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This Week in Social Media – 6/19/2013

Social Media Marketing

The lesson: if you represent a company, the content you create - even if ranting about another business - reflects on your company. Yahoo is supposedly acquiring Qwiki , an app that turns photos, sound and video clips into short movies. Both the ranting customer at Dunkin Donuts and the Wendy''s employee were fired.

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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

Social media can help you create a long-term relationship with your consumer that ensures they continue to visit you, and not a competitor. 3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. I would add that social media has changed the game for companies.

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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic. The Professional’s Network: LinkedIn Finally, as far as LinkedIn is concerned, it’s a bit of a mix, though it makes sense. LinkedIn is a industry tool. December 20, 2007 at 12:28 pm toodoo » ?????

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

After all, spending time, money, and other precious resources on social media marketing before you have an understanding of what it can do for you is kind of like putting the cart before the horse (not advisable). It finds your customers Companies using traditional marketing methods (e.g. It introduces your brand Is your company new?

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A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

That’s why social media is important. It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns.

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Social Media for Non-Profits: How One Small Charity Makes it Work

Techipedia: Tamar Weinberg

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all. Answers Yahoo!

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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can instill faith that your customers have in your company. If you’re going to dive in the social media world, you need to understand what it means to be “social.&#

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