Buffer Social

JANUARY 25, 2018

Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends.

Social Media 111

Social Media Trends Report Survey 111

Firebelly

JANUARY 19, 2012

Businesses are rushing into social spaces – with Facebook being among their top interests. Facebook is massive. And it continues to grow – size and engagement wise. According to a recent comScore study, 90% of all social media time is spent in Facebook. So, the rush will continue.

comScore 172

comScore Facebook Marketing Organization 172

agora pulse

DECEMBER 17, 2019

As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. So, let’s look at some New Year’s resolutions that social media managers should consider. Embrace Facebook’s Demographic Shift. This isn’t bad news for marketers.

Social Media 82

Social Media Authentication comScore Social Media Management 82

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.

Social Media 162

Social Media Flipboard Journal comScore 162

Social Media Marketing

MARCH 29, 2013

As brands worldwide realize how to use video for business, the focus has shifted from integrating video to developing visual content that’s truly engaging. The platform has enormous potential, especially given the fact that YouTube users are 10 times more-likely to engage, embed or share content than on blogs or social media.

Engagement 167

Engagement Video Brands comScore 167

The Realtime Report

JANUARY 8, 2014

Who’s using social media in New Zealand? Just about everyone, based on the latest research from the comScore data mine. Nearly 95% of internet users in New Zealand accessed a social media site during November 2013, or 2.8 The top social media platforms include: Facebook, with 1.95

LinkedIn 142

LinkedIn Tumblr comScore Statistics 142

Socialized

JANUARY 22, 2010

Social media, particularly its use in business communications, is still in its early days, and like anything new and different, there’s plenty of mythology surrounding it. and went on to cite statistics that show both e-mail and social networking use on the increase. E-mail is far from dead, particularly in large companies.

Social Media 214

Social Media MySpace Sharepoint comScore 214

Ignite Social Media

DECEMBER 16, 2016

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. Here are how the most popular platforms rank in terms of social media analytics: 1.

Analytics 60

Analytics Platform Social Media comScore 60

Proactive Report

SEPTEMBER 25, 2014

The report covers five aspects of the relationship between social and news: Social Media as a Pathway to News. Facebook is the clear winner here. adults use Facebook and half of those users get news there — amounting to 30% of the general population. How Social Media Users Participate in News.

News 73

News Social Media comScore Reddit 73

Proactive Report

FEBRUARY 23, 2011

Interview with Brian Solis: How Businesses Adapt to Social Media. If a company wants to move beyond intelligence and actually be engaging on a social network, it has to do two things. Read the Interview >> Tips for Getting the Most From Social Media Interns. Facebook was viewed by 153.0

Social Media 75

Social Media News comScore Strategy 75

Convince & Convert

SEPTEMBER 29, 2015

There really is no “de facto” social platform, with the possible exception of Facebook, which is pervasive across nearly all demographic groups, except youth. Speaking of youth, there are several social media platforms where youth congregate, most notably Snapchat, Vine, and Tumblr.

Tumblr 60

Tumblr Social Media Real Estate Brands 60

Convince & Convert

JULY 23, 2012

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. Facebook is the new hub for fans. New Media Entities are Born.

Sports 133

Sports Social Media comScore Tweetdeck 133

Buzz Marketing for Technology

OCTOBER 25, 2013

The failure to listen can have the most negative consequences on brand engagement, loyalty and most important, online and mobile sales. Some major sites, such as insurer Progressive, are setting the bar high in terms of creating customer experiences that are authentic, engaging, relevant and useful for mobile buyers. Internet users.

Mobile 225

Mobile comScore Insurance Sites 225

Sprout Social

OCTOBER 5, 2016

One of the better avenues to help personalize your brand is social media. With audiences becoming more hyper-focused, brands are seeing success on social by providing user-generated content. For marketers who aren’t seeing much interaction or social media engagement , it might be time to consider user-generated content.

Content 111

Content comScore Wiki Social Networking 111

Sprout Social

NOVEMBER 22, 2016

We know how powerful social media can be for branding. But there’s another side of social media that’s equally important–converting social media followers into leads or customers. Social media conversions are the ultimate sign of success for marketers. Keep it Brief.

Conversation 40

Conversation Social Media Tips comScore 40

Laurel Papworth

JULY 13, 2010

Social Media Monetization is becoming THE hot issue in online community chatter. Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43

Social Networking 98

Social Networking Advertising comScore CPM 98

Jeff Esposito

JUNE 27, 2011

Every month I read countless research reports and blog posts on interesting social media metrics. Below are 30 of the top stats I have seen over the past few months that can help you either sell social media to the higher ups in your company or help you in securing additional resources for your company’s social program.

Social Media 55

Social Media comScore Wikipedia Hubspot 55

Techipedia: Tamar Weinberg

AUGUST 11, 2011

We live in a time where we learn more about our friends and family through Facebook updates than through any other form of communication. In June, comScore reported that one out of every six minutes is spent on a social network. Think about that; you spend more time on Facebook than if you ran a half marathon.

Google 177

Google Hitwise Social Networking comScore 177

Techipedia: Tamar Weinberg

AUGUST 14, 2012

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. GE recently released a series of animations promoting a health related Facebook application. What does it all mean?

Airlines 210

Airlines Marketing Statistics comScore 210

Writtent Blog

APRIL 25, 2013

small businesses use social media to promote their businesses. 21) 39% of sellers on Facebook, mostly small businesses, have used Facebook Ads, and nearly 70% plan to use the service again. 22) Article posting (79%) and social media excluding blogs (74%) are the most popular tactics for B2B content marketers.

Statistics 111

Statistics Hubspot comScore Sysomos 111

The Realtime Report

SEPTEMBER 28, 2012

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 955 million active users. Smartphone owners in the US visited Instagram (from their smartphones) more frequently and for longer periods of time than they visited Twitter in August 2012, according to new comScore data (as reported by AllThingsD ).

Social Networking 164

Social Networking Mobile Instagram Posterous 164

Sprout Social

MAY 10, 2019

According to Alexa rankings of the top 500 sites on the web, YouTube is second only to its parent company, Google, which is perhaps not surprising, but even more impressive when you consider the fact that it’s beating out Facebook, top Chinese search engine Baidu and Wikipedia, just to name a few. 3. Millennials prefer YouTube over TV.

YouTube 111

YouTube Strategy B2B Marketing 111

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Convince & Convert

FEBRUARY 19, 2016

While PSAs serve an important purpose, Snapchat engaged our users in a way that watching a 30-second video simply does not. For any social impact campaign today, building awareness on social media is critical. Platforms like Facebook, Instagram, Twitter, and Snapchat have unique benefits and purposes.

comScore 60

comScore API Journal Advertising 60

Convince & Convert

MARCH 17, 2016

When it comes to your business, videos can offer a great boost in exposure and engagement. Feelings are tweeted, images are Instagrammed, posts are Facebooked, and pins are uploaded millions of times a day. When it comes to social media, user-generated videos offer tremendous potential for shareability.

Video 60

Video UGC Content comScore 60

Social Media Marketing

FEBRUARY 25, 2012

And it must be working more widely, for one analyst recently observed that he has seen " some of the strongest user engagement, retention, and virality metrics " there and Bessemer Ventures is bullish on Pinterest. I've seen it at work personally, as one of my pins has been "repinned" some 11,500 times. Shame on you.

Apparel 167

Apparel comScore Delicious Posterous 167

Akamai Marketing

FEBRUARY 9, 2011

The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. While the report doesn’t directly address much about social media, it does make a case for some strategic choices that may impact your social media campaigns.

comScore 156

comScore Review Klout Marketing 156

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. Really, the biggest unfortunate investment of social media is that it’s often a thankless job.

Digg 100

Digg Social Media Upcoming Ustream 100

Buffer Social

JULY 27, 2016

If you could travel back in time to when Facebook or Instagram first started grabbing mainstream attention, knowing what you do now about the opportunity they hold for brands, you’d jump aboard, right? Snapchat, a platform built on short ephemeral messages, seems destined to become a long-lasting social media powerhouse.

API 40

API Marketing comScore Video 40

Mindjumpers

SEPTEMBER 6, 2011

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. Facebook views everything published as “objects.”

Feed 234

Feed Feedly News comScore 234

Hootsuite

SEPTEMBER 10, 2019

Great social media research skills can help boost your reputation as an expert in your field. In this guide, you’ll learn seven effective ways to conduct social media research for professional, accurate content. sources that mention only Facebook. Social media research tips and best practices.

Research 111

Research Social Media HootSuite Tips 111

The Realtime Report

AUGUST 28, 2012

The buzz about Google Plus was grim as 2012 began: “ a virtual ghost town compared to Facebook ” was how the platform was described in February, as the rapid user growth following its June 2011 launch leveled off — and data revealed that those who signed up were doing little after that. By November 2011, comScore reported that 15.2

Google 184

Google Engagement comScore Facebook 184

Diva Marketing Blog

JUNE 17, 2009

girlfriend you might be thinking not another social media thing to add to my running list. Held weekly, Tuesdays from noon - 1p, #socialmedia explores issues about social media marketing. The focus this week was on the "hidden demographics" of social media like bebe boomers, women etc. TweetChats.

comScore 40

comScore Social Networking Social Media Flickr 40

Mindjumpers

AUGUST 1, 2012

Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook.

Retail 230

Retail Report comScore Brands 230

Mindjumpers

DECEMBER 2, 2011

Engagement is one of the key words when it comes to social media. Creating content, reaching out to your fans and acquiring some more is what all of us aim for when updating our Facebook page or writing blogs. Three out of four US Internet users visit Facebook daily according to comScore.

comScore 277

comScore Study Facebook Statistics 277

Hootsuite

MARCH 2, 2020

See how Pinterest stats measure up against other social media networks and beyond. That’s huge, but for comparison, Facebook has nearly 2.5 Pinterest is now the third-largest social network in the U.S. Pinterest closed out 2019 by overtaking Snapchat as the third-biggest social network in the United States.

Statistics 145

Statistics Marketing HootSuite Advertising 145

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” 500 companies use at least one major social media platform.

Social Media 207

Social Media ROI B2B Marketing 207