8, 2025

Much like Instagram and TikTok, Pinterest videos are designed with the mobile experience in mind. In general, Pinterest usersknown as Pinnersshould use vertical images and aspect ratios to accommodate mobile users. But due to the networks Autoplay function, Pinterest videos often play without sound on desktop and mobile.

Video 102

Video Templates Template Mobile 102

Social Media Marketing

APRIL 14, 2020

Technology has been on constant change and almost everything has been going mobile these days. People are on the move and the convenience mobile gadgets provide has made more and more people utilize it. What are Mobile Apps? Samples of this category are calculator, flashlight, alarm, reminders and weather.

Mobile 95

Mobile Strategy Marketing Applications 95

Buzz Marketing for Technology

FEBRUARY 12, 2014

According to data from a December 2012 study conducted by eConsultancy, nearly 70 percent of client-side marketers described their experience level with responsive design as “average” or better, and more than half of that group described their companies as “ahead of the curve” or “state of the art” when it came to the design technique.

Apparel 236

Apparel iPad Mobile Loyalty 236

Webbiquity SMM

DECEMBER 2, 2014

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. 10 Mobile Marketing Stats. 94% of CMOs plan to use mobile applications within the next 3-5 years. Over half of all mobile searches lead to a purchase.

NewsCred 279

NewsCred Statistics Social Media B2B 279

Mindjumpers

DECEMBER 11, 2012

They prefer services that have a good mobile interface, services like Sina Weibo & Weixin (WeChat). They mainly access the Internet through their mobile phone, either a local branded phone or a low-end Android smartphone. Similar Posts: The Demographics of Twitter Users [Study]. They only speak Chinese.

Social Media 254

Social Media Privacy Nielsen Social Networking 254

yMarketingMatters

FEBRUARY 10, 2014

Facebook averages 945 million monthly active mobile users. According to the Global Web Index study it is: Mobile – the number of people accessing the Internet via a mobile phone increased by 60.3% In the USA, there are now 101 million daily mobile users. Mobile Marketing. billion users. Direct Mail.

Social Media 279

Social Media Mobile Social Networking YouTube 279

Sherrilynne Starkie

AUGUST 19, 2014

New style: When Facebook kills mobile chat, don’t lose touch with all your friends! Studies show that longer articles tend to achieve more retweets and shares in social media and attract more comments. The trick to marry the needs of both by summarizing the story using keywords while invoking curiosity. Should writers keep copy short?

Content 304

Content Marketing Engineering Wikipedia 304

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 252

Social Media Hubspot B2B Marketing 252

Mindjumpers

MAY 22, 2013

The number of mobile active users is up 54% from last year, so Facebook is really accommodating to their users’ behaviour and needs. The launch of Facebook Home is another way for Facebook to focus on experiencing content. Similar Posts: What Facebook’s New News Feed Means For Brands. 2012 in Recap: The Year of Visual Social Media.

Facebook 226

Facebook Activities News Feedly 226

Webbiquity SMM

SEPTEMBER 12, 2011

Social Media Case Studies. The Fantabulous Lists of Social Media Case Studies by Social Media Today. Giedrius Ivanauskas supplies 17 lists of social media case studies such as WOMMA’s Case Study Library and 35+ Examples of Corporate Social Media in Action from Mashable. by Social Media Today.

Social Media 274

Social Media Trendrr SM2 Alterian 274

Mindjumpers

JULY 30, 2012

Search spend among adver­tis­ers remains strong with a grow­ing empha­sis on mobile devices. There are significant opportunities for marketers to drive higher ROI by optimising spend to across mobile devices, as overall tablet conversion rates were approximately 20% higher than those of desktop across industries. and 18% in the U.K.

Report 246

Report Engagement Facebook ROI 246

Buzz Marketing for Technology

MARCH 13, 2014

Meanwhile, a new study released by IBM in 2014 reveals that brands stand to lose $83 billion due to poor customer experiences. In these instances, it’s not that uncommon for brands to use pre-existing data models to identify their buyer personas as well as the content and offers they deliver on their websites and mobile sites.

ROI 272

ROI Data Analysis Conversation 272

The Realtime Report

MAY 15, 2014

The study labels Snapchat as the “top third-party messaging app in North America by volume.” Snapchat’s message volume is still small compared to video apps, which “dominate Sandvine’s North American top-10 list for network traffic both for fixed and mobile carriers.” WhatsApp'

Statistics 190

Statistics Social Networking Compete Mobile 190

Webbiquity SMM

AUGUST 24, 2021

70% of YouTube video views are on mobile devices. An astounding 81% of Facebook users globally are mobile-only. Four-fifths of Facebook mobile app users are on Android devices. Again, there’s much more in the We Are Social / Hootsuite report, so check out their study to get all of their findings and insights.

Social Networking 265

Social Networking HootSuite Advertising LinkedIn 265

Webbiquity SMM

DECEMBER 10, 2013

In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). Another study found the three biggest challenges for content marketing to be limited budgets (27%), limited staff (25%), and generating new content (21%). Michael Brenner ).

Statistics 221

Statistics B2B Content Marketing 221

The Realtime Report

JANUARY 9, 2014

A new study by Searchmetrics reveals the leaders: The Washington Post, The New York Times and USA Today. The study ranked leading US newspaper sites by the number of tweets per week that were generated by the content on each site. Which US newspaper do you think is tops on Twitter?

Twitter 195

Twitter Press Release Statistics Journal 195

The Realtime Report

JANUARY 10, 2022

5 Tips for Studying at Home. They’re extremely popular, and more people than ever are nowadays choosing to study online rather than attending a bricks-and-mortar university. Of course, it can sometimes be difficult to study at home (where there are lots of distractions), but these tips should help. #1 1 Make an Office.

Study 91

Study Tips Cost Mobile 91

Waxing UnLyrical

AUGUST 12, 2015

In a way, it marked the beginning of our mobile society, which would be fully realized in our current decade given all of the devices available today. Fast-forward to today: people are more mobile than ever. The objective: to create content-rich experiences, akin to The London Times’ 100 case studies. Phones are smarter.

Mobile 100

Mobile Metrics ROI Press Release 100

Jon Loomer

JULY 23, 2019

Fortunately, for advertisers who are in need of case studies , best practice guides , tips , resources , updates , and industry-specific information , Facebook offers a trove of helpful information presented in visually-appealing formats. Facebook Mobile Studio. Facebook Success Stories/Case Studies. Facebook Through the Lens.

Curation 167

Curation List Automotive Real Estate 167

Bill Hartzer

MARCH 3, 2025

A recent study found that nearly half of women have abandoned at least one social media platform in the past year. She later co-founded Women Moving Millions, an organization that has mobilized over $1 billion to support women and girls. Women are logging off. But where do they go next? What Makes UP Different?

Platform 78

Platform Social Media Privacy Energy 78

Social Media Strategies Summit

MARCH 1, 2024

Shift Toward Vertical Video Over the past five years, mobile devices have accounted for more than half of global internet traffic , peaking at almost three-fifths of traffic in mid-2022. landscape ), now generates the lion’s share of its traffic from mobile. landscape ), now generates the lion’s share of its traffic from mobile.

Video 264

Video Trends Marketing Mobile 264

The Realtime Report

JUNE 11, 2014

Here are more highlights from Localytics app retention study: nearly 40% of apps are used 11 or more times (an increase of 13% over the last four years). Social Media Statistics app publishers app retention Localytics mobile app' Last year that number dropped to 22%, and this year it’s down to 20%.

Tumblr 184

Tumblr iPhone Statistics Sports 184

Buzz Marketing for Technology

OCTOBER 18, 2013

By providing personalized, relevant and unique content in line with consumers’ likes and dislikes, purchase behaviors and demographic profiles, they’ll increase eyeballs to their online or mobile sites, boost traffic and, most important, drive short-term and long-term sales. Overall, U.S.

Retail 217

Retail Discount Loyalty Sites 217