The Realtime Report

JANUARY 9, 2013

A recent campaign by Securian Financial Group illustrates how social media can be a great tool for the financial services industry. The brand chose a relevant topic, engaged with the public, and used social media platforms – Facebook, Twitter, YouTube – to reach out to potential customers. Choose Relevant Content .

Social Media 186

Social Media Strategy Case Study Airlines 186

Webbiquity SMM

FEBRUARY 28, 2011

Electronics, Devices, Mobile. • Jussi-Pekka Erkkola – Digital Marketing Manager at Nokia. • Marcy Cohen – Sr.

List 156

List Twitter Brands Microsoft 156

agora pulse

DECEMBER 11, 2019

Costs can go up, and sometimes brands pay for too many clicks or impressions that just don’t convert, which drives their ROI way down. They are yielding incredibly high engagement and conversion rates, even on mobile. They’re a mobile-only ad format (at least, for right now), and designed to appeal to mobile users.

Facebook 87

Facebook UGC Mobile Conversation 87

Pixlee

DECEMBER 1, 2016

Many brands focus on attracting Millennial customers but are finding it difficult to win over Millennial brand loyalty. However, understanding Millennials’ interests, habits, and what they value will allow your brand to reach out and resonate with Millennials in an effective and authentic way. Brand Loyalty Definition.

Loyalty 43

Loyalty Brands How To Authentication 43

yMarketingMatters

FEBRUARY 8, 2016

Twitter Introduces Conversational Ads : Now it’s easier than ever to enhance your brand influence and extend the presence for your business in Twitter. This exciting development is great news for anyone who does training, marketing or sales to groups of people. Did You Know? Facebook Top U.S. February Tip.

Social Media 100

Social Media URL iPhone iPad 100

Convince & Convert

SEPTEMBER 10, 2015

In a time when brands are constantly upping the innovation ante, the element of surprise goes a long way in delighting customers. From hidden listings to unique brand extensions and gaming experiences, learn how these five companies embraced the element of surprise and delivered unexpected content to delight their customers.

Brands 60

Brands Content Transportation LinkedIn 60

Likeable

JULY 29, 2020

Today we’re going to break it down at the most fundamental level, explore what it means for social media, and talk about how your brand can use it to improve performance. . With traditional marketing, one might conduct a focus group or study, where researchers show audience members ads and ask for their opinion/sentiment. Design Style.

Social Media 107

Social Media Class Sample Samples 107

Ignite Social Media

SEPTEMBER 14, 2020

The holiday season has traditionally been the largest revenue generator of the year for major brands and retailers, but 2020 has marketers taking their typical playbooks and throwing them out the window. Mobile shopping also increased, especially with some of these new-to-online shoppers. Key Takeaways.

Social Media 163

Social Media Strategy Marketing Retail 163

Convince & Convert

FEBRUARY 15, 2013

Jessica Gioglio , Public Relations and Social Media Manager at Dunkin’ Donuts , joins the Social Pros Podcast this week to discuss Dunkin’s army of brand advocates, whether frequency of using a brand contributes to brand loyalty, and what the social media staffing looks like at a company as socially active as Dunkin’ Donuts.

Activities 131

Activities Tumblr How To Fashion 131

Keyhole.co

FEBRUARY 4, 2023

People tend to treat this social media platform as a formal dwelling place for business leaders and legendary brands. In fact, LinkedIn released a series of updates to encourage budding brands to be active on the platform. They have grouped their metrics into 6 broad segments. But this is not so!

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

People tend to treat this social media platform as a formal dwelling place for business leaders and legendary brands. In fact, LinkedIn released a series of updates to encourage budding brands to be active on the platform. They have grouped their metrics into 6 broad segments. But this is not so!

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

SEPTEMBER 12, 2023

Twitter for Mobile For starters, the mobile version doesn’t have a dedicated Twitter advanced search feature. Keywords and phrases are the best search operators for specific topics, brands, or events. These are particularly useful for precise information, like a specific definition, quote, or product details.

Twitter 52

Twitter Hashtag Trends Sentiment 52

Later

JULY 3, 2020

Instagram Shopping presents a huge opportunity for brands not only to influence and inspire shoppers but also to sell to them. If you’re an e-commerce brand looking to increase your online sales and you haven’t gotten started with Instagram Shopping yet, 2020 is definitely the year to do it. 99: [link].

Trends 110

Trends Instagram Meme Badge 110

Viper Chill

JUNE 21, 2010

You are here: ViperChill » Social Media » Getting Mass Traffic from StumbleUpon: A Definitive Guide Getting Mass Traffic from StumbleUpon: A Definitive Guide Written by Glen, this post has 83 Comments Many bloggers end up having a love-hate relationship with StumbleUpon. Home What the F ? Cloud Living Say "Hi!"

StumbleUpon 80

StumbleUpon RSS Sites Avatar 80

Likeable

SEPTEMBER 3, 2019

As news cycles become shorter and attention spans follow suit, it becomes increasingly difficult for brands to stay relevant. Real-time content boosts purchase intent by 14 percent and increases interest in a brand by 18 percent. Don’t do it just because other brands are. But, if you’re a fashion brand, it absolutely works.

Content 65

Content Meme How To Trends 65

Pixlee

JUNE 23, 2021

While “influencers” are more closely associated with growing their following and partnering with brands for monetary gain, the term “creator” includes a broader group of individuals who may produce content just for the art itself, in addition to all types of influencers. The Growth of Affiliate Marketing. Building Trust is Key.

Affiliate marketing 52

Affiliate marketing Marketing Influencer Apparel 52

Buzz Marketing for Technology

DECEMBER 15, 2009

BtoB Marketers should try it out for recruiting or even brand advertising – also don’t forget my book Facebook Marketing for Dummies comes with a credit for $50 Free Facebook ads (thanks to the good folks at Facebook and Wiley for agreeing to publish the book with that credit in it). Its time next year to embrace it!

Marketing 217

Marketing Adwords Mobile Social Graph 217

Later

MARCH 30, 2020

With over 2 billion people now active on Facebook , there’s a huge, engaged audience group ready to be tapped into. Click ‘Create a page’ on the home screen: From here, you’ll need to select if you’re a Business or Brand, or a Community of Public Figure: Next up, you have to choose your Page name! It can be done in just 6 easy steps!

Facebook 82

Facebook How To Brands Overview 82

Kikolani

AUGUST 2, 2013

10 Examples From Google – We all have our own definition of “pure spam”, but what’s more important is understanding what Google means by it. How to Setup Social Media Discussion Groups for Business – How social media groups work for businesses and how you can benefit from them as both an owner and a member.

Marketing 121

Marketing SEO Mashup Groups 121

Sprout Social

JUNE 30, 2020

Meaning coffee brands have a pretty big target audience. Showing people how you can create authentic relationships through engaging posts or sharing content that tells the story of the brand, then showing the impact it’s having on our customers is really important.”. Coffee is the start of the day for so many.

How To 102

How To Meeting Team Collaboration 102

Later

SEPTEMBER 29, 2020

As Erin Weaver of Group Nine Media said in her LaterCon talk, “Make your content work for the platform, don’t make the platform work for your content.” . Option #1: InShot for Mobile Edits. To do this, simply open the mobile app, import your video, and select the “Canvas” option. And this is a great strategy!

Video 77

Video Content How To Instagram 77

Buffer Social

DECEMBER 10, 2019

I’m definitely among that group. You can share your songs straight to Instagram Stories from your Spotify mobile app. . Another way that brands have taken advantage of this is sharing playlists through Instagram Stories. . They’ve even branded them with their own name: Brooklinen Beats. Pattern Brands.

Instagram 98

Instagram Patterns Template Templates 98

Waxing UnLyrical

JANUARY 24, 2011

Mobify Given the huge uptake in mobile web use , you know by now that if your site isn’t optimized for mobile devices, you are likely missing out on opportunities left and right to connect with your audiences. However, you definitely need the time and resources to both to apply for the program and implementation.

Tools 247

Tools Adwords Marketing Class 247

Kikolani

JUNE 23, 2016

Online videos account for almost 50% of mobile traffic. The bottom line is that if you don’t have a proper video marketing strategy in your content marketing plan, you’re definitely missing out something invaluable. Most of the respondents fell in the age group of 18 to 34. 81% of US Millennials use YouTube. of organic reach.

Video 111

Video Tips Marketing Film 111

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Knowing Customer Behaviors What internal group knows more about your customer’s behaviors and acts?

Research 265

Research Social Media Marketing Retail 265

Unmetric

SEPTEMBER 9, 2019

Industry benchmarks give you a comprehensive look at the position of your brand in your industry and how you stack up against them. Competitive-set benchmarks give you a definitive look into the position of your brand against your direct competitors whom you compete within your industry. Pricing: Starting from $1000 per month.

Tools 85

Tools Hitwise Analysis Price 85

Buzz Marketing for Technology

DECEMBER 15, 2009

BtoB Marketers should try it out for recruiting or even brand advertising – also don’t forget my book Facebook Marketing for Dummies comes with a credit for $50 Free Facebook ads (thanks to the good folks at Facebook and Wiley for agreeing to publish the book with that credit in it). Its time next year to embrace it! Mark it down people ;-).

Marketing 157

Marketing Adwords Mobile Social Graph 157

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Local/Mobile Search. Personal) Branding. Building a Brand/Brand Evangelism. An Open Letter to Marketers Who Abuse Social Media for Selfish Gain (KISSmetrics): Jon Morrow’s post on social media truths (and how to do it right) is definitely a great read. Here are how brands can get involved. Have a read.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Keyhole.co

JANUARY 27, 2023

Ultimately, the best channel for your brand depends on your customer base and the strategies you use to reach them. YouTube monetization also allows brands to increase ROI directly with their own channel. Automate your marketing processes Managing a brand’s multiple social media accounts isn’t an easy task.

ROI 52

ROI B2B Social Media How To 52

Buffer Social

NOVEMBER 27, 2018

Rolled out to users in 2006, it became the go-to place for people to connect with their friends, share updates about their day-to-day life and enjoy content from brands they followed. ” Though Facebook has rolled out Stories Ads, it will need to reinvent mobile video ads for this to be a success. ” The rise of Stories.

Feed 111

Feed Feedly News Facebook 111

Socialmedia.biz

SEPTEMBER 21, 2017

If you’re complacent, it can ruin your brand to a pulp. But if you leverage it well, then you can establish a solid brand that the vast online populace will trust. With social listening tools, you can specifically look for brand mentions and connect with users that have a strong purchase intent. Post by Adi Englander.

Review 71

Review Social Media Project Reputation 71

The Social Media Hat

JULY 4, 2016

75% of Pinterest Usage Takes Place On Mobile. Using "interval" pinning, you can choose to share a pin to multiple boards (a great strategy, particularly if you're a member of several group boards around the same topic). If you're already using Buffer for some of your other social networks, definitely consider using it for Pinterest.

Tools 157

Tools Feed Feedly Activities 157

agora pulse

DECEMBER 23, 2019

Here’s what got them bright-eyed and excited … Jay Baer: “2020 is going to be the year that brands stop random acts of social. Smart brands will give their audiences and the algorithms cues and clues by providing consistent, episodic social media content that provides real tune-in potential and staying power.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Socialmedia.biz

JULY 23, 2017

Businesses can track these shares to see if they resulted in an increase in brand exposure, traffic, leads captured and talent attracted. Bambu’s calming user interface is definitely better than that of GaggleAMP. Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. PostBeyond.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 28, 2016

We send group messages, encrypted messages and messages that self-destruct. So Why It is Time For Brands and Consumers To Get Specific? They will bridge the gap between brands and consumers by encouraging consumers to get specific. Mobile messaging is perhaps the most intimate of all media.

Marketing 60

Marketing API Authentication Flickr 60

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports. Use forums.

Marketing 264

Marketing SEO Case Study Small Business 264

Socialmedia.biz

JULY 23, 2017

Businesses can track these shares to see if they resulted in an increase in brand exposure, traffic, leads captured and talent attracted. Bambu’s calming user interface is definitely better than that of GaggleAMP. Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. PostBeyond.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60