Sat.Oct 10, 2015 - Fri.Oct 16, 2015

Empathy and Marketing: How to Turn Your B2B Prospects Into People

Webbiquity SMM

Guest post by Brooke Cade. Social media has changed the way we interact with each other. Not only on a personal level, but also of course in business.

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Why Associations Should Be Planning Their LinkedIn Exit Strategy


Ah, LinkedIn…where would my blogging be without your Groups feature?

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Trending Sources

Draw Me a Story: Six Storytelling Lessons From Cartooning

Waxing UnLyrical

Guest Post by Rob Cottingham. Think of cartoons as storytelling, and you probably think of animation or graphic novels.

8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

I’ve been enjoying a needed break from blogging this year but I thought it was time to pop my head up and share some thoughts. So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers.

SEO 224

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Top 9 LinkedIn Social Media Marketing Groups


Denys Prykhodov / Here is a list of my nine favorite LinkedIn social media marketing groups that I think you’ll enjoy too. They’re great places to solicit and share social media marketing advice! Social Media Marketing.

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How to Let Experts Curate Your Content for Free


We all know that we can use content curation to grow our audiences. But finding great content takes time. We can use Twitter lists created by people we admire, but they contain everything each person on the list shares – not just the topics we care about resharing.

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Take the pledge, #putdownthephone before you kill somebody

Janet Fouts

I love live-stream apps and I’ve seen some amazing Periscope broadcasts. Sadly I’ve also seen some really scary stuff including a well know ‘scoper driving in the car with his wife and small kids while periscoping to a bunch of people how great his life is.

Tips for Using Keywords When Writing Blog Post


Search engine optimization is easy. All you need to do is use automated software that launches popular keywords, so you can includes those words and phrases into your content, right? Wait; it’s not that easy!

Tips 171

Why Customer Experience is the Ultimate Marketing Tool

Convince & Convert

Image via According to Gartner , customer experience is the practice of designing for and reacting to customer interactions to meet and exceed customer expectations to increase customer satisfaction, loyalty, and advocacy.

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The Boy Who Loved to Fly [In Memoriam: Mehtab Dere]

Waxing UnLyrical

This is the story of a boy who loved to fly. Once upon a time, there was a boy. He had big eyes, and a big smile, shy, but very sweet. The smile could often be hesitant, but once it came out, it lit up his face like the moon. As a small child, the boy saw a lot and said little.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

5 Useful Tips for Working From Home


Are you ready to quit the daily grind? Or maybe you’ve already become your own boss, but you’re struggling to match your old pace or worried about meeting your new quotas.

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10 Online Tools to Make Content Like a Pro


What’s a blog without great content? There are plenty of examples all over the Internet: blog posts with luring titles, but boring content that makes you sorry you ever clicked the link. If you want to be different, you have to think about every single aspect of the articles you create.

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How to Tell an Effective Story with Content

Convince & Convert

Content marketing is passé. While no one would argue its effectiveness, it’s becoming a word without meaning, a word that lacks a real identity. What is content marketing?

Social Media Tips from Celebrities that Are AWESOME for Marketing


Out of all the places you could get social media tips, the last place you’d expect to look is celebrities. They have lots of followers because they’re already famous, right? Well, yes and no. First, some celebrities built themselves purely on social media.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Target Your Most Loyal Website Visitors With Facebook Ads

Jon Loomer

I love Website Custom Audiences. They allow me to target my website visitors — my most engaged audience — with content crafted to them based on their behavior. It’s my primary targeting method these days. As great as WCAs are, they aren’t perfect.

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4 Powerful Words That Will Scale UP Your Social Media Efforts

Rebekah Radice

As a business owner or entrepreneur, you know the power of social media. You even understand why you should invest time, money and resources into social media. And yet, you still find yourself wondering how to use it successfully.

What You Can Learn from a Tweeting Chicken

Convince & Convert

In pursuit of Guinness World Record glory, Chicken Treat, an Australian restaurant chain, has handed its Twitter account over to a tweeting chicken named Betty. Betty’s mission?

Monday Roundup: Nonprofit Storytelling

Waxing UnLyrical

When it comes to driving emotion and getting people to rally around a cause, nothing works better than a well-told story. Your nonprofit undoubtedly has a slew of great stories to tell. You only need to know where to look. This week we help you get started with these nonprofit storytelling tips.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

3 Ways to Republish Old Content

Small Business Mavericks

Moz’s Rand Fishkin hosts a video Whiteboard Friday every week in which he explains how certain SEO practices work. What I like about those videos is that he often gets deep into the weeds with practical SEO advice. This week he talks about republishing old content. It’s important to understand that we’re not talking about re-purposing old content. We’re talking about republishing. What does that means?

Prepare yourself and your team for the future of Sales #SalesStack15

Koka Sexton

I’m happy to announce that I will be speaking at the upcoming Sales Hacker event In San Francisco.

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How the New Twitter Moments Change News Discovery

Convince & Convert

#SeeTheMomentWhen Twitter Got a New CEO. The Twitterverse made many big announcements this week, and we have been watching everything unfold. On Monday, the social networking giant announced its appointment of co-founder, Jack Dorsey, as CEO.

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Hello world!

Taylor Marek

Welcome to WordPress. This is your first post. Edit or delete it, then start writing

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Survey on Social Media Analysis in 2015

Net-Savvy Executive

I'm working on a new research project, and I need your help. If monitoring or analyzing social media is part of your job—and you don't work for one of the software providers—please take part in a survey on the state of social media analysis at

Blogging to build your business (30 day challenge review)

Lucy Hall

Blogging CAN grow your business, it's true. I write this after completing the amazing 30 day blogging challenge with Sarah Arrow (The blogging queen) at Sark EMedia. As an online marketer I know already the benefits of blogging for business but until I embarked on the blogging challenge to create my own content daily for 30 days did I realise exactly how powerful blogging is. If I am honest I didn't complete 30 posts in 30 days! It took me more like 90 days!

How to Master the Art of the Upsell

Convince & Convert

Image via Much like the old saying that compares new friends to silver and old friends to gold, current customers are often your best customers. Unless you’re a monopoly or a bloated government agency, logic dictates that you must strive to keep your current clients happy.

The End Of Blogging?

Twist Image

Yesterday, I posted the following on Facebook's new Notes platform (btw, feel free to follow me on Facebook. you will see where this is going). It's time for bloggers to take a deep breath, look in the mirror and admit that something (dramatic) is going on here. The other week, I celebrated 12 years of blogging (not a typo). I have posted anywhere from four to seven items a week, over on my Six Pixels of Separation blog , every week. for over twelve years.

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5 Ways to Repurpose an Article

Small Business Mavericks

Repurposing content is a high priority for most businesses for a number of reasons. When you repurpose an article, what you are doing is saving yourself time and money while pushing the envelope on the benefits that piece of content is providing. Repurposing content simply means that you are re-using the content and publishing it in a brand new medium. Let’s say you write an article to post on your blog or website.

How to find (and keep) your dream clients online

Absolute PA

So you’ve got your dream biz idea, you’re sure that your service or product is going to make life easier / better / prettier for your clients. Then the million dollar question is: How are you going to find them? This is one of the most asked questions EVER – of course it is.

How Priceline Uses Instagram to Build Fan Engagement

Convince & Convert

INSTAnt Fans.

Flickr adds Downloadable Video Sharing

The Way of the Web

It’s not often that there’s a new feature worth talking about at Flickr. And it seems to have been so long that Flickr’s marketing team dropping it into a particularly bare email, giving it just two lines. But it’s actually quite interesting.

Decoding Human Motivation

Twist Image

Episode #483 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Sometime, you pick up a book that you can't put down, and realize that you've never really heard of the author. and, you're embarrassed. That's the exact feeling I had after reading The Science of Why by Dr. David Forbes.

Digital is Driving PR Industry Growth

Proactive Report

Over the past couple of years companies have been spending more of their marketing and communication budgets on digital and social media. 72% of the PR firms polled by the 2015 Holmes Report rated digital and social as one of their top three growth drivers. Statista predicts that by 2019 spend on social and digital media will grow to $17 billion in the US alone. In 2013 87% of US companies were already using social media marketing. We’re now at 89%.