Oktopost

OCTOBER 10, 2022

Why is Brand Visibility Important for B2B? Leverage Social Listening. Foster Community on Social Media. Develop Strong SEO Practices. Why Is Brand Visibility Important for B2B? Visibility is vital for B2B marketing because it helps build your credibility and trust in the eyes of potential customers.

Brands 75

Brands B2B SEO Influencer 75

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? “Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. Google+ Guides and Tips.

Google 216

Google Tips Bookmarklet SEO 216

Sprout Social

SEPTEMBER 30, 2022

Along with David Sullivan , a Strategic Business Development Representative for Sprout Social, we reached out to our friends at Chili Piper to help us break down the art of social selling from the brand account. We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling?

Tips 133

Tips Authentication LinkedIn Groups 133

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Kikolani

JUNE 28, 2016

And yes, it brings you at least three content crises to overcome, but you still need it for brand awareness, building trust, communication with your customers, SEO, SMM, etc. Just change the approach: don’t think of building an audience but a community, as the community is what brings engagement. Content is king.

Statistics 100

Statistics B2B Vimeo Social Networking 100

agora pulse

DECEMBER 23, 2020

Although it touches on social media trends and brand-building, this book goes beyond simple Facebook and YouTube tips. It also has actionable tips on aligning SEO with social media marketing and achieving key business goals. Social Media Marketing Workbook: How to Use Social Media for Business | Jason McDonald.

Skills 195

Skills Social Media Marketing Influencer 195

Buzz Marketing for Technology

DECEMBER 29, 2010

Far and away one of the best blog posts I wrote this year was on the new 4′c of B2B Marketing – it was read over 15,000 times and 3X more popular than the next most read blog post of the year. Fire your Director of Social Media! Is The White Paper Dead for B2B Marketing? 4 C’s of B2B Marketing.

B2B 209

B2B Engineering ROI Social Media 209

Kikolani

JUNE 28, 2016

And yes, it brings you at least three content crises to overcome, but you still need it for brand awareness, building trust, communication with your customers, SEO, SMM, etc. Just change the approach: don’t think of building an audience but a community, as the community is what brings engagement. Content is king.

Statistics 60

Statistics B2B Vimeo Social Networking 60

Convince & Convert

JULY 26, 2010

The Idea: “Co-op SEO&# The terminology came from one of our developers (Thanks, Dave ), but the model has been in place since our inception. That’s what we’ve dubbed, “Co-op SEO.&# I’m not an SEO expert, but I’ve learned from some of the best. How Does This Help You? Spread the net.

SEO 115

SEO Social Media Consultant Social CRM 115

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Writtent Blog

JANUARY 10, 2014

million people blog on blogging sites and 12 million people blog via social networks ( Barnraisersllc ). 23 % of Internet time is spent on blogs and social networks ( Barnraisersllc ). B2B marketers who blog gain a 67% in crease in lead generation over their peers that don’t. Presentation from Writtent. .

Sysomos 104

Sysomos Blogosphere B2B Social Networking 104

Myrland Marketing

APRIL 6, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Kikolani

AUGUST 24, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. 10 B2B Companies That Create Exceptional Content – Examples of B2B companies that create great content and get inbound marketing right.

Mashup 117

Mashup Resources How To Remix 117

Buzz Marketing for Technology

NOVEMBER 9, 2011

I don’t care whether you own a community or your rent one from a provider like LinkedIn Groups – but a community is a great place to create a social experience with your customer. You may be wondering with all this great social media conversations going on – is there anyway to mine social media to market smarter?

Social Media 198

Social Media Jive ROI Press Release 198

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Techipedia: Tamar Weinberg

MAY 15, 2012

It’s trying to reverse that situation though and bind everything together into a huge social network, always faithful to its mission ‘to organize the world’s information and make it universally accessible and useful’. SEO efforts should aim to provide relevant engaging content within the SERP in this new pattern.

Google 193

Google Content URL SEO 193

Sprout Social

JUNE 24, 2019

CF Search Marketing is a Digital Marketing company that specializes in SEO, SEM, SMM, reputation management, social advertising and webcare. Social Babies. Social Babies is a social media agency that specializes in strategy, content, community management and paid social advertising. eSpark Media.

Automotive 72

Automotive Reputation Social Media Management Retail 72

agora pulse

DECEMBER 23, 2019

Between groups and ‘dark social’ opportunities like Messenger and WhatsApp, more and more of our social interactions with brands and one another will take place out of the public eye. Unlike many of its social media peers, Amazon has a diversified, profitable business model. ” website | Twitter.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Keyhole.co

NOVEMBER 7, 2023

Understand your audience Knowing who you’re interacting with lets you craft tweets that spark conversations and foster a thriving social community. Image Source Analytics from Keynote’s social listening feature is vital in this quest. On social networks like Twitter, it’s not enough for your content to just be seen.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Podcasts vs. YouTube.

Social Media 147

Social Media B2B Strategy Consultant 147

Sprout Social

MARCH 8, 2019

And while you may not think of these platforms as social sites, bear in mind that they do represent active communities with profiles, comment sections and opportunities to engage with businesses. Sounds pretty “social” to us! Why online social listening matters. So, what should you look for on Reddit?

Reddit 99

Reddit Tumblr YouTube Review 99

Convince & Convert

FEBRUARY 1, 2016

Banner ads, SEO, sponsored ads, influencer marketing, and content marketing—they’ve seen it. The logic behind approaching social media holistically centers around the fact that Gen Z loves to share publicly, which means brands can accumulate brand ambassadors without dropping a penny. So what does this mean for the marketing world?

Content 60

Content Tips Analysis Curation 60

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Many people stay to themselves, failing to participate in the community and to build rapport with others in the same field. Social Media Advertising Building your personal brand is about interacting with others and establishing your credentials. If you ask me ‘do you do B2B marketing?’

Brands 236

Brands Handbook MySpace Construction 236

Pam Moore

SEPTEMBER 9, 2020

Action: Grab our Buyer Persona Worksheet Template Pack (editable templates for B2B and B2C). I was building social communities online before we had the pure luxury of social networks such as Facebook. Consistently create CONTENT to attract, inspire and convert lookers to buyers! .

Conversation 78

Conversation Template Templates Marketing 78

Sprout Social

JANUARY 20, 2021

B2B buyers have a lot to consider on their path to purchase, and that path is not linear or simple. In fact, 77% of B2B buyers say their latest purchase was very complex or difficult. This is why B2B market research is critical. Market research helps companies to: Understand and build B2B buyer personas.

B2B 113

B2B Research Sentiment Marketing 113

Webbiquity SMM

MAY 10, 2011

According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. And as a side benefit, this is helpful for SEO. Make your content easy to share by including social sharing buttons on your blog posts. Highlight your company’s community involvement.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

JULY 5, 2010

Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Thomas for five days.

Community building 116

Community building Social CRM Consultant Posterous 116

Convince & Convert

AUGUST 2, 2010

I’ll be talking about brand community strategy and how to activate your audience. Danny Brown) Tagged as: brand communities , facebook , facebook strategy , facebook success summit , Speaking Engagements Did you enjoy this blog post? Check out all the details and save 50% (only $297 for a limited time).

Facebook 121

Facebook Social CRM Consultant MySpace 121

Webbiquity SMM

MARCH 29, 2022

Quora marketing is a tactic many B2B and B2C marketers are using to build trustworthy and user-friendly brands online. According to Blogging Wizard , 56% of B2B marketers use Quora to present their brands as thought leaders and customer-centric businesses. Quora is, of course, a social question-and-answer website launched in 2010.

Brands 204

Brands NoFollow Marketing How To 204

Buffer Social

NOVEMBER 30, 2016

This free social media class on how to monitor what your audience and customers are saying online is for marketers looking to keep a finger on the pulse of their community. About this course: Have you ever wondered what it means to use social media effectively and ethically? Search Engine Optimization (SEO). Social Media.

Class 40

Class Skills Social Media Marketing 40

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. link] EllisTweet Given the volume of yammering about how to measure social networking success, I must say that this post, Jay, stands out. Convince & Convert [link] #marketing #b2b [link] Evan E. Roberts @njmirolo Always fun!

Twitter 125

Twitter Metrics Social CRM Consultant 125

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Samir’s Favorite Little Known Social Media Tool : The tool that I love the best is actually an analytics tool and one well known for it’s SEO ability. Sadly, most people overlook it for it’s power as a social media tool. Jay Berkowitz is is the owner and founder of B2B marketing company TenGoldenRules.com.

Tools 277

Tools Tips Marketing Social Media 277

Hootsuite

DECEMBER 1, 2022

Read on to find out how to build a LinkedIn strategy that will help you build an engaged community and effectively promote your business on the platform. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Focus on leads, not sales.

LinkedIn 139

LinkedIn Strategy Tips HootSuite 139

Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text.

Questions 167

Questions WordPress Postrank Blogger 167

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. The article has examples of how social media worked too. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing. Every year, I read hundreds (thousands?)

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. We see blogging both as community building and as a function of being a web based business.

Metrics 130

Metrics Strategy How To Tourism 130

Social Media Strategies Summit

AUGUST 26, 2022

Statista’s research discovered that as many as 79% of B2B and 77% of B2C marketers use content to maximize their reach. And the way to effectively do so is to invest in SEO. They are using articles to build a community and encourage customers to adopt a positive view of the brand and its mission. Source: chanty.com.

Loyalty 204

Loyalty Software Publishing SEO 204