• STAY N' ALIVE  |  MONDAY, APRIL 24, 2017
    [Blog] Restricted Mode is Now More “LGBT-Inclusive” YouTube Says
    “We were unintentionally filtering content from Restricted Mode that shouldn’t have been,” Johanna Wright, YouTube VP of product management, wrote in blog post. YouTube got slammed by the LGBTQ last month after it became known that their “Restricted Mode” included LGBTQ themes and were blocked as “mature content” YouTube has since claimed it was a mistake and that now the videos are readily available.
  • IGNITE SOCIAL MEDIA  |  MONDAY, APRIL 24, 2017
    [Blog] Taking Social Media Content to the Next Level
    Old Navy, for example, uses a variety of influencers on their social media channels, like The Girls with Glasses where their blogging focus is on motherhood, music, beauty, and style. As content creators, it’s natural for us to want more out of the content we create for our client’s.
  • SPIN SUCKS  |  MONDAY, APRIL 24, 2017
    [Blog] Four Easy List Building Strategies to Implement on Your Blog Today
    The post Four Easy List Building Strategies to Implement on Your Blog Today appeared first on Spin Sucks. What are you doing today to grow your email list? Dev Sharma shares four proven list building strategies that can help build your email list and increase customer interaction. Check them out. Related Stories Email Marketing Best Practices from Annoying Viagra Spam Systemizing Influencer Marketing: Three Things You Should Know Paid Search for Crisis Management, Events, News, and More.
  • SPROUT SOCIAL  |  MONDAY, APRIL 24, 2017
    [Blog] 5 Social Media Best Practices Every Marketer Must Follow
    Microsoft: The computer giant successfully uses Facebook to promote internal and external blogs on its Page. Possibly the biggest goal for marketers is to be seen and trusted by audiences. And most marketers today will admit a big portion of their audience is on social media. While building trust doesn’t come easily, there are simple social media best practices for marketers to maximize their efforts and campaigns.
  • PROBLOGGER  |  MONDAY, APRIL 24, 2017
    [Blog] 190: How to Overcome Failure in 6 Steps
    A blog, podcast, event, job board and a series of ebooks, all designed to help you as a blogger to start a blog, to grow your audience, to create amazing content, and to hopefully make some profit from your blog. We don’t want to have to learn how to move through failure but it is something that we will all need to deal with a one point or another, both in our personal lives but also as part of a business story and our blogging journey.
  • PAM MOORE  |  MONDAY, APRIL 24, 2017
    [Blog] Influencer Marketing: How to Co-Create Content with Top Industry Influencers
    Brands big and small are getting more savvy at embracing new media and the ever changing social media and communication channels and formats such as live streaming video, recorded video, audio, visual marketing, blogging, micro-blogging and the list goes on. There is not a lack of Facebook Live Videos to watch and engage in, webinars to learn from, Instagram stories to laugh at, Tweet chats to converse in, blogs to read or podcasts to listen to! Times are changing.
  • MELTWATER  |  SUNDAY, APRIL 23, 2017
    [Blog] #Winning: Using Hashtags to Amplify Your Brand
    If your brand does any digital marketing, it may seem like using hashtags is essential… Read More.
  • TWIST IMAGE  |  SUNDAY, APRIL 23, 2017
    [Blog] Virtual, Augmented And Mixed Reality With Shel Israel And Robert Scoble - This Week's Six Pixels Of Separation Podcast
    blogging. business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Episode #563 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. The future of us humans connecting to technology will not be about the web or mobile. It will all take place in some kind of virtual reality. That future is happening faster than most of us would care to admit.
  • MELTWATER  |  SATURDAY, APRIL 22, 2017
    [Blog] How a Business Can Create and Maintain a Good Reputation
    Blog author:Cormac ReynoldsCreating a good reputation takes time and effort and it can be something that’s lost… Read More.
  • PAM MOORE  |  SATURDAY, APRIL 22, 2017
    [Blog] Influencer Marketing 101: Definitions, Benefits and Success Tips in a Nutshell
    People are sharing blog posts, tweets and maybe even writing them without having any real experience developing and driving a real influencer marketing program for a business entity. There is no doubt influencer marketing is a powerful way to zoom your social media and business success online. According to TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing.
  • TWIST IMAGE  |  FRIDAY, APRIL 21, 2017
    [Blog] Six Links Worthy Of Your Attention #357
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?
  • MELTWATER  |  FRIDAY, APRIL 21, 2017
    [Blog] 3 Customer Interview Tips for a Great Case Study
    Any company that provides a service, especially if that service involves the Internet, (and what… Read More.
  • TWIST IMAGE  |  FRIDAY, APRIL 21, 2017
    [Blog] The Pending Influencer Marketing Bubble
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. If you're looking for growth in the marketing industry, look no further than influencer marketing. The global advertising business will see a slight slowdown in 2017, according to Magna. The industry will only grow by 3.7% with total advertising revenue expected to reach $511 billion. That's over half a trillion dollars.
  • ARI HERZOG  |  THURSDAY, APRIL 20, 2017
    [Blog] Why You Should Clean Your Social Connections
    Maybe we commented on the same blogs. Maybe we shared blogging advice. Please sign up to receive blog posts by email. The purpose of LinkedIn , according to the company, is “to connect the world’s professionals to allow them to be more productive and successful.
  • KATIE LANCE  |  THURSDAY, APRIL 20, 2017
    [Blog] The #GetSocialSmart Show Episode 016: 3 Secret Facebook Page Tips
    Blog Facebook facebook facebook business page facebook for real estate facebook tips how to set up a facebook page real estate facebook pageIt’s episode 16, and today I am excited to share with you three little-known tips you may not know about your Facebook business page. There’s a lot we could talk about when it comes to Facebook business pages.
  • MELTWATER  |  THURSDAY, APRIL 20, 2017
    [Blog] Rule Breaking Should Be a Hobby: 3 Questions to Consider Before Breaking the Rules
    Following the rules has never been my “thing.” ” Rules, in my mind, are for people… Read More.
  • PEG FITZPATRICK  |  THURSDAY, APRIL 20, 2017
    [Blog] What’s the ROI of your Social Media Engagement or ROE (Return on Engagement)
    Blog Posts Social Media boost social media social media engagement social media ROIIn military, the rules of engagement (ROE) determine when, where, and how force shall be used. Social media engagement is crucial to your social media success. How do you create your social media ROE to maximize your return on investment (ROI)?
  • MELTWATER  |  THURSDAY, APRIL 20, 2017
    [Blog] Social Sidekick 5.7-5.13: Social Holidays, Themes, and Noteworthy Events
    Welcome to (Good) Burger Month! So many people have wondered about the origins of these… Read More.
  • SPIN SUCKS  |  THURSDAY, APRIL 20, 2017
    [Blog] The Content Secret to Closing More Clients
    Business Growth entrepreneur anchor advisors Blogging bootcamp brad farris business coach business development content development PESO model spin sucks surveyIt's difficult to make time for business development in a PR firm. We're too busy working with our clients to focus on ourselves. It's time to change that. The post The Content Secret to Closing More Clients appeared first on Spin Sucks.
  • BUFFER SOCIAL  |  THURSDAY, APRIL 20, 2017
    [Blog] F8 2017 Recap: 10 Major Announcements Every Marketer Should Know
    From Facebook Analytics blog ). We’re making the camera the first augmented reality platform. Mark Zuckerberg, Facebook F8 conference 2017. Facebook’s F8 conference was once again filled with incredibly exciting announcements. Augmented reality (AR) could be seen as the main theme of this year’s conference.
  • SIMPLY MEASURED  |  WEDNESDAY, APRIL 19, 2017
    [Blog] Which Metrics Do You Need in Your B2B Influencer Program?
    Most of the guides, studies, and blog posts I read didn’t mention anything about pipeline value or revenue. . If you have influencers produce long-form content, put on a webinar, or write blog posts, you need to see not only the engagement from sharing those assets, but how each specific asset contributes to the funnel. The first touch might have been a lead going to a blog post, then they could have downloaded a piece of content from your website which triggered the MQL.
  • SIMPLY MEASURED  |  WEDNESDAY, APRIL 19, 2017
    [Blog] How to Design Visuals for Your Social Media Campaign
    Finally, I designed an infographic for the Simply Measured blog with some high-level statistics of how the social media industry has grown. As a graphic designer for Simply Measured—really, any tech company—creating customized images to promote and post on social is the bread and butter. I optimize, re-format, and repurpose images based on specific network parameters and audience, all while keeping a consistent, on-brand look and feel. Boss-Approved Best Practices for Reporting Download.
  • PROBLOGGER  |  WEDNESDAY, APRIL 19, 2017
    [Blog] Bloggers to Watch in 2017
    You can learn more by checking out his blog at SJO.com. I initially discovered him via his first book Trust Me, I’m Lying: Confessions of a Media Manipulator , where he shows how blogs control and distort the news. You can learn more by visiting his blog at RyanHoliday.net. Emilie Wapnick wowed attendees of the 2106 Problogger Event with her talk about bringing multiple passions/interests into one blog. Ramit Sethi Exposed: How He Earns Millions Blogging.
  • MELTWATER  |  WEDNESDAY, APRIL 19, 2017
    [Blog] How to Use Hashtags More Effectively in Your Marketing
    Does anyone really understand how to use hashtags effectively? From the looks of many social… Read More.
  • TWIST IMAGE  |  WEDNESDAY, APRIL 19, 2017
    [Blog] The Audience (Formerly Known As The Audience)
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Who is your audience? On my early morning drive to the airport, I caught the tail-end of Howard Stern interviewing Sheryl Crow. Crow was live and in the studio promoting her upcoming album. The constant reflections and self-commentary on how she's just a middle-aged white woman, were both self-deprecatinglty funny and illuminating.
  • TWIST IMAGE  |  TUESDAY, APRIL 18, 2017
    [Blog] What Makes A Great Brand?
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Not a good brand. Not a successful brand. a great brand? In fact, before attempting to answer this question, it's probably important to define what, exactly, a brand is? For me a brand is the complete experience and manifestation that a company produces, and how it is then internalized by the consumer.
  • MYRLAND MARKETING  |  TUESDAY, APRIL 18, 2017
    [Blog] United Airlines: Principle Over People & Profits…Was It Worth It?
    I’ve talked about crisis communication before on this blog , but it is your responsibility… it is our responsibility as businesses, firms, partnerships, owners, CEOs, and management to anticipate the best and the worst that could happen in the normal course of business, and to discuss all of the options that could conceivably happen when the worst happens. You have to think twice. No, you have to think more than twice.
  • PROBLOGGER  |  TUESDAY, APRIL 18, 2017
    [Blog] 5 Ways to Write Faster
    Your blog post – that important but not urgent task – is often the victim of the go-go-go life. ‘I must write that blog post.’ ’ ‘I really should write a blog post.’ ’ ‘Today I will write a blog post.’ ’ ‘Tomorrow I will write that blog post…’ Sound familiar? Blog posts take me hours. So here’s what works to write blog posts faster – and why.
  • MELTWATER  |  TUESDAY, APRIL 18, 2017
    [Blog] Throwing Shade on Social: Newsjacking and Negative PR
    Following the kudos Wendy’s received by throwing shade on Twitter about McDonald’s current use of frozen beef, will… Read More.
  • SPROUT SOCIAL  |  TUESDAY, APRIL 18, 2017
    [Blog] Social Media Automation Rules No Brand Should Break
    Is it because you forget to send blog posts out? If your favorite company publishes a blog post and you share it every time, then could you not automatically share that? Perhaps every time you publish a blog post on your website, you want to share the post immediately with your followers. Or maybe another company has an excellent blog and you want to queue their posts automatically. Automation gets a bad rap.
  • IGNITE SOCIAL MEDIA  |  TUESDAY, APRIL 18, 2017
    [Blog] New Rules of Best in Class Social Media Image Composition
    If mastering your next Instagram post is a priority, then you’ve come to the right blog post. Losing precious sleep over how you’ll achieve the perfect composition for your next Facebook post? Pulling your hair out trying to capture the most proportionally optimal image for your next tweet? Here, we’re going to discuss the new rules of best in class social media image composition in a simple, practical way.
  • AGORA PULSE  |  TUESDAY, APRIL 18, 2017
    [Blog] How to Build a Brand on Twitter in 11 Easy Steps
    Link to your blog. I like to keep mine 50:50 at least since I already have quite an amount of posts that I’ve written on numerous blogs and my own blog. Have a blog. If you asked me to list out the single most important factor that has helped me brand my Twitter account, it would be my blog. However, when trying to showcase your expertise to build your brand, a blog takes it to a whole new level. Your blog is where you showcase your expertise.
  • SPROUT SOCIAL  |  MONDAY, APRIL 17, 2017
    [Blog] Complete Guide to Hashtag Analytics
    Now, you can start adding the top hashtags into your social media posts, and even create content related to them for your blog. Then, when you Tweet out links to your blog post, you can add #fashion. Tracking social media activity is one of the biggest struggles companies have faced since the early stages of social media marketing. One study showed 39% of businesses don’t measure their social media ROI due to a lack of analytics, resources or expertise.
  • TWIST IMAGE  |  MONDAY, APRIL 17, 2017
    [Blog] Fidget Marketing For A World That Won't Stop Moving
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. How should brands connect to consumers who just can't stop moving? Social psychology and marketing professor, Adam Alter , has a new book out.
  • PROBLOGGER  |  MONDAY, APRIL 17, 2017
    [Blog] 189: How to Create Amazing Videos for Your Blog Using Your Smartphone
    Removing the Barriers to Create Video Content on Your Blog. In today’s lesson, I’ve got some very practical and actionable information for you on how to shoot great video for your blog using your smartphone. My name is Darren Rowse and I’m the blogger behind ProBlogger.com, a blog, podcast, event, job board, and a series of ebooks all designed to help you to grow a profitable blog. It’s just a small group of 3,500 of your closest blogging friends are going to see it.
  • BUFFER SOCIAL  |  SUNDAY, APRIL 16, 2017
    [Blog] Everything Marketers Need to Know About F8 Conference 2017 to Stay Ahead on Facebook
    Writing this blog post has gotten me even more excited about F8 2017! Ninety-three percent of marketers we surveyed are actively using Facebook for their business. And almost everything that Facebook does to its family of products can have a great impact on marketers. From releasing stories across Facebook, Instagram, Whatsapp, and Messenger, to going all-in on live video, Facebook’s product decisions affect billions of people globally.
  • MELTWATER  |  SUNDAY, APRIL 16, 2017
    [Blog] Crossfunctionality: Making Social Important Across Your Business
    When you think of who manages a company’s brand presence on social media, which department… Read More.
  • TWIST IMAGE  |  SUNDAY, APRIL 16, 2017
    [Blog] The Business Of Addictive Technology With Adam Alter - This Week's Six Pixels Of Separation Podcast
    blogging. business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Episode #562 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. When a business and marketing professional asks me which thinker and author they should be paying more attention to, I immediately respond with Adam Alter.
  • MELTWATER  |  SATURDAY, APRIL 15, 2017
    [Blog] Staying on Trend: The Importance of Monitoring Trending Topics Online
    Blog Media Intelligence Social ListeningOne of the most effective tactics you can implement for public relations (PR), social media… Read More.
  • SPROUT SOCIAL  |  FRIDAY, APRIL 14, 2017
    [Blog] #SproutChat Recap: How to Teach Your Colleagues Personal Branding
    SproutSocial Q4 – Sharing content such as new blogs or company announcements on the relevant social channels is a good starting point. Due to the nature of their jobs, social media marketing professional have a clear understanding of personal branding and its positive impact on an organization.
  • MELTWATER  |  FRIDAY, APRIL 14, 2017
    [Blog] Risky Business: How to Win at PR Against a Giant Competitor
    This question comes up frequently among our clients. Suppose your product outclasses a giant industry… Read More.
  • PAM MOORE  |  FRIDAY, APRIL 14, 2017
    [Blog] Download the Ultimate Facebook Image Size Guide Cheat Sheet
    If yes, we have the answer for you right here in this blog post. With more than 1.23 billion daily active users on Facebook, it’s no surprise businesses large and small are hopping on the business marketing engine that Facebook has become. You can attract, inspire and engage your target customer in conversation and business transactions quickly if you know the platform and how to make it work for your business.
  • TWIST IMAGE  |  FRIDAY, APRIL 14, 2017
    [Blog] Six Links Worthy Of Your Attention #356
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?
  • MYRLAND MARKETING  |  THURSDAY, APRIL 13, 2017
    [Blog] Lawyers, Is LinkedIn A Waste Of Your Time?
    If someone clicks through to your profile, whether via Google, your bio on your website, an article you’ve written on your website, blog, or on another site, or via searching on LinkedIn, that means they are already interested in learning more about you. You also have to realize that LinkedIn algorithms rank profiles according to what we say, how we act on their site, what information we share in our newsfeed, on the Publisher (blogging) platform, on others’ comments, etc.
  • MELTWATER  |  THURSDAY, APRIL 13, 2017
    [Blog] Panning for Gold: Trendsetters Know What’s on the Horizon
    In the search for the next big thing as it applies to your industry can… Read More.
  • TWIST IMAGE  |  THURSDAY, APRIL 13, 2017
    [Blog] Automated Creativity Is Inevitable (And A Good Idea) - Strategy Magazine Column
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. You can't throw a marketing professional down a flight of stairs these days without the words "artificial intelligence" tumbling out of their mouth. We've seen a slew of announcements about just how much artificial intelligence is going to be used to replace all of us protein-based, left-and-right-brain-evolved monkeys in marketing today.
  • MELTWATER  |  THURSDAY, APRIL 13, 2017
    [Blog] Social Sidekick 4/30-5/6: Social Holidays, Themes, and Noteworthy Events
    Mayday! Mayday! April rain has brought a bumper crop of content for this week, including… Read More.
  • SPROUT SOCIAL  |  THURSDAY, APRIL 13, 2017
    [Blog] How Much Should You Pay Social Media Influencers?
    Here’s what they found: $175 per collaboration for blogs with 10,000 monthly impressions. 500 per collaboration for blogs with 100,000 to 500,000 monthly impressions. 1,000-$5,000 per collaboration for blogs that receive 500,000+ monthly impressions. Although some marketers have questioned the value of influencer marketing , it has become one of the most effective marketing tactics for many successful brands.
  • CONVINCE & CONVERT  |  THURSDAY, APRIL 13, 2017
    [Blog] The 6 Sweetest Facebook Advertising Features Right Now
    For example, let’s say you want to target people that have visited your home page or your blog page three times over the last 60 days. With new platform updates being rolled out seemingly everyday, a common question among online marketers is, “So what’s the one thing that’s totally crushing it on Facebook ads right now?” Here’s the annoying truth: The answer is always changing, and even more annoyingly, the answer depends on whom you’re asking.
  • THE SOCIAL MEDIA HAT  |  THURSDAY, APRIL 13, 2017
    [Blog] The Complete Solo Build It! Review - An Insider’s Perspective
    If it were me, I could use professional interests like social media and blogging, or more personal interests like Star Wars. I've read her blog posts and emails, listened to her podcasts and webinars, and have watched a couple of her presentations for Social Media Marketing World. Every article, blog post and forum discussion is designed to clear through the clutter and show time-crunched solopreneurs where to focus their resources. The Complete Solo Build It!
  • SPIN SUCKS  |  THURSDAY, APRIL 13, 2017
    [Blog] How to Create a Strategic Business Development Plan
    Business Growth entrepreneur bootcamp content secret to closing clients dan pink harvard business review modern blogging masterclass peak work performance summit pro pro survey productivity tips ron friedman susan cainA recent Spin Sucks survey found 42 percent of communicators don't have a strategic business development plan. Here is what you need to do about that. The post How to Create a Strategic Business Development Plan appeared first on Spin Sucks.
  • BUFFER SOCIAL  |  THURSDAY, APRIL 13, 2017
    [Blog] 7 Secrets of Super-Successful Video Marketing
    The goal of this video was to engage viewers with some enticing visuals, and then drive traffic back to their blog post. There are three common positions to add calls to action within videos as Wistia explains on their blog : Pre-roll Calls to Action at the very start of the video ensure that every viewer sees them and has an opportunity to click. You may already be familiar with SEO for blog content or website copy, this is no different.
  • JON LOOMER  |  WEDNESDAY, APRIL 12, 2017
    [Blog] How to Create Call-to-Action Units for Facebook Instant Articles
    I’ve come to embrace this since it means a better experience for the user — and, ultimately, more people reading my blog posts (even if they aren’t technically on my website). Let’s be honest: Facebook makes a ton of freaking updates. Some are more exciting than others. But my excitement level is high for the launch of call-to-action units for Facebook Instant Articles.
  • SOCIALLY SORTED  |  WEDNESDAY, APRIL 12, 2017
    [Blog] How to Get Started with Pinterest Marketing
    Jeni Elliot of The Blog Maven has a very well set up Pinterest page. So make sure you add several images to your webpages and blog posts. Neil Patel implements this technique really well by including several images in his blog posts. Include Several Images in Your Blog Post – like Neil Patel! Feature infographics in your blog post. So try to add infographics to your blog posts. On Socially Sorted you can find one on each and every blog post.
  • CONVINCE & CONVERT  |  WEDNESDAY, APRIL 12, 2017
    [Blog] How to Produce More Personalized Video by Breaking the Fourth Wall
    It’s a topic recently explored on the C&C blog by Kathy Klotz-Guest. Brands that break the fourth wall with their video content are personally connecting with their audiences in powerful ways. Takeaways: Companies like Peloton are changing the game with highly personalized, live video content. Live video is a powerful tool for humanizing your content. Personally connect with your audience by breaking the fourth wall with your video content.
  • TWIST IMAGE  |  WEDNESDAY, APRIL 12, 2017
    [Blog] Be The Brand That You Wish To See In The World
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Brands have done a wonderful job of stepping in it over the past little while, haven't they? Usual gaffs and poor advertising judgment aside, brands may have crossed a new line when they are physically accosting and having their paid customers roughed up and out of the brand experience. Not sure a brand wants to be known as the new " Fight Club ".
  • MELTWATER  |  WEDNESDAY, APRIL 12, 2017
    [Blog] Before You Hire a Video Production Team, Answer These Important Questions
    Incorporating video content into your overall marketing strategy is one of the most powerful actions… Read More.
  • KATIE LANCE  |  WEDNESDAY, APRIL 12, 2017
    [Blog] The #GetSocialSmart Show Episode 015: How to Repurpose Content
    Our home base is our blog. They’ll say things like, “Katie, I’m blogging, I’m doing video, but no one’s seeing it, no one’s watching it.” Blog blogging content marketing content strategy how to start a blog repurposing content social media strategyI get asked all the time about how to repurpose and repackage content so you’re not always reinventing the wheel.
  • PROBLOGGER  |  WEDNESDAY, APRIL 12, 2017
    [Blog] 3 Email List Building Techniques You Need To Use in 2017
    If you’re serious about blogging, I’m sure you’re already building an email list (or planning to do so). Since you’re a Problogger reader, I’m also assuming your knowledge and expertise in blogging is significantly higher than most newbies. So you’re well-aware that “Get Free Email Updates”, that beautiful sign up form in your blog’s side-bar, isn’t an attractive incentive for potential subscribers anymore, right? Blog Promotion
  • MELTWATER  |  WEDNESDAY, APRIL 12, 2017
    [Blog] Infographic: Should I Trendjack on Social Media?
    Trendjacking is wildly popular. It can garner you kudos or widespread condemnation from fans and… Read More.
  • PROBLOGGER  |  TUESDAY, APRIL 11, 2017
    [Blog] 5 Steps to Creating a Productive Blogging To Do List
    We have so many ideas for things that we want to do and no matter how productive we are, we simply will not be able to do all of them unless of course we hire ourselves a team of VAs and that is a whole other blog post! Thinking about a new idea for a product you could create while your writing your latest blog post however, will see your attention split and as a consequence the blog post takes longer to write. How do you create your to do list for blogging?
  • BUFFER SOCIAL  |  TUESDAY, APRIL 11, 2017
    [Blog] The News Feed is Outdated: How Stories Changed the Way I Think About Social Media
    From reading content on blogs and news sites to seeing which of your friends had recently made changes on Bebo , we’ve been accustomed to seeing data aggregated vertically for as long as I can remember. The News Feed was designed for desktop and was a wonderful place to share text-based statuses and links to your favorite blog posts, the funniest YouTube videos and full albums of your holiday photos.
  • TWIST IMAGE  |  MONDAY, APRIL 10, 2017
    [Blog] Amazon Is Eating Retail, Uber Is In Hot Water (Again) And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7
  • SPROUT SOCIAL  |  MONDAY, APRIL 10, 2017
    [Blog] 7-Step Facebook Marketing Strategy to Dominate 2017
    Links: Links are perfect for sharing industry news and your own blog content. Let’s be honest here–Facebook isn’t slowing down. There are more than 1.86 billion monthly active users on Facebook, which includes a 17% year over year spike since 2016. For your business, brand or enterprise company, this channel is unavoidable if you’re truly trying to create a worthwhile play in social media marketing. Your Facebook marketing strategy has to be unique.
  • PROBLOGGER  |  MONDAY, APRIL 10, 2017
    [Blog] 188: How to Build Two Successful Blogs (and the Pros and Cons of Doing so)
    The Pros and Cons of Having More Than One Blog. In today’s lesson, I want to talk about having more than one blog on the go at once. Regular listeners of this podcast know I have two main blog – ProBlogger and Digital Photography School. The pros and cons of having more than one blog or business. In today’s lesson, I want to address a question that I’ve been getting quite a bit lately and that is, “How do you juggle two blogs and should you have two blogs?”
  • PROBLOGGER  |  MONDAY, APRIL 10, 2017
    [Blog] 188: How to Build Two Successful Blogs (and the Pros and Cons of Doing so)
    The Pros and Cons of Having More Than One Blog. In today’s lesson, I want to talk about having more than one blog on the go at once. Regular listeners of this podcast know I have two main blog – ProBlogger and Digital Photography School. The pros and cons of having more than one blog or business. In today’s lesson, I want to address a question that I’ve been getting quite a bit lately and that is, “How do you juggle two blogs and should you have two blogs?”
  • TWIST IMAGE  |  SUNDAY, APRIL 9, 2017
    [Blog] Transform Your Digital Marketing - Live (And Free) In Montreal This Wednesday
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. I will be speaking live in Montreal this coming Wednesday. and it's free. I am often asked when I will be speaking live in Montreal. Candidly, it does not happen often. And, when it does, it's usually a private corporate event that is not open to the public.
  • TWIST IMAGE  |  SUNDAY, APRIL 9, 2017
    [Blog] Reengineering Retail With Doug Stephens - This Week's Six Pixels Of Separation Podcast
    blogging. business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Episode #561 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. Doug Stephens is one of the world's foremost retail industry futurists. His work and thinking has influenced some of the world's best-known retailers, agencies and brands.
  • SOCIALFISH  |  SUNDAY, APRIL 9, 2017
    [Blog] How to Promote a Cause on Facebook
    Blog posts, web pages and videos that can be easily linked through Facebook are key. The integration of social media in marketing has changed the game forever. Pushing a more socialized agenda by allowing for greater user participation is doing wonders for cause promotion, in particular. Whole movements have been fostered and cultivated using this tool, and the consistent growth of global movements such as Occupy Wall Street is a great proof.
  • TWIST IMAGE  |  FRIDAY, APRIL 7, 2017
    [Blog] The Amazon That You Don't See (That Google And Facebook Are Watching)
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Amazon is a media beast. Amazon is just getting started. In 2012, I published an article titled, Is Amazon The Future Of Media? From the piece: "While people wax poetic about the retail prowess and clout of Amazon, I am always quick to point out that they are one of the most fascinating media companies that has ever been created.
  • MELTWATER  |  FRIDAY, APRIL 7, 2017
    [Blog] Social Sidekick 4.23-4.29: Social Holidays, Themes, and Noteworthy Events
    If social media be the food of engagement, Tweet on! This week kicks off with… Read More.
  • TWIST IMAGE  |  FRIDAY, APRIL 7, 2017
    [Blog] Six Links Worthy Of Your Attention #355
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?
  • TWIST IMAGE  |  FRIDAY, APRIL 7, 2017
    [Blog] When Will Instagram Wake Up To Business (Or Should It)?
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. With apologies to my friends at Shopify , is Instagram the best place to sell stuff online? Building a website is hard. Building a mobile app is harder. Making your business work across both screens is even more complex. It's not just design and usability, but there's technology involved. What should you build it on? WordPress ? What about hosting it? Who does that best?
  • MELTWATER  |  FRIDAY, APRIL 7, 2017
    [Blog] Finding Great Mentors
    Like most, I was lost and confused my freshman year of college. I had moved… Read More.
  • TWIST IMAGE  |  THURSDAY, APRIL 6, 2017
    [Blog] Why I Started Subscribing To The New York Times (It's Not What You Think)
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. This week I started my digital subscription to The New York Times. It's not what you think. I did not subscribe because the publication is aligned with my political views. I did not subscribe because I wanted to support the cause of journalism. I did not subscribe to thumb my nose at the current political parties in power. I did not subscribe to support their mission.
  • MELTWATER  |  THURSDAY, APRIL 6, 2017
    [Blog] 10 Fashion Brands Nailing Their Snapchat Content Strategy
    There’s no shortage of inspiring content from fashion brands and retailers on Snapchat these days—from… Read More.
  • RAZOR SOCIAL  |  THURSDAY, APRIL 6, 2017
    [Blog] The 5 Best Tools for Twitter Chats
    For example, the most popular discussion for bloggers is blog chat and the hashtag for that is #blogchat. This particular conversation takes place every Sunday and each week a different blogging topic is discussed. It’s a great way for bloggers to learn how to improve their blogs or share their experience with their peers.
  • WEBBIQUITY SMM  |  THURSDAY, APRIL 6, 2017
    [Blog] The Eight Best Social CRM Tools
    Sample review: “CrystalKnows.com is a web tool and GMail plug-in that analyzes public information (LinkedIn, media quotes, blogs, etc.) ” — B2B PR Sense Blog. Showcase reviews: AppStorm, B2B PR Sense Blog. B2B PR Sense Blog. Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year.
  • AGORA PULSE  |  THURSDAY, APRIL 6, 2017
    [Blog] Is Facebook Discouraging Business From Creating Content?
    This is consistent with their blog which, each time there is an algorithm update, reminds us that “Pages should continue to post stories that are relevant to their audiences.” I’m teaching a class and the question comes up again. “How many Facebook posts per day is a good amount?” ” The question may be the same but my answer has changed over the years.
  • BUFFER SOCIAL  |  THURSDAY, APRIL 6, 2017
    [Blog] The Marketer’s Toolbox: The 60 Marketing Tools We Use at Buffer
    We use Trello several times a day to track our projects’ progress, organize our blog editorial calendar , and more. We also often have asynchronous discussions about specific project or blog post on the respective Trello card, which provides most of the context we need. As marketers, we write a lot — blog posts, social media posts, conversations with community members, press outreach emails, and more. We design social media images , blog images, email templates, and more.
  • TWIST IMAGE  |  WEDNESDAY, APRIL 5, 2017
    [Blog] Calm Down, The Name "Oath" Ain't That Bad
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. People are very upset with the new company name, Oath. . Oath is what the Verizon -owned AOL and Yahoo will be known as going forward. That was the news of the day, and "whoa!" are people pelting rocks at this announcement. There's not a lot of love for it. at all. Candidly, I'm not sure why? It seems like a cool name to me (am I getting old?). What's an oath?
  • KATIE LANCE  |  WEDNESDAY, APRIL 5, 2017
    [Blog] The #GetSocialSmart Show Episode 014: Social Media Time Hacks
    Video content, blog content, Facebook Live content, whatever that might be – you’ve got to think about how you can batch your content. Blog social media time social media time management social media tips social media training social media video tips time hacks time managementIf you’re like me, there’s just not enough hours in the day, right? Do you ever just wonder, ‘How am I going to get it all done?’
  • PROBLOGGER  |  WEDNESDAY, APRIL 5, 2017
    [Blog] 5 Blogging Tips From A Social Entrepreneur
    Your company can and should have a blog in order to bolster your online presence by reaching new audiences and engaging existing ones, and establish your company as a leader in its field. Perhaps you have already begun a company blog and could use a few pointers, or maybe you are unsure as to how to go about setting one up and generating posts that will make blogging worth your personal and professional while. This is a guest contribution from James Aschehoug.
  • MELTWATER  |  WEDNESDAY, APRIL 5, 2017
    [Blog] How to Build a Successful Influencer Strategy on the Right Social Channels
    You’ve heard about influencer marketing, but you may not be sure how to build a… Read More.
  • BUFFER SOCIAL  |  WEDNESDAY, APRIL 5, 2017
    [Blog] How to Become a T-Shaped Marketer: What Marketing Career Growth Looks Like at Buffer
    Blog: Cognitive Lode. Blog post: Putting Behavioral Psychology to Work to Improve the Customer Experience by McKinsey. Blog post: 15 Psychological Studies That Will Boost Your Social Media Marketing by Buffer. Blog post: 11 Storytelling Formulas to Supercharge Your Marketing by Buffer. Blog post: Master This Storytelling Technique to Create an Irresistible Content Series by Copyblogger. Blog post: The 6 Main Arcs in Storytelling by the Atlantic.
  • AGORA PULSE  |  WEDNESDAY, APRIL 5, 2017
    [Blog] The Complete Beginner’s Guide to Quora Ads
    free trial VS free tool VS blog subscription). When it comes to deciding where to advertise online, the first platforms you’ll probably think of are Facebook and Google. The data speaks for itself. eMarketer expects 78% of total US search ad revenues to go to Google and 73% of total US digital display ad revenues to go to Facebook this year.
  • PROBLOGGER  |  TUESDAY, APRIL 4, 2017
    [Blog] Has Google’s ‘Fred’ Update Left Your Rankings Dead?
    If you have a content-driven website, via either blogs or cross-channel content marketing, you may be hit by Fred’s broad sweep if you are not paying attention to the structural quality of your site and its content. Recently, Google’s ‘Fred’ ranking update hit the search pages. While Google hasn’t confirmed the update, it’s certainly live. Webmasters across the board have been impacted by Fred, but not every page is created similarly.
  • MELTWATER  |  TUESDAY, APRIL 4, 2017
    [Blog] 6 Tips On Working With Much Younger Colleagues
    I restarted my career five years ago, after a decades-long hiatus. Previously, I’d been editor-in-chief… Read More.
  • TWIST IMAGE  |  TUESDAY, APRIL 4, 2017
    [Blog] Internet Providers Will Sell Your Soul, More Password Hacking Concerns And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7
  • AGORA PULSE  |  TUESDAY, APRIL 4, 2017
    [Blog] Avoid These 7 Rookie Influencer Marketing Mistakes
    Influencer marketing takes many shapes, from sponsored blog posts all the way to product placement in Instagram shots and YouTube videos. The concept behind it is pretty simple. A business teams up with an individual who has social clout. The influencer promotes specific products or services to their audience. Both win. This new take on word-of-mouth marketing can be incredibly effective. TapInfluence found that influencer marketing can increase sales ROI 11 times!!
  • PROBLOGGER  |  MONDAY, APRIL 3, 2017
    [Blog] Why Medium is the Best Marketing For Your Blog
    It’d always frustrate me after I publish a post on my blog. No, the real problem was not getting enough visibility to generate a steady stream of visitors to my blog. In other words, I had a dead blog. This meant publishing my post on active social media sites: Facebook, Linkedin, Twitter, Pinterest, Instagram, Google+, and Quora to drive more traffic to my blog. In one month, I’d gotten 1,193 visitors who’d read my posts and clicked directly to Rabbut (my blog).
  • PROBLOGGER  |  MONDAY, APRIL 3, 2017
    [Blog] 187: Is Written Content Dead?
    Pat, myself and some other special guests will be teaching on how to monetize blogs. These will be much smaller (32 people) and give you an opportunity to really drill down into your own blog and business and to talk with both Pat, myself and some other experience bloggers to brainstorm, strategize and plan how to grow your business. This is going to make the world better but also, hopefully, be sustainable for you to build some profit into your blog.
  • PROBLOGGER  |  MONDAY, APRIL 3, 2017
    [Blog] 187: Is Written Content Dead?
    Pat, myself and some other special guests will be teaching on how to monetize blogs. These will be much smaller (32 people) and give you an opportunity to really drill down into your own blog and business and to talk with both Pat, myself and some other experience bloggers to brainstorm, strategize and plan how to grow your business. This is going to make the world better but also, hopefully, be sustainable for you to build some profit into your blog.
  • BUFFER SOCIAL  |  MONDAY, APRIL 3, 2017
    [Blog] The 4 Ways to Fix Your Broken Content Marketing and Social Media – Jay Baer [SSM038]
    million blog posts published online every single day? Not to mention the millions upon millions of social media updates that are sent out to accompany those blog posts. The 4 Ways to Fix Your Broken Content Marketing – Convince & Convert Blog. Did you know that there are more than 1.97 And that’s on WordPress alone! GIFs , photos, videos , and Stories fill our feeds with enough content (surely) to last a lifetime.
  • MELTWATER  |  SUNDAY, APRIL 2, 2017
    [Blog] The New Social: How Social Media Is Changing the Job Market
    Social media is changing the world; it affects how we communicate and share news, how… Read More.
  • SOCIALFISH  |  SUNDAY, APRIL 2, 2017
    [Blog] Special Announcement
    You’ve heard me and others writing about all of this stuff on the blog many times, so this post is not about that – instead, here’s the point. In order to be able to put all my time on this important work at WorkXO, I am going to shift the focus of the SocialFish blog toward the new job board. As you all know, I am now fully immersed in startup land with WorkXO and our culture analysis and culture change work.
  • TWIST IMAGE  |  SUNDAY, APRIL 2, 2017
    [Blog] The Infinite Dial With Tom Webster - This Week's Six Pixels Of Separation Podcast
    If that were not enough, he blogs at Brand Savant and has a long-standing podcast that he co-hosts with Mark W. blogging. business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Episode #560 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to.
  • ARI HERZOG  |  SATURDAY, APRIL 1, 2017
    [Blog] Trump Administration Hires Official Bloggers
    He’s very familiar with blogging. New Blog Post: Celebrity Apprentice Finale and Lessons Learned Along the Way: [link]. Please sign up to receive blog posts by email. Political bloggingIn response to the rising tide of fake news and misinformation, senior White House officials are approaching bloggers who may not have necessarily voted for the President to nevertheless work for the administration, counterpunch the naive, and promote verified stories.
  • TWIST IMAGE  |  FRIDAY, MARCH 31, 2017
    [Blog] The Power Of Limitations
    Countless articles, business books and blog posts have been written about the power of limitations and simplicity. business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. Twitter needs to tread very carefully, at this moment in time. It was innocuous enough. At first, Twitter announced that links and added "stuff" would no longer count to their 140 character limitation. This made sense.
  • TWIST IMAGE  |  FRIDAY, MARCH 31, 2017
    [Blog] Are You Not Entertained?!?!?! How To Spend Money On Advertising (Like You Just Don't Care)
    business blog. digital marketing blog. marketing blog. mirum agency blog. mirum blog. What won't an advertiser do to get in front of your face? How does the title of this The New York Times Article grab you: Chase Had Ads on 400,000 Sites. Then on Just 5,000. Same Results ? My second reaction was this: advertising is a game of diminishing returns when it's all driven by impressions.
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