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6 Tips to Protect Your Brand From Fake Social Media Accounts

Hootsuite

Fake social media accounts are an ongoing problem for both social media platforms and for brands. Impostors on social media present a real challenge for all major brands. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Thanks to social media, the goals of brand marketers are within reach. Having a social presence is a top priority. Nearly one in two businesses consider social media their primary channel for external communication while 58% anticipate it becoming their primary channel in the future. What is brand marketing?

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How to create a “meet the team” social media post series

Sprout Social

This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. A post shared by Sprout Social (@sproutsocial). What is a “meet the team” social media post?

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How To Get Verified On Instagram Even With Few Followers

Keyhole.co

However, Instagram just doesn’t hand out verification badges to anyone. Instagram verification is a process through which the social networking platform confirms an account is original and authentic. The badge has one primary purpose — to verify the user has an official profile. Let’s discuss — What is Instagram verification?

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Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

Rewarding badges and points systems on your intranet – social scorecards – could be the turning point for turning your enterprise 2.0 Foursquare becomes Social Work and all the better for it. Daniel proposed that we set up Foursquare style badges to encourage staff to contribute and use the internet.

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The Carrot and Stick of Social Media Disclosure

Convince & Convert

Did you assume this post is all about regulations and company policies that may limit your use of social media for promotions, marketing programs and corporate communications? Brands in this camp have throttled up their social media programs without taking into account the risk to reputation and cost of non-disclosure.

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How to get Yelp reviews & improve your online standing

Sprout Social

Place a Yelp badge on your website. Alongside your social media icons, place the Yelp logo so customers know that you are present on the site. For additional Yelp branding that detail your review count and star rating, head to your business account to find the review badge. Share your Yelp reviews on social media.

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