Techipedia: Tamar Weinberg

JUNE 19, 2012

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels. An effective support community relies on members to generate much of the support. It’s Worked Before.

Cost 135

Cost Communities Drupal Forums 135

Webbiquity SMM

MARCH 31, 2020

The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” Though 90% of B2B software companies are on Twitter , barely half are active.

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Ignite Social Media

JULY 7, 2021

Every Friday, tag a user you think is worth a follow to help create community and build networks on Twitter. The value of this trend was quickly snatched up by organizations and companies for their own purposes. This trend, coined by Micah Baldwin , was incredibly simple. So, what’s changed? When it comes to followers… everything.

Trends 180

Trends Social Media Feed Feedly 180

Sprout Social

OCTOBER 11, 2022

With fast-paced social feeds cycling from one event to the next, the internet can feel like the Wild West. In this guide, we will define social media moderation and how to leverage it to communicate during global movements. In fact, most US consumers (71%) agree it’s important for brands to take a stand on sensitive issues.

Eventful 115

Eventful Social Media How To Sports 115

Sprout Social

MAY 24, 2022

Today, social media marketers aren’t solely focused on strategizing content for posts and social feeds. Consumers don’t want to wait hours or several business days, they want instant gratification when resolving order issues or asking product questions. Or a company recognizing an employee who has been with them for 30 years?

Social Media 131

Social Media Marketing Social Media Management Issues 131

Saying It Social

APRIL 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes.

Social Networking 178

Social Networking Communities scribd StumbleUpon 178

Dave Fleet

NOVEMBER 9, 2016

In essence, Richard argues that while Hillary Clinton took a top-down, hierarchical approach to communication (via the mainstream media), Trump’s use of social media enabled him to go direct to his base and to communicate without the filter of the media. If you haven’t already, you should check it out.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Social Media Strategies Summit

OCTOBER 21, 2021

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. And for another, the business community seems to like it too. Brian Scudamore is the Founder and CEO of O2E Brands , the company behind home service brands like 1-800-GOT-JUNK? LinkedIn.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Sprout Social

OCTOBER 5, 2021

Despite more frequent business pledges, consumers remain skeptical– 52% believe brands that take stances on societal issues are just trying to drive sales. Posting a Tweet that gives a vague indication that your company is committed to “doing the work” isn’t going to cut it. And the proof that consumers trust the brand is on social.

Brands 110

Brands Marketing Apparel Issues 110

Sherrilynne Starkie

AUGUST 22, 2018

US-based users can just say “Hey Google, tell me something good” to receive a brief news summary about people who are solving problems for our communities and our world. As the Facebook and Instagram experiences improve for users, so too will their performances as a marketing and communications platforms. Finally, some good news!

News 150

News LinkedIn Instagram Upcoming 150

Convince & Convert

DECEMBER 13, 2023

The good news is that if you’re having that issue and you seek to increase those engagement rates on social media, you’ve come to the right place. Or maybe your initial thoughts lack that ‘ je ne sais quois’ that ends up pushing your content to the top of the Trending Topics feed on Twitter or Instagram’s Explore pages.

Social Media 153

Social Media Video Feed Feedly 153

Hootsuite

JULY 6, 2022

Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and. But only on their feed photos, as video and Stories aren’t yet supported. Within those billions of users, Instagram fosters niche communities. Live broadcasts.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

SEPTEMBER 30, 2020

For example, Ben & Jerry’s may sell ice cream but it regularly talks about political and social issues through Twitter. Additionally, engaging with your audience’s replies and mentions also improves your chances of showing up in non-followers’ feeds. Our members are reporting the issue is fixed for them.

Twitter 141

Twitter Survey Trends Hashtag 141

Sprout Social

JANUARY 9, 2024

According to Salesforce’s State of the Connected Consumer report , 73% of consumers expect companies to understand their unique needs and expectations. As one member of Sprout’s community, The Arboretum , put it, “With increasing amounts of data available, social marketers will focus on delivering highly personalized content to users.

Social Media 125

Social Media Sentiment Data Team 125

Sprout Social

JULY 7, 2020

Consistently, the message has been that audiences seek brands’ participation on social issues. Seventy percent of consumers say it’s important for brands to take a stand on social and political issues, up from 66% in 2017.”. Why do audiences look to brands on social issues? — Nickelodeon (@Nickelodeon) June 24, 2020.

Brands 120

Brands Survey Microsoft Issues 120

agora pulse

MARCH 25, 2020

Understand all sides, and gather all the information possible, so you have a holistic view of the issue at hand. Ask yourself, “Does this impact just our company or is it a national or global concern?” You need to be sensitive to the issue. (Don’t forget to take a couple of deep breaths.).

Social Media 199

Social Media Social Media Management Issues Team 199

Oktopost

APRIL 21, 2022

Companies that leverage social listening during the creative process can develop content that’s more relevant to their audience’s interests. Sharing content related to the company or brand. Reporting issues with products and services. Private messaging brand or company accounts. How Does Social Listening Work?

Content 118

Content FAQ Sentiment Hashtag 118

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. Homing in on Hashtags.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Likeable

MAY 3, 2021

Whether it’s taking a stance for LGBTQ+ rights, fighting against climate change, or shedding light on marginalized communities, this generation is vocal about creating change for the better. Emma’s Twitter is full of responses to current political events and social issues. Have a read, check out their socials, and get inspired!

Committee 103

Committee Class Instagram Issues 103

Ignite Social Media

MAY 4, 2020

The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. Brand Marketing Opportunities: Instagram Story Ads – just as you would run a promoted post in the feed, you can do the same in Instagram Stories. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Hootsuite

OCTOBER 11, 2022

An Instagram shadowban is an unofficial ban that restricts an account’s visibility (in users’ feeds, Stories, Explore pages etc.), It can happen when an account posts sensitive content or enters a gray area of the platform’s Community Guidelines. Don’t violate the community guidelines. negatively affecting reach.

Instagram 117

Instagram Guidelines Hashtag HootSuite 117

Sprout Social

FEBRUARY 16, 2023

The ability to activate on social is a critical muscle that companies need to exercise, even in times of economic pressure,” says Dietrich. The issue is that most teams want more funds to do what’s in their current plan.” “To Build community “It’s hard to get new customers in this market,” says Dietrich.

Social Media 114

Social Media Marketing Atlassian Team 114

Oktopost

APRIL 30, 2020

Attendees can connect and converse with each other in the event feed. This engagement channel can potentially be an invaluable tool in networking and community-building. A LinkedIn Event organizer either be an individual profile or a company; page admins can create events for company pages. Known Issues and Challenges.

Eventful 128

Eventful LinkedIn B2B Microsoft 128

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. According to Cmejla, being helpful is how you maintain authentic relationships within online communities.

Tips 133

Tips Authentication LinkedIn Groups 133

Sprout Social

JULY 6, 2020

People expect the companies they shop with and the organizations they support to take a stand—in fact, 70% of U.S. consumers say it’s important for brands to take a stand on social and political issues. However, as God-is Rivera, Twitter’s Global Director of Culture and Community, recently wrote: This is not a fad or a ‘moment.’.

Strategy 145

Strategy Social Media Organization Education 145

Ignite Social Media

OCTOBER 13, 2020

Participants were able to send a free box of mac and cheese to a friend, ostensibly to encourage community during the pandemic. And these images aren’t from brand-produced photo shoots, it’s user-generated content (UGC) that’s fueling their feed. Ignorant and Insensitive of Social Issues. Wrong Audience.

Campaign 106

Campaign Brands Press Release UGC 106

Social Media Strategies Summit

NOVEMBER 14, 2019

Members also include 92% of Fortune 500 companies, 90 million senior-level influencers, and 63 million decision-makers. In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. 3 Best Buy Shows They Have Heart. and “This is great advice.”.

Class 100

Class LinkedIn Brands Microsoft 100

Oktopost

MAY 26, 2020

It’s hard out there for fintech and finserv companies. Social media is a critical channel for fintech and finserv companies, but it can be an ongoing challenge as well. It’s easy to lose your audience’s interest by pushing too many ads into their feed or throwing too much financial jargon at them. Why Fintech needs social media.

Social Media 141

Social Media Banking Marketing Mobile 141

Later

FEBRUARY 16, 2021

7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. 1: Knix’s Community-building Campaign. Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. Want to easily find and curate user-generated content for your feed? Spotify via. TechCrunch.

Campaign 91

Campaign Social Media Brands Apparel 91

Ignite Social Media

APRIL 17, 2018

So, the next Facebook would have to have all of what makes Facebook great, while solving key issues that Facebook hasn’t be able to. Additional issues with bots ( Russian , or otherwise) and pages intentionally posting false, inflammatory subject matter certainly contribute to the concern that the content we see on Facebook isn’t accurate.

Facebook 108

Facebook Reddit News Issues 108

Firebelly

OCTOBER 15, 2013

While most of these lapses in judgment can be attributed to the actions of a community manager, one of the most highly criticized and controversial company Twitter accounts is actually being managed by it’s namesake founder who is intent on brewing up a social media storm. But at what price? Blog Kenneth Cole Social Media Twitter'

Social Media 162

Social Media Fashion Authentication Price 162

Dave Fleet

NOVEMBER 9, 2016

In essence, Richard argues that while Hillary Clinton took a top-down, hierarchical approach to communication (via the mainstream media), Trump’s use of social media enabled him to go direct to his base and to communicate without the filter of the media. If you haven’t already, you should check it out.

Analytics 150

Analytics Google Reader Social Media Sentiment 150

Convince & Convert

MARCH 8, 2012

This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. The RSS feed is: [link]. Today, on the show, in just a moment, Jonathan Wichmann from the Maersk Line, which is the world’s largest container shipping company. Listen Now. ” Bull!

Company 120

Company Instagram B2B Survey 120

Buffer Social

MAY 24, 2022

Instead of spreading ourselves too thin by trying to become the expert, we focused our efforts on building a stable company that creatively integrates organizations and local leaders who are already working on the cause. It’s a way for people to help people by allowing restaurant guests to donate a bowl to feed someone in need.

NGO 74

NGO CSR Policies Real Estate 74

Buffer Social

MAY 23, 2022

If you’re considering sending a weekly newsletter for your company or dipping your toes into email marketing, these eight small businesses offer great examples of high-quality email content. While Obsessed does include Saie products, the company also made sure to highlight items separate from the business.

Small Business 94

Small Business Newsletter Marketing Survey 94

Oktopost

SEPTEMBER 24, 2019

The companies that can ride out events like these are often able to do so because their past actions established a track record of dependability, responsibility, and ongoing improvement. Companies with a bad reputation may suffer losses of revenue and stock value for a long time after such events — just ask United Airlines or Wells Fargo.

Reputation 83

Reputation Press Release Airlines Construction 83

Sprout Social

DECEMBER 5, 2022

Booktok , for example, has become a flourishing online community. And connecting with your audience goes further than making sales—it builds community, which can save you advertising bucks in the future. But it can be huge for your reputation—responsiveness leads to a more favorable view of your company.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140