Later

JANUARY 26, 2021

Black History Month is an annual recognition of the history, achievements, and influence of the Black community. . The goal was to inspire schools and communities across the United States to organize local celebrations, activities, and lectures in an effort to teach Black history as it had never been taught before.

Social Media 80

Social Media How To Instagram Education 80

Pixlee

APRIL 11, 2019

Growing a new Digitally-Focused Community. Since starting operations in 2008, Airbnb has focused heavily on its community image , creating a new cultural norm of sharing homes, rooms, and even experiences with traveling guests. Airbnb shows off some luxury experiences through community content.

UGC 65

UGC Content Retail Marketing 65

Buffer Social

MARCH 19, 2020

In times like these, people look to each other, and to their communities to figure out how to respond. Sometimes, it’s best to just start a conversation. And as many around the globe isolate, social media might become an even more important channel for communication and a sense of community. And we’re all in it together.

Social Media Management 98

Social Media Management Social Media Retail Team 98

Sprout Social

OCTOBER 17, 2022

Hosting a surprise birthday party is on my bucket list. Reviewing customer conversations and trending topics can help you pinpoint opportunities for your brand. Host an event. The online pet retailer Chewy uses surprise and delight to help grieving pet parents. Turn your online connections into a real-life experience.

Brands 92

Brands Fashion Eventful Hosting 92

Buffer Social

NOVEMBER 13, 2023

According to the National Retail Federation, we’re looking at a record-breaking November and December this year, with total sales reaching a staggering $966.6 In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns.

Examples 92

Examples Campaign Discount Marketing 92

Sprout Social

JUNE 22, 2021

Rawlings Sporting Goods, a retailer known for manufacturing baseball equipment, regularly publishes short videos on YouTube to promote the launch of new products like baseball gloves or bats. Twitter is one of the top social media apps for brands keeping up with the latest trends and conversations relevant to their target audience.

Platform 111

Platform Social Media Tumblr Reddit 111

Convince & Convert

JANUARY 17, 2014

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. “Social used to be the last part of the conversation. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now.

Questions 137

Questions Aggregator Banking Hosting 137

Pixlee

MAY 4, 2020

Running an online store requires an entirely different approach than a traditional brick and mortar retailer. If you’re more in the optimization stage of perfecting your store, you should take accessibility , page load time , and general conversion-boosting tactics in mind. Focus More on Community-Driven Content.

Reputation 55

Reputation System Communities Retail 55

Convince & Convert

AUGUST 30, 2013

Jamie van der Molen , Community Manager at Dairy Management Inc. , From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now

Social Media 130

Social Media Communities Retail Industry 130

Convince & Convert

SEPTEMBER 27, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. For today’s Holy Social, we want to draw attention to an amusing parody account of retailer Burlington Coat Factory. Listen Now. Holy Social!

Brands 128

Brands Sports How To MySpace 128

Buffer Social

NOVEMBER 12, 2019

The biggest retail dates of the year are just around the corner. In this blog post, we’ll cover a host of new ideas, tips, and tactics that can help you boost your already-planned campaigns or give you some inspiration for an upcoming piece of content. Do you have your social media marketing ready? Conduct hourly flash sales.

Social Media 67

Social Media SMS UGC Marketing 67

Convince & Convert

MAY 3, 2013

From Janrain , a free guide on how to improve conversion rates and data quality. In addition to online support and education, Scotts has in-person representatives at major retail stores such as Home Depot and Lowe’s so that customers can come in and talk to Scotts professionals about what they should do. Listen Now .

Social Media 132

Social Media Retail Education Airlines 132

Buffer Social

NOVEMBER 29, 2018

But REI, an outdoor clothing and equipment brand, does Black Friday differently to other retailers. It might seem counter-intuitive to think that closing all your retail stores on the busiest shopping day of the year will be good for business. You never want to shoehorn your brand into a conversation in which it doesn’t belong.

Brands 94

Brands Retail Campaign Authentication 94

Adam Cohen

JULY 19, 2010

Much to their dismay, Marc and Jason have invited me to host the tweetchat this week. Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. More about this blog here. Thanks for dropping by.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Convince & Convert

DECEMBER 27, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Chinese PR group BlueFocus Communications acquired 5-year-old social media agency We Are Social last week for $30 million. Listen Now.

Survey 168

Survey Social Media Retail Communities 168

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. Nine in ten consumers read reviews before making a purchase, so building review functionality into your community makes sense.

Examples 227

Examples Communities Brands Forums 227

Keyhole.co

MAY 9, 2023

In this post, we’ll explore six compelling Instagram contest ideas to help you host giveaways like a pro. Hosting an Instagram giveaway can help brands – Multiply followers and engagement: Incentivize the audience to engage with your content. When done right, it can help attract, engage, and build a community of loyal customers.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Convince & Convert

SEPTEMBER 6, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Jay is the founder of [link] and host of the Social Pros podcast. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Crowdsourcing 137

Crowdsourcing B2B Social Media Retail 137

Convince & Convert

DECEMBER 6, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. With more than 100 brands in 100 different countries, General Mills uses community managers to take care of brands on an individual basis. Listen Now.

How To 123

How To Apple Hotels Case Study 123

Convince & Convert

MAY 31, 2013

This week: From ExactTarget , a case study about how women’s fashion retailer Caché used cross-channel marketing to generate enormous sales. From Janrain , a free guide on how to improve conversion rates and data quality. Jay is the founder of [link] and host of the Social Pros podcast.

Case Study 132

Case Study ROI Social Media Team 132

Convince & Convert

NOVEMBER 8, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. We would be having an entirely different conversation if they had gone through with the original plan. Listen Now. The RSS feed is: [link].

Curation 141

Curation Web 2.0 Case Study Social Media 141

Convince & Convert

JANUARY 24, 2014

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The Weight Watchers site features a Community section with message boards for support, etc. Listen Now. Click the play button to listen here: [link].

Brands 131

Brands Message Boards Training Social Media 131

Pixlee

MARCH 24, 2021

HYLETE shares a community post from an Instagram user participating in a TikTok-inspired flexibility challenge while rocking HYLETE apparel. Brand ambassadors will all have their own circles and communities of people who might be interested in hearing about your products or services. Growing Brand Communities with Ambassadors.

Brands 56

Brands Marketing Apparel Influencer 56

Convince & Convert

OCTOBER 11, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Jay is the founder of [link] and host of the Social Pros podcast. This week: From ExactTarget , a free downloadable poster called The Lifecycle Roadmap.

Posterous 125

Posterous Social Media Comparison Team 125

Webbiquity SMM

SEPTEMBER 16, 2013

It’s a better environment for promoting hospitality, entertainment, retail and fashion brands than for industrial goods. This isn’t to say that Facebook should be a central part of every company’s social strategy. Search Engine Visibility.

Metrics 196

Metrics Marketing Class ROI 196

Techipedia: Tamar Weinberg

JANUARY 26, 2011

When the Cluetrain Manifesto was published in 1999, it signaled a paradigm shift: markets are conversations. Today, the online space and affordability of web hosting and domain names has helped create billions of conversations about your brand, your industry, and critical key players in your space. Social media. Like this post?

Findability 201

Findability Domain Name Policies Social CRM 201

Later

SEPTEMBER 1, 2020

For example, Instagram is a major destination for social commerce, whereas Facebook is best for community-building, and Pinterest for inspiration and brand affinity. Instagram has become one of the most important platforms for businesses in recent years — especially for those in the e-commerce and retail space.

Platform 78

Platform Social Media Small Business Instagram 78

Convince & Convert

JANUARY 10, 2014

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Jay is the founder of [link] and host of the Social Pros podcast. This week: From ExactTarget , a free whitepaper called The Audience Growth Survey.

Curation 131

Curation Content Vimeo Yahoo 131

Convince & Convert

SEPTEMBER 20, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. He is the creator type of entrepreneur, the one who is not afraid to fail, the one who wants primarily to give back to the community and the world.

Startup 123

Startup Education Social Media Upcoming 123

Sprout Social

JULY 22, 2021

Gen Z prefers to build connections with their existing community and people like influencers, whose buying advice they trust over brands. From active brand conversations to personalised shopping experiences, Gen Z shoppers know what they want. Host discussions with experts. The full scoop on Millennials and social media.

Social Media 134

Social Media Survey Buy Influencer 134

Later

MAY 6, 2020

From leveling up your posting schedule to taking part in challenges, and optimizing your hashtags, the creative ways to gain followers and build a TikTok community are endless. Before we get to tactics, there are a few things brands and businesses should know about TikTok to help define the best strategy for growing your TikTok community. #1:

How To 86

How To UGC Hashtag Trends 86

Convince & Convert

AUGUST 23, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. They also have an amazing free report on the top 50 retail brands’ social media use in 2013. Jay is the founder of [link] and host of the Social Pros podcast. Just email Jay a screenshot of your review with your address. Listen Now .

Advertising 132

Advertising Marketing How To Education 132

Convince & Convert

NOVEMBER 15, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Jay is the founder of [link] and host of the Social Pros podcast. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Loyalty 138

Loyalty Nielsen Social Media Case Study 138

Later

SEPTEMBER 12, 2019

Building a loyal fan base and community around your brand. UGC Best Practices #5: Encourage UGC That Builds Community. UGC is also about building a community, so if you’re looking to harness its power, you need to make your audience feel they’re part of something bigger than a simple repost. View this post on Instagram. ?ƒ????

UGC 60

UGC Content Instagram Hashtag 60

Hootsuite

OCTOBER 25, 2021

Host a giveaway. Not only does this save you time (and brainpower), it helps build a community around your brand. They respond to comments on posts and to DMs, and — unlike many brands — don’t shy away from tough conversations in the comments section. Stuck for social content ideas ? Let these 7 examples be your guide.

Social Media 142

Social Media HootSuite Meme Influencer 142

Convince & Convert

MAY 10, 2013

From Janrain , a free guide on how to improve conversion rates and data quality. Scott says people were even coming into the H&R Block retail stores offering words of support, letting their local tax professionals know that they believed in them. Jay is the founder of [link] and host of the Social Pros podcast. Listen Now .

Activities 143

Activities Social Media Mobile Geotagging 143

Sprout Social

AUGUST 17, 2021

Community management is just one piece of the puzzle. And, just like with every piece of social media management , your community managers need the proper tools to see success. What is community management? We’ve rounded up a list of tools that can help with a variety of aspects of community management.

Communities 119

Communities Engagement Tools Tweetdeck 119