Buffer Social

OCTOBER 2, 2023

Get the need-to-know highlights from the social media industry that happened the week of September 25-28. Mark Zuckerberg introduced Meta AI , a new assistant that facilitates interactions across WhatsApp, Messenger, Instagram DMs, and soon, Quest 3. Here's a breakdown of the key updates and what they mean for you.

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News Report Social Media Instagram 80

Social Media Strategies Summit

FEBRUARY 27, 2020

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Source: PEW Surveys conducted 2012-2019.

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Trends Social Media Instagram Platform 182

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. Download the template 2.

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Template Templates Social Media RFP 102

Webbiquity SMM

JUNE 1, 2021

If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). This means diversifying isn’t only crucial for maximum outreach but for higher conversions, too. Personalized messages that trigger authentic conversations are a great strategy here. Use email marketing to maximize sales.

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Tips Marketing Privacy Influencer 354

Webbiquity SMM

JUNE 21, 2022

However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Check their Amazon app or social media sites for reviews from other customers. Become a Brand Influencer on TikTok, Instagram, or YouTube. Image credit: Olya Kobruseva on Pexels.

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Influencer Brands Policies Privacy 295

Ignite Social Media

DECEMBER 27, 2018

2018 has been a whirlwind of a year for everyone, but especially in the world of social media – a world that is changing by the day. In Q4, Instagram expanded their shopping capabilities, LinkedIn introduced new features aimed at increasing engagement and brands created top-notch Black Friday activations.

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Social Media YouTube Privacy Survey 116

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?) , you need to protect yourself against common social media security threats.

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Social Media Tools Tips Policies 144

Hootsuite

APRIL 22, 2020

Today, we can count on social media livestreams to give us that what’s-going-to-happen-next magic on a more intimate scale. Armed with a smartphone and a social media account, anyone can be the director of their own live spectacular. Social media live streaming is dynamic, authentic and engaging.

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Social Media Privacy YouTube Instagram 145

Keyhole.co

NOVEMBER 21, 2023

In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience. Analysis of Apple’s social media accounts As a top player in computers, laptops, and mobile devices, Apple has millions of followers across its social media accounts. million LinkedIn: 17.6

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Direct Marketing Observations

JANUARY 17, 2019

Now it’s about so many “other” things besides you and yet, in 2019, it still comes back to you, particularly when we have to synthesize the latest batch of Facebook data privacy breaches. In my opinion as soon as marketers came to the social media party en masse, the dynamics changed forever. Absolutely.

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Ignite Social Media

APRIL 30, 2018

A lot happened this month in social media with most of the news centered around the Facebook privacy scandal. What we learned from that experience is that many people in Congress do not understand how social networks work and that Facebook has a lot of action items to follow up on. Facebook Faced Congress.

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Social Media Privacy YouTube Aggregator 97

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

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Campaign Social Media Brands Apparel 91

Sprout Social

NOVEMBER 28, 2022

Stories have become as synonymous with Instagram as the term “link in bio.” If you haven’t refreshed your Instagram story ideas in a bit, this is your sign to do so. Instagram stories are a powerful feature to use to engage with your audience. How often do you use Instagram Stories? ??. Cute Instagram story ideas.

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agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

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Social Media UGC Adwords Influencer 132

Ignite Social Media

MAY 4, 2020

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. A recent report from GlobalWebIndex found that Instagram and Facebook users are increasingly viewing and creating social media stories. Instagram.

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Social Media Brands Content Real Estate 123

Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. Tracking Instagram analytics is how everyone from micro-influencers to global brands get the data they need to see what resonates with their audiences.

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Metrics Analytics Instagram Tools 145

Oktopost

MARCH 21, 2019

Other Twitter users saw the value of adding hashtags to follow and engage in topical conversations on the network. In 2009, Twitter made it possible to search via hashtags, which meant anyone could find accounts to follow or participate in conversations via hashtags. Hashtags are now commonplace in the social media landscape.

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Hashtag LinkedIn Instagram Twitter 134

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience.

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Data Social Media HootSuite Template 94

Oktopost

JUNE 4, 2020

A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. But with the metaphorical and literal explosion of social media, defining “best judgment” and “be real” has gotten a lot less straightforward. Use of company social accounts.

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Policies Social Media Guidelines Sentiment 146

Rebekah Radice

MAY 16, 2017

When was the last time you updated your social media bio? That’s why I’ve put together a 4-step process to help you create a bio for every social network. This is All You Need to Write the BEST Social Media Bio. A conversational tone is much more attractive to humans and SEO in 2017.

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Social Media Privacy Real Estate Hashtag 167

Buffer Social

MAY 28, 2019

What if you had a magic wand and could make any change you wanted on social media ? Well, we dove into the many different what if scenarios — both real and imagined — that may shape social media in the months and years to come. We can also see major innovations like Instagram Checkout on the horizon.

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Keyhole.co

MAY 25, 2023

Do you need help to make the most of Instagram despite being one of the 2 billion monthly active users ? With Instagram’s increasing popularity, knowing which features to use to enhance your experience on the platform can be overwhelming. Instagram features to enhance posts 1.

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Features Instagram Geotagging Hashtag 52

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. What is dark social? Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more.

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HootSuite URL Analytics Forums 120

Keyhole.co

AUGUST 29, 2020

If there’s any type of social media buzz on the Internet right now, then it’s probably about Instagram Reels (IG Reels) – TikTok’s newest video rival. A lot of them: Is Instagram Reels going to be popular? Jump Links: What is Instagram Reels? What is Instagram Reels? Source: Instagram.

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Instagram Film Analytics Influencer 105

Keyhole.co

OCTOBER 20, 2023

Instagram has become every marketer’s favorite channel. That’s what the coveted Instagram blue tick can help you with. That’s what the coveted Instagram blue tick can help you with. For a business, having a verified Instagram account is an asset. However, Instagram just doesn’t hand out verification badges to anyone.

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Instagram Badge Authentication How To 59

Ignite Social Media

MARCH 2, 2021

Social media marketers constantly try to balance the proven practices on established social networks with strategic bets on the up and comers. When I started Ignite Social Media in 2007, the battle between MySpace and Facebook still raged and Friendster was hanging on for dear life.

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Upcoming Social Networking Privacy MySpace 212

Keyhole.co

MAY 11, 2023

Instagram has emerged as one of the most powerful social media platforms for businesses of all sizes. Instagram has become a go-to platform for brands looking to reach a wider audience, build their brand, and drive sales. But with so many businesses using Instagram, it can be tough to stand out and make your mark.

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Instagram Strategy Marketing Hashtag 52

Ignite Social Media

SEPTEMBER 4, 2019

With initial 2020 marketing planning discussions in motion, it’s important to look at industry trends that may impact your social media marketing strategies and tactics. We believe social media marketers should be wary and keep a close eye on overall performance. More Focus on Multiple Placements & Automatic Buying.

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Trends Facebook CPM CPC 147

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

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API Social Media Management Platform Instagram 91

BeingOptimist

JULY 7, 2023

Instagram Threads App, developed by Meta , introduces a refreshing approach to social media , enabling users to engage in more intimate conversations with their inner circle. What Is Threads and How It’s Related to Instagram? It is mainly designed to help users stay connected with their closest friends.

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Microblogging Instagram Privacy FAQ 59

Pixlee

APRIL 17, 2019

In recent years, brands have increasingly put social media and social media managers at the center of their overall marketing strategies — and for good reason. Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends.

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Social Media UGC Social Media Management Authentication 74

Sherrilynne Starkie

JUNE 16, 2013

A black hole in social media data got a step closer to being understood this week. Up until know, it’s been almost impossible to see into the world’s most popular social network to gain insight that could be crucial in developing social media strategies and campaigns. Facebook graph search and your privacy.

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Hashtag Facebook Tumblr Privacy 312

agora pulse

DECEMBER 23, 2019

We asked some of our favorite social media experts to share what they look forward to seeing in social media for 2020. Here’s what got them bright-eyed and excited … Jay Baer: “2020 is going to be the year that brands stop random acts of social. The ‘show’ for Monday on Instagram is X.

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Social Media LinkedIn YouTube Platform 92

Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. You post daily on social media. Of course, counting the number of likes and comments will give you a vague idea of your social media progress. But there are too many social media business accounts with too much data to track.

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Report Social Media Metrics How To 52

Sprout Social

JANUARY 2, 2019

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. ” We also saw a whole slew of social ad types and fresh business features roll out for brands.

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Campaign Social Media Metrics Trends 111

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Here''s how.

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Buffer Social

AUGUST 24, 2017

Should our business be on Instagram or Snapchat? With Instagram and Snapchat becoming increasingly similar, many social media managers find themselves asking these questions. Snapchat is great for some business and Instagram for others…and for some, both is the best solution.

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Instagram Cost Comparison Analytics 111