The Seven Best Ways to Increase Social Media Engagement for Your Business

Webbiquity SMM

Social media has transformed the way people interact with each other and how businesses market their offerings. So, how do you get your audience to comment on your social media posts? How do you spark your social media engagement ?

May Social Media Trends

Ignite Social Media

They say April showers bring May flowers and Social’s in full bloom! So many new, fresh and exciting things are popping up on the social scene. Let’s dive into the May Social Media Trends! LinkedIn Live is the newest update to come out of the working-world social platform.

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How to Celebrate Social Media Day

agora pulse

That’s now the official Social Media Day adult beverage. So Social Media Day needs a drink that we can all toast and imbibe together, across all of the celebrating venues. Social media has revolutionized how we talk to each other around the world. Prosecco.

Monday Roundup: Social Media Engagement for Business

Waxing UnLyrical

Client engagement is one of the core ways businesses grow their client base. To that end, this week’s roundup features seven posts from around the web that focus on social media engagement for business. Summer Social Media Prep for Fall Management.

Secret Social Media Engagement Hacks You Shouldn’t Be Without

agora pulse

In this article I’m going to show you some secret social media engagement hacks that will work if you have zero budget, a low fan count, and a marketing team of … just you! So here we go with the best secret social media engagement hacks you need to know about!

Why your social media isn’t working

Sherrilynne Starkie

The adage holds true in the world of social and digital media where the pace of change is constant. Despite sinking time and resources into social media, many companies are not seeing the results they want. One company had a lot of organic activity on its Facebook page.

Interpreting Facebook Page Insights: Reach vs. Engagement

yMarketingMatters

Facebook is one of the most widely used and most popular social platforms (with an estimated 1.15 billion users) providing the opportunity to reach and engage with highly targeted potential customers in an intimate, exceptional one-on-one way.

How to Use Facebook Live to Engage with Your Audience

Ignite Social Media

You likely already know that your brand should be utilizing Facebook Live. In just the few short months since being rolled out to the public in early 2016, Facebook Live has captivated social media audiences around the world.

3 Reasons Your Boss Didn’t Approve Your Social Media Budget and Plan

Pam Moore

” Do you have what you think is an amazing social media or digital marketing plan? This blog post includes the following: Top 3 reasons your social media budget and plan are not getting approved. It's more than hopping on Facebook Live and hoping to get famous.

An Engaging March Madness: Social Media Showdown

Meltwater

As Sweet 16 segued into Elite 8, it wasn’t looking good for the Facebook v. Twitter Social Media March Madness Match-up. Facebook and Twitter had both chosen Kentucky to… Read More >>>.

Social Media Updates

yMarketingMatters

Here are the latest social media updates to keep you ahead of the curve and make sure your marketing is up to date and successful! Facebook. Facebook confirms that these changes have rolled out to all Facebook Pages.

4 Steps to Boost Your Social Media Engagement

Convince & Convert

Simply too many brands use social media as a free advertising platform where they can sell, sell, sell. While the drive to push sales on whatever platform available is admirable, social media (as most of us have realized by now) plays by different rules.

Social Media Management Tools Compared

Ignite Social Media

You’ve come up with a great social media strategy and your team has created some fantastic content. One last question before you do: will you post and monitor your comments natively, or will you use a social media management tool?

Social Media Updates: July

yMarketingMatters

Many new updates were announced in the world of social media in July! Facebook. Changes to News Feed Ranking: Facebook announced another change to the algorithm that determines what people see in the news feed. Facebook Messenger Account Switching on iOS : Finally!

The Importance of Localized Branded Content on Social Media

Mindjumpers

And do you take local context into consideration when creating Social Media content for your global brand? The popular social media platforms support this fact with a range of functions. Facebook. Similar Posts: How to structure glocal communication on Social Media.

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Tips for B2B Social Media Engagement

The Social Media Incubator

When you talk about having a social media strategy , social media engagement is a crucial part to any online marketing strategy. Social media engagement can be difficult from a B2B marketing standpoint.

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How 1:1 Social Media Engagement Impacts Your Brand

Ignite Social Media

Customer Service vs. Reactive Engagement. Customer service is playing an increasingly important role to users on social media, and brands big and small are stepping up to the plate to provide support. Mrs. Dash on Facebook.

April Social Media Trends

Ignite Social Media

Spring is synonymous with change and that certainly applies when it comes to social media. There were a whole host of new features and updates being rolled out over the past month from some of the top social platforms. Let’s talk about the April Social Media Trends! .

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February Social Media Updates

Ignite Social Media

It’s hard to keep up on the ever-changing landscape that is Social Media, but don’t worry, we got you. Here are a few of the February highlights from our bi-weekly newsletter – Social You Should Know. February Social Media Updates.

Social Media Case Study: Discover Boating

Ignite Social Media

As a social agency, we have the opportunity to work on some fun projects. Our work with Discover Boating won Audience Honor for Large Media Buying Strategy at the Shorty Awards. You can read more about our social media case study below. Social Media Case Study Results.

December Social Media Updates

Ignite Social Media

2018 has been a whirlwind of a year for everyone, but especially in the world of social media – a world that is changing by the day. Social didn’t slow down in December – read on for a round-up of December social media updates! December Social Media Updates.

Top Five: New social media ‘stories’ features

Sherrilynne Starkie

Must-know social media news for communicators and marketers for this week include new Stories innovations from Facebook and YouTube, insight on finance journalists, a new editor for a LGBTQ+ magazine and search innovations from Google. New CTA buttons for Facebook Page stories.

The Guide To Social Media Marketing Automation

Webbiquity SMM

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Social media platforms and practices evolve constantly.

Social Media Hashtags in a Nutshell

Pam Moore

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Social media is not rocket science.

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! Do you have social media problems? .

The #1 Reason Why Your Social Media Has Zero Return on Investment in 2018

Pam Moore

Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018.

How to Develop a Social Media Strategy and Plan: 6 Essential Steps for Success [Webinar]

Pam Moore

Do you ever feel like you are spinning your wheels on the social web? Random acts of Facebook? It's not “what can the social networks do for you today” but instead, “what can I do with the technology available to me today.” Social media is not free.

How to Create Engaging Videos for Social Media

Rebekah Radice

Does your video content captivate and engage your social media audience? In a few short steps, you’ll create high-value marketing videos to add to your social media strategy. How to Create Engaging Videos for Social Media.

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Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

I am thrilled to announce that Social Profit Factor is finally here! We have worked on Social Profit Factor for more than a year to solve for an underserved need in the world of online business and internet marketing today! Why did we create Social Profit Factor? .

How to Develop a Profitable Social Media Strategy and Plan in 2018

Pam Moore

Are you tired of being sick and tired of not achieving a positive ROI from your time and money invested into social media? You feel as if you constantly spin your social media wheels with little real business results. The truth is Facebook owes you nothing.

21 best social media analytics tools

Unmetric

It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming.

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. Buffer Social.

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Do Social Media Engagement Metrics Really Matter for Your Business and Why?

Pam Moore

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. Why do advertisers love engagement? The more you click, the more you comment, the more you engage, the more content that gets seen. Does engagement matter?

Do Social Media Engagement Metrics Really Matter for Your Business and Why?

Pam Moore

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. Why do advertisers love engagement? The more you click, the more you comment, the more you engage, the more content that gets seen. Does engagement matter?

Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

But that first impression may instead come from the company’s social media presence (and if not the first, very often the second). That fact alone shows the importance of building a solid social media as well as website presence. Social Media Monitoring Tools.

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You Want These Facebook Engagement Rates: Our Social Media Expert Roundup

agora pulse

Do you have a clue about what Facebook engagement rates you should be aiming for with your posts? With the advent of Facebook Reactions , engagement rates can help you better understand how your content impacts your audience.

How to Create Engagement Through Facebook Timeline

Mindjumpers

This post will focus on how you as a brand can engage your audience by using the setup of Facebook Timeline. This means that Facebook pages for brands are much more about community management and engaging your audience on an on-going basis. Tweet.

What every consultant should know about social media analytics

Sherrilynne Starkie

These are essential skills and talents, but to be a successful social media consultant you must add some ‘left-brain’ qualities. Effective social media analysis takes the right combination of hard skills and softer aptitudes. Social media audits.

4 Quick Social Media Wins for Your Brand

Ignite Social Media

With all the information out there about social media marketing, it can be hard to know which next steps your brand should take to be more successful. We have four quick social media wins that you can easily start doing today.

Facebook Engagement Rates Continue to Grow [Report]

Mindjumpers

The report also specifies how the recent changes made to Facebook such as Timeline are improving fan engagement. Facebook engagement rate growth. Facebook Timeline for Pages on Mobile Devices.

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How Social Media Engagement Has Changed Over the Past 3 Years

Ignite Social Media

Why is your brand on social media? Hopefully the answer to that question is “to be social.” As stated in this Simply Measured article , “Engagement is exciting because it shows that consumers are paying attention and compelled enough to participate.”.

Social Media Engagement 101: How to Motivate People to Respond

agora pulse

How do you think you do when it comes to your ability to engage on social media? Social media engagement is an essential part of success on social media. Basically, posting to social media without getting engagement is like talking to a wall.

March Social Media Trends

Ignite Social Media

We offered free, 30-minute calls to ramp up your social media game, hosted a webinar on how social has changed the customer journey, and our clients – Sabra , Vera Bradley , Discover Boating & Altar’d State – were recognized as finalists in the Shorty awards. March has also been a busy month in social! We saw changes to platforms, another Facebook security scare, and a massive scandal that could change the world of influencer marketing.