Sat.Nov 30, 2019 - Fri.Dec 06, 2019

Five Actionable Tips to Drive More Traffic to Your Website in 2020

Webbiquity SMM

Guest post by Mathew Jade. Generating unique and compelling content is important, but it’s not all you need to drive more traffic to your website. Posting on social media helps, but for most B2B enterprises, search remains the largest driver of website traffic.

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Managing Brand Reputation in an Online World

Meltwater

Last month Meltwater Canada hosted a client event in Montreal, during which communication professionals had the opportunity to hear from industry experts on the topic of managing brand reputation in… Read More >>>.

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How Augmented Reality Could Change User-Generated Content

Pixlee

In the summer of 2016, the world was forever changed with the release of Pokemon Go. The mobile game took everyone by storm, becoming the most popular and profitable mobile app of all time. Although the initial hype has died down, as of May 2018 it still boasted nearly 150 million active users. .

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How to Use Social Media for Small Business: 11 Simple Tips

Hootsuite

Nearly three-quarters of American adults use social media—making it a critical part of any business strategy. Indeed, social media is one of the best ways to connect with people who already love your brand. It’s also important for reaching those who haven’t heard of your business yet.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Social Media And The Holiday Shopping Season

Forbes Social Media

What is notable about Cyber Monday is that it allows smaller online retailers to compete with larger chains, and increasingly social media is playing a significant role not just the one day but throughout the whole of the holiday season

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Why Digital Marketing Professionals Shouldn’t Neglect Cyber Security

Webbiquity SMM

Guest post by Andy Beohar. No industry today is immune from cybersecurity risk. While a digital marketing agency may not appear to be a high-risk enterprise, it’s as much in peril as any other company. Image credit: tookapic on Pixabay.

[INSTATIPS] Steps for Creating Better Instagram Photos And Growing Your Following

SocMed Sean

SocMedSean - Social.Media.Sean. INSTATIPS] Steps for Creating Better Instagram Photos And Growing Your Following. Ever wondered how to edit your photos like an Instagram pro? Want to grow your Instagram following by creating amazing photos? Here are some great tips on how to succeed on Instagram.

Instagram Publishes New Guides for Parents and Teens on Safe Use of the App

Social Media Today

Instagram has published two new guides to help parents and teens better understand how to manage the potential psychological impacts of using the app

How to Hold Conference Calls That Don’t Suck

The Realtime Report

How to Hold Conference Calls That Don’t Suck. When you hear the phrase conference call, you’re probably not struck with a sudden urge to participate in one. Conference calls and business meetings are often the dread of working-class business professionals, and for good reason.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Facebook Ads Automatic Translation Feature

Jon Loomer

If you have a universal audience, it may be a good idea to create ads in multiple languages to reach your potential customer in their native language. This process just became a lot easier with Facebook’s new automatic translation feature. Let’s walk through how you can utilize it, too.

Black Friday: Who Cares?

Meltwater

Seriously…we want to know who cares. In order for us to find out, we dove into an audience report to understand the affinities behind the champions of Black Friday. Turkey, football,… Read More >>>.

The Process and Performance of Ad Retargeting, and Why You Should be Using it

Social Media Today

How successful is retargeting? Here's a look at the potential benefits of retargeting, and how you can implement such a process within your digital marketing efforts

Avoiding Forex Trading Scams Online

The Realtime Report

Avoiding Forex Trading Scams Online. With a lack of regulatory bodies and a phenomenal daily trading volume in the trillions, it’s no wonder that more people than ever are investing money in the foreign exchange market (forex).

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Video Made for Just £100 Grows Fans of a Welsh Hardware Store

WebInKnow

How do small local shops compete with large chain stores and online sellers? They build fans by creating a personal connection with the local community. That’s exactly what Hafod Hardware in Rhayader, Powys, Wales has done with their holiday video produced for just £100.

Plan a Virtual Summit and Generate Thousands of Leads (While Staying Sane)

agora pulse

Want to plan a virtual summit but worry about the stress and time involved? These tips can help you plan without losing your mind … and help you gain thousands of leads. I never used to get the appeal of webinars.

Social Media Predictions For 2020, According to 3 Experts

Social Media Today

From TikTok to IGTV, what's trending with social influencers in 2020

Work Atmosphere: 5 Key Ways to Maintain a Positive Work Environment

The Realtime Report

Work Atmosphere: 5 Key Ways to Maintain a Positive Work Environment. Noticing a few moans and groans around the office? Unfortunately, employee dissatisfaction can spread throughout the entire company. In fact, it can even impact your business success down the road.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Facebook Ads Edits that Trigger the Learning Phase

Jon Loomer

Your Facebook ads campaign is working great. It’s profitable. Then, you decide to make an edit. Your ad set re-enters the learning phase, and everything goes to hell. I’ve been there. It’s frustrating. And when it happens, I’m so mad at myself for making the change.

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How Does Agorapulse Compare to Facebook Creator Studio?

agora pulse

You’ve heard about Facebook Creator Studio and now wonder why you should pay for a third-party social media management tool. We’ve got answers (and more) to that question.

#SMTLive Wrapped: Your Favorite Twitter Chats from 2019

Social Media Today

Looking back on all the major social media updates and trends we covered on #SMTLive in 2019, here are a few of our most popular #SMTLive Twitter chats from the year

Last month on social: A lot like Christmas, but also memes and travel

Unmetric

November is the month of Christmas decor put up a little early and a whole lot of Mariah Carey and Micheal Bublé everywhere. Brands too piped in with Christmas-themed posts, contests, and giveaways.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

How To Know When Bankruptcy Is The Right Decision

Socialmedia.biz

Bankruptcy is a form of legal protection provided to individuals who find their financial situation has become so poor they can no longer meet their debt payment obligations.

Facebook Ads and the Importance of Traffic

Jon Loomer

The typical advertiser has one primary set of goals with their Facebook ads: Generate the most conversions at the lowest cost. This tunnel vision neglects the importance of traffic. You build campaign after campaign driving people to a sales page. You target interests and lookalike audiences.

The Winners and Losers of Black Friday 2019

Social Media Today

Mobile kicked in more than its fair share this year, and that was good news for some brick-and-mortar retailers

What’s Trending with Millennials on Social Media

Ignite Social Media

Most the of the time, brands are looking to target a certain subset of individuals on social. When it comes to millennials, brands have to be strategic as they differ from other generations and groups of people. Below we breakdown what’s trending with millennials on social media.

How To Tell If An Industry Is Ready For Disruption

Socialmedia.biz

Industry Disruption is when a smaller company, with less market share and resources, is able to make a successful challenge against a larger, more established, company is a particular market or niche.