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Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

Alongside my ongoing book reading challenge , I start off every day by reading the latest goings-on in the public relations, social media and tech blogosphere. Also: interactive marketing trends and how social media may break down gender stereotypes. Wired: Trolls Pounce on Facebook’s Tahrir Square.

Trends 258
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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs. Related articles.

Blogger 389
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Using Social Media to Make People Feel Special

Waxing UnLyrical

A social media lesson from hibachi. Specialness and social media. As PR pros, we have to find ways to make our clients feel special, the communities we build feel special, the media, bloggers & influencers we reach out to feel special, and so on. It bills itself as “hibachi steakhouse and sushi.”

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Tweet After Death: How to Use Social Media to Live Forever

Waxing UnLyrical

Musicians, authors and visual artists alike all engage in such activity every day, for art is its own mouthpiece on your behalf. If you’re a clever cookie, you already have figured out the rest of the story at this point: Social media philosopher ponders how to push his message into the future. But most art is static.

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Tweet After Death: How to Use Social Media to Live Forever [Redux]

Waxing UnLyrical

Musicians, authors and visual artists alike all engage in such activity every day, for art is its own mouthpiece on your behalf. If you’re a clever cookie, you already have figured out the rest of the story at this point: Social media philosopher ponders how to push his message into the future. But most art is static.

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Debunking Five Social Media Myths

Socialized

Social media, particularly its use in business communications, is still in its early days, and like anything new and different, there’s plenty of mythology surrounding it. The blogosphere has been buzzing recently in response to a Wall Street Journal article declaring that e-mail is dead. E-Mail Is Dead. But its reign is over.”.

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25 Guest Posts on Blogging, SEO and Social Media

Kikolani

Earlier this week, I shared the top 25 blogging and social media posts on Kikolani. Now I want to share some of my off-site content, as I have been doing a LOT of writing around the blogosphere. Social Media. Top 6 Social Media Mistakes and How to Fix Them – Are you making one of these social media mistakes?

SEO 147