Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Hosting an event is just the beginning of its life-cycle. The content you create and the leads you nurture will keep your event alive well after its end date. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate.

How to Optimize Events with Social Media [Infographic]

Webbiquity SMM

Nothing promotes event marketing as well as social media. As a result, social platforms are a great way to publicize events in real time. In order to generate social media buzz on your business’s upcoming event, create and share content in the weeks leading up to it.

How to Use Social Media for Event Marketing [Infographic]

Webbiquity SMM

Using social media to maximize the impact of live events (like trade shows, forums and conferences) is where shiny new tools meet old school marketing. Yet—less than half of businesses use social media for event marketing, and just 11% use blogging to market events. •

VIRTUAL EVENTS SURVEY – last chance to participate!

SocialFish

The learning & development experts at Tagoras have launched a new round of their popular research on virtual events. Our aim is to assess the role of virtual conferences and similar virtual events are playing in the broader events market.

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[Cool Tools] Think differently about event sponsorship

SocialFish

Introducing Eventr.io , the event & sponsorship marketplace. They are part of a larger group of tradeshow and event consultants, association management experts and event tech companies, and they are eager to change your perception about how the event ecosystem can work.

Command Attention by Telling Your Company’s Story

Waxing UnLyrical

I recently attended an industry event featuring a group of agency leaders who were clearly smart, successful people. Every company, every organization, every person, needs to do a better job telling their story. and make the company itself the character. The company itself?

Personalities, Policies & Problems: Companies and Employees 2.0

Dave Fleet

This year I’ve thrown my hat in the ring and submitted a SXSW 2011 panel proposal with Scott Stratten (UnMarketing), Chris Barger (General Motors) and Sarah White (HRM Direct) entitled Personalities, Policies & Problems: Companies and Employees 2.0. Tags: events sxsw

The Conscious Company Global Leaders Forum

Janet Fouts

I spent a few days last week at the new 1440 Multiversity , attending the Conscious Company Global Leaders Forum. Created by Conscious Company Media , the event showcased a variety of businesses, including organizations like; Oxfam , Combat Flip Flops , L.A

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Event: Australian Institute of Company Directors AICD social media

Laurel Papworth

I’m heading over to New Zealand from 12th to 15th May 2010 to participate in social media forum at the Australian Institute of Company Directors Annual Conference. Event: Australian Institute of Company Directors AICD social media is a post from: Laurel Papworth- Social Network Strategy.

13 Twitter Hashtags to Follow for Nonprofit and Charity Updates, Events and Inspiration

SocialFish

You can use hashtags to monitor charity and non-profit news, find new people to connect to and participate in related events without ever leaving your office. From social media campaigns aimed at ending hunger, to events for breast cancer awareness, this covers it all.

Top 10 social media conferences and events in 2018

Socialmedia.biz

Marketing leaders from companies such as Nike and Google will lead discussions about different strategic solutions. There will be multiple Masters Training Workshops, track sessions and other events.

Social Recruiting Tips to Attract Top Talent to Your Company

Socialmedia.biz

Attracting top talent to your company is one of the most difficult tasks facing any owner, recruiter or business manager. You’ll need to understand each platform and its user demographics when creating content with which to promote your company.

Relevancy on Social Media: How Current Events Improve Support

SocialFish

Writing about current events and the economy is almost always tricky. There are a couple ways to use current events to improve readership and support for your social media. If you’re thoughtful, yet quick, current events can be an effective way to promote your brand or business.

Transform Events into Meaningful Experiences: Lessons in Real-Time Marketing

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Transforming Events into Meaningful Experiences: Lessons in Real-Time Marketing.

Social Media Events Calendar and Advice Guide

Convince & Convert

The social media events season is again upon us. I’m often asked what social media events I recommend. If you think the social media event will be great, chances are you’ll be right. Your experience level and it’s fit with the event.

Is Your Event’s Success Tied to Your Industry’s Performance?

SocialFish

———— If you run a trade association event or series of events, there’s a good chance that a portion of your event success is dependent on the success of your industry. Markets churn and new companies come and go on a seemingly daily basis.

How Top Companies Use GIFs on Twitter

Convince & Convert

With users and companies alike dropping in to celebrate with their best GIFs, who stood out? Check out these ten clever GIFs from various companies, sports teams, and more for a few helpful tips on how to incorporate GIFs as part of your Twitter engagement strategy.

Change or Die | Fast Company

Buzz Marketing for Technology

Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. CEOs are supposedly the prime change agents for their companies, but theyre often as resistant to change as anyone -- and as prone to backsliding. Energy Efficient Servers See how HP Energy Efficient Servers can help your company save energy.

Indian Companies on Twitter – A Usage Study

The Marketing Blog

39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. For this study we profiled 66 companies from ’9′ verticals and analysed them on different quantitative & qualitative parameters like no. Iffort Consulting , a NCR based social media consulting firm has researched the Twitter usage by companies in India.

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Why You Should Plan A Multi-Channel Event

Small Business Mavericks

Michael Powers of Marketo recently wrote about planning a multi-channel event the right way , and he has some good points: Start early — it takes time to get approvals and gives you room for flexibility when the situation calls for it. After-event communication — this is not just for followup with contacts because the feedback from the team is important for future planning. That kind of multichannel format is going to cost the company too much in the future.

For Social Success: Think As A Media Company

Mindjumpers

Brands need to “think as a media company” and improve their editorial skills in order to create shareworthy stories that are valuable for the community members. A lot of brands know that they need to create conversations with their audience, but don’t know which conversations.

Who is doing Major Corporate Events?

Buzz Marketing for Technology

I had dinner the other night with a buddy of mine who runs a company that produces major corporate events. Three letters - AIG … No corporate events person in their right mind would want to do a major event right now in the wake of the AIG scandal.

#SproutChat Recap: Company Culture Content

Sprout Social

More and more brands are incorporating company culture into their social strategies. This week at #SproutChat , we discussed incorporating company culture in a business’ social content strategy.

Harambe Live: Secrets to blowing up your company’s social channels

Socialmedia.biz

Harambe, the Cincinnati Zoo gorilla that became the biggest Internet meme of 2016, is now the subject of a tribute and viral marketing event. Kickstarter campaign aims to create world’s biggest ‘gorilla marketing’ event.

How One Company is Measuring What Really Matters

Convince & Convert

The company also hosted a special event and art installation with artist Annica Lydenberg, who painted the inspiring responses on nearly 250 scales, which were then displayed as part of an art installation in Grand Central’s Vanderbilt Hall.

What’s Next for Social Media and Events?

SocialFish

Woe to the networked nonprofit or association who only thinks of events in terms of their end of year fundraising gala or annual conference! With events, planned or otherwise, what kinds of best social media practices should nonprofits be using today?

Why Doesn’t Your Company Have a Social Media Voice Document?

SocialFish

A few years ago, I think you could have gotten away with keeping the company ‘voice’ safely locked away in a few choice individuals’ minds at your company. How can we expect uniform education across the company? Facebook : Tag all relevant company mentions.

I Attended a Networking Event…Now What?

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials I Attended a Networking Event…Now What? So, you’ve attended a handful of networking events, met some interesting people, and acquired a handful of business cards. Write on the back of each business card , noting the date and event where you met the person. Seek out previous contacts at future networking events.

Proud Sponsors of DPiP May 2014 event

The Way of the Web

I’m pleased to say that in addition to personally being one of the organisers of local digital gathering ‘Digital People in Peterborough’, TheWayoftheWeb Ltd is also sponsoring the May 2014 event. Blog Events digital people in peterborough dpip events

Why Most Companies Can’t Yet Handle Great Marketing Technology

Convince & Convert

I spent a few days last week with 10,000 digital marketers, enveloped by all things Adobe at their Adobe Summit event. They paid me to cover the event as an insider. It was my first-ever Adobe event, and I was impressed. Image via Unsplash.

Why Tech Companies Must Be Careful About Change

Convince & Convert

” According to Twitter’s blog , the company made the switch because: “We want to make Twitter easier and more rewarding to use, and we know that at times the star could be confusing, especially to newcomers. It has been a big week for the company formerly known as RelayRides.

The Data-Backed Guide to Event Marketing on Social Media: How to Get People Talking About Your Event

Buffer Social

Taking an event from idea to sell-out is no easy feat. And half the battle of organizing an event is marketing it. Best of all, social media event marketing isn’t as time-consuming as you may think. How to share on social before the event.

13 Ways to Use Facebook Events for Your Brand

Sprout Social

Now you have to dive into other features like Facebook ads to comply with their algorithm, but what about Facebook events? How to Create Effective Facebook Events. Facebook events are the perfect way to get users’ attention and keep it. Name Your Event.

Two Event Marketing Stats To Note

Small Business Mavericks

A new e-book by Constant Contact and HubSpot says that 76% of survey respondents promote events by e-mail and 40% use social media. More businesses will promote events through social media in the future, especially if Google+ hangouts takes hold. And events will be among the things that businesses promote through social media. Once you have permission to send e-mail promotions, you can push your events, products, services, and seek feedback all you want.

4 Social Media Marketing Events You Won’t Want to Miss

Convince & Convert

Last year, I shared the importance of taking conversations offline to grow your business and suggested some great events to help make that happen in 2012. This event is held by the Ohio Small Business Development Center at Columbus State Community College.

Fashion and P.R. Social Media blogger events

Laurel Papworth

PR people need to be careful how they frame an invite to a blogger press event. This social media invite sent to Fashionista highlights some of the issues of running blogger only events. I don’t know if journalists care who else is going to a press event, but bloggers do.

Community Un-Managing: Cheat Sheet for Community Managers and Tips for Companies

SocialFish

Companies need to have procedures for terminating employees who manage company social media accounts. . I don’t imagine most companies have a contingency plan for social media accounts when terminating the social media manager.

Top Strategies for Taking Your Online Community Offline with Marketing Events – Stefanie Grieser [SSM019]

Buffer Social

How do you go from having no conference — from almost having no marketing team, just you being the 9th employee and one of the very first marketers — to a marketing conference of 1,000 attendees, acclaimed in your industry, a must-attend destination on the annual events calendar?

Why Growing a ‘Teaching Company’ Improves Your Bottom Line

Convince & Convert

The educational system includes required reading on everything from marketing psychology to content to social, one-on-one discussion sessions, and weekly team member-led group discussions on various current events. The Art of Learning.

Social Pros Podcast – Scott Monty, Ford Motor Company

Convince & Convert

This episode features Scott Monty , the global head of social media for Ford Motor Company. A very special guest on the show today, Mr. Scott Monty , Global Poobah of social media for a little startup in Detroit called Ford Motor Company. Special Guest: Scott Monty, Ford Motor Company.

Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program.

Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

Recently, I was asked if Social Analytics sheds light on the nature of online events like the Netflix Outrage , which happened a few weeks ago as customers voiced extreme disappointment at Netflix for imposing a $6 a month increase for customers who still wanted DVD delivery.

Are You A Business Or A Media Company?

Small Business Mavericks

A media company. But what does it mean to be a media company? Whatever it is, if you are a media company, then you’re a power to reckon with. One Response to “Are You A Business Or A Media Company?&# About Us What’s a Maverick?