The Realtime Report

FEBRUARY 2, 2024

Reddit, the “front page of the internet,” seems to agree with this sentiment. Maximize Conversions: A Strategic Bidding Approach According to ModernRetail , one of Reddit’s latest endeavors is the introduction of “Maximize Conversions,” an automated bidding strategy aimed at driving as many conversions as possible.

Features 91

Features Reddit CPA Metadata 91

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. So have business intelligence tools that enable marketers to personalize marketing efforts based on customer sentiment.

Process 109

Process Sentiment Analysis Applications 109

Sprout Social

FEBRUARY 15, 2024

It shows that your audience is actively engaging in a conversation about your brand. Comments and replies Similar to reviews and mentions, comments and replies show that your target audience wants to engage in a conversation about you. They are passionate about what you do and want to tell people about it.

Engagement 105

Engagement Tips Loyalty Metrics 105

Keyhole.co

FEBRUARY 8, 2024

Brand awareness While sales remain important, building a loyal community will take ‌center stage in influencer marketing in 2024. Cultivating lasting relationships with your audience, not just fleeting conversions, is the path to long-term success. Track replies, mentions, and questions to understand authentic audience participation.

Metrics 52

Metrics Influencer Sentiment ROI 52

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 113

Brands Sentiment How To Analysis 113

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. By analyzing conversations, comments, and hashtags, brands gain valuable insights into customer preferences, feedback, and the competitive landscape.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Oktopost

FEBRUARY 26, 2024

As a result, B2B marketers require insights that reflect the entirety of their buyer’s journey, spanning from initial engagement to conversion. In contrast, B2C social media management platforms commonly prioritize metrics emphasizing consumer engagement and brand sentiment.

B2B 62

B2B Metrics Social Media Social Media Management 62

Sprout Social

OCTOBER 4, 2023

In social media, the most important questions are often the most difficult to answer or quantify. But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. Luckily, there is a light at the end of the ask-hard-questions tunnel: Tags in Sprout reports.

Strategy 122

Strategy Brands UGC Marketing 122

Keyhole.co

FEBRUARY 13, 2024

Being a community-based platform, Twitter audiences collectively engage with trend-based content they like and relate to. That’s why expanding your social listening program here can get you the most honest and accurate insights into your target audience’s sentiments around your brand and industry.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Convince & Convert

OCTOBER 30, 2017

Years ago, in the early days of social’s prevalence in society, brands recognized their buyers were spending more and more time on social, and they asked the obvious question: “What’s everybody saying out there?” As a result, many organizations are turning to social listening tools to make sense of the online conversation. Competitive.

Brands 193

Brands Sentiment Influencer Survey 193

Social Media Strategies Summit

JANUARY 22, 2021

Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged. 78% of people wish they could have a text conversation with a business. Establish a Local Presence Within Your Community.

Strategy 209

Strategy Marketing SMS Mobile 209

Sprout Social

SEPTEMBER 14, 2023

And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators. We tried to reframe the conversation around beauty, offering our platform to the people using our products to tell their stories, rather than having it come from the brand.

Strategy 123

Strategy Brands Content UGC 123

Keyhole.co

NOVEMBER 7, 2023

This lets you answer the questions: What are the popular hashtags in your niche? Understand your audience Knowing who you’re interacting with lets you craft tweets that spark conversations and foster a thriving social community. This tells you about popular conversations and helps you gauge audience response.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Adam Sherk

MARCH 8, 2012

To provide a strategic overview and set a framework for the discussion I came up with a list of questions that summarizes the types of issues we frequently encounter in helping publishers with social media. Here are eight social media questions that publishers should be asking themselves: 1.

Publishing 215

Publishing Questions Social Media Activities 215

Direct Marketing Observations

FEBRUARY 15, 2010

There is a word in the industry called “ Sentiment ” that is used when trying to determine a person’s attitude. So the sticking point here is whether or not you can use automated analysis to provide sentiment or if it has to be all human interface. For any local or small business, human processing of sentiment might be reasonable.

Sentiment 143

Sentiment Analysis Aggregator SEO 143

Sprout Social

FEBRUARY 26, 2024

Each of these brands deliver A+ customer care , which translates to increased awareness, brand loyalty, positive sentiment and revenue. According to Sprout Social Listening data from January 13 to February 12, 2024, PNC Bank has a 64% positive sentiment rate, which is 8% and 12% higher than its two biggest competitors.

Report 65

Report Atlassian Brands Sentiment 65

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Keyhole.co

JANUARY 16, 2024

Many brands are already using it to listen in, collect crucial information, and answer those questions that we asked above. It can help answer questions such as: Who is making waves in my industry? Tuning into competitive conversations The digital realm is full of people giving their opinions or experiences. Ready to tune in? ​

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Sprout Social

DECEMBER 29, 2022

Supporting your community. Taking a stand on social issues ultimately supports the larger community while building a brand’s trust, reputation and business. Nike’s Yardrunners Collection celebrates the history of HBCUs with clothing that emphasizes student leaders and alumni who are paving the way for excellence in their community.

Reputation 89

Reputation Sentiment Loyalty Nielsen 89

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. Word of mouth , including podcast mentions, in-person conversations, or you and your bestie on the phone. Or, learn new questions buyers have about products and use that to revise their product descriptions or FAQ pages.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

AUGUST 16, 2023

Soon, subsequent Tweets questioning the health of SVB went viral. Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. It should encompass conversations across the internet.

Social Media 74

Social Media Banking Brands Sentiment 74

Mindjumpers

JULY 16, 2012

People spend a large part of their time engaging in conversations on social media channels – and therefore, brands cannot ignore social media in their crisis management. Also, people expect to participate in a conversation about the issue with the brand in real-time rather than just reading a company statement in the newspaper.

How To 255

How To Sentiment Issues Social Media 255

Sprout Social

OCTOBER 31, 2023

It’s no longer a question of when but how they will adopt AI. For example, “What is the impact of building strong communities on social?” ” Interactive These prompts create interactive conversations and can be used in multiple ways. Here’s a look at how different types of AI writing prompts serve various purposes.

Tools 99

Tools How To Sentiment Training 99

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. But the business page isn’t the end of it.

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

MARCH 8, 2021

Using tools like Google Trends and social listening , you can keep an eye on trends in real-time and dig deeper into the online conversations that are gaining traction. With Google Trends, for example, you can explore what people are searching for around the world and the top search terms and questions related to that topic.

Content 130

Content Trends How To Exercises 130

Keyhole.co

FEBRUARY 3, 2024

For example, a situation where SOV can be valuable is understanding ‌online conversations around controversial and/or sensitive topics like mental health. Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. So, always check the conversations surrounding your brand.

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

FEBRUARY 20, 2020

People in other departments might not be familiar with the value of listening, so as you approach conversations with new stakeholders, put your teaching hat on. . This made the answers to the questions we asked about their challenges much richer,” said Samuels. . Improve sentiment around customer service. Conversation.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Sprout Social

OCTOBER 11, 2022

Adjusting content or moderating online conversations can make or break a brand. Large-scale global events tend to generate a lot of social media comments and content that are ripe for questionable hot takes. As a brand or business, how do you ensure that the conversations you take part in are appropriate?

Eventful 113

Eventful Social Media How To Sports 113

Convince & Convert

NOVEMBER 16, 2023

In the ever-evolving realm of social media, where platforms are both arenas for branding battles and hubs for community conversations , Twitter’s transformation into ‘X’ has become a fascinating study in corporate identity evolution. Were you in favor of X's rebrand of Twitter?

Twitter 78

Twitter Social Media Sentiment Reddit 78

Sprout Social

JANUARY 9, 2024

Personalization makes audiences feel cared for and connected to your brand, which inspires loyalty and conversions. Seek to answer questions like: Where do our customers currently encounter friction? Another 56% expect all offers to be personalized. What are our customer satisfaction scores ? How do customers rate our service?

Social Media 124

Social Media Sentiment Data Team 124

Sprout Social

JUNE 1, 2021

Client renewal conversations can be challenging, but if you’re confident in the work you’ve done, then it’s all a matter of preparation. Take time to review all your conversations and efforts from the ending contract term to determine what proof points will be most impactful during the renewal process. It’s all a matter of preparation.

Sentiment 89

Sentiment Proposal How To Metrics 89

Sprout Social

APRIL 7, 2020

So we’re left wondering what is appropriate to share on social media, how businesses can contribute to the conversation and what this means for brands moving forward. To answer these questions and more, we analyzed Twitter messages in Sprout Social’s Featured Listening Topic around COVID-19 and compiled insights from this data below.

Brands 114

Brands Sentiment Conversation Hashtag 114

Dave Fleet

NOVEMBER 22, 2010

Social media outposts don’t come with a built-in, ready-to-go audience – you need to build your community over time. However, when you’re dealing in earned media over which you have zero control of words, sentiment, audience or placement, not every eyeball is equal. Get used to two-way conversations.

CPM 413

CPM Comparison Diagrams Sentiment 413

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. Brands like Google, Alibaba, L’Oreal, H&M, and Mashable, trust Keyhole’s analytics.

Tools 52

Tools Social Media Sentiment Price 52

Ignite Social Media

JULY 20, 2021

Our team of Community Managers has created 3 tiers from Good to Best to help you determine what level of customer service on social media best fits your business strategy. Have Community Guidelines Already in Place: Don’t just ignore/not respond to comments/questions. Tier 2 | Better | A Step Above.

Social Media 106

Social Media Strategy Class Guidelines 106

Sprout Social

DECEMBER 5, 2022

While social media is, without question, necessary for your business, there are pros and cons that brands and social professionals must grapple with. Booktok , for example, has become a flourishing online community. If you’re not using it to communicate with them, you’re missing a chance to build relationships.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140