Sprout Social

NOVEMBER 21, 2022

The branded hashtag challenge #AySauce encouraged users to show off their outfits in the United States and the United Kingdom. Who they are: Incubeta is an international digital marketing agency that provides solutions including consulting, media services and creative production. They are an official Snapchat Lense Partner as well.

Case Study 114

Case Study Marketing Directory Retail 114

Convince & Convert

DECEMBER 5, 2017

The report’s authors, Ian Jacobs and Erna Alfred Liousas, say that when brands don’t tackle these silos, “customers lose.”. The effort is called Force Of Nature : It tells the stories of women outdoors, features female-oriented adventure gear, and of course, boasts a hashtag. On the flipside, creating alignment can pay dividends.

Social Media 209

Social Media Marketing Team Upcoming 209

The Realtime Report

JANUARY 28, 2020

The new, non-hashtag design features a simpler but similar color palette with four quadrants of color. Read the full report here: [link]. People want Facebook’s old standard blue logo back. People Prefer Slack’s New Logo. Not every 2019 logo redesign was met with negativity: 73% of people like Slack’s new logo.

Yahoo 103

Yahoo Retail Survey Hashtag 103

Keyhole.co

MARCH 2, 2023

Keyhole is world’s the top company for hashtag research. Users can reference live analytics reports on the success, engagement, and reach of the hashtags your business uses to generate buzz and build brand recall. Keyhole changes the game by turning audience research into a simple and intuitive process.

Social Media 52

Social Media Tools HootSuite Marketing 52

Keyhole.co

NOVEMBER 2, 2022

This content can be user-generated videos about your product and services and challenges or hashtags encouraging users to participate and create more content. The haircare company K18 reported a 70% increase in average daily sales after launching their first paid campaign on TikTok. Image Source. Image Source.

Engagement 52

Engagement Hashtag UGC Trends 52

Waxing UnLyrical

AUGUST 1, 2014

In a nutshell, here is what DR is: Typically, sites report on “unique visitors per month” (UVPM). We’ll be on Twitter, and as usual, all you have to do is join the fun using the #measurePR hashtag. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

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Sample Samples Metrics Consultant 252

Waxing UnLyrical

MAY 20, 2011

The daily PR & Marketing calendar of event hashtags. Not to mention keeping track of the various hashtags that are associated with them. Here is a very simple editable calendar, the daily PR & Marketing calendar of event hashtags , we can use to build that resource. please take a moment to add the hashtag.

Resources 251

Resources eBook CSR Social Media 251

Sprout Social

FEBRUARY 12, 2024

They collaborate with Productivity Consultant Paul Minors, whose expertise mirrors the needs and interests of Pipedrive’s core audience. The 2023 State of Social Media Report also reveals that 94% of business leaders use social media data and insights to build brand reputation and loyalty. Take Pipedrive, for example.

Influencer 107

Influencer Marketing Collaboration ROI 107

Waxing UnLyrical

MARCH 15, 2018

But the most important change to crisis response has been under-reported and underutilized—the power of employee evangelists. Easier still, is encouraging employees who agree with the corporate position to “like” corporate posts or share a trending hashtag. Here’s an example touting Colorado Gives Day.

Badge 175

Badge Embedding Forums Mobile 175

Sprout Social

DECEMBER 6, 2023

It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter). That can look like reading reviews, speaking to customers and of course, consulting influencers. Most social platforms have their own professional communities, both formal and informal.

B2B 119

B2B Influencer Brands Marketing 119

Direct Marketing Observations

FEBRUARY 5, 2010

This past Tuesday on our weekly Hashtag socialmedia tweetchat , we were honored to have one of the classiest people I’ve gotten to know, host our chat, BL Ochman. By providing weekly Twitter tips via email you can share best use, reports, case studies, trends, etc to show that it’s not intimidating. It’s your choice.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Sprout Social

OCTOBER 16, 2023

Listen to what your target generation cares about The 2023 State of Social Media report shows 91% of leaders say social data will have a positive impact on organizations’ ability to get a better understanding of customers. The clothing brand partners with IF7, a Gen Z consultancy, on their TikTok strategy.

Brands 115

Brands How To Authentication Collaboration 115

Sprout Social

AUGUST 3, 2023

We also share excerpts from Sprout’s Webinar Masterclass series, where Rachel Karten, social media consultant and creator of the Link in Bio newsletter, shared her thoughts on creating clever content that resonates with your audiences. What spawned the era of social entertainment? Plus, everyone is competing for attention.

Social Media 90

Social Media Content Airlines Authentication 90

Hootsuite

JANUARY 4, 2023

Using analytics tools to track how content performs, report on progress towards social media goals, and plan ways to improve overall response. Source: Hootsuite’s Global State of Digital 2022 Report (October Update). That might mean a Facebook Group or a hashtag like #DIYTok. Source: Hootsuite 2023 Social Trends Report.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Waxing UnLyrical

MARCH 28, 2017

Report success to boss. We’ll be congregating around the #measurePR hashtag on Twitter, Thursday, April 13 from 12-1pm ET. Jen Zingsheim is a writer and strategic consultant based in New Hampshire. The panel had some great suggestions: A4.1: Angela Sinickas (@sinickasa) March 9, 2017. A crisis comm plan at the ready.

Consultant 100

Consultant Skills Research Industry 100

Waxing UnLyrical

FEBRUARY 9, 2015

If you haunt any of the PR hashtags on Twitter, chances are you’ve come across Jodi. He’s been around both sides of the block (he’s been a reporter and worked for Gateway Computers , remember them? Monday Roundup: With Love, the Social Media Spotlight is a post from: Shonali Burke Consulting, Inc.

Social Media 100

Social Media Consultant Flickr Communities 100

Convince & Convert

AUGUST 18, 2015

But now that I find myself running a media company, in addition to a consulting company, there are two questions with which I am consistently faced. Running an Affinio report takes just minutes, and full-featured reports are approximately $500 per channel. Audience report from Affinio. But what about the sponsors?

Data 60

Data Analysis How To Startup 60

Pixlee

AUGUST 17, 2020

Knowing your audience means knowing the diverse backgrounds and experiences they have to offer, which you can represent through resharing posts from members of your brand community or creating a question sticker or hashtag on Instagram to encourage your customers to share their personal experiences with your product, for example.

Social Media 96

Social Media Authentication UGC Communities 96

Oktopost

SEPTEMBER 13, 2022

An Emarketer report forecasted that digital ad spending in the financial services sector would grow 9.7% In fact, 62% of financial advisors have reported getting new clients through LinkedIn. Hashtags need to be used strategically in order to be seen by potential customers. billion in 2020.

Platform 84

Platform Social Media Insurance Education 84

Hootsuite

JUNE 28, 2023

Source: Hootsuite’s Digital Trends report 2. Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z? Try out Hootsuite Streams to monitor brand mentions, hashtags, and keywords across multiple social platforms. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Buzzlogix

JUNE 19, 2017

Analytics and Reporting. Your social media tool should allow you to export reports on the data that has been collected. Look for quick reporting and analytics to share with your team or clients. Use reporting to make intelligent, informed decisions about your social media strategy. Hashtag and author analysis.

Social Media Management 40

Social Media Management Social Media Tools How To 40

Convince & Convert

APRIL 16, 2013

It is not about blasting people with a press release, or cold pitching reporters strictly because a tool said they covered your beat (though a fair bit of that still goes on), or even building a site and hoping people will come. Determine Your Reporting Cadence. To build that sort of program, however, the use cases must be developed.

Analytics 141

Analytics Press Release Health Care Data 141

Waxing UnLyrical

JULY 2, 2018

I’d add that kids coming out of college also need to understand that they’re not always going to get exactly the story they want from a reporter. Mark your calendars for your monthly dose of measurement talk and use the hashtag #measurePR to join. Accepting “no” is critical to a life in PR.

Education 102

Education Creative Commons Metrics Journal 102

The Realtime Report

JUNE 2, 2018

Consultants and other independent professionals often have personal and business social media accounts that they maintain. For example, using hashtags is widely accepted and effective on Twitter and Instagram (and recently on LinkedIn), but not so much on Facebook. Using the same formatting on every social media channel.

Reputation 70

Reputation Social Media Syndication Insurance 70

The Realtime Report

MAY 30, 2018

Consultants and other independent professionals often have personal and business social media accounts that they maintain. For example, using hashtags is widely accepted and effective on Twitter and Instagram (and recently on LinkedIn), but not so much on Facebook. Using the same formatting on every social media channel.

Reputation 70

Reputation Social Media Syndication Insurance 70

Techipedia: Tamar Weinberg

AUGUST 17, 2011

Platforms we use to gather data shape the results we get and can report on; by using a different platform, we end up getting different results. Most commonly used hashtags during the August 15th downpour. Record Rainfall in the New York City area actually happened on Sunday 8/14 more than Monday 8/15. Stories about the rainfall.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Techipedia: Tamar Weinberg

AUGUST 2, 2011

And while I am not a consultant with the company, we have a partnership agreement that makes them a preferred vendor for Social Media Explorer and our companion learning site, Exploring Social Media. Kristi Hines is a freelance writer and marketing consultant. Chris Brogan is a public speaker, consultant, and author.

Tools 277

Tools Tips Marketing Social Media 277

Talkwalker SM

SEPTEMBER 7, 2016

Their images and videos show the athletes in action, tying all sports together through inspirational hashtags such as #FindFocus or #HereToCreate. Contact us today to schedule a free consultation with one of our social media experts to see how the Talkwalker platform can help you become a star on social.

Instagram 60

Instagram Brands Sports Travel 60

Likeable

OCTOBER 8, 2019

Over the last few months, Twitter analyzed over three years’ worth of conversations on the platform to find narrative themes within conversations that were happening— real conversations, without hashtags or relevancy to brands. WHAT LIKEABLE’S DOING: For over 10 years , we’ve been experts in social media and made it our specialty.

Advertising 50

Advertising Authentication Meme Film 50

Pixlee

OCTOBER 24, 2018

One reason for this is that consumers trust in marketers and brands is at an all-time low, according to a recent Forrester report. The best way to do this is to encourage customers to share in the first place by creating your own business user handle and branded hashtag.

Authentication 42

Authentication Brands CSR Hotels 42

Talkwalker SM

FEBRUARY 4, 2016

Kiera Stein ( @KieraStein ), Social Media and Digital Marketing Consultant via Social Media Examiner. With an option to save your search, you can track future posts, and also download your report. “As an influencer-identification platform, Klear is one of the best out there for building influencer and outreach lists.

Analytics 105

Analytics Social Media Tools Influencer 105

Oktopost

SEPTEMBER 24, 2019

This is done by crowding out the negative content with positive content that will show up in the same searches, hashtags, and news feeds as the negative stuff. Maintaining a strong corporate reputation isn’t just about building up enough cumulative goodwill to shake off bad publicity or an underwhelming quarterly financial report.

Reputation 83

Reputation Press Release Airlines Construction 83

Buzz Marketing for Technology

JUNE 27, 2008

Gilbane Report. Here’s another summary of all the tweets referencing my talk, created using Summize , a great tool that lets you search for twitter posts by topic, person, hashtag , etc. 1) author 2) evangelist 3) consultant and public speaker. EDUCAUSE2006. encyclopedia. enterprise 2.0. Enterprise 2.0 conference.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

The best way to use it is create a hashtag, explain what you are trying to accomplish, and have your followers tweet away. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable. He used Twitter to raise money for charity if people tweeted and blamed his cancer. Answers Yahoo!

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Convince & Convert

JANUARY 26, 2012

Former reporter, now PR guy Tom Spalding is chronicling the blow-by-blow with regular Storify collections from the Social 46 trenches. The media day ticket saved me $25 out of pocket, and who can turn down the joys of a special hashtag? By my estimation, total value of $150, max. Am I grateful to receive these gifts? Prove me wrong.

Klout 122

Klout Committee Hosting Storify 122

Bare Feet Studios

FEBRUARY 27, 2010

Distributed Reporting: Numerous reports coming in from specific locations help people know about road and facility closures. No longer do first responders or reporters have the pressure to be everywhere at all times. It was named after the hashtag – see next item.

Social Media 92

Social Media Aggregator Upcoming Conference 92

Convince & Convert

MARCH 29, 2016

The irony was thick when vendors at Adobe Summit spammed the hashtag with marginally relevant tweets DURING a keynote on the need for personalized marketing and better customer experiences. Our job is to run reports that help the CMO keep his job.” And the wizards aren’t ready to meet the challenge.

Company 60

Company Marketing Software Insurance 60