Sat.Jan 26, 2019 - Fri.Feb 01, 2019

How to Improve Your Social Media Marketing in 2019 and Beyond

Kikolani

I distinctly remember a handful of years ago, when I was writing an article about social media and its place The post How to Improve Your Social Media Marketing in 2019 and Beyond appeared first on Kikolani. Social Media

Become a Fearless Online Community Leader

The Realtime Report

Become a Fearless Online Community Leader. By Bruce Fikowski. What’s the difference between productive online conversations and angry online snipping matches? Leadership. Online communities are powerhouses of collaboration that demand fearless leaders to succeed.

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How to Manage Facebook Ad Frequency

Jon Loomer

A high Facebook ad frequency is often the culprit when a campaign stops performing. But what exactly is considered “high” Facebook ad frequency, and what can you do to manage it? Last year, Lucas dug into the question of an “ideal” Facebook ad frequency.

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Why You Should Thoroughly Audit Your Social Media Presence

Webbiquity SMM

Guest post by Kevin Conner. Social media success isn’t nearly as random as it can seem. Most successful pages and brands have had a great deal of work put into them over time, along with solid decision-making in terms of content, post frequency, and who or what they tag.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Zuck’s facts about Facebook

Sherrilynne Starkie

Often when someone has a PR problem, they call people like me to help them fix it. More often than not, somebody has done something bad and has been found out. The media are reporting on it. People are talking about it online. Customers stop buying. Share prices fall. Regulators come in.

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Facebook Publishes New Report on What Instagram Users Expect from Brands

Social Media Today

Facebook's published a new research report which looks at what users, specifically, are looking for from brands on Instagram

5 Facebook Advertising Mistakes That Are Destroying Your Campaigns

agora pulse

Advertising on Facebook is getting more complicated. The team continues to change existing features and launch new ones seemingly every other week.

Facebook Ad Objectives

Ignite Social Media

Facebook offers several ad objectives to drive campaign performance. Within ads manager, Facebook requires advertisers to select an advertising objective. Objectives help clarify the specific goal of your campaign and encourage users to complete an action.

Why Business Professionals Should Be Posting Reviews on Social Media

Socialmedia.biz

Social media is essential for business professionals, and while every platform has its own unique content options, we’re seeing a lot of business professionals posting reviews on social media. Of course, if every post is a review, this will turn a lot of people away.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Google Provides Official End Date for Google+

Social Media Today

Google has outlined the official timeline for the closure of Google+, giving users time to download any content they might want to keep

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5 Common Urgent Issues That Don’t Need to Become a Brand Crisis

Meltwater

In California, earthquakes are a fact of life. We don’t know when the next one will happen, or where it will be centered. But we know we can count on… Read More >>>. Executives PR & Comms Crisis Management Reputation Management

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Social Media Dos and Don’ts for 2019

The Realtime Report

Social Media Dos and Don’ts for 2019. Achieving goals of any sort involves doing more of the right—and less of the wrong—things. Marketing and social media goals are no exception. How can you better ensure your social media efforts will help you accomplish your brand’s objectives in this new year?

What’s your personal success strategy for 2019?

Waxing UnLyrical

Guest Post by Janet Fouts. As professionals we often have very specific ideas of what success will look like from the perspective of our job description and our goals for promotions, etc. Sometimes, we also forget that success is more than just income, status or recognition.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Buying and Selling Followers and Likes Ruled Illegal in Precedent-Setting Case

Social Media Today

A case in New York has ruled that buying social media followers and likes is illegal, in what could be a landmark precedent

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How to INTEGRATE Your Digital Marketing and Social Media Plan for Online Success

Pam Moore

No doubt the demands to build and maintain a profitable online social and digital platform to establish and grow your business is overwhelming. The demand for content in the form of visuals, video, audio and the list goes on is growing out of control.

Appeal of Animals on Social Media

Ignite Social Media

They’re cute, cuddly and most of the time, irresistible! Leveraging the power of these furry animals can help your brand in more ways than one on social media. Here are some tips for creating compelling social media campaigns that revolve around your furry friends. Appeal to Multiple Audiences.

The Ultimate Guide to Instagram Hashtags in 2019

Later

Instagram hashtags are still an effective way to get more eyes (and engagement!) on your Instagram posts in 2019. A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Create 25 Pieces of Content from a Single Facebook Live Broadcast

Social Media Today

Facebook Live videos can provide a range of additional content options - check out this list of potential ways you can maximize your Live content

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How to Create 26 Pieces Of Content From A Facebook Live

The Social Media Hat

If you are struggling to regularly create rich content for your blog and all of your social channels month after month, this technique will blow your mind - and drive real business results

January Social Media Updates

Ignite Social Media

One month down, 11 to go! 2019 is underway and there have been several new updates since December. Nearly every platform has been making changes, adding features, or tracking trends to keep up with the ever-changing industry.

How to Create a Killer Instagram Bio in 2019

Later

When was the last time you updated your Instagram bio ? Since your Instagram profile is the new homepage , having a good Instagram bio is more important than ever to help you attract new followers.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Instagram Stories is Now Being Used by 500 Million People Daily

Social Media Today

Facebook has reported that Instagram Stories has reached a new milestone of 500 million daily active users

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Forgive for Good- #MindfulSocial with Dr. Fred Luskin

Janet Fouts

Luskin is the Director of the Stanford University Forgiveness Project, a senior consultant in health promotion at Stanford University, and a professor at the Institute for Transpersonal Psychology, as well as an affiliate faculty member of the Greater Good Science Center.

How brands woo their social media audience on Valentine’s Day

Unmetric

Brands need to make the most out of every event or holiday that comes up to help boost their engagement and Valentine’s Day is certainly no exception.

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Top NFL Social Media Feeds

Meltwater

When you think of top professional sports teams on social media, what do you think of?Loyal Loyal fans? Game highlights?Perhaps Perhaps no sport is more popular on social media in the United States… Read More >>>. Marketing PR & Comms Content Marketing Social Media

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4 Social Media Marketing Bad Habits (and How to Break Them)

Social Media Today

Are you guilty of these social media marketing bad habits? Here's how you can break some common missteps in order to achieve success

5 Food Styling Tips for Better Instagram Photos

Likeable

There’s no shortage of food photos on Instagram. In fact, #food has been used over 300 million times on the platform—with brunch-goers, influencers, and food brands alike, all competing for consumers’ attention.

Three Steps to Monetizing Your Data through Customer Intelligence

The Realtime Report

Three Steps to Monetizing Your Data through Customer Intelligence. By Andrew Wells and Kathy Chiang. How intelligent is your company about your customer? Do you know enough about them in order to create a personalized customer experience?

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An Engaging March Madness: Social Media Showdown

Meltwater

As Sweet 16 segued into Elite 8, it wasn’t looking good for the Facebook v. Instagram v. Twitter Social Media March Madness Match-up. Facebook and Twitter had both chosen Kentucky to… Read More >>>.