Webbiquity SMM

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. But in B2B social media as with NFL quarterbacks, the interesting battle is for second place. And so, Twitter makes its way to the top B2B social networking platforms for implementing content marketing strategies.”

B2B 348

B2B Platform Social Media Twitter 348

Sprout Social

DECEMBER 5, 2023

That’s the question we set out to answer when we surveyed 1,623 consumers from the US and the UK. The results are telling: According to our Q4 2023 Sprout Pulse Survey, respondents believe the average social media manager is: white (65%), female (73%), 25-40 years old (55%), and a part-time employee or freelancer (40%).

Social Media 119

Social Media Survey Education Team 119

Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? Running a brand’s social media accounts is a lot of work. As the social media industry has evolved, each role in the marketing team has developed along with it. Should they?

Social Media Management 112

Social Media Management Communities Social Media Skills 112

Social Media Strategies Summit

FEBRUARY 22, 2021

It’s practically impossible for a business to operate in today’s market without a social media presence. Despite this fact, many business owners and marketing teams are missing the experience or resources to internally manage their social media presence in a strategic way. Source: The CMO Survey. Source: Upwork.

Social Media Management 209

Social Media Management Social Media Price Consultant 209

Convince & Convert

NOVEMBER 4, 2021

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . That takes us to the first recommendations for activating an excellent customer experience on social media this holiday season: Train Your Social Care Team.

Communities 179

Communities FAQ Training HootSuite 179

Social Media Strategies Summit

APRIL 15, 2021

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one? What is a Brand Community?

Process 161

Process Communities Brands How To 161

agora pulse

MAY 15, 2017

With the discovery that — yes, social media isn’t a fad — more and more businesses have decided to hire a full-time social media manager. If you indeed are shaky on how to judge the skills of your future social media manager, here are some good guidelines for you to follow.

Social Media Management 127

Social Media Management Questions Social Media Sample 127

SocMed Sean

APRIL 1, 2012

Finding a social media professional to help you with your online activities can sometimes be a tough process. Hopefully, these 1o questions can help you in the process of finding someone who really understands your business and can help formulate and execute a plan to engage with your community online.

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280

Buffer Social

MARCH 5, 2021

By approaching every conversation with genuine interest, they are leveraging social media to drive a remarkable and unforgettable customer experience that has fans coming back over and over again. But how exactly can you create this remarkable customer experience on social media? Tell us more about you!

Company 89

Company Social Media Instagram Social Media Management 89

Sprout Social

FEBRUARY 5, 2024

With budget cuts, resignations and layoffs in diversity, equity and inclusion (DEI) departments, professionals and consumers alike have noticed a trend in companies backtracking on their social justice commitments made in 2020. Cultural heritage months like Black History Month are a cornerstone to many DEI initiatives for brands.

Social Media 109

Social Media Authentication Communities Campaign 109

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. You could post on community review sites or live-stream it to the masses. Types of social media. Social networking.

Types 145

Types Social Media Microblogging Overview 145

Sprout Social

NOVEMBER 15, 2023

I wasn’t always a social media manager. I started my career as a TV reporter, then worked for a company’s in-house public affairs department, before managing social media professionally. It’s safe to guess the supervisors and leadership also didn’t grow up with social media, and many of them are not avid users.

Social Media Management 117

Social Media Management Skills Social Media Upcoming 117

Socialmedia.biz

JANUARY 2, 2019

Social media is a great avenue for companies that want to improve their customer service. We see a lot of brands talking to their clients on social media, ensuring that their customers’ concerns and complaints are properly handled. Nike is a prime example. Contests Showing Recognition. Milestone Appreciation.

Company 99

Company Social Media Discount Hashtag 99

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. The biggest benefit for B2B companies is developing genuine relationships with your customers. .

B2B 121

B2B Communities Brands Loyalty 121

Sprout Social

JANUARY 9, 2024

According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. Evolving your social strategy to meet consumer demands requires you to listen better, scale your customer care efforts and integrate your social and customer data.

Social Media 122

Social Media Sentiment Data Team 122

Hootsuite

NOVEMBER 28, 2022

There’s nothing more convincing than a friend’s endorsement — especially on social media. That’s why a social media advocacy program is the best way to show the benefits of your products instead of telling your customers why they should care. In short, an engaged community leads to better sales outcomes.

Social Media 122

Social Media UGC How To HootSuite 122

Sprout Social

FEBRUARY 1, 2024

Most marketing professionals constantly grapple with two questions: What do our customers actually want and how can we turn them into our biggest champions? Social listening plays a vital role in this area. Social listening can help them learn if it’s an isolated post or requires deeper investigation.

Social Media 107

Social Media Sentiment Loyalty Microsoft 107

Social Media Strategies Summit

DECEMBER 7, 2023

She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. They have a culture that may look very different from what our campuses, and the communities where our campuses are located, look like,” Dr. Phillips explains. Let’s dive into her key learnings and takeaways.

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Ignite Social Media

JULY 5, 2023

In today’s digital landscape, creating a social media presence for executives can be a powerful tool to shape a company’s brand, build credibility, and engage with a broader audience. First, it is important to consider that every social media strategy should be unique to the individual person.

Social Media 91

Social Media How To Authentication Embedding 91

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good.

Social Media 141

Social Media Crowdsourcing Privacy Comparison 141

Sprout Social

APRIL 20, 2023

Most companies employ a social media agency to fill some sort of gap: the company does not have enough in-house resources or lacks the in-house expertise. Whatever the reason, companies using agencies for social media work often botch both the relationship and the work. Be specific. Creating content?

Team 122

Team Social Media RFP How To 122

Ignite Social Media

APRIL 22, 2021

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. YouTube As A Social Media Network. Community Tab.

YouTube 154

YouTube Social Media Notification Film 154

Sprout Social

OCTOBER 18, 2023

While there’s no denying the value and power of social listening, a tool this impactful can make it feel intimidating to get started. In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. And this trend is likely to continue.

Examples 120

Examples Social Media Sentiment Influencer 120

Sprout Social

MAY 24, 2022

Ten-cent text messages, AIM chat rooms with your best friends and glittery MySpace pages with bulletin boards are just a few nostalgic elements from the early days of social media. Soon enough, features like direct messages and @-mentions arrived, changing the trajectory of social media forever. So what’s next?

Social Media 129

Social Media Marketing Social Media Management Issues 129

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. But now, it needs a little power boost.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Sprout Social

JUNE 13, 2023

The customers I speak to daily, especially those in the B2B space, are always concerned about proving their return on investment for social media. There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward.

Atlassian 100

Atlassian ROI Social Media Collaboration 100

Ignite Social Media

MARCH 16, 2020

I got an email this morning from a non-profit I work with wondering how they should think about social media marketing during the COVID-19 outbreak. In fact, a recent survey by Global WebIndex found roughly 25% of respondents saying they check social media more often because of COVID-19/coronavirus. Think long-term.

Social Media 195

Social Media Crowdsourcing Marketing Survey 195

Oktopost

JUNE 19, 2020

With all that responsibility, should social media activity be yet another item on a CEO’s to-do list? Consider these facts from a recent Social CEO Report by CEO.com and Domo: Only 39% of Fortune 500 CEOs have any social profile whatsoever. Of those active on social media, 70% use only LinkedIn. Absolutely.

Company 124

Company B2B Loyalty Survey 124

Sprout Social

FEBRUARY 27, 2023

According to a Q1 2023 Sprout pulse survey, 74% of consumers believe that social media has increased accountability for brands. We’re discussing both the icks and ideals for Women’s History Month social media ideas. For some women, like Alexa Heinrich, Social Media Manager at St.

Social Media 115

Social Media Team Groups Groups 115

Ignite Social Media

APRIL 21, 2020

With fewer options for entertainment given the current global situation, brands, public figures, and users alike are turning to social media live streaming on these channels to pass the time. If your brand is considering social media live streaming, here’s what you need to know. Facebook- Live vs. Premiere.

Social Media 149

Social Media Notification Instagram Hosting 149

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. What really helps me is making a checklist for my social media activities. Reply to notifications on all platforms It’s important to reply to people who are engaging with you on social media.

Social Media 93

Social Media Notification Social Media Management Metrics 93

Sprout Social

DECEMBER 20, 2022

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. A post shared by Sprout Social (@sproutsocial). What is a “meet the team” social media post?

Meeting 98

Meeting Team Social Media How To 98

Oktopost

OCTOBER 24, 2022

Employees are the most important part of any business, yet far too many companies fail to include employees in their marketing plan. Questions to ask your employee. This type of content can be posted everywhere, but it’s most common on social media platforms like Facebook, Twitter, and LinkedIn. Quick Jump. Contentsquare.

Social Media 109

Social Media How To B2B LinkedIn 109

Hootsuite

JUNE 29, 2023

Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team.

Guidelines 79

Guidelines Template Templates Social Media 79

Sprout Social

AUGUST 17, 2021

Do you have burning market research questions? If you answered “yes” to any of these questions, we have good news for you: You don’t need to schedule a focus group to get answers. You just need social listening data. . Consumer social media usage is on the rise. Need insight into an emerging trend?

Questions 116

Questions Sentiment Meme Trends 116

Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. What is social media moderation? Enter social media moderation.

Eventful 112

Eventful Social Media How To Sports 112

Keyhole.co

MARCH 26, 2024

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. With millions of online followers and a vocal, active, and thriving fanbase, LEGO is at the top of its social media game. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. Instagram: 10.3

Construction 52

Construction Social Media Strategy Collaboration 52