Adam Sherk

OCTOBER 20, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

Press Release 145

Press Release Twitter URL RSS 145

Adam Sherk

JULY 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Videos in Press Releases are Cool – If They Provide Meaningful Content by Adam Sherk on July 30, 2009 Executive quotes in press releases are notorious for lacking any kind of substantial information. Watch and judge for yourself.

Press Release 102

Press Release Video Yahoo Microsoft 102

Proactive Report

APRIL 27, 2010

(And of course we were delighted that he chose a social media press release about the Social Media Roadmap webinar series I did with Marketwire as his example.). News Releases. Back in 1906 press releases came into being. Along came TV and the Video News Release was born.

Press Release 77

Press Release Social Media Syndication News 77

Hootsuite

APRIL 26, 2023

If you manage social media for a healthcare organization , you’ve come to the right place. In this article, we explain what HIPAA says about social media, go over common HIPAA violations, and share tips for building a HIPAA-compliant social media strategy. What does HIPAA say about social media?

Social Media 93

Social Media Health Care Tips Policies 93

Webbiquity SMM

DECEMBER 6, 2010

Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. Since many (most?)

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

MARCH 13, 2019

The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. Social Media Marketing (SMM) Supports SEO Efforts , especially Off Page SEO or Link Building. In short, social media helps with link building, which is critical for SEO. Inbound Leads.”

Engineering 137

Engineering Social Media Hubspot Marketing 137

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. ” Social media messaging during a crisis. ” Social media strategy during a crisis.

Social Media 199

Social Media Social Media Management Issues Team 199

Social Media Strategies Summit

FEBRUARY 28, 2023

Crisis management is one of the biggest challenges of social media for government agencies. A fast-evolving situation can cause panic and confusion in your community, requiring you to communicate the latest information in a calm, clear manner to the public, stakeholders, and media. This is your crisis communications plan.

Strategy 172

Strategy Construction Resources Press Release 172

Ignite Social Media

APRIL 3, 2018

In the past years, we’ve rounded up the best in class pranks and given a rundown on the do’s and don’ts of social media pranks. Paying attention to what’s happening in the media and the ever-changing world of social media will ensure a successful and funny, but not offensive, prank. What was your favorite prank?

Social Media 96

Social Media Press Release Class Compete 96

Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.” Invigorate.

Eventful 155

Eventful Social Media Conference Hashtag 155

Later

MARCH 1, 2021

Social commerce — the process of selling products directly on social media — is revolutionizing the e-commerce industry. . In fact, the global social commerce market is estimated at $89.4 via Facebook Press Release. One example of this trend is Later customer Papersmiths.

Social Media 79

Social Media Small Business Press Release Instagram 79

Waxing UnLyrical

JULY 31, 2012

Would you agree that social media is faster than seismic waves? To me, this incident exemplifies how badly we are hooked on social media. That said, is social media all that bad? Multiple instances in the recent past tell us that social media platforms like Twitter and Facebook have become lifesavers.

Social Media 202

Social Media Press Release Flickr Fashion 202

Convince & Convert

DECEMBER 5, 2017

For example, the Oscars botching the best picture announcement and your brand deciding to make a post about it. Example: The President of the United States decides to tweet about your pending military contract. The marketing team understands the macro trends on social.

Social Media 208

Social Media Marketing Team Upcoming 208

Writtent Blog

DECEMBER 21, 2023

According to John McTigue , part of the marketing team behind the offer, “most companies [in the industry] are publishing case studies , specification sheets, or press releases…we wanted to ‘punch things up’ a bit.” It worked brilliantly, and the campaign’s ability to generate qualified leads was described as “stunning.”

B2B 93

B2B Strategy Tips Content 93

Adam Sherk

AUGUST 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Great Example of a Multimedia News Article from ESPN.com by Adam Sherk on August 14, 2009 Recently I wrote about the importance of including meaningful content in videos embedded in press releases.

Examples 102

Examples News Press Release Embedding 102

Unmetric

MAY 10, 2016

Take for instance what Chevrolet did last year for one of its press releases. Can you imagine a few years ago that a Fortune 500 company would release an almost indecipherable press release? You have your emotionally charged communication for your target audience. What does it even mean?

Press Release 113

Press Release Social Media SMS Marketing 113

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Not every company needs a blog.

Social Media 232

Social Media Press Release Marketing Widget 232

Sprout Social

MAY 31, 2023

For example, I’m working on the city’s annual Pride Month campaign. At Sprout, our communications team employs generative AI to develop creative titles for press releases and media pitches. Collect social insights Audience insights are the foundation of better brand positioning.

Sentiment 122

Sentiment Press Release Analysis Team 122

Buzz Marketing for Technology

NOVEMBER 9, 2011

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? If you’re concerned about social media cost justification, you’re not along.

Social Media 198

Social Media Jive ROI Press Release 198

Convince & Convert

MAY 7, 2014

Jay: Well, I think, typically, what we look at is that content is fire, and social media is gasoline. Social media was not intended to be the world’s shortest press release. Social media is gasoline. Yet a lot of companies still unfortunately use it that way. ” Content is fire.

Social Media 158

Social Media Content Press Release Metrics 158

Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.” Invigorate.

Eventful 107

Eventful Social Media Conference Hashtag 107

Sprout Social

OCTOBER 11, 2022

Social media posts. Employee experiences are the most compelling examples of your company’s culture. Share award press releases, graphics and videos in your employee advocacy platform to spread the word. Focus on relevant topics that will help your community approach common industry challenges. Data reports.

Strategy 131

Strategy Content Curation Press Release 131

Webbiquity SMM

SEPTEMBER 1, 2010

Social media has fundamentally altered the practice of public relations. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Will Traditional, Social Media Blend?

Press Release 200

Press Release Tips HootSuite Alltop 200

Keyhole.co

MARCH 6, 2024

The social media scene is noisy. This is where social media sentiment analysis comes in to save the day. To help you out, today, we will explore the many benefits of social mention sentiment analysis and how to get started. What is social media sentiment analysis and why does it matter?

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Sherrilynne Starkie

NOVEMBER 16, 2013

People I know who can barely operate their own personal Facebook profiles are suggested as social media experts. For example, on a scale of one to five, how would you rate this person’s writing skills, his strategy development skills, his experience in video production, etc. PLEASE LIKE MY FACEBOOK PAGE. Related articles.

LinkedIn 278

LinkedIn Press Release Skills Notification 278

Ignite Social Media

OCTOBER 13, 2020

The activation launched on National Noodle Day and lasted for six days, during which the company promoted the program on their social channels, through press releases , and with a digital commercial starring actor Vanessa Bayer. Ignorant and Insensitive of Social Issues.

Campaign 106

Campaign Brands Press Release UGC 106

Josh S Peters

JANUARY 4, 2013

One of the new features (and an encouragement to get at least 1 post per week done) is to publish a Search and Social weekly that rounds up the best / most important articles I’ve read the past week on search / SEO and social media. How to fix (or improve) your company’s social media program.

Press Release 180

Press Release Social Media SEO Report 180

Webbiquity SMM

MARCH 12, 2012

How can PR pros optimize their use of social media tools? How can you make a press release more friendly to blogs, Twitter and search engines? Find the answers to these questions and more here in a dozen of the best social PR guides of the past year. How to Turn a Blog Post into a Press Release by ProBlogger.

Vocus 188

Vocus Press Release Tips Blogger 188

The Realtime Report

AUGUST 29, 2022

Other tools like news aggregators, social media, thematic communities, and a multitude of other resources help PR specialists reach their goals while providing their clients with successful results. For example, think about media angles for different aspects. Similarly, PRAI can do this kind of work quickly and easily.

Upcoming 91

Upcoming Aggregator Press Release Banking 91

Hootsuite

JUNE 2, 2021

For example: the Mercedes Benz Twitter handle is @MercedesBenzUSA. For example, you could use @CompanyName and then a secondary handle of @Service1 or something like that. Mercedes Benz has a different Twitter handle for their press releases and media requests: @MB_Press. For example, @USAmerica or @Canada.

iPhone 145

iPhone Twitter How To Press Release 145

Sprout Social

MARCH 9, 2023

We also included examples from brands to inspire your strategy. In this section, we’ll look at the different corporate communication functions based on their goal and include creative examples from real brands. It can be difficult to correlate corporate communication efforts to business impact. What is corporate communications?

Skills 112

Skills Template Templates Travel 112

Laurel Papworth

APRIL 14, 2013

Mongrel Media: Traditional vs Corporate vs Social Media. I’m betting on the mongrel Corporate taking over Heritage AND Social channels. Traditional media is meant to be impartial but currently is using sponsored “columns” written by banks to bolster up the likes of Australian Financial Review.

Social Media 100

Social Media Press Release Banking Real Estate 100

Oktopost

APRIL 11, 2022

For example, let’s say customers are placing Google searches that are relevant to your brand, but most of them end up going to a competitor’s site rather than yours. We’ll dive into how you can use social media to keep an eye on your competitors. Content creation that’s guided by what customers want.

Analysis 118

Analysis Price Influencer Sentiment 118

Socialized

NOVEMBER 6, 2009

If you’re relying on Twitter as your social media hub, you’re limiting your potential for impact and influence. This post is intended to highlight why a blog is a superior social media hub to a Twitter account. This post is intended to highlight why a blog is a superior social media hub to a Twitter account.

Movable Type 222

Movable Type Social Media Tumblr Twitter 222

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

Review 152

Review Social Media Marketing Handbook 152

The Realtime Report

FEBRUARY 1, 2020

For example, if your product is SAAS software, the distribution channels that make the most sense for your business will be different than a lifestyle brand or food service. Some examples of distribution channels include: A landing page or website. Social media profiles and blogs. Email marketing and newsletters.

System 91

System Press Release How To Notification 91

Convince & Convert

SEPTEMBER 28, 2011

His example was his local watering hole, where he figures by the time he’s checked in 10 times, the offer they make on Foursquare should encourage his evangelism, not just offer a discount on an item he doesn’t order. Whose fault is it that for many companies Twitter is still just a tiny press release machine?

Foursquare 143

Foursquare Klout Social Media Press Release 143