Adam Cohen

JULY 12, 2010

Wouldn’t you want to leverage that insight to avoid a misdirection in using social media? Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too. Do your customers have a need for community, convenience, or collaboration?

Research 265

Research Social Media Marketing Retail 265

Sprout Social

MAY 19, 2021

The Harris Poll, on behalf of Sprout Social, surveyed US consumers and business executives to better understand how they use social media and its impact on organizations. The report found that, as a result of positive social media interactions with a brand, consumers are more willing to: Buy from a brand (78%).

Engagement 133

Engagement Brands Review Influencer 133

Adam Sherk

OCTOBER 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise 124

Hitwise Social Media Digg Survey 124

Razor Social

NOVEMBER 29, 0002

If you can’t do the analysis with the tools you can always run a survey to your audience. Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. Community Responsiveness. This is a very intuitive platform with good social media analytics.

Analytics 89

Analytics Social Media How To Analysis 89

Socialized

JANUARY 22, 2010

and went on to cite statistics that show both e-mail and social networking use on the increase. Guy Kawasaki once said that one measure of a company’s commitment to the Macintosh community was whether the CEO could be found in the company’s Macworld booth. Gizmodo, for example, responded with Email is Dead?

Social Media 214

Social Media MySpace Sharepoint comScore 214

Rebekah Radice

JUNE 15, 2015

Are you struggling to improve social media engagement ? Does interaction across each social network feel like a never-ending challenge? If you’re ready to beef up your social presence, visual marketing is the answer. Because images create the most engaging social media posts. It’s brilliant!

Types 130

Types Questions Social Media Engagement 130

Social Media Strategery

APRIL 27, 2010

Development Social Media Government Use of Social Media – “In Addition to,&# Not “In Lieu of&# Tue, Apr 27, 2010 Government 2.0 Download the full report Pew Internet released their “Government Online&# report today, and it’s chock FULL of great statistics. community? It shouldn’t be.

Gov 2.0 126

Gov 2.0 Social Media Web 2.0 Statistics 126

Hootsuite

AUGUST 30, 2022

Show real support for your 2SLGBTQIA+ customers and the community by consistently donating proceeds to charity or taking other meaningful actions. Gen Z and social media statistics. The top three social platforms among younger members of Gen Z are YouTube (95%), TikTok (67%), and Instagram (62%). That’s two days.

Statistics 102

Statistics Marketing HootSuite Study 102

Ignite Social Media

MAY 31, 2016

Read on to determine if your social media marketing strategy should shift to reach these two varying audiences. Note: For the purpose of these statistics, we’ve defined millennials as 18-32 year olds.) What are your main reasons for using social networking services? Their Channel Preferences are Different.

Yammer 60

Yammer Buy Social Networking Report 60

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation.

Social Media 127

Social Media Case Study Strategy Study 127

Social Media Strategies Summit

OCTOBER 21, 2022

That’s 20% higher than any other social network. Use the following tactics to boost visibility: Engage with your community. Get into the habit of liking and commenting on posts from your followers and community members who don’t currently follow you. Find more statistics at Statista. Unique insights (e.g.,

Examples 150

Examples LinkedIn Social Media Overview 150

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. Image credit: Business 2 Community. 21 Social Media Statistics.

Statistics 50

Statistics Social Media B2B Hubspot 50

Convince & Convert

MARCH 29, 2012

Eric: The stat of the week comes from a February 2012 survey from the marketing magazine B2B Magazine. It’s not surprising that for most B2B marketers, 59% actually, of this survey said that lead generation is their greatest online marketing challenge. 13% of the people actually said social media, which was surprising.

B2B 121

B2B Software Social Media Survey 121

Convince & Convert

MARCH 29, 2012

Eric: The stat of the week comes from a February 2012 survey from the marketing magazine B2B Magazine. It’s not surprising that for most B2B marketers, 59% actually, of this survey said that lead generation is their greatest online marketing challenge. 13% of the people actually said social media, which was surprising.

B2B 121

B2B Software Social Media Survey 121

Diva Marketing Blog

FEBRUARY 23, 2009

  I have an MBA in statistics and economics from the University of Chicago.  Also, no one is suggesting that it is an “either/or” situation as listening should go on simultaneously with survey-based information.  However, that is not the same thing as saying there is no statistical validity.

Research 40

Research Social Media Cymfony Sample 40

Kikolani

JUNE 9, 2010

This is a guest post by Zack Hanebrink , an online marketing professional guest posting on behalf of Zerista, provider of services to help you build your own mobile community app for your community. It is safe to say that social networking has gone mainstream and is here to stay. 45% post comments on social networks.

Social Networking 146

Social Networking Mobile Applications StumbleUpon 146

Hootsuite

NOVEMBER 13, 2019

Bonus: Get all the insight and tools you need to inform your social strategy in 2019 with our free social trends toolkit. Find out how successful brands are adapting to each trend, access data from over 3,000 customer surveys, and read the full report. Everything you need to know about Generation Z. Get the free toolkit now!

Marketing 111

Marketing Survey Mobile Trends 111

Buzz Marketing for Technology

JULY 24, 2008

From shared databases to communities of practice: A taxonomy of collaboratories. Journal of Computer-Mediated Communication , 12 (2), article 16. From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories. Therefore, many projects are assigned a secondary category of Virtual Learning Community.

Communities 180

Communities Sample Samples Project 180

Oktopost

JUNE 9, 2020

And the best part is, employee advocacy organically emerges from the bottom-up, where up to half of your employees already actively post company-related content , pictures or videos on social media. By tapping into the power of employees you can significantly increase your company’s social media reach, without exceeding your budget.

B2B 147

B2B Survey ROI Metrics 147

Hootsuite

MARCH 30, 2020

Social media and healthcare are a powerful combination. Social networks have become an important health resource, and not just for millenials. Nearly 90% of older adults have used social media to seek and share health information. It can be hard to know how to navigate the challenges of social media in healthcare.

Social Media 145

Social Media How To Exercises Guidelines 145

Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow As I wrote on Brass Tack Thinking, I have the chills. is my vote.

Upcoming 126

Upcoming Project News Social Media 126

Convince & Convert

JULY 20, 2010

Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline. About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research.

Social Media 142

Social Media Strategy Consultant Blogger 142

Sprout Social

OCTOBER 26, 2021

adults use at least one social media site, and 40% of professionals use social media for business. True employee advocates will organically spread the word about your company culture and use their own social networks to help fuel your candidate pipeline. Use social networks’ advanced features.

Applications 109

Applications Cost Team LinkedIn 109

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? 40 percent of U.S.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Techipedia: Tamar Weinberg

MAY 5, 2010

Don’t shy away from giving your community the information needed to find you elsewhere both online and offline. Let it be posted on every social platform of choice and then watch as it seeds through other communities (which is likely to happen and shows that your marketing is viral). What if you want to offer 10% off?

Facebook 279

Facebook How To Marketing URL 279

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

MySpace 138

MySpace Facebook Social CRM Consultant 138

Convince & Convert

SEPTEMBER 20, 2010

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. Private brand communities vs. Facebook. This chart shows usage of five major social outposts by organization type. Podcasts vs. YouTube.

Social Media 150

Social Media B2B Strategy Consultant 150

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Sample review: “Twittercounter is a great Twitter service that offers updated statistics of your followers, the users you’re following, and daily tweets.

Tools 100

Tools Twitter Sample Samples 100

Webbiquity SMM

NOVEMBER 12, 2013

Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. General Social Media Marketing Facts and Statistics. An amazing statistic, given that nearly 20% of the adult U.S. 9. ( Social Media Today ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Have them document EVERY question they receive. When you find a pattern, create content to address it. Ask your customers directly.

Social Media 151

Social Media Strategy Consultant B2B 151

Convince & Convert

MAY 11, 2010

You can survey your customers, although that’s not always the best approach because the questions are not fresh in their minds – they’ve already made their buying decision. Or, you could survey Web site visitors, gathering data in real-time. You can use a few methods to determine which questions to answer.

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

MAY 26, 2010

The one that hit home for me personally was: “Social media is fueled by passion, and too many companies try to take elements of their company that aren’t passion-worthy, and attempt to build a social media program around it.&# Your grasp of the entire landscape (including email) is refreshing. That's all. Just compliments.

Social Media 136

Social Media Consultant Video Strategy 136

Webbiquity SMM

AUGUST 5, 2013

of all marketers love blog posts about marketing statistics. Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business.

Statistics 214

Statistics Social Media B2B SEO 214

Kikolani

OCTOBER 8, 2010

8 quick tips for developing a Facebook marketing strategy – competing with search engines, community pages, and more. Is Facebook suffocating the rest of social media ? Interesting research and statistics. How to add the official Facebook page (instead of community page) to your profile employer link. Link Building.

Mashup 141

Mashup Resources Directory Affiliate marketing 141

Convince & Convert

JULY 22, 2010

While many businesses are excited about opportunities to reach their customers on the social web, few actually believe they have done so successfully. Avoids Getting Mired in Tactics, Metrics or Technology: The successful firms above recognize that social media should be used as a tool for achieving business goals.

Social Media 130

Social Media Strategy Influencer Case Study 130