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15 Digital Marketing Tools for Every Team and Budget

Hootsuite

Are you feeling overwhelmed with all of the digital marketing tools out there? In today’s digital age, knowing where to start and which tools are right for your team, budget, and business can be hard. We’re here to help you navigate the ever-evolving world of digital marketing tools. Brandwatch.

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10 Ways to Boost Your Social Media ROI

Social Media Strategies Summit

Social media ROI is a bane for most marketers. In fact, it is the biggest concern of 55% of marketers, according to a Sprout Social survey. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. The first step is to define the goals of your social media marketing.

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Facebook Ads: 9 Factors That Impact Cost Per Conversion

Jon Loomer

One of the primary reasons marketers run Facebook ads is for conversions. Many advertisers ask me, “Why didn’t this campaign lead to conversions?” And by “results,” note that I’m focusing on Cost Per Conversion. Should it be conversational or professional? Slang or no slang?

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10 Types of Content to Fill Your Content Calendar

agora pulse

Want more ideas for your content marketing? You need to constantly experiment with new types of content and formats, which would allow you to market through more social media channels and discover more tactics that work. Besides, the problem-solution nature of how-to content provides lots of conversion opportunities.

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21 of the Best Social Media Apps for Marketers in 2020

Hootsuite

Bonus : Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. These are the four social media apps that are the bare minimum for any social media marketer. Let’s be honest: If you aren’t using them, are you really a social media marketer? They are: Facebook.

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Brand Pitch Guide for Creators: Deck and Email Templates

Hootsuite

Making some dang money through brand partnerships by leveraging a really great brand pitch deck. Because an engaged audience and a great grid are only going to get you so far. The good news is, you don’t need to have a six-digit following in order to land a juicy collab. Let’s back up, though. Sure you can!

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30 Social Media Content Ideas and Examples for Brands

Hootsuite

Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. By 2020, digital videos will drive 82% of web traffic. This is a great idea for launch events or press conferences. Market data. The first step was to design the basic build of the house.

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