Social Media Strategies Summit

NOVEMBER 14, 2019

In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. The results, which showcased employee development and mobility, were shared on the company’s LinkedIn feed in a simple, yet eye-catching graphic. 3 Best Buy Shows They Have Heart.

Class 100

Class LinkedIn Brands Microsoft 100

Pam Moore

JUNE 26, 2020

What are the emotional reasons they will buy from you? You better make sure your content is helping make the decision to buy from you! Is it delighting your customer so that when they are ready to buy, they think of you? Buyer Persona Worksheet (editable templates for b2b and b2c). Supporting Resources. SoundCloud.

eBook 78

eBook Template Templates B2B 78

Convince & Convert

MAY 31, 2013

From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. “You have to know beyond a shadow of a doubt those who buy and sell your products.” From Janrain , a free guide on how to improve conversion rates and data quality. The Balancing Act.

Case Study 131

Case Study ROI Social Media Team 131

Convince & Convert

MARCH 1, 2016

Through our consulting practice here at Convince & Convert, my colleagues and I discovered that customer service is being disrupted in the same ways and for the same reasons that marketing has been disrupted – mobile, Millennials, social media. Will you consider buying a copy today? There are B2B examples and B2C examples.

Posterous 60

Posterous Case Study Buy Research 60

Pam Moore

SEPTEMBER 9, 2020

Did you know that the average buyer researches and consumes 10-12 pieces of content before making a buying decision? A sales and marketing conversion funnel can help ensure that your target buyer finds your content, consumes your content and hopefully chooses to buy from YOU and your business! Bottom of Funnel.

Conversation 78

Conversation Template Templates Marketing 78

Hootsuite

MAY 11, 2023

An unboxing or haul video Unboxing videos can be a great way to give viewers a peek at what’s inside the package before they buy. You can also profile entrepreneurs in your industry or people in your community doing amazing work. Take the time to film an in-depth review of the product.

YouTube 103

YouTube Video Film Sports 103

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. For them, it’s a way to become thought leaders within their professional communities by sharing insightful and educational content provided by their company. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

MARCH 8, 2012

You are very much and hopefully you will not be the last international guest after the European community gets word of the Social Pros podcast. Jonathan: I think the thing that the Instagram community is quite different from Facebook and from Twitter and it is interesting to. Eric: Yeah. Jay: So we will see what happens. Jay: You are.

Company 120

Company Instagram B2B Survey 120

Pam Moore

DECEMBER 21, 2020

Simply throwing content up on every social network hoping someone finds it, clicks on it, likes it and maybe buys from you is not a strategy. Social Profit Factor Training System + Member Community can help you ignite your online social brand, tribe and business results! Does this sound familiar? Click the icon below to listen.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Simply throwing content up on every social network hoping someone finds it, clicks on it, likes it and maybe buys from you is not a strategy. Social Profit Factor Training System + Member Community can help you ignite your online social brand, tribe and business results! Does this sound familiar? Click the icon below to listen.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Simply throwing content up on every social network hoping someone finds it, clicks on it, likes it and maybe buys from you is not a strategy. Social Profit Factor Training System + Member Community can help you ignite your online social brand, tribe and business results! Does this sound familiar?

Social Media 78

Social Media Template Templates Marketing 78

Webbiquity SMM

MAY 23, 2017

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Here are nine distinct digital marketing strategies by brands in the B2B space, and how they’re redefining the state of the art in B2B marketing. Did anybody say B2B is boring?

B2B 198

B2B Strategy Marketing Microsoft 198

Sprout Social

SEPTEMBER 28, 2016

Whether we’re on a PR team at a Fortune 500 company or manage media buying for a small business, there’s always a new tool or best practice we can implement to better communicate and measure our content. Mobile messaging apps are taking over, or are they? Our industry moves rapidly. Google tweaks its algorithm constantly.

Social Media 40

Social Media Metrics B2B Team 40

Ignite Social Media

NOVEMBER 23, 2020

In an effort to help brand marketers gear up for the final push of 2020, our team at Ignite Social Media has prepared the following breakdown of the social media ad buying space, tips for the upcoming holidays, and answers to top questions marketers have about the social media buying landscape. State of Paid Media Buying in 2020.

Advertising 187

Advertising Social Media Tips B2B 187

Convince & Convert

FEBRUARY 11, 2010

As mobile browsers become more powerful, Google and its partners decided to do things their own way. I believe the mobile Web will eventually win, and that apps are here as a transitionary measure until we can sort out browsers that are good enough to emulate the Web experience on mobile.”

Social Media 113

Social Media Strategy Apple iPhone 113

Pam Moore

DECEMBER 7, 2017

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. It is content that delivers value, context and inspires the reader, viewer or listener to open, click, read, listen, share and even buy from you.

Template 167

Template Templates Trends Content 167

Techipedia: Tamar Weinberg

AUGUST 2, 2011

The truth is that there are no shortcuts to community building , it requires sustained time, effort and dedication: at least to create a community that is truly activated and interested. He’s the president of Human Business Works , an online education community for small businesses. Chris Brogan. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Social Media Strategies Summit

NOVEMBER 18, 2022

Provided you’ve got a Business or Creator account, you can access all the audience insights you need via the menu on your profile page within Instagram’s mobile app. Research from Nosto found that consumers are more likely to get buying inspiration from Insta than any other social platform. Analyze Your Instagram Audience.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Social Media Strategies Summit

FEBRUARY 21, 2019

Building on Vanessa’s deep understanding of her target market and our research, we determined that building a community of micro-influencers was the right approach for DVD Netflix. You can buy followers but you can’t buy authentic engagement, especially about a business with a long tail such as a catalog of over 80,000 titles.

Influencer 100

Influencer Authentication Guidelines Communities 100

Convince & Convert

SEPTEMBER 20, 2010

Tom Webster theorizes this may be due to Twitter’s functional similarity to text messaging, as several studies have shown Black Americans use the mobile Web at rates roughly double that to non-Hispanic Whites. johnheaney The other important takeaway was the proportion of Twitter users (85%) who access the web from mobile devices.

Social Media 159

Social Media Statistics Strategy Research 159

Convince & Convert

APRIL 28, 2010

Isolate Mobile Users The same way that a wallet chain indicate the owner loves Kings of Leon, mobile Internet use is a definitive marker for Mass Influentials. online population access the Internet from a mobile device. The next time you send an email, I would absolutely run a report showing opens and clicks by mobile device.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

MAY 12, 2010

link] marionguthrie I read a forecast about the huge growth in mobile advertising in just 5 years, by 2015. [link] by @Jenn_ex (A little Dr. Seuss reference is always nice) [link] Brian Bergen RT @jaybaer: Would You Try It With a Fox? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Consultant 121

Consultant Social CRM MySpace Social Media 121

Webbiquity SMM

FEBRUARY 10, 2015

Image credit: Business 2 Community. How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( Business 2 Community ). Business 2 Community ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text.

Questions 167

Questions WordPress Postrank Blogger 167

Convince & Convert

JUNE 24, 2010

I'd buy a book from him. Heck, I'd even buy a lithium powered weed whacker from him if he endorsed it. I just ditched AT&T for T-Mobile. That mission, to add value to the communities they reach, is the heart beat of social. He was personable and funny, a real likable guy. Take a look at Zappos.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Hootsuite

JUNE 27, 2022

TikTok has opened the door for random hobbyists, eclectic subcultures and aesthetics , and traditionally “uncool” or uncelebrated communities to not only gather, but flourish. The best equipment for filming is something you’ve already got: a mobile phone. There’s no one kind of cool anymore. Yes, really. Even finance. Download now!

B2B 97

B2B Trends Authentication Film 97

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” She was named B2B Magazine’s 2012 Digital Marketer of Year.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Convince & Convert

JULY 28, 2010

.&# Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. Buy your own product.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

MAY 25, 2010

I bought a dozen pair, found shoes-vip website selling shoes best, where I can buy cheap Nike Shox Shoes , and is still original. here suggest to you if you want to buy genuine nike shox shoes you can buy from nike shoes Web site! August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

JULY 26, 2010

Unlike your blog, which is on an island, the Pitch is mobile and travels around to all the places you need it to – email, social networks, search engines, etc., That’s where the Pitch™ comes in. It enables a brand to share their story in it’s entirety and with context. Why Am I sharing This? All rights reserved.

SEO 115

SEO Social Media Consultant Social CRM 115

Pam Moore

DECEMBER 11, 2016

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. It is content that delivers value, context and inspires the reader, viewer or listener to open, click, read, listen, share and even buy. Orbit Media).

Template 167

Template Templates Content NewsCred 167

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

AUGUST 10, 2010

Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink. Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. JF : Hyper-targeting.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

FEBRUARY 5, 2010

Also, since you’re in the process of fixing up your blog I wanted to remind you that Mofuse is not doing justice to your mobile site – [link] I tried switching to Disqus but had lots of trouble importing my comments from WordPress, did you have any trouble with that? link] Adam Q. All rights reserved.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Bare Feet Studios

OCTOBER 6, 2008

Be sure the camera you buy has “mic input&# jack and then use either a lavalier or handheld mic, wired or wireless, depending on your location requirements. Now you know why Beach Walks sticks to 5 mins a day! Video Hosting Services Blip.tv – designed for independently produced, episodic shows; nice player with embed features.

Overview 40

Overview Video Viddler Conference 40

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. Roundup of the Top Internet and Social Media Statistics by Awareness Community. 40 percent of U.S.

Research 210

Research Social Media B2B Marketing 210

agora pulse

DECEMBER 5, 2017

Giving Tuesday and Small Business Saturday, on the other hand, can be used to bolster your brand’s story as a small business who is passionate about being involved with the community. This Canadian nonprofit organization uses Giving Tuesday to build community and seek contributions. This is a huge mistake. Final Thoughts.

Marketing 146

Marketing Small Business Campaign Eventful 146