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How social media consistency drives business results

Sprout Social

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. and their efforts led to audience growth, multiple viral videos and revenue-driving ads.

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Social Media Report Card - Cigna

Unmetric

Social media is a great way for insurance providers to reach their prospective customers. Since insurance is a recurring investment, social media aids in consistent persuasion. Still skeptical about insurance brands being on social media? On average, Cigna published four Tweets every day. At a glance, Cigna has.

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Social media listening examples that will help you unearth better insights

Sprout Social

This was particularly helpful for software company Goally. Sort messages by the follower count of the publisher or engagements to easily find top influencers to partner and engage with. This is especially important when your company makes big moves. Doing so can build community and brand awareness. The result?

Examples 123
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The Truth About Content

Small Business Mavericks

There are still a lot of small businesses, search engine optimization companies , and Internet marketers who believe the best way to create content is to come up with a keyword and write stream of consciousness copy about it in hopes that your search engine rankings will get better. For instance, let’s say you run an insurance company.

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Why Most Companies Can’t Yet Handle Great Marketing Technology

Convince & Convert

So I can certainly agree that customer experience shifts customer preference (and just published my own book that touches on the theme ). Come find us at Booth #761 in the Community Pavilion to talk #DigitalInnovation https://t.co/qQgklKVVPK. But hasn’t customer experience always been one of the ways we choose where to spend?

Company 60
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HIPAA and Social Media: 5 Tips to Stay Compliant

Hootsuite

HIPAA stands for the Health Insurance Portability and Accountability Act. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. For example, you could share: healthy living tips staff profiles, or updates about how your organization supports the community.

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Great Examples of Videogame Social Media Marketing

Socialmedia.biz

While the bad examples are easy to remember and continue to remain fresh in the memory of pro-players, there are some small and big game developers and publishers who’ve managed to knock the ball out of the park with their memorable announcements. Please note that the game was officially available in the market 2 years later in October 2018.