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Successful Startup Story: Fresh and Fluffy Natural Dry Dog Shampoo

Waxing UnLyrical

Having persuaded Rod, Pete moved on to the larger market. Pete and Rod created packaging for the product and took an internet marketing approach. After auditing a class on internet marketing, they paid the professor of their course to create a website for them. Pete: People loved it, and so did their dogs.

Startup 251
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Free Tools for Startups to Boost Social Media Presence

Webbiquity SMM

While it’s almost unheard of for businesses to completely ignore social media these days, startups have to be especially mindful of its advantages and uses. Here are some unique tools to help boost the social media presence of your startup. There are a lot of features built into the tool that make it very social and marketer friendly.

Startup 198
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What is Marketing Strategy? A Guide for Startup SaaS Companies

The Social Media Hat

The What, Why and How of a Great Marketing Strategy The post What is Marketing Strategy? A Guide for Startup SaaS Companies appeared first on The Social Media Hat.

Startup 143
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The 7 Step Inbound Marketing Strategy All Startups Should Adopt [Infographic]

Social Media Today

Looking to improve your digital marketing strategy? Check out these tips.

Startup 215
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Start-Up Marketing and Yourself: Don’t be a Swiss Army Knife

Waxing UnLyrical

But this is the approach I see in the early days of a lot of start-up marketing. Unfortunately, most of these ideas fail because they fail to successfully hit their mark in the open market. And the reason they fail to hit their mark in the open market is that they fail to differentiate themselves from the competition.

Marketing 261
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Machine Learning Applications To Give Your Startup A Competitive Edge

The Realtime Report

Machine Learning Applications To Give Your Startup A Competitive Edge. billion healthcare market, and its banking on machine learning powered startups to achieve that end. The machine learning market is expanding at an explosive annual compound growth rate of 44.1 billion by 2022, markets and markets projects.

Startup 150
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B 327