Convince & Convert

SEPTEMBER 7, 2010

His “Pull and Stay&# advice; segmenting customers into barrels; platforming; social currency, and other concepts are instantly applicable to real world marketing challenges fitting a wide variety of circumstances. DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] unmarketing Thanks a lot Jay.

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Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.

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Social Media Strategy Consultant Web 2.0 149

Convince & Convert

SEPTEMBER 14, 2010

But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. I don’t know why every salesperson isn’t going to these utilities before picking up the phone. So, in your experience, are there products making those cross-references?

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Social Media Social CRM Strategy Consultant 123

Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow As I wrote on Brass Tack Thinking, I have the chills. is my vote.

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Upcoming Project News Social Media 124

Hootsuite

JUNE 15, 2023

True social recruiting is all about proactively searching for top talent and building your brand as an employer people want to work for. How to build a strong social recruiting strategy: 7 steps 1. Be active on the right social networks You don’t need to use a specific social platform to succeed. Come work with us!

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HootSuite How To Hashtag Applications 93

Convince & Convert

APRIL 20, 2010

More from Convince and Convert 5 Ways to be a Social Networking Smash How to Create a Share of Voice Report Does Your Facebook Page Have a Pulse? link] – good breakdown of social media business applications. That would be a interesting exercise, wouldn’t it?

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Hitwise Content Blogger Consultant 117

Convince & Convert

AUGUST 10, 2010

What do you think about influence mining, and its applicability for your business? Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. Where I see influence mining as being a more practical application is in outreach.

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Convince & Convert

JUNE 24, 2010

That mission, to add value to the communities they reach, is the heart beat of social. So…what can we REALLY learn about how infomercials being applicable to social media? The thought also crossed my mind about the pitchman of that era. The truly believe in the products they promote.

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Social Media Strategy Social CRM MySpace 121

Convince & Convert

MARCH 25, 2010

Swix also plans to publish its own API so that third-parties can push and pull Swix data into other applications. And It’s Free For now, Swix is in beta, and very much wants feedback from people interested in social media measurement. A white label version for agency use is also in the works.

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Social Media Strategy Statistics Metrics 117

Convince & Convert

JUNE 2, 2010

While it's obviously not as public as a social network, it seems that the mindset is, “I trust their opinions, I'll ask them a question.&# link] bob nunn Diesel Jeans lets you a dressing room camera to see if your social network 'like' you in those pants. link] jaybaer Good stuff.

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Social Media Strategy Curation Privacy 133

Convince & Convert

MAY 25, 2010

While having some measure of Web design and programming capabilities is almost a requirement, being in the business of constructing Web sites and applications per se, is typically a losing proposition for most agencies that are not involved in that business at scale. Note that I didn’t include Web design.

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Marketing Social CRM Conference Social Media 123

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

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MySpace Facebook Social CRM Consultant 136

Convince & Convert

APRIL 13, 2010

See my review of the iPad review here) This content would also make a fantastic Facebook application. Tagged as: apps , contests , dale carnegie , how to win friends and influence people , influences , iphone , mobile marketing , social media Did you enjoy this blog post? Tons of applicability for social networking.

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

SEPTEMBER 21, 2010

You need something that’s easy for you to use and that will be practical for the application you have at hand. applications like Facebook, Twitter, Skype, etc. What they often don’t realize is that they can safely enable these applications through the use of smart policies.

Social Media 155

Social Media Radian6 Strategy SM2 155

Buzz Marketing for Technology

JUNE 27, 2008

reflects a shift in leading-edge applications on the World Wide Web, a shift from the presentation of material by website providers to the active co-construction of resources by communities of contributors. Wikipedia) help large numbers of people build online communities for creativity, collaboration, and sharing. tools (e.g.,

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Web 2.0 Review Wikipedia Construction 182

Buzz Marketing for Technology

JUNE 27, 2008

Most organizations, too, refused to abandon the top-down centralized information model that was already in place, merely institutionalizing it with firewalls, access restrictions, monster centrally-managed one-size-fits-all databases and websites and over-engineered, over-managed collaboration and community-of-practice tools.

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Organization Repository Module Template 113

Convince & Convert

SEPTEMBER 20, 2010

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. Private brand communities vs. Facebook. Thanks for sharing good support information for B2B social media. Linkedin Groups vs. Twitter.

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Social Media B2B Strategy Consultant 147

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. Anonymous Jay; I’ve been reading you last few posts and others like it across the net.

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Social Media Strategy CoTweet CoTweet 121

Convince & Convert

SEPTEMBER 21, 2010

I’ve played with social media at a personal level and now it’s time to take it up a notch. My applications are for a medical practice (think HIPAA and it gets a little stickier), a major cycling event and for my charity cycling team. . – Posted using Chat Catcher John Coomer Great presentation & panel yesterday.

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Social Media Strategy Consultant Conference 167

Tweaklibrary

MARCH 24, 2022

Directly post finished photographs to social networks or use Adobe Portfolio to display them. can be done with Mac’s built-in application Preview. Because of its community-based advancements, the software is sometimes regarded as the ideal free Mac picture editor. FAQ’S- Best Photo Editing Apps For Mac .

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FAQ Software Open Source Features 22

Convince & Convert

APRIL 14, 2010

Then, strategize ways you could make those problems disappear by providing better content (as with Geek Squad), faster response (as with Nationwide), or better access to help (as many companies are doing by launching online customer support communities using Get Satisfaction or other systems). It is all about SERVICE for them.

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Social Media Consultant Health Care Questions 128

Convince & Convert

AUGUST 31, 2010

The u30pro chat that I moderate with Lauren Fernandez have amazing discussions every week as far as I’ve gathered from the community. Beyond that, when I think of social media, I don’t just think of the tools like twitter, linkedin and facebook. Both of these communities have a great deal of interaction and conversation.

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Conversation Social Media Social CRM Consultant 116

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Here are some applications of meta tags and arguments as to why you should be using them. Your strategies must employ content creation, community management, local/maps optimization, among others. Here are 99 ways, from giveaways to community building to media connections to offering discounts and so much more.

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Marketing SEO Case Study Small Business 264

Convince & Convert

JUNE 15, 2010

You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details. This is a social address book, and social CRM application at each extreme.

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Social Media ScoutLabs Company Consultant 153

Convince & Convert

MAY 20, 2010

Unfortunately, its going to be a long struggle to evolve from the quarterly-based thinking to one of growing a fan base, following, community, etc. link] Martin Seibert We are creating a social media metrics application at [link] that will centralize all your web stats in one place. We only have twitter, facebook and bit.ly

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Metrics Social Media eBook Social CRM 116

Convince & Convert

JULY 13, 2010

Why not try spending time commenting in your targets’ community blogs? That’s the essence of a good social media strategy , anyway. Find teachers, identify valuable communities, volunteer time to non-profit organizations who need your energy. reading about social media and trying different communities.

Social Media 138

Social Media Strategy Consultant SEO 138

Convince & Convert

SEPTEMBER 21, 2010

Flowtown allows you to take email addresses (like the people subscribed to my newsletter) and determine in which social networks they are active. Also check out Gist [link] – helps with seeing the connection between your various social networks in a dashboard setting. 39 social media tools I will use today.

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Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

APRIL 8, 2010

This is pretty much a show-stopper for any applications that require precision beyond a finger touch. This is pretty much a show-stopper for any applications that require precision beyond a finger touch. The keyboard (dock or wireless) eliminates the text input problem, although it would be a bit clunky on a plane.

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iPad Content iPhone Wireless 136

Hootsuite

MAY 30, 2023

Source: Main deterrents to hiring an attorney according to legal consumers in the United States and Canada in 2021, Statista Of course, part of using social media for brand awareness is the ongoing upkeep of posting content, replying to comments, and knowing the latest social media trends. Hello, is it social media you’re looking for?

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Social Media HootSuite Template Templates 79

Convince & Convert

APRIL 22, 2010

Social Campaigns & Apps (social media marketing) In this approach, you’re using contests, promotions, offers, and self-contained applications and widgets to promote your company or product. Brand Communities Take your best customers – the 1% that really give a damn about you – and activate them.

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Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

MARCH 16, 2010

So, fully expecting each of you to tell me I’m wrong in the comments, here are 7 reasons why Twitter is not the Valhalla of social media: 1. Growth Is Slowing The true size of the Twitter audience is a bit tricky to pin down because 55% of its users do so via third party and mobile applications. What’s Happening? dell is one example.

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Social Media Strategy Foursquare Social CRM 124

Buzz Marketing for Technology

JUNE 27, 2008

Track things like audience/community sentiment (positive/negative) if you want to map effort to results. Passports are accounts on other social networks and social media platforms. Twitter.com is a must if you have a social media audience. Remember that community and marketplace are two different things.

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Social Media Brands Technorati RSS 280

Later

AUGUST 21, 2020

Whether it’s creating sustainable skincare or empowering the LGBTQ+ community — brands with purpose are able to sell their products and support causes they care about. 's feminist creative communities and practices and give them the tools necessary to follow their dreams and advance in their careers.?? ??

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Instagram Brands Communities Loyalty 104

Convince & Convert

SEPTEMBER 23, 2010

I’ve been wondering whether the Open Graph API will yield an explosion in Facebook-powered satellite applications (like the 2,000+ Twitter add-ons that all seems to start with “tw…&# ). But there are 400 million people on Facebook,&# Gilbert said. “I want to know what they are saying, too.&#

Social Media 164

Social Media Strategy Engineering Social CRM 164

Convince & Convert

JUNE 30, 2010

What I find fascinating is that with so many social media marketing techniques, applications and opportunities, I feel we are rapidly losing focus on what authentic connection looks like. Julie Good points Jay… love your blog.

Social Media 128

Social Media Strategy Automotive SEO 128

Buzz Marketing for Technology

JUNE 28, 2008

Virtual Communities. What does the network look like when youâ??re re in the network? Like Social Networks â?? Pattern recognition is based on similarity between the current phenomenon and previously recognized phenomena Slide 43: What we want is for students to recognize patterns in existing networks â??

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Metadata Patterns Web 2.0 Embedding 193

Convince & Convert

MARCH 2, 2010

Today, however, creating truly meaningful success metrics often requires a custom statistical hodge-podge that tries to tie together data points from across the social spectrum. Save the metrics piece, and since they also own a metrics company… Application to business? Probably none. But maybe a model to watch.

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CoTweet CoTweet Analysis Consultant 116