Convince & Convert

JULY 8, 2014

Brands are spending millions of dollars and countless hours producing content in an effort to vie for their customer’s attention. While brands should be applauded for shifting from delivering ads to delivering valuable content, that approach only goes so far, especially when you’re trying to introduce yourself to new customers.

Brands 167

Brands Content Fashion Influencer 167

Social Media Strategies Summit

NOVEMBER 30, 2020

And this is the potential that ecommerce brands are capitalizing on. Plenty of small brands were built for Instagram, or rather, it was Instagram that helped build them in the first place. Ecommerce brands need to make the most of this opportunity. It allows brands to showcase their products on posts and Stories.

Products 164

Products Instagram Brands How To 164

Mindjumpers

JANUARY 3, 2012

Tweet Social media has no doubt changed the way brands communicate with customers and the how they prefer to be seen and heard. Content and Information Sharing. According to recent data shared by Facebook, there are over 900 million objects that people interact with like groups, events and community pages.

Social Media 250

Social Media Brands Blogger Influencer 250

Adam Sherk

APRIL 30, 2013

Blogger and influencer outreach is an area with strong crossover between PR, audience development and link building. For publishers it typically involves identifying users that are sharing, discussing and linking to content from your brands and their competitors, and about specific topics. Finding Bloggers and Influencers.

Blogger 196

Blogger BuzzStream Influencer Tools 196

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. These changes impact every business, brand and publisher using Facebook for business purposes. You need to do your research and get the facts.

Feed 167

Feed Feedly News Facebook 167

Convince & Convert

JANUARY 28, 2014

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post. Finding the Right Bloggers. So I created one.

Blogger 153

Blogger Case Study Klout Influencer 153

Socialmedia.biz

JUNE 14, 2018

So how do you get these top bloggers to promote your brand? What is Blogger Outreach and Why Does it Work? Blogger outreach, or “influencer marketing” is the use of well-established online authorities in your industry to promote your product or service. Talk more about their brand than yours.

Blogger 73

Blogger Influencer Template Templates 73

Kikolani

FEBRUARY 6, 2013

People become bloggers for all sorts of different reasons — perhaps they have an axe to grind, something they have to get off their chests, something to sell, a need to engage people in a discussion or a burning desire to write about their favourite topics. Create a Brand. This is a guest post by David Anderson.

Blogger 161

Blogger How To Skills Film 161

Later

NOVEMBER 5, 2020

On the days when you’re feeling uninspired, having content pillars to reference can be a huge help! . Using content pillars for social media is a great way to stay organized, be consistent, and create high-quality content your audience will love. . How to Use Content Pillars for Social Media. Choose Your Content Pillars.

Social Media 112

Social Media Strategy Hotels Content 112

Convince & Convert

MAY 8, 2012

Jessica Malnik is a PR/marketing coordinator, social media specialist, videographer and an avid blogger. However with most brand pages, this environment is actually fostering a false sense of community. Most Facebook brand pages aren’t actually online communities. They are just glorified marketing channels.

Communities 156

Communities Brands Lurker Facebook 156

Social Media Strategies Summit

AUGUST 15, 2023

We love how Carrie shares best practices on topics like content ideation and how to get the best out of marketing conferences: Her advice tends to be succinct and practical, which isn’t always the case on LinkedIn! Josie has a website , a YouTube channel, and Instagram , Facebook , and Twitter accounts. Why Should You Follow Them?

Marketing 240

Marketing Education Forums LinkedIn 240

SocMed Sean

MARCH 26, 2018

As I discussed in my last post, there is a lot of fervor right now about the security of Facebook data. Some folks are threatening to quit Facebook completely, while other (myself included) are just working to remind people that on Facebook, we are the product. Requesting Your Facebook Data File. What Am I Looking For?

Data 168

Data Facebook Privacy Directory 168

Kikolani

SEPTEMBER 24, 2012

Blogger outreach is reaching out to the blogger community to create a relationship that involves you having regular, constructive and mutually beneficial contact with them. What this means is that you keep communicating with bloggers regularly and don’t just get in touch with them, when you want a guest blog to be posted.

Blogger 166

Blogger How To Directory Forums 166

Convince & Convert

FEBRUARY 26, 2015

Image via BigStockPhoto.com I’ve been writing about, participating in, and talking about blogger outreach for years. My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well. The following four examples are both creative and recognizable brands.

Blogger 60

Blogger Case Study Strategy Study 60

Convince & Convert

FEBRUARY 24, 2015

At GroupHigh, I have worked with both brands and agencies on blogger outreach strategy. No matter the goal or the end result, a blogger outreach strategy that works has key components and crucial ingredients. Why Bloggers? Bloggers are active on many social channels to stay relevant and to promote themselves.

Blogger 60

Blogger Process How To Influencer 60

Kikolani

OCTOBER 29, 2012

As a blogger, you have to wear several different hats, from creating good quality blog post to trying to spread the word for your blog and connecting with others. From my own personal experience, here are the top 9 social media tools every blogger needs to know about. Be sure to follow Kristi on Twitter , Facebook , and Google+.

Blogger 159

Blogger Social Media Tools Disqus 159

Oktopost

DECEMBER 5, 2022

Extend your content marketing reach. Enhance brand awareness and brand search. SEO and SMM work with content and can be effectively combined for content marketing. Social media is likely a big part of the digital marketing strategy of any brand. Sharing content on social media provides that opportunity.

SEO 115

SEO Social Media Reputation Real Estate 115

Kikolani

OCTOBER 2, 2012

As a professional blogger and freelance writer, it is essential to have a reliable arsenal of tools that allow you to promote your blog and manage your business. You need tools for branding and marketing your business, promoting your content, managing your finances, and keeping your tasks organized. Related Posts.

Blogger 130

Blogger Tools iPhone Reputation 130

Convince & Convert

APRIL 22, 2015

Therefore, brands of every genre are teaming up with mom bloggers and reporting awesome brand lift and campaign results. From fashion brands to food to travel, any brand that has moms as even some of their consumers has been at least dabbling with mom blogger partnerships. Work with each blogger’s strengths.

Blogger 60

Blogger Case Study Marketing How To 60

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. And, once you have your content, how do you want to roll it out? Disappearing content apps. Should you focus on photos? What about forums?

Types 145

Types Social Media Microblogging Overview 145

Ignite Social Media

APRIL 2, 2020

This time spend is equivalent to the time spent on Facebook and Instagram and higher than the time spent on Twitter and Snapchat. Who is not currently on TikTok, however, are brands ! There’s a huge opportunity for brands to break through on the platform this year. Brand Watch-Outs. What is TikTok? Terms of Service.

Marketing 217

Marketing Authentication Trends Feed 217

Kikolani

JUNE 15, 2012

10 Free Tools Every Business Blogger Should Bookmark – Explore the free tools out there that will help you be better at business blogging and content creation. Are You Just Another Dumb Blogger? It changes the way people interact with your content. Blogging / Writing. It changes the way people perceive you.

Mashup 120

Mashup Resources Blogger RSS 120

Razor Social

JUNE 22, 2017

People get impressed with lots of followers on Twitter, Facebook, and Instagram, but the truth is, the majority of those followers never see your content and you don’t get a lot of value from them. What I tell to the groups I speak to is that they need to focus on strategic content, relationships, and technology.

Social Media 110

Social Media Content Survey Influencer 110

Kikolani

APRIL 11, 2012

As a blogger, your name stands for the quality and authenticity of your posts, apart from your personal and professional interest in having a “clean and positive” online reputation. .” Actively develop your reputation by creating “positive” content. ” Twitter Search RSS Feeds. Related Posts.

Reputation 167

Reputation Blogger Tools RSS 167

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. In influencer marketing, that influential person collaborates with a brand to promote something. Let’s look at how to make a social media influencer program work for you.

Influencer 145

Influencer Social Media Marketing How To 145

Rebekah Radice

APRIL 27, 2015

Facebook mistakes. Especially in an environment where content is being shared at lightning speed. However, some of the worst Facebook mistakes are the ones that often go unnoticed. While Facebook continues to change the rules, you must make the most of every opportunity. Facebook Mistakes Small Businesses Make.

Small Business 131

Small Business Facebook How To Airlines 131

Kikolani

MAY 31, 2012

When you break it all down, there are only three acceptable answers: Increase brand awareness by growing your reach Build customer loyalty by engaging more and providing support Increase sales by getting more people to purchase, more frequently. Stop Guessing and Use Facebook Insights. Don’t just share your own content.

Blogger 141

Blogger Social Media Tips ROI 141

Convince & Convert

AUGUST 3, 2012

Facebook, Twitter (or other similar properties), blogs, user forums, reviews, [and/or] company websites? These might be the places where brands can have the most impact over time, rather than Twitter and Facebook. find out more about blogger disclosure with cmp.ly #investor). Are Brands Overvaluing Facebook and Twitter?

Brands 114

Brands Twitter Facebook Research 114

Rebekah Radice

JUNE 8, 2017

Running a successful Facebook contest for your business doesn’t happen by luck. A well thought-out Facebook contest can help you: Increase engagement. If you want to run your best Facebook contest, here’s your guide! How to Run a Successful Facebook Contest for Your Business. Higher brand awareness.

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

Keyhole.co

NOVEMBER 9, 2023

Shoppers are in a fervor of purchasing due to the numerous holidays within this timeframe, making it essential for your brand to be primed to seize this opportunity. Influencer marketing is a strategy based on utilizing the influence of popular personalities, experts, and opinion leaders to promote products, services, or brands.

Metrics 52

Metrics Influencer Campaign CPA 52

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

agora pulse

APRIL 17, 2018

An active Facebook group will help you build a band of advocates who will talk about you not just in the group but elsewhere, both online and offline. In this post, we’ll take a look at how you can build an active and engaged Facebook group that helps you reach more people and (ultimately) increase sales and show ROI.

Groups 74

Groups Groups Facebook Small Business 74

ProBlogger

MAY 3, 2016

So apparently the (Facebook blue) sky fell and then picked itself back up again, but not before everyone went completely bananas over yet another policy update. It’s because anyone with an investment of time and content in a Facebook page is essentially on ‘rented’ space, and Facebook has all the control.

Policies 20

Policies Blogger Brands Content 20

Ignite Social Media

SEPTEMBER 16, 2021

Lisa Braziel and I were still writing “ Social Media is a Cocktail Party ” and brands were just starting to wonder if, and how, they should engage with consumers on social media. In my experience, it helped brands understand the whys and hows of people using social media tools and networks. Why Do People Use Facebook? .

Survey 148

Survey MySpace Microsoft Social Media 148

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . View this post on Instagram.

UGC 60

UGC Content Instagram Hashtag 60

The Realtime Report

MAY 13, 2020

David Dobrik, 23, began making videos on the now-defunct video-sharing app Vine and has since evolved into the internet’s most valuable content creator. million on Facebook. David is the first internet-based content creator to join the global ranking of Top 10 Most Valuable Influencers across all influencer categories.

Influencer 127

Influencer Upcoming Analytics Authentication 127

Sprout Social

JULY 8, 2021

Because acting as an affiliate on behalf of brands represents a low-hanging opportunity to drive additional revenue from content you’re already creating. And if you’re an influencer, blogger or publisher with a dedicated following, there are likely affiliate partnership opportunities available to you today.

Affiliate marketing 134

Affiliate marketing Affiliate network Marketing Blogger 134