Buffer Social
JANUARY 3, 2022
Building a unique, authentic brand is essential for any business. But many founders confuse their business brand with their personal brand. Your professional success shouldn’t hinge on your business’ success. It’s part of who I am outside of my business.
Waxing UnLyrical
MAY 13, 2019
Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. Brands start out small then become big, then become too big to listen to consumers until they’re consumed. There’s a whole lot of talking going on, much of it about brands and businesses like yours. You can also learn about top performing competitors or a new disruptive green food startup.
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Pam Moore
APRIL 28, 2016
In March I spent almost a week with 10k digital marketers at the Adobe Summit event. It’s a marketing and business event packed with 10k marketing technologists. These are geeks that understand not only data, coding and marketing, but the importance of inspiring, connecting, engaging and serving the customer. The focus of content and discussions this year at Adobe Summit centered around customer experience as the future of business and marketing.
Pam Moore
MARCH 31, 2017
It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU! I can guarantee you there is nothing like it on the market today! We had to turn down hundreds of small and large business clients as they could not afford our services.
Jason Yormark
AUGUST 16, 2010
jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Social Media / 3 Up & Coming Social Media Tactics Every Small Business or Startup Should Consider | Subcribe via RSS 3 Up & Coming Social Media Tactics Every Small Business or Startup Should Consider August 16th, 2010 Posted in Social Media Tweet Share Starting or maintaining a small local business is no easy task.
Jason Yormark
AUGUST 16, 2010
jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Social Media / 3 Up & Coming Social Media Tactics Every Small Business or Startup Should Consider | Subcribe via RSS 3 Up & Coming Social Media Tactics Every Small Business or Startup Should Consider August 16th, 2010 Posted in Social Media Tweet Share Starting or maintaining a small local business is no easy task.
Techipedia: Tamar Weinberg
NOVEMBER 29, 2012
If you’re not already familiar with and using LinkedIn, you’re missing out on a great [small] business tool. And now new data indicates that LinkedIn is more popular than ever with small business professionals, making it a free and valuable resource for growing and promoting your business, particularly through the use of a new feature called Endorsements. Spread the word about your business. Featured Internet Marketing Social Media
BeingOptimist
FEBRUARY 9, 2021
Instagram has become one of the high potential platforms for marketers to promote their business. Not only for large enterprises, but small business owners can also have tremendous benefits from Instagram with proper plans and strategies. Affordable Influencer Marketing.
Pam Moore
NOVEMBER 29, 2017
Do you want to tap into the power of influencer marketing but don't know where to start? Or maybe you have tried utilizing influencer marketing only to experience frustration in finding the right influencers, knowing how to engage them and lack of overall business results for your efforts? If you are excited to hop on one of the hottest trends in marketing and want to learn how to leverage influencer marketing for your business, you landed on the right blog post today!
Pam Moore
JUNE 2, 2017
Do you have social media, digital marketing and branding problems? We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. We have developed your fast track to social media business success! There is nothing like it on the market today! How will it benefit business and marketing leaders?
Idaconcpts
APRIL 21, 2016
Most people understand that running a small business is a completely different experience than running a major corporation. However, despite smaller budgets, smaller teams, and a different playing field, many of the business principles that form the operational foundation for large companies apply to small businesses as well. In fact, there are several concepts that will benefit even the smallest businesses.
Pam Moore
AUGUST 31, 2018
” Do you have what you think is an amazing social media or digital marketing plan? You don't have a plan that aligns to business goals and the needs of your audience. Have you aligned it to tightly to specific business goals where it can have the greatest impact? Are you able to clearly articulate to your boss and other stakeholders how the investment will positively impact the business? ” Or “how can social media really impact our business?”
Pam Moore
NOVEMBER 23, 2020
Do you struggle with having what you think may be the best digital marketing, content marketing, social media marketing or branding plan on the entire planet yet have no budget to implement? Your executives don't understand social media and digital marketing.
Pam Moore
SEPTEMBER 7, 2020
” Do you have what you think is an amazing social media or digital marketing plan? You don't have a plan that aligns to business goals and the needs of your audience. Have you aligned it to tightly to specific business goals where it can have the greatest impact?
Pam Moore
MAY 5, 2016
Marketing leaders today must understand and embrace the know, like, trust and pay model for growing their business. At the heart of business today is people. Marketing leaders and brands that embrace and master the art of human connection will leap frog years ahead of their competition that only focuses on clicks, follows and likes. How to convert more business to sales. Supporting Resources: Influencer Marketing in a Nutshell.
Pam Moore
DECEMBER 14, 2017
Is your content and digital platform ready for top business performance in 2018? If yes, I have some tips for you to help you get your content marketing in tip top shape before the new year! One of the keys to success in content marketing is creating evergreen content that has a life span longer than a day or a couple weeks. If you are like most marketers and business leaders you have likely spent a lot of time on creating content to date.
Pam Moore
AUGUST 7, 2018
Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. However, business leaders and marketers are still in the driver seat.
Pam Moore
NOVEMBER 14, 2017
While your competition is arguing about which social network is going to win… Instagram, Snapchat or Facebook, I'm going to help you build an audience first marketing strategy and plan to zoom right past the competition. There's a ton of buzz about audience marketing being the NEW BIG shiny thing for 2018. The funny thing is that many smart marketers have been taking an audience based marketing approach in everything they do in marketing and business for decades.
Pam Moore
SEPTEMBER 9, 2020
SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels.
Pam Moore
JULY 9, 2018
Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. Now businesses large and small must learn not just how to inspire and engage their audiences with content, they must also learn the technologies, mediums, social networks and how to orchestrate them all together to somehow rise above the noise.
Writtent Blog
JUNE 5, 2013
Building a small business content marketing strategy is hard work, but it’s probably about to get much harder. As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” Breaking the status quo should play a role in any small business strategy. If you’ve got room to infuse humor or unusual concepts into your marketing, run with it.
Pam Moore
AUGUST 22, 2018
I got another note this week from a social marketing manager that was recently fired from their job for not delivering to expectations. I have a HUGE social media marketing budget, fully dedicated team, and plenty of time to implement my social media marketing plan” said no marketing director ever! You can have the greatest social media marketing plan on the planet but if you don't have resource and budget to implement it's a wasted effort.
Pam Moore
AUGUST 7, 2018
Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? There are many other business leaders who feel the same way. A list of random acts of marketing doesn't count. You are guilty of random acts of marketing every day and you know it. Top 5 Reasons Your Social Media Isn't Working for your business.
Pam Moore
MAY 15, 2019
Influencer marketing is expected to be a $6.5 Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. If you haven't heard about influence marketing you must have been hiding under a rock. As with anything in marketing, there are some marketers doing it right and are others who ruin it for the rest of us.
Pam Moore
SEPTEMBER 30, 2016
Yes, they may be busy. No matter what you do, you just can’t get your business where you can it should and can be? Take a listen to the 221st episode of the Social Zoom Factor podcast for 10 Time Hacks to help you build the life and business of your dreams. Avoiding time stealers in both life and business. Be sure to subscribe to our entire digital and social media marketing series on iTunes , Stitcher or SoundCloud ! We all have 24 hours in the day.
Socialmedia.biz
SEPTEMBER 19, 2016
Target audience: Businesses, brands, digital marketers, advertising agencies, PR pros, SEO specialists, entrepreneurs, educators, journalists, Web publishers. L ast month I attended one of the most eye-opening startup marketing/growth hacking talks I’ve seen in years, so I wanted to share some highlights for you in a short multi-part series. (I I used to do this a lot more often before launching a startup !).
Pam Moore
DECEMBER 9, 2019
Hey digital and social media marketers! Less is truly more if you want your content to work for your business in meaningful and positive way. Yes, I know… smart and savvy marketers have been doing this for decades. What is Content Marketing?
Pam Moore
DECEMBER 9, 2019
Hey digital and social media marketers! Less is truly more if you want your content to work for your business in meaningful and positive way. Yes, I know… smart and savvy marketers have been doing this for decades. What is Content Marketing?
Pam Moore
DECEMBER 2, 2020
·. Are you a small business owner or working within a medium size company or even a large corporation struggling to get measurable positive results with your digital marketing and social marketing programs? 3 Reasons Marketers fail with digital marketing and social media.
Pam Moore
MAY 21, 2017
Social media and influencer marketing can help optimize results of your new business, product, service or mobile app launch when done right. However, just because it's easy to setup a new Twitter profile, Facebook business Page or Instagram Business Account doesn't mean you should wait until the last minute to figure out how to utilize social media as a component of your launch. You get out of social media, business and life what you put into it.
Pam Moore
APRIL 28, 2017
Influence marketing is helping brands big and small ignite their online and offline communities, increase brand awareness and nurture powerful relationships when done right. If you haven't heard about influence marketing you have likely been on a long vacation on a beautiful island with zero internet connectivity or you have been hiding under a rock. There are also agencies who are claiming to help brands big and small build relationships with an influencer marketing program.
Pam Moore
AUGUST 22, 2018
I got another note this week from a social marketing manager that was recently fired from their job for not delivering to expectations. I have a HUGE social media marketing budget, fully dedicated team, and plenty of time to implement my social media marketing plan” said no marketing director ever! You can have the greatest social media marketing plan on the planet but if you don't have resource and budget to implement it's a wasted effort.
Pam Moore
AUGUST 31, 2018
” Do you have what you think is an amazing social media or digital marketing plan? You don't have a plan that aligns to business goals and the needs of your audience. Have you aligned it to tightly to specific business goals where it can have the greatest impact? Are you able to clearly articulate to your boss and other stakeholders how the investment will positively impact the business? ” Or “how can social media really impact our business?”
Pam Moore
MARCH 26, 2019
Why is it then that many franchisors and franchisees shy away from social media and digital marketing in 2019? Here's the truth and reality that franchise organizations MUST embrace for success in 2019… digital and social media marketing is your friend. The reality is that the more the franchisor takes the lead with their digital and social marketing strategies, the more the risk can decrease. Franchise Social and Digital Marketing is about Empowerment, Not Control.
Pam Moore
FEBRUARY 1, 2016
It’s interesting because many marketing and social media leaders within brands and organizations of all sizes dream about achieving real ROI using social media and digital marketing, yet very few of them actually bring to fruition much more than a social media dream. In addition to running a busy social, branding and digital agency, Marketing Nutz , I also do a ton of international keynote speaking, training and workshops. Influencer Marketing in a Nutshell.
Socialmedia.biz
SEPTEMBER 29, 2018
In 2017, Wasp Barcode surveyed more than 1,000 startups and found that almost 61% of them were using social media as their primary marketing tool. Not only this, the modern, tech-savvy customer prefers socially responsive brands over the ones that don’t take proactive steps to engage with their audience online, as it gives them an opportunity directly interact with your business. Collaborate with other relevant businesses and brands.
Pam Moore
APRIL 22, 2017
There is no doubt influencer marketing is a powerful way to zoom your social media and business success online. According to TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. According to eMarketer, 48% of brands plan to increase their budgets for influencer marketing in 2017. Influencer marketing enables you to tap into this extended network both men and women are using as they make buying decisions.
Pam Moore
JULY 25, 2017
One of the keys to success in content marketing is creating evergreen content that has a life span longer than a day or a couple weeks. If you are like most marketers and business leaders you have likely spent a lot of time on creating content to date. Wouldn't it be great if you could maximize the investment you already made in content and other marketing assets so that you can zoom results even more without spending a lot more time or money on new content?
Mindjumpers
JULY 25, 2011
Tweet While designing a social media strategy, it is always advisable to look at the pros, cons, expertise and target market of each social media platform, keeping in mind your field of business. While latter offers a more informal approach, LinkedIn requires a more corporate approach with strict business focus. Engagement on Facebook could involve fun updates and contests, LinkedIn requires to the point discussions on topics that revolve around your business and its sectors.
Pam Moore
AUGUST 7, 2018
Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? There are many other business leaders who feel the same way. A list of random acts of marketing doesn't count. You are guilty of random acts of marketing every day and you know it. Top 5 Reasons Your Social Media Isn't Working for your business.
Pam Moore
DECEMBER 10, 2019
Hey content marketers, digital marketing and social media managers! The answers to these questions will make or break your content marketing success online. On your business? When it comes to content marketing, less is truly more.
Pam Moore
DECEMBER 6, 2018
You want to ensure that big goals and objectives of a business or project gets buy-in from your key stakeholders, board of directors or management. I've been there and done that on both of these scenarios and more during the 15+ years I spent working in corporate digital marketing and product / brand leadership roles. ” Well, that project that launched turned into $150,000,000 and an 800 person business unit within 18 months.
Pam Moore
MARCH 17, 2017
Do you struggle with having what you think may be the best social media marketing plan on the entire planet yet have no budget to implement? Some of the best ideas never make it to market simply because the person behind the idea doesn’t know how to get the buy-in, obtain the budget, needed support to make it a reality. You don’t know how to align social media to business goals and objectives your executives and key stakeholders care about.
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