Sat.Oct 29, 2016 - Fri.Nov 04, 2016

6 Steps to Creating a Successful Instagram Marketing Strategy

Webbiquity SMM

Guest post by Jill Phillips. Instagram has rapidly grown into one of the largest social platforms, boasting more than 500 million daily users. More than fifty percent of Instagram users are followers of different brands on the network.

#SocialPR Spotlight: Laura Kaslow

Waxing UnLyrical

Happy Halloween! There are no tricks here, only treats as we get to know Laura Kaslow in this week’s Social PR Spotlight.

Three ways to stretch your marketing budget

SocialFish

This is a guest post by Liz Scherer. Hire her for your content marketing! ———-. Lean doesn’t have to be ineffective: conquering your marketing budget woes with content.

Social Media Updates

yMarketingMatters

Here are the latest social media updates to keep you ahead of the curve and make sure your marketing is up to date and successful! Facebook. Facebook Has New Look and Layout for Pages : Facebook has updated its Page design on desktop to make it easier for visitors to interact with a Page.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Agile Marketing in B2B

Buzz Marketing for Technology

Agile marketing increasingly is being recognized as a powerful key to content effectiveness. Buyer interest and trends can change in the blink of an eye, in particular as social and other media drive the news.

B2B 198

More Trending

That Time the Godfather of Content Laughed at Me

SocialFish

This post originally appeared on Mizz Information. ——– Nobody likes to be laughed at–much less, publicly. Amirite? As a person who has, um, strong stances on things–especially in writing–being called out on my opinions is nothing new to me.

3 Top Internet Marketing Jobs To Watch In 2017

The Realtime Report

3 Top Internet Marketing Jobs To Watch In 2017. Companies are always trying to find new ways to connect with clients online, but they’re often completely outdated in their approach.

SEO 194

Beyond Likes: 9 Facebook Analytics You Must Be Measuring

Kikolani

When it comes to Facebook, we’re all guilty of one thing: focusing on ‘likes’. We all want more. 10,000 likes, 100,000 likes, a million likes! We set big goals to grow our Facebook fan pages all based on this one simple metric. But here’s the secret. Facebook ‘likes’ aren’t very useful.

7 Smart Ways to Start Using Facebook Live for Your Business

Convince & Convert

Facebook Live's video streams engage your audience in ways pre-recorded content can't match. Here's how to add it to your social strategy. Social Media Strategy facebook live facebook strategy live streaming live video social media strategy

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Association Social Media Jobs – Marketing/Communications November 3

SocialFish

Here are the latest communications and marketing jobs from the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , digital and technology.

Give Your Campaign Video Marketing Boost

The Realtime Report

Give Your Campaign Video Marketing Boost By Alexander Harrison.

Kimberly-Clark uses social quiz to woo talent

Socialmedia.biz

A re you an original thinker? You can quickly find out by taking the Welcome Original Thinkers Quiz (WOTQuiz) —I’m an Adaptor: “You enjoy exploring every side of an issue and like a wicked great maestro you tease out the positive in each approach.

7 Ways You’re Not Recognizing Your Brand’s Influencers But Should Be

Meltwater

You've built a great product and an authentic brand around it to match. You’ve started… Read More.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Implement Local Awareness Ads on Facebook

Ignite Social Media

Are you looking for a way to draw awareness to your many store locations? Do you want to use social media to drive customers in store to purchase? If so, Facebook offers a solution to your meet your needs – Local Awareness ads.

Professional Project Management

The Realtime Report

Professional Project Management. Taking on the challenge of upgrading your business is no easy task, but it is often essential to bringing in new clients and customers and for promoting your services and products to them.

No More One Trick Ponies: Why Unbundling Is Proving to Be A Fad

Socialmedia.biz

Credit: CC BY-SA 2.0, 128511347@N05, Flickr. The end of unbundling? How social apps are adding advanced functionality back into their platforms. B y definition, trends fluctuate over time.

Crew of the USS Enterprise as PR and Marketing Pros

Meltwater

What if the first time you met your new colleagues, it was to join them on a… Read More.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Track Offline Events with Facebook Ads

Jon Loomer

Back in June, Facebook introduced Offline Events , a way to track purchases made in-store or offline after a customer was shown a Facebook ad.

How to Host A Twitter Chat That People Will Tweet About

agora pulse

Have you attended a bunch of Twitter chats and are thinking about hosting a Twitter chat of your own? Here’s how you can get that going. Why Host a Twitter Chat? When you are a mere participant in a Twitter chat, you can respond, but when you are hosting a chat, you can direct.

#ELECTION2016: A Look into the Presidential Candidates’ Social Behavior

Ignite Social Media

Social media has played a significant (some might say…huge) role in the road to the Oval Office this election cycle.

Use Statistics to Engage Consumers

Meltwater

Engage ConsumersBusiness people aren’t the only ones who appreciate facts and figures. Consumers love them… Read More.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

5 Tools That Will Boost Your On-Site Engagement

Kikolani

Visitor engagement – It’s the Holy Grail of marketing. Engagement improves visitor Time on Site, Reduces Bounce Rate and improves SERPS. But, how do you motivate casual visitors to interact with your website?

Sites 134

5 Ways Twitter Moments Can Elevate Your Brand

agora pulse

What is Twitter Moments? Twitter Moments are curated stories made up of tweets that encapsulate current events and happenings around the world. The feature was launched about a year ago to get news and events to users outside of trending topics.

Facebook Expands Live Features | Social You Should Know

Ignite Social Media

Live streaming features continue to expand across Facebook and Instagram, while Pinterest reveals a new way for businesses to create content, all in this week’s Social You Should Know. Facebook Live adds Features for Verified Pages.

YouTube End Screens Feature Now Available to All

Meltwater

Image of End Screens of Screen Junkies on YouTubeYouTube announced that it had added a… Read More.

10 Top Influencers to Guide You through the Social-Media Jungle in 2016

Socialmedia.biz

Post by Adi Englander. Social media, like life, is a rollercoaster of ups and downs. It’s full of supporters and fans, as well as friction, surprises and risks. A marketing manager could wake up to discover worldwide approval for a witty tweet, only to face a tidal wave of bad press an hour later because of a hashtag that went wrong. Even worse, the bright spotlight of social media could turn a minor mistake into a potential legal disaster.

3 Reasons You Should Start Using Instagram Stories

agora pulse

If you’re a busy social media manager juggling multiple social media accounts , reviewing analytics reports, and tracking smart goals. why add something new like Instagram Stories to an already hectic mix? And aren’t Stories just a glorified Snapchat Stories copycat ?

Quick replies and welcome messages bring personalised communication opportunities for all

Audiense

It’s commonplace these days for individuals to instigate a conversation with a company viaTwitter.

What Does it Mean to Be a “Data-Driven” Content Team? How to Think Long-Term About the Impact of Your Content on Strategic Business Growth

Meltwater

57% —that’s how far the average B2B buyer is through the purchase decision cycle before… Read More.

B2B 133